The Grow Show: Business Growth Stories from the Frontlines

In this insightful episode of The Grow Show, hosts Eric Watkins and Jeff Winters dive deep into the biggest mistakes salespeople make - and how to avoid them. Drawing from their extensive experience on the front lines, they unpack a range of common pitfalls, from compound questions that confuse prospects to the perils of internal jargon that alienates customers. Listeners will learn practical strategies for optimizing their sales approach, such as the importance of treating enablement and marketing teams with respect, the power of educating buyers on typical purchasing processes, and the need to engage silent influencers in multi-party deals. The hosts also tackle the challenge of handling objections, providing a masterclass on navigating tricky situations without sounding desperate.

The Grow Show is Back and it's a new year! This episode of The Grow Show focuses on setting your sales team up for success in the critical first quarter of the year. The hosts discuss the importance of establishing a clear business development formula, including sales goals, activity targets, and conversion rates by channel. They emphasize the need to have sales quotas high enough to account for potential turnover or underperformance, as well as the value of removing any negative or non-believing team members. The conversation also covers optimizing the sales team's training cadence, breaking down goals into monthly, weekly, and daily targets to maintain momentum, and the benefits of reviewing and adjusting compensation plans in advance. Overall, the episode provides a strategic roadmap for kicking off the new year strong and positioning the business for an explosive start to 2025.

Send us a textIn this episode of The Grow Show, we go behind the scenes with Amie, the EVP of Sales Enablement at our company. Amie is renowned for building and leading highly effective sales development and enablement teams that consistently deliver results.Join us as Amie shares her proven strategies for aligning sales, marketing, and development to drive predictable pipeline growth. You'll learn:How to combine sales enablement and development for maximum impactTactics for keeping your sale...

Send us a textIn part 2 of our discussion on SEO and digital marketing for your business, the Grow Show team dives deeper into practical strategies and tactics to help you thrive in the evolving online landscape.Building on the insights from the previous episode, hosts Scott Scully, Eric Watkins, Jeffrey Winters and digital marketing expert Adam explore the importance of user experience and behavior metrics for improving SEO performance. They provide actionable advice for businesses of all si...

Send us a textIn this information-packed episode, the Grow Show team sits down with SEO expert Adam Weber to demystify the complex world of search engine optimization. Adam breaks down the fundamentals of SEO, explaining the importance of consistent website updates, the impact of Google's evolving algorithms, and the critical role of local SEO for small businesses.The discussion delves into advanced SEO strategies, highlighting the significance of user experience, multimedia content, and auth...

Send us a textThis episode dives deep into the critical role of mindset in driving team success and company growth. Scott, Jeff, and Eric emphasize that while processes, skills, and resources are important, mindset is the foundation that underpins it all. The discussion explores practical strategies for leaders to cultivate a positive, resilient mindset within themselves, including techniques for handling adversity and maintaining focus. The hosts also share insights on how to foster a m...

Send us a textIn this episode, Grow Show host Scott Scully and Eric Watkins sit down with Eric Habert, CEO of Lifetime Media, to explore the power of building a people-first company culture. Habert shares his journey of transforming Lifetime Media's culture over the past decade, emphasizing the importance of defining core values and ensuring new hires are the right cultural fit, even if they don't have the same background.Habert explains how prioritizing the team's wellbeing and creating an e...

Send us a textIn this episode, the Grow Show team is joined by Pete Fagan, Director of Business Development at Unbridled Media. The discussion covers a wide range of topics related to employee engagement and business growth strategies.A deep dive into the "5 C's of Employee Engagement" follows - communication, connection, culture, contribution, and career development. The hosts explore how these elements can drive a 21% increase in profitability for organizations that prioritize employee enga...

Send us a textIn this special 100th episode, Scott, Jeff, and Eric take a moment to reflect on their incredible podcast journey. What started as an experiment to provide value to entrepreneurs has blossomed into a 100-episode milestone, filled with insights, connections, and a deeper understanding of their own business. The hosts candidly discuss the reasons they began the podcast, the unexpected benefits they've experienced, and the lessons learned along the way. From honing their conversati...

Send us a textThe Grow Show is Live! Today's episode features guest Tim Petsch of GrassWorx, LLC. Text us at 904-867-4466!#EntrepreneursCheatCode - Scott Scully talks about the importance of gathering employee feedback. Highlighting the dramatic productivity growth when employees feel heard and listened to. #Miningforgrowthgold - Tim Petsch talks about his experience as a leader with GrassWorx, LLC, and the strategies they have used to find their niche in dog parks and apartment complexes nat...