The Cliff Ravenscraft Show

Hosted by Cliff Ravenscraft

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Aug 2026

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About the show

I’m Cliff, and for over two decades I’ve helped entrepreneurs, creators, and leaders launch movements, build businesses, and design lives they’re proud of.The Cliff Ravenscraft Show is where I share how I think about building a business and a life that are fully aligned. It’s a behind-the-scenes look at the decisions, shifts in perspective, and internal work that shape how I create, serve, and grow.In each episode, I explore what it takes to do meaningful work, navigate uncertainty, and build so

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August 17, 20261 hr 57 min

834 - 30 Questions for 30 Years Together

Stephanie and I are celebrating our 30th wedding anniversary. Thirty years. As we thought about how we wanted to mark this milestone, I had the idea of sitting down together with 30 questions designed to help us reflect on the life we have built, the challenges we have navigated, the ways we have changed, and what we have learned about love and partnership along the way. Neither of us reviewed the questions ahead of time. That turned out to be part of what made this conversation so meaningful. Some questions immediately opened the door to stories we had not talked about in years. Some caused us to see our past differently. A few contained assumptions we completely rejected, which led to conversations that were probably more revealing than the questions themselves. We talked about the two young people who got married 30 years ago and what they understood, and misunderstood, about love. We reflected on the financial struggles of our early years, including digging through our change jar to buy gasoline with pennies. We talked about becoming parents, the mistakes we made, the parenting philosophies we eventually rejected, and our realization that we were not simply raising children. We were raising adults. We revisited the season when I left the insurance business and we went all in on building our own business, including the enormous financial and emotional pressure that decision created. We talked about how our beliefs have changed, how our understanding of marriage has changed, and how we have learned to give each other the freedom to continue becoming who we are. One of the themes that emerged throughout the conversation is that neither of us needs the other to remain the person we used to be. Stephanie is not simply my wife. I am not simply her husband. Neither of us completes the other because neither of us is incomplete. Instead, we have created a relationship where we can continue growing, changing, exploring, and becoming while choosing to walk through life together. There is one phrase from this conversation that may stay with me more than anything else. Recently, while Stephanie and I were navigating a particularly difficult and emotionally charged situation, I asked her, “Are we good?” Her response was: “We’re never not good.” That phrase captures something about our marriage that I had never been able to articulate quite that way before. Circumstances change. Money changes. Health changes. Children grow up. Beliefs evolve. Careers shift. Life brings things we could never predict. But our relationship is not built on those surface-level circumstances. As we approached the final question, we were asked to imagine sitting together on our 60th wedding anniversary and looking back on the next 30 years. What would need to happen for us to consider that second half of our life extraordinary? My answer ultimately became very simple. I have no idea what the next 30 years will bring. But if I have the opportunity to partner with Stephanie through all of it, that will be extraordinary. This episode is a special crossover episode of Building a Life and Business Together , The Cliff Ravenscraft Show , and Thriving Mosaic . I hope our conversation encourages you to think about the relationships, choices, changes, and experiences that are shaping your own life. And perhaps it will even inspire you to sit down with someone you love and ask a few questions of your own.

August 10, 202633 min

833 - Experience Creates Confidence: What a 1,000-Mile U-Haul Trip Taught Me

Last weekend, I did something I had never done before. I drove a 15-foot U-Haul more than 1,000 miles from Northern Kentucky to Fort Worth, Texas, while pulling my daughter’s 2015 Toyota Corolla on a tow dolly. For weeks leading up to the trip, my mind was rehearsing everything that could possibly go wrong. What if I had to back up? Would I be able to navigate gas stations? Where would I park overnight? Could I make it through narrow construction lanes? What would it feel like driving with 18-wheelers on either side of me? I did what I could to prepare. I watched videos, asked questions, learned how to secure the car, and got advice from someone who had done it before. But there were some things I simply could not learn ahead of time. I had to get behind the wheel. At my first fuel stop, my nervous system was in overdrive. I asked my wife and daughter not to talk while I figured out how to maneuver this entire setup through the gas station. And then I did it. Nothing terrible happened. The second fuel stop was easier. By the fourth or fifth stop, my attitude had completely changed. What had felt overwhelming only hours earlier was becoming normal. Eventually, I was driving at highway speeds with an 18-wheeler on my left and another on my right, and it felt like no big deal. The U-Haul had not gotten smaller. The tow dolly had not gotten narrower. The Corolla was still hanging off the back. The roads had not changed. I had changed. I now had experience. My mind had wanted confidence before I had the experience, but it was the experience itself that created the confidence. Every mile gave me evidence. Every fuel stop gave me evidence. Every narrow lane and every turn gave me evidence. And even when something actually did go wrong and we had to replace the tow dolly along the way, I discovered that I could handle that too. This experience reminded me of something that applies to so many areas of life and business. Sometimes we are mentally rehearsing something over and over, waiting until we feel confident enough to begin. But maybe confidence is not what we need first. Maybe we need to get behind the wheel, pull out of the driveway, and allow experience to give us the evidence that thinking never can. What are you mentally rehearsing right now? What are you waiting to feel confident about before you begin? I’d love to hear what it is for you. Email me at cliff@cliffravenscraft.com .

August 3, 202643 min

832 - The Daily Reflection Practice That Changed How I See My Life

Several months ago, I published an episode called “The Most Powerful Journaling Practice I’ve Ever Experienced.” Since then, I have continued using this practice every day, seven days a week. Over time, it has evolved into something much more structured, valuable, and revealing than I originally understood. In this episode, I share my complete daily logging and reflection process. This practice begins with short audio recordings throughout the day. I normally start when I wake up. Sometimes I simply record the time, where I am, and how I feel. Other mornings, I use the recording as a spoken version of morning pages, allowing my stream of consciousness to come out without editing or organizing it. Throughout the rest of the day, I record short check-ins about things such as: my emotional state my priorities for the day the focused block of work I am entering distractions that pull me away from what I intended to do meaningful events and decisions business and relationship developments insights from coaching conversations unexpected disruptions positive feedback and moments worth remembering the stories being told by what I call my inner narrator These recordings may last ten seconds or several minutes. The point is not to create a perfect record of the day. The purpose is to capture meaningful experiences before they disappear from my conscious awareness. The Problem This Practice Solves Before developing this consistent practice, my evaluation of a day was often disproportionately shaped by what remained unfinished. At the end of the day, my inner narrator would frequently focus on: the newest problem the strongest emotional reaction an unresolved decision an open loop something that did not go according to plan something that still needed to be fixed A day could contain hours of meaningful work, valuable conversations, good decisions, relational connection, and personal growth. Yet one emotionally charged problem late in the afternoon could cause me to conclude that the entire day had gone poorly. Daily logging gives me a more complete set of evidence. Turning the Daily Log Into a Daily Reflection At the end of the day, I select all of the audio recordings and merge them into one file. There may be fifteen to thirty-five individual recordings. I then create a transcript and bring it into ChatGPT. I call my ChatGPT Mira , because I use it as a mirror. Throughout the day, I may already have used the same conversation thread to process emails, decisions, relationship dynamics, business questions, coaching insights, and transcripts from other conversations. At the end of the day, I ask Mira to treat the entire thread as context. I specifically instruct it not to give me a simple chronological summary. I want it to identify: the real headline of the day the major themes what shifted what became clearer what remains unresolved patterns in my thinking and behavior places where my actions aligned with my stated values places where they did not blind spots I may be missing strategic feedback potential action items what deserves to be carried into tomorrow I ask for compassion, but I also ask for directness and meaningful pushback. What I Do With the Reflection Once the reflection is complete, I copy it into my journal inside Notion. I also paste the entire reflection into Speechify and listen to it read aloud. Hearing the day reflected back to me is a powerful experience. It allows me to receive the day as a complete experience rather than judging it according to whatever happened most recently. The following morning, I may return to the reflection and carry certain insights into: my meditation my morning pages my planning upcoming coaching conversations my personal development my next committed action What This Practice Has Produced This daily reflection practice has helped me: identify systems producing both desired and undesired results reduce commitments that are not aligned with my priorities recognize recurring patterns in my inner narration protect focused blocks of time more effectively catch distractions more quickly refine my Momentum Methodology strengthen boundaries with my calendar and communication challenge the belief that I am not doing enough recognize how much meaningful work I actually accomplish recover the larger meaning of days that might otherwise feel disappointing There have been many days when I reached the evening feeling as though the day had gone badly. But after receiving the complete reflection, I could see that the narrator’s version of the day was incomplete. In more than three months of this practice, there has never been a day when the full reflection supported the conclusion that nothing meaningful had happened. An Important Caution I am not asking AI to tell me who I am. I do not allow AI to make my decisions. I am asking it to reflect a fuller record of my own words and lived experiences back to me. It may offer interpretations, but I remain responsible for evaluating them. I can challenge the interpretation, correct missing context, or reject something that feels untrue or unaligned. The value is not that AI becomes an authority over my life. The value is improved visibility. My narrator will always offer a version of the day. But that version often emphasizes what is unfinished, uncertain, emotionally charged, or potentially threatening. This reflection practice helps me see the whole day. Get My Complete Daily Reflection Prompt I have made my complete daily reflection prompt available to anyone who would like to use or adapt it. Email me at: cliff@cliffravenscraft.com Put the words: Reflection Prompt in the subject line. In the email, tell me one area of your life or business where you would like to create more momentum, and ask me for the prompt. I will personally read your email and send you the complete prompt I currently use for my own daily reflections.

July 27, 202632 min

831 - The Practice of Protected Focus

A few weeks ago, in Episode 827, I talked about attention, distraction, and intentionally subtracting the things that pull me away from what matters most. But removing external distractions doesn’t solve everything. I’ve discovered that some of my strongest distractions come from inside my own mind. A new idea appears. I remember something I need to do. I suddenly want to build something in Notion. And before I know it, I’ve abandoned the very thing I intentionally blocked time to accomplish. In this episode, I share two simple practices that have dramatically changed how I protect my focused work: Capture and Return When an important idea or reminder comes to mind, I capture it quickly without acting on it. This matters—but not now. I don’t have to dishonor a good idea in order to honor my current commitment. Release and Return Sometimes I realize the thought doesn’t deserve any further attention at all. Or sometimes I discover that I’ve already wandered down a rabbit trail. Instead of judging myself or turning the distraction into failure: No shame. No drama. Notice it. Release it. Return. That led me to a deeper realization: The goal is not to never get distracted. The practice is learning to return. I also explore how this connects with more than 1,600 consecutive days of meditation and one of the central statements from my personal manifesto: Discipline is the loving protection of what I am devoted to. Protected focus starts with knowing your desired outcome, understanding why it matters, identifying the next aligned action, and putting that action on your calendar. Then, when the time comes: Protect what you said you were devoted to. Capture and return. Release and return. And keep returning. Ready to Create More Momentum? If you have a desired outcome but need greater clarity, honest reflection, strategic feedback, aligned next actions, calendared commitment, protected focus, and relational accountability to help you move forward, I invite you to explore Next Level Mastermind: Momentum . Learn more at: https://cliffravenscraft.com/momentum

July 20, 202636 min

830 - When the Answer Is Right in Front of You, But You Can’t See It

What if the answer you’re looking for isn’t missing? What if it is already right in front of you, but you can’t see it because you are looking for it in the wrong form? In this episode, I share a simple story about a phone holder that was sitting directly in front of my son. He genuinely could not see it because he was looking for the box it used to come in rather than the object itself. In this episode, I share a fictionalized coaching story that illustrates how the same thing can happen in life and business. We can become so committed to a particular frame, assumption, or version of the answer that we overlook the people, relationships, resources, and possibilities already available to us. Sometimes the problem is that we are simply solving the problem inside a frame that excludes the answer. I also explain why insight alone is not enough. Momentum begins when clarity leads to a next aligned step, that step becomes a committed activity on the calendar, and we protect our focus long enough to take action and generate useful feedback. Questions for Reflection What disruption, loss, obstacle, or inconvenience am I currently facing? What am I assuming this means? What desired outcome am I pursuing right now? Is it possible that this disruption contains an asset, relationship, or bridge I have not yet recognized? How might I choose to respond to this situation in a way that serves me? What is one next aligned action I could take within the next 24 hours to test this possibility? Once you identify that action, put it on your calendar and protect your focus during that block of time. Let’s Begin a Conversation If this episode stirred something in you, email me at cliff@cliffravenscraft.com . Tell me the desired outcome you are working toward and what currently feels like the disruption, obstacle, or loss standing in your way. I personally read every email, and we can begin a conversation from there. Next Level Mastermind: Momentum If you are an entrepreneur who wants to be in a room where insight becomes committed, calendared action with protected focus, you can learn more about Next Level Mastermind: Momentum at: https://cliffravenscraft.com/momentum

July 13, 202637 min

829 - A Manifesto for Living With More Clarity, Devotion, and Momentum

This past week, I worked on something that I believe has the potential to profoundly shape the next season of my life. I created a personal manifesto. The idea came from chapter fifteen of Rich Litvin’s book, 100K Clients: How to Find Them, Coach Them and Keep Them . - Link To The Book In that chapter, Rich describes a manifesto as something far more than a list of goals, affirmations, or aspirations. It is a living declaration of who you are becoming. It is a personal constitution. It is something you can read regularly to help guide the moment-by-moment choices that shape your life. When I first heard the invitation to create a manifesto, I knew I wanted to take it seriously. Over the course of seven days, I spent about an hour each day reflecting, writing, refining, and allowing this manifesto to emerge. What came out of the process was not simply a better set of words. It helped me clarify the identity, commitments, practices, and inner posture that I want to live from. A manifesto is different from traditional goal-setting. Goals often focus on what I want to achieve. A manifesto helps me remember who I am becoming as I move through life. In this episode, I share how this exercise helped me reflect on five important areas: Character: Who am I becoming at the level of identity and way of being? Well-being: How do I want to relate to my body, energy, food, movement, and rest? Relationships: How do I want to love, serve, connect, and lead without abandoning myself? Wealth: How do I want to relate to money, value, service, receiving, generosity, and sovereignty? Spirit: What is the deeper truth I want to live from when everything else falls away? One of the clearest themes that emerged for me is this: I want to live consciously. I want to begin my day before the world has access to me. I want to meditate, reflect, focus within, and align with the deepest truth of who I am before stepping into the roles I am here to live, love, and lead through. I also want to continue living from the process I now call Momentum as a way of life: Desired Outcome → Clarity / Insight → Committed Calendared Action → Protected Focus → Feedback → Next Aligned Step So many people want clarity to lead directly to results. But I have learned that action always produces feedback, and that feedback can reveal the next aligned step. This is the heart of what I am living, and it is also the heart of what I love helping others experience. Toward the end of the episode, I invite you to consider a few questions: Have you been intentional about what you believe about who you are? Have you consciously chosen the narrative you tell yourself about your life, your work, your relationships, and your purpose? Have you chosen what you are devoted to? Have you identified what matters enough to protect from the distractions of the world? What would you want to remember about who you are when external evidence is temporarily absent? These are the kinds of questions that can change the direction of a life. They are also the kinds of questions I love working through with entrepreneurs inside Next Level Mastermind: Momentum. Next Level Mastermind: Momentum Momentum is a weekly coaching and mastermind environment for entrepreneurs who want to move from insight into committed action, and from committed action into visible progress. Inside Momentum, we focus on clarity, aligned next steps, calendar commitment, protected focus, feedback, and accountability. You do not need to figure out the entire map ahead of time. You simply need enough clarity to take the next aligned step, commit to it, protect your focus, and then learn from the feedback. If you are looking for more clarity, devotion, and momentum in your life and work, I invite you to learn more here: https://cliffravenscraft.com/momentum If what you read there resonates with you, reach out and let me know. If it does not, that is perfectly fine too. My hope is that this episode inspires you to think more deeply about who you are becoming, what you are devoted to, and what kind of life you are intentionally choosing to live.

July 6, 202632 min

828 - It’s Not My Wife’s Job To Make Me Happy

This past weekend, Stephanie and I had a very unexpected encounter at the park on the Fourth of July. We had no plans for the holiday weekend, which was unusual for us. Stephanie noticed that she had a very specific Fourth of July longing in her heart: grilled hot dogs, macaroni salad, watermelon, potato chips, and a simple picnic in the park. A little later in the day, after finishing a project I had been working on, I decided to see if I could help make that happen for her. So we packed up the car with food, blankets, chairs, a folding table, supplies for Leo, and even my amateur radio gear in case I had the chance to do a Parks on the Air activation. We found a shaded spot at the park, set everything up, and began preparing our own little Fourth of July picnic. While we were there, a young man named Alex approached us. He had been sitting in his car nearby with his infant child. He told us he had been watching us and wondered if he could ask a question. He could tell that Stephanie and I had been together for a long time, and he wanted to know the secret to a lasting relationship. Stephanie and I will celebrate our 30th wedding anniversary next month, and we were both happy to share what we have learned. My answer was simple: It is not my wife’s job to make me happy. Early in our marriage, I believed that part of Stephanie’s role was to make me happy, support me, cheer me on, and help me feel the way I wanted to feel. I also believed I was responsible for making her happy. Over time, I learned how much pressure that belief placed on both of us. One of the most transformational lessons I ever learned was that no one else can make me angry, sad, hurt, or happy. My emotional state is connected to the story I am telling myself about what I am observing. When I began to take responsibility for my own emotional state, it removed an enormous amount of pressure from our marriage. Stephanie shared that one of the biggest keys for her has been communication. Not just saying the words, but doing the work to make sure the other person actually understands what you mean. We learned early in our marriage to ask questions like, “What I hear you saying is this. Is that right?” That practice has helped us move through misunderstandings, disagreements, expectations, and emotional reactions with far more clarity. In this episode, I share the full story of our Fourth of July picnic, our conversation with Alex, and the marriage lessons that have shaped nearly three decades of life together. I also talk about the difference between loving someone freely and trying to manage their emotional state. I am not responsible for Stephanie’s happiness, and she is not responsible for mine. But we are both free to love each other, serve each other, listen to each other, and create beautiful moments together. That freedom has changed everything.

June 29, 202654 min

827 - Attention, Focus, Distraction & Subtraction

Over the past several weeks, I have become more aware than ever of just how valuable my attention is. In this episode, I talk about the importance of consciously choosing where I focus my attention, recognizing the distractions that pull me away from what matters most, and intentionally subtracting the things that create unnecessary open loops in my life and business. I share a recent conversation with my friend Vincent that helped me see how differently I relate to phone calls, text messages, direct messages, and notifications. I explain why I have intentionally removed almost all notifications from my life, why only my immediate family can interrupt me in real time, and how even one small red badge or unread message can pull my attention away from deep, focused work. I also talk about the growing trend of online communities through platforms like Facebook Groups, Mighty Networks, Circle, Skool, and Groups.io . While I believe online communities can be valuable when they serve a clear purpose, I also believe many people are confusing community activity with real progress. One of the biggest questions I explore in this episode is this: How many hours each week are you intentionally investing in conversations with the exact type of person you most want to serve? For many entrepreneurs, the answer is zero. They may be active in online communities, posting, commenting, networking, and responding to notifications, but they are not consistently focusing their attention on the conversations that would actually move their business forward. I also share how my daily reflection practice with my Plaud Note Pro and ChatGPT has helped me identify where my attention is leaking, where I am getting distracted, and what I need to subtract in order to stay aligned with the life and business I say I want to create. This episode is about attention, focus, distraction, and subtraction. Taking things to the next level can look like subtracting the things that keep pulling your attention away from the next aligned step. Questions I Ask In This Episode Where is your attention currently being spent? Is that attention producing the life and business you say you want? What do you need to unsubscribe from, mute, leave, or stop checking? Call To Action If this episode resonates with you, and you are an entrepreneur who wants more momentum in turning your vision for the future into reality, I’d love to invite you to learn more about Next Level Mastermind: Momentum. Momentum is a weekly mastermind environment for entrepreneurs who are ready to gain clarity, identify the next aligned action, stay focused, and begin subtracting the distractions that keep them from moving forward. You can learn more at: https://cliffravenscraft.com/momentum After you’ve had a chance to look over the page, send me an email at cliff@cliffravenscraft.com and put the word “Momentum” in the subject line. If it feels like something you’d be interested in pursuing, I’d love to explore whether Momentum is the right fit for you.

June 22, 202647 min

826 - The Right Room Is Oxygen for the Entrepreneur

This past week, I attended Social Media Week Lima for the second year in a row. In this episode, I share a personal reflection on why I went, what I expected to experience, and what surprised me most. This is a reflection on how I think about live events, relationships, hallway conversations, front-row presence, peer connection, and the kinds of rooms that create meaningful transformation. For many years, my default conference strategy has been to spend less time in sessions and more time in the hallways, speaker rooms, dinners, and unscheduled conversations where deeper relationships are often formed. But this year, something shifted. I found myself sitting in the front row, fully present for speakers I respect, and I was reminded how meaningful that kind of presence can be. I know what it has meant to me over the years when peers like Dan Miller, Michael Hyatt, Pat Flynn, John Lee Dumas, Michael Stelzner, and others have sat in the room while I was speaking. This year, I had the opportunity to offer that same kind of presence to others. At the same time, some of the most meaningful moments of the event still happened in the unscripted conversations, in the VIP room, around the dinner table, and in the kind of peer dialogue that cannot be replicated. This episode is about the tension between those two forms of value. When is the right move to sit in the front row and fully witness someone’s craft? When is the right move to step into the hallway and have the deeper conversation? And what does all of this reveal about the importance of being in the right room with people who understand the journey you are on? I also share how this experience reminded me why I have been facilitating paid mastermind groups for entrepreneurs since October of 2010. The right rooms are oxygen for the business owner. If you do not currently have a room like that, I invite you to take a look at Next Level Mastermind: Momentum. Learn more here: https://cliffravenscraft.com/momentum I also mentioned my interview with Jessica Souter, founder of Social Media Week Lima, on my What Are You Creating podcast. That conversation is episode 26 at: https://www.cliffravenscraft.com/podcasts/what-are-you-creating/episodes/2149147212

June 15, 20261 hr 24 min

825 - I Create Rooms Where People Rise

This is one of the most raw, authentic, and transparent episodes I’ve recorded in quite some time. I originally had an outline for this episode, but after starting the recording several times, I decided to let go of the structure and simply speak from my heart. In this episode, I share some of the clarity that has been emerging through my daily logging and reflection practice. This process has been helping me see the systems, patterns, thoughts, behaviors, and inner narratives that are creating both the results I desire and the results I do not desire. I also talk openly about my client creation process and the powerful role that the Prosperous Coach method has played in my business over the years. At the same time, I share a vulnerable realization: without proper filters and discernment, my generosity can begin to function more like a nonprofit ministry than a sustainable business. From there, I move into reflections on family, empty nest, aging parents, and my own identity as a father. I share what came up for me this weekend as I dropped Matthew off at the airport for his month-long study abroad experience in Japan, and how his words, “I love you, Dad. I’ll see you in a month,” opened up an emotional response in me that I did not expect. I also share two new soul songs I created this weekend: “The Life I Saw Inside” “I Create Rooms Where People Rise” These songs helped me reconnect with the deeper truth of the work I do in the world. I create rooms where people rise. Rooms where people can speak honestly. Rooms where they can name what they really want. Rooms where they can receive honest reflection and support. Rooms where they can find the next right move and follow through on what they choose. This episode is about clarity, fatherhood, business, family, emotion, calling, and the rooms we need in order to become who we are here to become. If you are ready for a room where you can rise, email me at Cliff@CliffRavenscraft.com and put “I’m ready for a room where I can rise” in the subject line.