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The Dream Biz® Podcast | Anti-Hustle Business Strategies for Creative Entrepreneurs

The Dream Biz® Podcast | Anti-Hustle Business Strategies for Creative Entrepreneurs

Hosted by Christi Johnson, Compassionate Business Coach for Creative Business Owners

Episodes

224

Latest episode

Oct 2026

Language

EN

About the show

Are you a creative or neurodivergent entrepreneur ready to ditch hustle culture and grow your business in a way that puts your mental health first? This podcast is for you! Join me weekly for actionable tips to grow your business at your own pace and make marketing feel fun and easy. Whether you’re redesigning your offers, refining your marketing strategies, or finding clarity in your vision, I’m here to guide you every step of the way and help you make your business unique to who you are and grow your biz without the burnout. Let's make your Dream Biz® a reality, shall we?

Listen to episodes

60 recent
November 4, 202621 min

225 | 3 Common Pitfalls That Lead to Burnout for ADHD Entrepreneurs

Join my Free Open House Join The Dream Biz Playground Today on the podcast, I'm sharing 3 common pitfalls that lead to burnout for ADHD entrepreneurs. I experienced all 3 of these when I was working as an Online Business Manager and had a mental health crisis that forced me to shut down my business. They are: Lack of boundaries or not enforcing boundaries Not listening to my body Not making time for the things I enjoyed We talked about How having your calendar open for clients to book with you anytime makes it difficult for transitions when you have ADHD How relying on urgency alone leads to burnout Why communication boundaries often get ignored and how to prevent them How to stop responding immediately when a client messages you at the end of the day The first sign of burnout for me as a creative, neurodivergent entrepreneur Follow Me on Instagram

October 28, 202634 min

224 | Why Running a Business with ADHD is So Hard and How to Set Yourself Up For Success

Join the Dream Biz Playground and get $300 off before November 8th Attend the FREE Open House for The Dream Biz Playground on November 5th Today on the podcast I’m chatting all about why running a business with ADHD is so hard and how to set yourself up to thrive if you’re a creative or neurodivergent business owner. We chat about: Why time is such a struggle when you have ADHD The reason so many ADHD business owners end up burnt out Trouble with focus, concentration, shiny object syndrome, and inconsistent access to motivation How to lead with self-compassion Setting up boundaries to help your ADHD brain Simple systems for organizing your business Implementing flexible rhythms & routines so you can do more of what you want to do Resources mentioned: Enough Business Plan Joy Menu Intuitive Time Management with Sarah Ziesler Join the Dream Biz Playground and get $300 off before November 8th Attend the FREE Open House for The Dream Biz Playground on November 5th Follow me on Instagram

October 21, 202640 min

223 | Ditching the "Shoulds," Doing What Feels Good, and Being Yourself as a Creative Business Owner with Kelsey Christine from Launch Your Daydream [Dream Biz Journey Series]

Come to The Dream Biz Playground LIVE: Marketing Magic! Today on the show I'm SO excited to chat with brand and website designer, community curator, and retreat host Kelsey Christine of Launch Your Daydream. We chat about: Kelsey's 10+ year self-employment journey Shifting dreams and trusting your gut Financial stability, giving back, and mutual aid Protecting your peace & silencing outside noise Rituals to ground yourself & listen to your creative voice Dealing with imposter syndrome Why rigid niching isn't required to have a successful business & more! Work with Kelsey Follow Kelsey on Instagram -- Work with Christi Follow Christi on Instagram

October 14, 202647 min

222 | Setting Boundaries to Support Your Mental Health & Safely Going Out of Your Comfort Zone with Britt Hyatt [Dream Biz Journey Series]

Attend The Dream Biz Playground LIVE: Marketing Magic! I'm so excited to have Britt Hyatt from Pop Impact on the show today! We're chatting about setting yourself up for success with boundaries that support your nervous system and aligning your business with your values. You'll hear: Britt's journey from corporate dread to freelancing freedom, including one supervisor's dismissive comments about postpartum depression How Britt's boundaries help her live her dream days The mindset shifts needed to show up publicly Britt Hyatt is the owner of Pop Impact, an SEO and website design studio for kind, inclusive small business owners. With 10+ years as an SEO strategist and 20+ years as a website designer, Britt believes getting found online is only half the job, the other half is building a website that makes the right people want to stay. Book Your Website Audit with Britt Follow Britt on Instagram -- Work with Christi Follow Christi on Instagram

October 7, 202645 min

221 | Redefining Success Metrics from Doing to Being and Feeling Light with Morgan Jackson [Dream Biz Journey Series]

Join The Dream Biz Playground LIVE: Marketing Magic! Today on the show I'm so excited to be interviewing Morgan Jackson! Morgan is the creator of the Light 56 framework and the founder of Light 56 Circle, a community of women pursuing non-traditional dreams, building confidence through small commitments, and practicing flexibility over perfection. In this episode we talk about: How Morgan qualified for the World Wake Surf Championships and doing hard things Why 56 days is the best amount of time for a 30-day challenge How to prioritize being vs. doing Why feeling light is different than feeling happy Rituals and tools for intention-setting, celebration, and release Download Morgan's Feelings Wheel Join The Light56 Circle Follow Morgan on Instagram -- Work with Christi Follow Christi on Instagram

September 30, 202645 min

220 | Joy-First Branding and Building a Values-Aligned Business with Kristy Black Creative [Dream Biz Journey Series]

Join me for The Dream Biz® Playground LIVE: Marketing Magic! Today on the podcast I'm SO excited to have one of my favorite people on the internet, Kristy Black, joining us! We talked about: Centering joy and community in business to combat loneliness Building a values-aligned business and "breadcrumbing" your values Navigating perfectionism and being bad at something And more! Get Kristy's Porfitable Purpose Branding Workbook on their website ! Follow Kristy on Instagram Kristy Black (she/they) is a brand strategist and designer who helps values-driven creatives and creatives build bold, impactful brands that stand out from the crowd & stand up for what matters most. Known for their “golden retriever energy” and no-BS approach, Kristy is on a mission to help socially conscious business owners joyfully grow without burning out or watering themselves down. Work with Christi Follow Christi on Instagram

September 23, 202644 min

219 | How To Find Clients for Your Business Without Using Social Media with Polly Pollock

⁠ Sign Up for The Dream Biz Playground Live: Marketing Magic! ⁠ Today on the show I’m SO excited to have Polly Pollock as our guest to talk about how to find clients without using social media! Polly is a published author and the founder of Neuropreneur Rising, a Marketing Mentor for online coaches/practitioners with ADHD and busy brains who want to go full-time in their business through capacity-conscious marketing that doesn’t rely on constant social media output. In this episode, we chat about: Polly’s capacity-conscious and neurodivergent-friendly marketing ecosystem Visibility strategies that don’t require constant hustle Human-led pitching to speaking opportunities Get Polly’s Anti-Social Marketing Kit - (Use the special promo code "DREAMBIZ" to get it for free) Work with Polly Follow Polly on Instagram Sign Up for The Dream Biz Playground Live: Marketing Magic! Follow Christi on Instagram 00:00 Welcome to Dream Biz 01:23 Free Anti Social Kit 02:45 Polly’s Origin Story 05:59 Burnout and Going Viral 08:51 Neuropreneur Rising Born 11:42 Ditching Social Media 16:59 Neuro Friendly Ecosystem 20:49 Visibility Room Analogy 26:00 Capacity and Time Blocking 35:35 Pitching That Gets Yeses 40:33 How to Work With Polly 42:36 Final Takeaways and Goodbye

September 9, 202648 min

218 | Embracing Your Whole Creative Self, Writing for Clarity, and The Power of Community with Bridget Baker [Dream Biz Journey Series]

In this episode of the Dream Biz Podcast, I’m chatting with brand designer and creative coach Bridget Baker. We talk about creativity, experimentation, authentic branding, navigating roadblocks, and trusting your own energy instead of following someone else’s formula. In this episode, we cover: Why there are no “wasted” experiences in your creative journey Building routines that support creativity without forcing it Letting your personality and uniqueness show up in your brand What to do when you feel stuck or unsure what to sell Why collaboration can spark better ideas Using writing and reflection to navigate business roadblocks Shifting your mindset by looking for evidence of what is working Join Write Sh*t Mondays Follow Bridget on Instagram -- Join Alt Biz Owners Weekly Planning Meeting Follow Christi on Instagram

September 2, 202652 min

217 | Soft Business, Self-Trust, and Saying No to Playing Small with Molly Balint [Dream Biz Journey Series]

In this Dream Biz Journey episode, I got to talk with one of my biggest inspirations, Molly Balint. Molly is a speaker, educator, storytelling expert, Instagram strategist, and founder The Soft Business Club, a membership focused on storytelling and building a sustainable business without hustle. Molly shares the family legacy that shapes her story and her 22-year path from early blogging and corporate social media to teaching female farmers and eventually founding The Soft Business Club. We discuss how hustle, comparison, and self-limiting stories (including beliefs about weight and needing an “it factor”) kept her playing small, and how therapy, self-acceptance, and leaning into her gifts helped her show up fully. Now, her business is built around community and teaching, allowing her to create more space, peace, and bigger dreams. Listen in to learn exactly how she got to where she is today and how she shows up for her community without sacrificing the life she wants. Follow Molly on Instagram Join The Soft Business Club -- Follow Christi on Instagram Join The Dream Biz Playground -- 00:00 Welcome and Intro 01:40 Life on the Farm 04:40 From Blogging to Soft Business 07:23 Hustle Burnout and Inner Stories 15:34 Stop Playing Small 26:10 All Roads to Soft Business Club 32:54 Calendar Boundaries and Energy 39:03 Space to Dream Bigger 45:52 Big Dreams and Fullest Self 50:56 Wrap Up and Where to Follow

August 26, 202646 min

216 | People-First Community Building and Breaking Industry Norms with Laylee Emadi [Dream Biz Journey Series]

Today I'm so excited to have one of my biggest mentors, Laylee Emadi on the podcast! Laylee is the founder of The Creative Educator Conference and The Educator's Lounge, a community for business owners that are educating others and are committed to serving their audiences with heart & passion. In this episode, we chat about how she transitioned from photographer to educator, how she created one of the BEST conferences in the industry, and how she regularly breaks industry norms by putting people before profit. Here are some of the highlights: You don't have to build your dream all at once. Take the next logical step, learn from it, and iterate. Slow doesn't mean behind. A slower path can produce a stronger, more sustainable business. Your business should serve you, too. You're allowed to prioritize your own life, joy, relationships, and wellbeing. Build around your actual capacity. Don't design a business that only works when everything in your life is going perfectly. Not everything is urgent. During hard seasons, identify what truly has to happen and let everything else wait. Know how you work best. There's no single "right" way to launch, sell, schedule, or run a business. Boundaries create freedom. Protecting personal time first gives you a clearer picture of what business opportunities you actually have capacity for. Confidence comes from reps. Visibility gets easier when you practice it consistently, especially with supportive community around you. Your values can be your business strategy. Decisions don't always have to maximize revenue or growth; they can maximize sustainability, integrity, joy, and peace. Community may be the most valuable thing you build. Laylee ultimately says she's most proud not of the conference or her business itself, but of the community she's cultivated. Follow Laylee on Instagram Join The Educator's Lounge Attend the Creative Educator Conference - Follow Christi on Instagram Join The Dream Biz Playground Visit Christi's Website

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