
How Economics Shapes Innovation and Events with Shamubeel Eaqub
Shamubeel Eaqub, economist and author, unpacks the economic trends shaping our world and what they mean for leaders and organisations. He shares how businesses can anticipate change, plan strategically, and stay resilient in the face of uncertainty. Listeners will gain a deeper understanding of how macroeconomic shifts affect their industries and the events sector specifically.Shamubeel also discusses actionable strategies for leaders to make better data-driven decisions. From identifying opportunities in disruption to leveraging insights for innovative solutions, this episode provides practical takeaways for anyone looking to future-proof their organisation while remaining grounded in evidence-based thinking.Website: https://www.eaqub.com/LinkedIn: https://www.linkedin.com/in/eaqub/About The PCOA:The PCO Association is the leading body representing the interests of Professional Conference Organisers and Event Managers in Australia and New Zealand.The Association’s objectives are to increase the standard of professionalism of its members and promote a better understanding of the roles, functions and contributions of Professional Conference Organisers and Event Managers and other practitioners in the conference and event sector.Website: www.pco.asn.auAbout Connected Event Group:Connected Event Group delivers innovative audio-visual services, event production, and digital experiences that help people and businesses connect in meaningful ways. With over two decades of experience, the team specialises in AV equipment and services, technical event production management, broadcasting, and interactive event technology across a wide range of industries.In 2026, Connected Event Group expanded its offering with the launch of Connected Apps, a dedicated branch focused on custom event apps, business platforms, fast websites, and AI-powered automation. Designed for live environments, these solutions bridge the gap between creative vision and real-world delivery, ensuring technology performs on site, on the day.Website: www.connectedeventgroup.comAbout Libbie Ray:Libbie Ray is the Director of Connected Event Group and Founder of Connected Apps. With 20 years of experience spanning marketing, events, technology, and broadcast production, Libbie brings a holistic and forward-thinking perspective to the evolving events landscape. A strong advocate for innovation, Libbie is particularly passionate about the role of digital platforms and AI in shaping the future of live and hybrid events. Libbie’s LinkedIn: https://www.linkedin.com/in/libbie-ray/Send us Fan Mail













