The Creator's Toolkit

Hosted by Mike Brown &amp; YawnyBlew

Business Entrepreneurship

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Episodes

Latest episode

Mar 2025

Language

EN-US

About the show

The Creator’s Toolkit is a podcast series by Mike Brown (The Art of Letting Go Podcast) and YawnyBlew (BIIGGER Than Our Dreams Podcast). This show will follow these two multi-hyphenates as they spotlight creative entrepreneurship. In addition to opening up about their own journeys through entrepreneurship, they will be chatting with fellow artists, branding experts, and creative professionals gathering tools and tips to share. This podcast will serve as both a resource and a source of inspiration for anyone taking a leap into their artistic journeys.

Listen to episodes

13 recent

March 24, 202556 min

Lesson 9: How to "Niche Down" and find Viral Success Through Authenticity w/ Furillo

Furillo is a Black queer pop star and pop culture rolodex who has carved out a unique lane for himself and his group BFF—an ode to 2000s pop/R&B music and films. He joins us to talk about his evolution from solo act to duo, artist to content creator, and how he’s mastered building (and rebuilding) TikTok accounts with ease. In this episode, we dive into the power of knowing your niche, navigating social media, and why authenticity is the ultimate key to viral success.⁠featuring ⁠"This Shit Hard (Papi Mix)" produced by COLDPRESSEDPAPI

March 17, 202543 min

Lesson 8: Mastering Manifestating with Katini

Katini Yamaoka is a powerhouse singer, songwriter, and founder of Katini Skin, the award-winning facial oil-serum brand. In this episode, she shares her journey through the beauty and music industries, the manifestation that led to a career-defining opportunity, and the powerful advice from her sister that reminded her of her limitless potential.featuring ⁠"This Shit Hard (Papi Mix)" produced by COLDPRESSEDPAPI

March 12, 20250 min

Guest Lecturer: SADBOYMUSIC talks "Kind of HARD" strategy

This season, we’re bringing back past guests to share valuable insights, and SADBOYMUSIC is kicking things off with a masterclass. A multi-talented artist with a sharp eye for aesthetics, he was a go-to resource in Season 1 for creatives looking to craft impactful merch. Now, he’s deep in the rollout for his latest single, "Kind of HARD"—co-written by our host, YawnyBlew—and he’s dropping fresh gems on what makes a strong music release strategy. Get ready to take notes!Stream "Kind of HARD" now.

March 10, 202536 min

Lesson 7: Ladidai Discusses How to Be a Resource to Others While Filling Your Own Cup

Ladidai is a creative industry juggernaut who has mastered the art of being everywhere, everything, all at once. The multi-hyphenate joins us to chat about her pivot from music to multimedia, how she manages her many roles, and why pouring into your own cup is essential—especially when your superpower is fueling others' journeys.featuring "This Shit Hard (Drill Mix)" produced by Blackmajic.

March 3, 2025Episode 124 min

Lesson 6: Reflections and Setting New Intentions for Merch Madness 2025

Mike & Yawny discuss plans for the upcoming Merch Madness and their experiences as creative entrepreneurs over the last year. featuring "This Shit Hard (Drill Mix)" produced by Blackmajic.

February 21, 202557 min

Winter Recess: No More Wizards—Showing Up Fully with Je’Vel

In this winter episode of The Creator’s Toolkit, Mike & Yawny sit down with their GLAAD Black Queer Creative Summit cohort, Je’Vel, for a candid conversation about the pressures of compartmentalization in creative industries, why waiting for ‘wizards’ to open doors is a losing game, and the inspiration behind Je’Vel and Yawny’s collaboration on ‘Kings.’

February 18, 20250 min

Season 2 incoming

Join YawnyBlew & Mike Brown as they tackle season 2 of The Creator's Toolkit and YEAR 3 of Merch Madness. What could go wrong?

May 6, 2024Episode 523 min

Lesson 5: Transitioning from Artist to Entrepreneurship with Jeremiah Marquez

Jeremiah Marquez, a graphic designer turned business strategist, takes center stage in the season finale of The Creator's Toolkit. Jeremiah's journey from artist to entrepreneur is a testament to his unwavering dedication and innovative mindset. Throughout the episode, he offers invaluable insights into the challenges and successes encountered on his path, serving as a guiding light for fellow creatives embarking on their own entrepreneurial ventures. Jeremiah's expertise in branding, digital platforms, and strategic planning showcases the seamless integration of artistic passion with business acumen, inspiring a new generation of creative entrepreneurs to chart their own course to success. https://www.ascnsn.com

April 29, 2024Episode 422 min

Lesson 4: Navigating Artistic Pivots and Powerful Storytelling with Keisha TK Dutes

Join us on this week's episode as we sit down with Keisha TK Dutes, a multi-talented audio storyteller and visual artist who successfully transitioned from the medical field to the world of audio. Delve into the art of artistic pivots as we explore Keisha's journey, discussing the transformative power of storytelling in product sales and the importance of embracing limitless creativity as an artist. Tune in for insights, inspiration, and a glimpse into the boundless possibilities of creative expression. Keisha TK Dutes Website Instagram

April 22, 2024Episode 326 min

Lesson 3: Navigating Creativity, Commerce, and Mental Health with She's Ryan

In this episode of The Creator's Toolkit, we delve into the world of merchandising with She's Ryan, a multi-talented artist based in New York. She shares her insights on navigating the business of merch, revealing what sells and resonates with audiences. Discover how She's Ryan's self-aware approach has helped her create a brand with multiple merchandising extensions. Tune in as we explore how she manages to branch out in so many directions and the importance of prioritizing mental health in monetizing art. She's Ryan https://linktr.ee/ShesRyan Instagram TikTok