The Home Inspector Marketing Podcast

Hosted by Mike Crow

Business Entrepreneurship

Website RSS feed

Episodes

171

Latest episode

Aug 2026

Language

About the show

Join Mike Crow as he shares his insider secrets and proven strategies for building a thriving home inspection business. In each episode, Mike will cover the latest tips and best practices for growing your business and improving your inspection skills. Whether you're a seasoned inspector or just starting out, you won't want to miss this valuable advice from one of the industry's top experts. Tune in now and take your home inspection business to the next level!

Listen to episodes

60 recent

September 6, 202614 min

Winter Marketing Secret #3

In this episode, Mike Crow shares Winter Marketing Secret #3: create a marketing team. He explains why your marketing efforts should increase when the market slows down, why a marketing person may be one of the most important hires for a growing inspection company, and how to team up with mortgage companies, title companies, insurance companies, and other businesses that are already trying to reach the same people you are. Unlock the Power of Mike's #1 Referral-Generating Marketing System Get full details here... BBM+ Who is Mike Crow? Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms. For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000). Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.

August 23, 202611 min

Don’t Slow Down Your Marketing

We’re back with Part 2 of Mike Crow’s Winter Marketing Secrets series. When business starts slowing down, most inspectors make the mistake of slowing down their marketing too. In this episode, Mike explains why that’s exactly when you should be doing more, from visiting more real estate offices to giving more presentations and expanding your market. Your competitors may be slowing down, but you don’t have to. Let’s get into it. Unlock the Power of Mike's #1 Referral-Generating Marketing System Get full details here... BBM+ Who is Mike Crow? Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms. For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000). Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.

August 20, 202610 min

Prepare Now for Winter

Winter is coming, and if you own a home inspection business, now is the time to get ready for it. In this episode, Mike Crow kicks off a new series on Winter Marketing Secrets with one of the most important places to start: making every lead opportunity count. From tracking the right numbers to sharpening your phone skills and booking more of the opportunities you already have, Mike shares what his own inspection company is doing to prepare for winter and finish the year strong. Let’s get into it. Unlock the Power of Mike's #1 Referral-Generating Marketing System Get full details here... BBM+ Who is Mike Crow? Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms. For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000). Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.

May 15, 202613 min

Thinking 6 Months Ahead in Your Inspection Business

Winter is coming, and smart home inspection companies prepare long before business slows down. In this episode of Driving Inspector Success, Mike Crow shares the exact financial and operational strategies his team uses to stay profitable year-round. From building a winter fund and managing inspection capacity to improving systems and hiring during slower seasons, this episode is full of practical advice for home inspectors who want to grow a stable, scalable business. Unlock the Power of Mike's #1 Referral-Generating Marketing System Get full details here... BBM+ Who is Mike Crow? Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms. For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000). Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.

April 15, 202622 min

The Truth About Raising Prices and Why You Are Still Undercharging

In this episode, Mike Crow breaks down the real strategies behind sustainable growth in the home inspection industry. Learn why being booked out is actually costing you money, how to use the 3x90x2 formula to optimize pricing, and why dynamic pricing is one of the most powerful tools available today. Mike also shares practical insights on Maven Driven Marketing and how referral networks can fuel long term success. If you are serious about increasing revenue and working smarter, this episode delivers clear, actionable guidance. Unlock the Power of Mike's #1 Referral-Generating Marketing System Get full details here... BBM+ Who is Mike Crow? Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms. For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000). Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.

March 6, 202621 min

How a Sense of Urgency Changes Your Business and Your Life

Most people say they want success. Few people act with the urgency required to achieve it. In this episode of Driving Inspector Success, Mike Crow shares a powerful message about the mindset difference between the top performers and the 95 percent who struggle to move forward. After hosting Mission 26 in Dallas with more than 100 inspectors and over 30 speakers, Mike reflects on what truly separates successful entrepreneurs from everyone else. It is not talent. It is not luck. It is a sense of urgency. Mike also shares lessons from Elon Musk, the importance of surrounding yourself with successful people, and why compressing your goals into shorter time frames can dramatically change what you accomplish. If you want to grow your inspection business faster and think differently about your time, this episode is a must watch. Unlock the Power of Mike's #1 Referral-Generating Marketing System Get full details here... BBM+ Who is Mike Crow? Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms. For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000). Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.

February 9, 202613 min

Put Your Money Where Your Mouth Is: How to Invest in What Truly Matters

In episode 52 of Driving Inspector Success , Mike Crow shares heartfelt stories about commitment, growth, and the power of investing in what matters most...your goals, your business, and your life. From a team member who built her dream family to inspectors scaling from solo operations to thriving multi-inspector firms, Mike shows how putting your time, energy, and money into your priorities pays off. Learn why marketing is like dating, how to move from “number two” to the top of the list, and what to expect at Mission26.com. Unlock the Power of Mike's #1 Referral-Generating Marketing System Get full details here... BBM+ Who is Mike Crow? Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms. For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000). Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.

February 3, 202613 min

Show Up Where It Counts: The Secret to Real Success

In this episode of Driving Inspector Success , Mike Crow shares powerful lessons on showing up in business, in family, and in life. From exploring the potential of AI and creative breakthroughs to reflections on Will Smith’s Pole to Pole journey and Bhutan’s happiness philosophy, Mike challenges us to think beyond money and focus on meaning. He reveals why purpose, connection, and balance are the real success markers and invites you to experience that transformation firsthand at Mission26.com . Unlock the Power of Mike's #1 Referral-Generating Marketing System Get full details here... BBM+ Who is Mike Crow? Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms. For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000). Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.

January 6, 20266 min

Take Action Now: Turning Resolutions into Real Results

Mike Crow reveals why most goals never become reality and how to break that cycle with real action. Learn how to build systems that create financial freedom and time freedom, and get insider details on Mission 26, an industry-shaping event for home inspectors and business owners. Unlock the Power of Mike's #1 Referral-Generating Marketing System Get full details here... BBM+ Who is Mike Crow? Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms. For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000). Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.

December 31, 202521 min

Implementation Over Ideas: What Will Make 2026 Your Best Year Yet

In this New Year’s Eve edition of Driving Inspector Success , Mike Crow shares how to turn planning into implementation and set your inspection business up for record-breaking success in 2026. He covers key strategies like using lead KPIs, leveraging AI, and applying time-tested Big Bang marketing principles that still outperform digital-only methods. Mike also talks about Mission 26, his upcoming annual event packed with proven systems and networking with top inspectors, and how to build not just a million dollar company, but a million dollar life. Unlock the Power of Mike's #1 Referral-Generating Marketing System Get full details here... BBM+ Who is Mike Crow? Mike Crow is a Marketing and Business Expert who has built and managed multiple 7-figure businesses, including two 7-figure inspection firms. For the past 15 years, he's coached thousands of other inspection business owners and has personally helped 100+ companies grow to $1,000,000+ in annual revenue. He has also helped multiple single-inspector operations earn 6-figure annual revenues (some surpassing $300,000). Mike can teach any entrepreneur how to systematize and market their business to achieve their personal and professional goals.