The funnel exercise every coach should try this week
What if the biggest contributor to achieving your revenue target isn't working harder, but understanding all the different ways you could get there? In this episode, I walk you through one tool that will make your revenue target more achievable, and that will help you build a well priced offer suite.Quick note before you dive in: if you want to take this further and map out your whole funnel and your system for growing your business, reach out and book a call with me here.
August 30, 202626 min
How your professional background is your biggest asset
Today I'm joined by Emma Clark , a leadership and executive coach who works primarily with healthcare clients. Emma brings close to 30 years of clinical and operational experience in the health system, having worked as a nurse, a nursing unit manager and in statewide healthcare leadership roles. In this episode, Emma shares why she was adamant she wouldn't go back into healthcare when she started her business, and how a career break helped her reconnect with why she became a leader in the first place. Emma and I also dig into how her lived experience builds instant trust and credibility with clients and organisations, and how her existing network - including people she worked with decades ago - has become one of her biggest sources of new work. You can connect with Emma on LinkedIn or through her website, empoweringhumans.com.au. If you've been thinking about joining the Corporate to Coach Accelerator, book a call with me to see if it's the right fit for you and your business at elliescarf.com/bookacall , or find out more about the program at elliescarf.com/cca.
August 23, 202618 min
The Crisis of Confidence Every Coach Has (and How to Get Out of It)
What if the thing standing between you and your next client isn't your skill, but a temporary loss of confidence? In this episode, I share nine practical things you can do when you're stuck in a crisis of confidence in your coaching business. These tools run the gamut of practical, reflection and action oriented - so you can guarantee there is something there for you. Quick note before you dive in: last week we wrapped an eight-day promotion for the Corporate to Coach Accelerator ahead of a price rise. If you missed it, I'm opening a 48-hour window to book a sales call with me, so you can still lock in the pre-price-rise investment, it doesn't matter when the call itself happens, just get it booked in by Wednesday the 26th of August. Book your call here.
August 16, 202645 min
From Child Protection to Coaching: Tracey Nicolson's Corporate-to-Coach Story
Today I'm joined by Tracey Nicolson , a coach and facilitator who comes to this work after a 40-year career in the WA public sector, including roles with the State Emergency Service, the Department of Child Protection and the Department of Communities. In this episode, Tracey shares her corporate-to-coach story, from studying her social work degree part-time over seven years while raising a young family, to completing her coach training while travelling Europe. She takes us through the leadership programs she now runs, and how her client base has steadily expanded beyond her initial ideal clients. Tracey and I also dig into the real challenges of building a coaching business, from outreach that doesn't feel salesy, to what she calls "rejection recovery", and how our childhood attachment styles show up in the way we run our businesses - you'll want to take notes on this one. You can connect with Tracey on LinkedIn . If you've been thinking about joining the Corporate Coach Accelerator, we're in the final days of current pricing before it goes up on 21 August. Book a call with me to see if it's the right fit for you and your business at www.elliescarf.com/bookacall , or find out more about the program at www.elliescarf.com/cca.
August 9, 202652 min
Your Business Can't Outgrow Your Physiology, with Alex Field
Today I'm joined by Alex Field, a clinical psychotherapist and naturopath with over 30 years' experience in mental health and wellbeing. Alex's work focuses on chronic nervous system dysregulation, stress and trauma, and she's the founder of the HEAL Method, a program combining psychotherapy with functional body-based medicine. In this episode, Alex unpacks why our capacity as business owners has a strong biological component and that mindset work sometimes just doesn’t cut it. Alex takes us through some of the basics of the nervous system and what it means to be ‘regulated’ as well as some strategies for spending more time in our window of regulation. Alex and I also dig into what it really means to grow sustainably, without white-knuckling your way to burnout - you'll want to take notes on this one. If you'd like to connect with Alex Field, you can find her on Instagram or learn more about the HEAL Method at healforlifeprograms.com If you want to grow your business with more corporate clients, I have a live event this week where I will be sharing all the components of your Executive Coach Pipeline - the foundations you need for your business to thrive. Save your seat over at www.elliescarf.com/pipeline.
August 2, 202630 min
The cost of playing small for executive coaches
How do we know if our resistance is sensible caution or our self limiting beliefs in action? In this episode (a popular one I'm bringing back for the new coaches tuning in), I break down the subtle ways fear shows up as reasonable excuses in your business, and why the cost of playing small is far more layered than the a ost opportunity. Before you dive in, I'm running a free live masterclass next week, the Executive Coach Business Growth Workshop: Your Pipeline to Consistent Clients, where I'll walk you through the exact pipeline model I use with my own clients. You can sign up here . And if you're ready to stop playing small and want support building consistent corporate clients, you can learn more about the Corporate to Coach Accelerator here and please book a call with me to chat about whether it's the right fit for you.
July 26, 20266 min
The Referral Trap: Why Word of Mouth Isn't a Business Strategy
Getting clients via word of mouth and referrals feels like the "right" way to build a coaching business doesn’t it? None of that messy sales business. And gosh it feels good when clients come to us.But I’m sorry to say, if referrals are your whole business development strategy, we need to talk. In this episode I break down why the word of mouth and referral-only approach that worked for coaches starting out 15 - 20 years ago doesn't hold up in today's market, and why hope is not a sustainable strategy.If you'd like support building a strategy that gets you consistently in front of corporate clients, you can learn more about the Corporate to Coach Accelerator here and please book a call with me to discuss whether it makes sense for your business. And don't forget to connect with me on LinkedIn and let me know your take on this episode!
July 19, 202640 min
Creativity, Courage and Trust with Jennifer Lewis
Today I'm joined by Jennifer Lewis , a leadership and team coach who spent three decades in senior advertising and media roles before making the leap into coaching. In this episode Jennifer shares her corporate to coach story, from running the day-to-day of a major agency's Los Angeles office to the moments along the way that showed her the importance of trust at work. We dig into Jennifer’s three layers of trust, her assessment strategy, and how she's building her business in line with her purpose. Jennifer and I also explore the role of creativity in business - you will love what she has to share. If you'd like to connect with Jennifer Lewis, you can find her on LinkedIn or search for her business, jennifergel.com If you want to grow your business with more corporate clients, you can learn more about the Corporate to Coach Accelerator at elliescarf.com/cca and if you'd like to discuss whether it could be a good fit for your growth agenda, let's chat! elliescarf.com/bookacall
July 12, 202617 min
Why coaches struggle to sell (and it's not what you think)
Selling your coaching services is tough. And if you're a coach working with corporate clients, chances are there are one or more barriers getting in your way - and it might not be what you think. In this episode I break down the four biggest obstacles I see preventing coaches building a comfortable and consistent sales approach. As you listen, my challenge to you is to pick just one that you will work on this week. If you'd like support to work through these barriers and build a strategy that gets you consistently in front of corporate clients, you can learn more about the Corporate to Coach Accelerator here and please book a call with me to discuss whether it makes sense for your business. I'm also running a free masterclass, Three Ways to Use LinkedIn as a Tool to Get Your Next Three Corporate Clients, on 16th July (15th for the US/Canada). I'm not sure when I'll run it again, so save your spot here if you'd like to join. And don't forget to connect with me on LinkedIn and let me know which of the four barriers is your biggest one!
July 5, 202648 min
Stephanie Abbott on the Human Side of Change (for Coaches and Clients!)
Today I'm joined by Stephanie Abbott , a coach, consultant, facilitator and strategist with decades of experience in knowledge management, learning and development, and legal transformation. In this episode Steph shares her corporate to coach story and the unique blend of expertise that she now brings to clients across the legal world (and beyond). Steph and I discuss her work, but also dig into the real impact AI is having on leaders right now, and what it actually takes to build a sustainable coaching business, including pushing through the sales ick and getting comfortable with not being the right fit for everyone. If you'd like to connect with Stephanie Abbott, you can find her on LinkedIn or via her website: stephanieabbott.com.au If you want to grow your business with more corporate clients, you can learn more about the Corporate to Coach Accelerator at elliescarf.com/cca and if you'd like to discuss whether the Accelerator could be a good fit for your growth agenda, let's chat! elliescarf.com/bookacall
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