Welcome to The Just Show Up Theory, the podcast that proves messy action is better than no action, and visibility doesn’t have to burn you out. Hosted by Ed Troxell, personal brand coach and creator of the Just 15™ Method, this show is your weekly permission slip to ditch the overwhelm and start showing up, imperfectly and consistently. In each short and actionable episode, you’ll get real talk on marketing, mindset, and momentum, so you can build your brand, attract clients, and grow your business in just 15 minutes a day. Marketing Made Doable. Just Show Up. Let It Be Messy. Get Booked.
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February 20, 20259 min
The curse of content creation
The curse of content creation and the pressure to post 🙄 EXPLAINED…If you’re feeling the pressure to post or just burnt out on social media in general, this video is for you.I crammed a 1 hour coaching session into less than 10 minutes for you here to help you escape The Never-Ending Marketing Maze 😵💫Share your thoughts & if this spoke to you, don’t even think about join my email club — I share even more valuable content over there! EdTroxell.com/edit
February 13, 202511 min
How To Build An Email List From Scratch in 2025: Email Marketing Made Simple
Let me ask you, do you have an email list and if so, do you do anything with it yet? Your email list is your most valuable asset — don’t neglect it! In this episode, we break down a three-step process to start, grow, and maintain an email list that supports your business WITHOUT it being so overwhelming. From creating a signup form to establishing a consistent schedule, this episode will get you moving in the right direction.Plus, gain insights on why email lists are crucial for sustainable business growth and how to overcome common challenges like figuring out what to send. Whether you’re just starting or need to reboot your email marketing, this episode provides actionable advice to help you succeed.📌 Be sure to subscribe to download our FREE checklist to make your marketing efforts easier at https://edtroxell.com/playbook
February 6, 20256 min
How to Create Content That Attracts Your Ideal Client
Creating content doesn’t have to be complicated. In this episode, I introduce my 3 C’s framework to help you attract your ideal clients with ease.
Discover how to repurpose your existing content, spark meaningful conversations, and turn those interactions into genuine business opportunities.
Plus, I share practical examples of how authenticity in your messaging builds trust and inspires your audience to take action. Don’t miss this actionable guide to making your content work harder for you!
Be sure to subscribe to the podcast and follow follow these steps:
1️⃣ Subscribe: Get weekly tips to simplify & grow your business effortlessly.
2️⃣ Free Playbook: Grab the Stupid Easy®️ Client Attraction Playbook for actionable strategies.
3️⃣ Community: Connect with like-minded entrepreneurs in the Over 40 Creators Collective.
4️⃣ 1:1 Coaching: Ready to level up? Let’s simplify your tech & marketing together.
👉 Start here: EdTroxell.com/explore
New Here?
👋 Hi, I’m Ed—a Business Growth Strategist & Tech Advisor Empowering Small Businesses & Real Estate Agents with Stupid Easy®️ Solutions that save hours every week.
January 30, 20256 min
If I had to burn it all down and start over here are 10 things that I would do…
Starting over doesn’t have to mean starting from zero. In this episode, I share the 10 essential strategies I’d use if I had to rebuild my business today. From picking your niche and creating a simple landing page to leveraging AI, building an email list, and using my signature Stupid Easy®️ content planning formula, you’ll learn practical, no-fluff tips to create a scalable foundation.
Plus, discover the importance of themed time blocks, project management tools, and networking opportunities to grow your audience and attract ideal clients.
Be sure to subscribe to the podcast and follow follow these steps:
1️⃣ Subscribe: Get weekly tips to simplify & grow your business effortlessly.
2️⃣ Free Playbook: Grab the Stupid Easy®️ Client Attraction Playbook for actionable strategies.
3️⃣ Community: Connect with like-minded entrepreneurs in the Over 40 Creators Collective.
4️⃣ 1:1 Coaching: Ready to level up? Let’s simplify your tech & marketing together.
👉 Start here: EdTroxell.com/explore
New Here?
👋 Hi, I’m Ed—a Business Growth Strategist & Tech Advisor Empowering Small Businesses & Real Estate Agents with Stupid Easy®️ Solutions that save hours every week.
January 23, 20256 min
3 Video Mobile Apps | The BEST Free CapCut Alternatives (2025)
Given the TikTok situation (TikTok owns the video editing app, CapCut) we wanted to share these video editing mobile apps to make your life easier.
Don’t let tech hiccups slow you down!
In this episode, we share 3 easy-to-use mobile video editing apps that serve as great alternatives to CapCut.
Discover why backup tools such as these video editing apps are essential and how these apps can help you create dynamic, engaging videos with minimal effort. Stay tuned until the end as we mention the one thing every good video should have.
The BEST Free CapCut Alternatives 2025
https://vivavideo.tv/
https://www.captions.ai/
https://inshot.com/
Be sure to subscribe to the podcast and follow follow these steps:
1️⃣ Subscribe: Get weekly tips to simplify & grow your business effortlessly.
2️⃣ Free Playbook: Grab the Stupid Easy®️ Client Attraction Playbook for actionable strategies.
3️⃣ Community: Connect with like-minded entrepreneurs in the Over 40 Creators Collective.
4️⃣ 1:1 Coaching: Ready to level up? Let’s simplify your tech & marketing together.
👉 Start here: EdTroxell.com/explore
New Here?
👋 Hi, I’m Ed—a Business Growth Strategist & Tech Advisor Empowering Small Businesses & Real Estate Agents with Stupid Easy®️ Solutions that save hours every week.
January 16, 20251 min
Intro to What The Hell Do I Even Talk About Podcast | #WTHDoIEvenTalkAbout
What the hell do I even talk about is one of the questions I hear all the time so I decided to create a podcast out of it.
This show is dedicated to entrepreneurs like you who find themselves stuck and trying to figure out what to talk about with their audience whether that’s creating a post for social media recording a video for TikTok, or simply being able to figure out what message they want to share with their audience and finding the right tools that make it easy for them. This show is going to cover content, conversations, and tools.
Be sure to subscribe to the podcast and follow follow these steps:
1️⃣ Subscribe: Get weekly tips to simplify & grow your business effortlessly.
2️⃣ Free Playbook: Grab the Stupid Easy®️ Client Attraction Playbook for actionable strategies.
3️⃣ Community: Connect with like-minded entrepreneurs in the Over 40 Creators Collective.
4️⃣ 1:1 Coaching: Ready to level up? Let’s simplify your tech & marketing together.
👉 Start here: EdTroxell.com/explore
New Here?
👋 Hi, I’m Ed—a Business Growth Strategist & Tech Advisor Empowering Small Businesses & Real Estate Agents with Stupid Easy®️ Solutions that save hours every week.
March 6, 202440 min
Beyond Views: Building a Profitable Real Estate Presence on YouTube with Jeremy Kane
Dive deep into the world of YouTube, video views, and real estate marketing!
Today, we're thrilled to have the extraordinary Jeremy Kane, a seasoned real estate agent with over a decade of experience and a legacy of success, joining us to unravel the mysteries of leveraging YouTube for real estate success - no matter the view count!
🎥 What's Inside?
⭐️ Insider Insights: Jeremy shares his journey from working in his father's brokerage to becoming a top-producing agent at EXP Realty in Colorado.
⭐️ YouTube Strategies for Real Estate: Discover how even videos with as few as 17 views can generate quality leads and drive home sales.
⭐️ Content Creation Secrets: Learn about Jeremy's dual-channel strategy, targeting distinct audiences for maximized impact and engagement.
Behind the Scenes: Get a sneak peek into Jeremy's content creation process, from ideation to publication, and how he manages it all
💡 Takeaway:
Every view counts, and with the right strategy, even the smallest audience can lead to big opportunities.
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💌 Join Ed's Email Club!
https://edtroxell.com/handleyourbusiness
Don't miss out on our weekly treasure trove of tips to boost your online presence. It's FREE, and it's packed with actionable advice to take your business to the next level online.
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👉 Connect with Jeremy Kane:
https://jeremykanehomes.com/
https://www.youtube.com/channel/UC84xAfdVhTjStdNGAdjOTMQ
https://www.facebook.com/JKCORealtor
https://www.youtube.com/@thereagentplaybook
http://instagram.com/thereagentplaybook
https://www.instagram.com/jkcorealtor_
http://reagentwolfpack.com/
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👋 Connect with Ed Troxell - Schedule your FREE marketing strategy call today & learn how you can transform your business with video marketing! https://edtroxell.com/chat/
🏆 Top 15 Real Estate Coaches & Trainers in California
🏆 35 Best Real Estate Coaches in 2023
🏆 Top 15 Coaches in Santa Rosa
🎥 FREE: Get 30 days of video content in 30 seconds here: https://edtroxell.com/30daysofcontent
🏡 Website: https://edtroxell.com/
February 7, 202447 min
Niching Down in Real Estate: The Challenge, The Rewards, and The Keys to Success
In this interview, Roberta Ravella and I discuss the importance of niching down in real estate in order to be more successful.
Niching down allows you to focus on a specific type of client or property, which can help you to become an expert in your field and build a strong reputation. However, it can be challenging to let go of the idea of being a "generalist" and focus on a specific niche. But the rewards are great - niching down can lead to more leads, more clients, and higher commissions.
We also discuss the importance of marketing in real estate.
While the techniques you use matter, it's the principles of great marketing that are even more important. You need to understand your target audience and what they're looking for, and then create marketing messages that resonate with them. You also need to be consistent with your marketing efforts and track your results so that you can see what's working and what's not.
Finally, we discuss the importance of loving who you work with and how that plays out in your marketing. When you enjoy your marketing, it shows in your work and you're more likely to stick with it. And when you stick with it, you're more likely to see results.
👥 Guest: Marketing Strategist for Realtors and Mortgage Pros. Roberta Ravella
January 10, 202451 min
Unlocking $10M+ in Real Estate Sales with Social Media Mastery: Secrets from Top Agent Lynea Carver
In this exclusive interview with Tacoma real estate agent Lynea Carver, we delve into the power of social media for organic lead generation and sales in the real estate industry. Lynea reveals her proven strategies for leveraging social media platforms to attract high-quality leads, build trust with potential clients, and ultimately close deals.
👥 Guest: Real Estate Agent in Tacoma, Washington Lynea Carver
- https://www.instagram.com/lyneacarver/
- https://www.facebook.com/LyneaCarverRealtor
- https://www.facebook.com/lynea.carver/
- https://www.youtube.com/@LyneaCarver
- https://www.linkedin.com/in/lynea-carver/
- https://www.tiktok.com/@lyneacarverhometeam
- https://stan.store/LyneaCarver/FMS_SocialMedia
🎯 Key Takeaways:
🟡 Discover how Lynea turned social media into a $10M+ revenue stream
🟡 Learn how to create engaging and effective social media content that drives results
🟡 Understand the importance of video marketing and how to use YouTube for real estate success
🟡 Master the art of social media lead nurturing and conversion
🟡 Get actionable tips for building a strong social media presence and brand
If you're looking to take your real estate game to the next level and boost your organic lead generation and sales, this interview is a must-watch all the way until the end (for YouTube tips).
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📣 Do us a favor and drop a comment as it helps us reach more people.
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Resources for Your Real Estate Business...
🎥 FREE: Get 30 days of video content in 30 seconds here: https://edtroxell.com/30daysofcontent
📲 FREE: Schedule your video marketing for agents strategy call: https://edtroxell.com/chat/
🏡 Ed Troxell's website (home for your video marketing needs): https://edtroxell.com/
#Realtor #RealEstateAgent #realestateagentsnearme
September 21, 202320 min
Building your personal brand with video Escrow Officer Lauren Kelsay
Want to stand out in your industry and attract more clients?
Watch this video to learn how Sonoma County Real Estate Escrow Officer Lauren Kelsay is building out her personal brand and using video to connect with people on a deeper level.
Lauren opens up about the important role her business plays in Real Estate transactions, switching companies, and how she finally embraced video...
From Lauren, "(regarding starting video) despite the fact that I really despise being on camera, and I am not comfortable with it...I challenged myself to build a following based on consistent and helpful video content."
📌 Need help with your videos? Book your complimentary call today and let's get you a video plan that works for you. Book here 👉 https://edtroxell.com/realestatecall/
📌 Receive our weekly business & marketing tips every Friday: https://edtroxell.com/handleyourbusiness
📌 Discover more at: https://edtroxell.com/
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