Welcome to The Business Lounge Podcast! Each week we'll share proven marketing strategies to help you build an audience of buyers, create impactful content, and grow a profitable business without compromising on your values with your host, Kimberly Ann Jimenez! Kim is an Online Marketing Strategist, Educator, Founder and Thought Leader in the online marketing industry. Having worked with 33K+ small business owners & entrepreneurs across an array of industries over the past decade, Kimberly and her business partner Chris Michael Harris are obsessed with helping you level up your marketing game, and grow your bottom line. They co-lead their flagship program, The Business Lounge, which teaches business owners & entrepreneurs like you how to navigate the confusing & often overwhelming world of online marketing and build an unapologetically profitable business on your own terms (and without compromising your faith, your family or your freedom). Join us at thebusinesslounge.co
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March 26, 2026Episode 1748 min
Claude vs ChatGPT: Why Everyone’s Switching (and How to Decide If You Should)
Text Me A Question!Claude unexpectedly overtook ChatGPT as the #1 free app in the US App Store, and in this episode we break down what happened, why it matters for small business owners, and whether you should switch or use both. Stay tuned!Content To Customers Live Workshop Sign Up! Support the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmhContent To Customers Live Workshop Sign Up! Support the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh
March 17, 2026Episode 1653 min
Is Instagram Dead? The Brutal 2026 Truth About Reach, Revenue, and AI
Text Me A Question!Stop screaming into the Instagram void and start playing the game that actually wins in 2026! If your Reels are flatlining and your reach has plummeted, we’re here to tell you: It’s not you, it’s the data. In this spicy episode of the TBL Podcast, we are spilling the tea on why organic reach has tanked to under 7% and why AI bots are completely ignoring your grid.We’re breaking down the Six-Question Strategy to help you pivot from "algorithm slave" to "strategic powerhouse." You’ll learn exactly why YouTube and long-form content are the new kings of discovery and how to demote Instagram to its rightful place as a relationship-builder, not a lead-generator. If you're ready to stop chasing vanity metrics and start building a business that AI actually recommends, grab your headphones—it's time for a reality check that will actually make your life easier.Content To Customers Live Workshop Sign Up! Support the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh
March 4, 2026Episode 1536 min
How to Get Your Business Recommended by ChatGPT & other AI Tools (Not Just Google)
Text Me A Question!Stop chasing the algorithm and start winning the AI revolution! In this episode, we’re breaking down AEO (Answer Engine Optimization) so you can stop being invisible and start being the #1 recommendation on ChatGPT and Google AI.We’re ditching the tech jargon and showing you exactly how to position your coaching or service-based business so AI bots can’t stop talking about you. Whether you're a seasoned pro or just starting out, you'll learn the simple, actionable tweaks you can make this week to get ahead of 90% of your competition. It’s time to stop dancing for likes and start being the expert AI recommends to your dream clients—let’s get you discovered!➡️ Text "COACH" to (866) 498-2080 or DM us on Instagram @thebusinesslounge and we'll send you all the details!Join The Business Lounge Academy:https://thebusinesslounge.co/academy/Snag the Content to Customers Playbook:https://kimberlyannjimenez.com/content-to-customers-playbook-adsHit us up on Instagram and tell us your biggest takeaway from the show!✅ Kim: @kimannjimenez✅ Chris: @heycmh✅ The Business Lounge: @thebusinessloungecoContent To Customers Live Workshop Sign Up! Support the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh
February 19, 2026Episode 1444 min
Is Email Marketing Dead in 2026?
Text Me A Question!In this episode, we deep dive into the email psychology behind 2-3x higher open rates than the industry average. We break down how to bypass the "AI-fatigue" in your client's inbox and write conversational copy that converts.If you're a coach looking to master direct response marketing and list engagement in a post-AI world, this is your blueprint.➡️ Text "COACH" to (866) 498-2080 or DM us on Instagram @thebusinesslounge and we'll send you all the details!Join The Business Lounge Academy:https://thebusinesslounge.co/academy/Snag the Content to Customers Playbook:https://kimberlyannjimenez.com/content-to-customers-playbook-adsHit us up on Instagram and tell us your biggest takeaway from the show!✅ Kim: @kimannjimenez✅ Chris: @heycmh✅ The Business Lounge: @thebusinessloungecoContent To Customers Live Workshop Sign Up! Support the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh
January 28, 202643 min
Amy Porterfield Closed Her Course Academy! What You NEED To Know
Text Me A Question!Last week, Amy Porterfield announced she’s shutting down Digital Course Academy, one of the most successful online course programs of all time. This isn’t drama—it’s data. And it confirms what we’ve been seeing quietly happen for the last three years.In this episode, we break down why online courses no longer sell the way they used to, how AI and information overload changed buyer behavior, and what people are actually willing to pay for in 2026.🔗Links Mentioned:Kajabi 2025 Creator Economy Report: https://www.buzzsprout.com/2231224/episodes/17231488Smart Pricing Strategies: https://www.buzzsprout.com/2231224/episodes/17194342Join The Business Lounge Academy:https://thebusinesslounge.co/academy/Snag the Content to Customers Playbook:https://kimberlyannjimenez.com/content-to-customers-playbook-adsHit us up on Instagram and tell us your biggest takeaway from the show!✅ Kim: @kimannjimenez✅ Chris: @heycmh✅ The Business Lounge: @thebusinessloungecoContent To Customers Live Workshop Sign Up! Support the showContent To Customers Live Workshop Sign Up! Support the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh
January 21, 2026Episode 1240 min
How to Plan a $500K Year in 90 Minutes (The Framework We Use With Clients)
Text Me A Question!If you plan your 2026 business goals the same way you planned 2025, you’ll get the same results.In this episode, we break down why traditional goal-setting doesn’t work for online business owners—and share the exact 5-step planning system we use to help clients hit consistent revenue goals.🎯 Snag My Trello Prosper Plan Board: https://kimberlyannjimenez.com/trello-prosperplan/Join The Business Lounge Academy:https://thebusinesslounge.co/academy/Snag the Content to Customers Playbook:https://kimberlyannjimenez.com/content-to-customers-playbook-adsHit us up on Instagram and tell us your biggest takeaway from the show!✅ Kim: @kimannjimenez✅ Chris: @heycmh✅ The Business Lounge: @thebusinessloungecoContent To Customers Live Workshop Sign Up! Support the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh
November 4, 202539 min
MASSIVE Tech Layoffs Are Here - Don't Snooze On Your Online Business Advantage!
Text Me A Question!Headlines love the drama of AI-fueled layoffs, but the real story is what this shift unlocks for small teams, creators, and service providers.🔗 Links Mentioned:🎙️ Listen To This NEXT: From Followers to Buyers: How Online Businesses Can Attract 1,000 True Fans That Buy EVERYTHING➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us and get access to our proprietary AI Content Marketing Tool (SPARC™) for FREE.Text the word "COACH" to (866) 498-2080 or DM us on Instagram for all the details: Kim: @kimannjimenez & Chris: @heycmhJoin The Business Lounge Academy:https://thebusinesslounge.co/academy/Snag the Content to Customers Playbook:https://kimberlyannjimenez.com/content-to-customers-playbook-adsHit us up on Instagram and tell us your biggest takeaway from the show!✅ Kim: @kimannjimenez✅ Chris: @heycmh✅ The Business Lounge: @thebusinessloungeco🎙️ ABOUT THE SHOW:Headlines love the drama of AI-fueled layoffs, but the real story is what this shift unlocks for small teams, creators, and service providers. We go beyond the panic to map where we actually are—the adapt era—where smart tools remove busywork and human skills become the unfair advantage. If you’ve wondered whether you’re late to AI or about to be replaced, you’ll leave with a different lens: use AI to clear your path, then pour your time into the work only you can do.We break down why AI is a lasting shift, not a passing trend, and why some companies will over-automate themselves into janky products while lean operators thrive. You’ll learn three reframes to navigate the chaos: lead with connection when corporations chase cuts, turn new efficiency gaps into growth, and move from information to transformation so your offers deliver outcomes, not overwhelm. We also unpack how social algorithms are pivoting from follower counts to relevancy, which is huge for niche voices. Clear positioning and a distinct point of view now travel farther than ever, while generic, AI-slop content sinks.On the practical side, we share the tool stack moves that compress production by 70–80% without losing soul: faster research, sharper hooks, streamlined editing, and simplified distribution. Think “hire your tools before you hire headcount” so you can show up where it counts—coaching, creating, selling, and serving. And we address the deeper fear under the headlines: not job loss, but loss of meaning. The answer isn’t to act more like machines; it’s to double down on empathy, context, and lived experience. Scale trust, not just information.Ready to build signal in a sea of noise? Start by speaking with specificity to your 1,000 true fans and let the new algorithms find your people. If this helped, subscribe, share it with a friend who needs clarity, and leave a review telling us the one change you’ll make this week.Content To Customers Live Workshop Sign Up! Support the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh
October 23, 2025Episode 1045 min
Why Your $19 Hack Won’t Buy A $72K Client & What WILL (Answering Your Questions!)
Text Me A Question!Want to sell $10K+ offers without celebrity clout? Start by changing the way you think about content, trust, and where your buyers consume you.🔗 Links Mentioned:Marketing Makovers: Want us to review your marketing strategy for free on the show? Submit your business here, and we might just feature you on the next episode!➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us and get access to our proprietary AI Content Marketing Tool (SPARC™) for FREE.Text the word "COACH" to (866) 498-2080 or DM us on Instagram for all the details: Kim: @kimannjimenez & Chris: @heycmhJoin The Business Lounge Academy:https://thebusinesslounge.co/academy/Snag the Content to Customers Playbook:https://kimberlyannjimenez.com/content-to-customers-playbook-adsHit us up on Instagram and tell us your biggest takeaway from the show!✅ Kim: @kimannjimenez✅ Chris: @heycmh✅ The Business Lounge: @thebusinessloungeco🎙️ ABOUT THE SHOW: We dig into the price-to-time benchmark (roughly every 30 minutes raises willingness to pay by about $500) and show why long form content isn’t optional when you promise big outcomes. If your feed is full of hacks and quick wins, you will attract $19 buyers. If your ecosystem is built on podcasts, workshops, webinars, and case studies, you will attract leaders who expect process, proof, and partnership.We also reframe the classic red ocean versus blue ocean debate. You do not need a brand-new category to win; you need a blue offer in a crowded market. That could look like repositioning as a fractional executive instead of a general coach, packaging delivery in a way that removes friction, or building tools that compress time to value. Think luxury logic: people pay for status, certainty, and experience even when functionally similar options exist. At the same time, don’t nuke familiarity—iterative changes convert better than radical overhauls because adoption loves what feels known.For creators and founders who don’t want to be the face, there’s a path: guest on targeted podcasts, write the definitive guide for your niche, or partner with a spokesperson who shares your values and has equity-level incentives. If you do prefer the spotlight, anchor your funnel with long form, support it with smart short clips, and filter with price tiers that match audience sophistication. We share ascension models from $19 intros to $99 challenges to $1K–$10K programs, and how those steps prime buyers for premium advisory.If you’re ready to shift from popularity to profitability, this conversation lays out the playbook: position for outcomes, prove depth with long form, filter with pricing, and differentiate where your market is underserved. Subscribe, share this with a friend building a high-ticket offer, and drop your biggest pricing or positioning question so we can feature it next time.Content To Customers Live Workshop Sign Up! Support the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh
October 15, 2025Episode 91 hr 16 min
From Followers to Buyers: How Online Businesses Can Attract 1,000 True Fans That Buy EVERYTHING
Text Me A Question!What if you never chased virality again—and still grew faster and more profitably? We make a strong case for building 1,000 true buyers instead of courting a million passive followers, and we map the exact path to get there. The shift is simple but radical: stop optimizing for likes and start optimizing for sales by designing content that attracts the right people, connects by dissolving their doubts, and converts with clear, confident offers.🔗 Links Mentioned:Text "COACH" to (866) 498-2080 or DM us on Instagram @thebusinesslounge for a free strategy chat!Check out our coaching: https://thebusinesslounge.co/academy/Snag the Content to Customers Playbook: https://kimberlyannjimenez.com/content-to-customers-playbook-adsWe unpack the Attract–Connect–Convert method and show how it fits into a three-phase roadmap: capture (your first $100k with on-platform content), monetize (supportive assets like sales pages and emails), and scale (amplify proven winners with ads). Along the way, we break down why trust—not reach—is today’s most valuable currency, why modeling influencers won’t build your business, and how specificity in your message becomes a magnet for the buyers you actually want. You’ll hear a real client win—$20k in sales from a post with 18 likes—proof that aligned content and clear CTAs beat vanity metrics.We also demo Spark, our AI content assistant built on our frameworks. Spark creates strategy-backed calendars, objection-busting captions, and carousels with conversion psychology baked in—so you ship consistently and sell without feeling salesy. Pairing the right tools with the right coaching is how you move from information overload to answer-driven execution, build momentum, and keep it.Ready to trade popularity for profitability and build an audience that buys? Hit follow, share this with a founder who needs focus, and leave a review with your top takeaway so we can go deeper on it next time.Content To Customers Live Workshop Sign Up! Support the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh
October 10, 2025Episode 844 min
Content Traps That Are Costing You THOUSANDS (and How to Fix Them Fast)
Text Me A Question!Is your content getting attention but not sales? In this episode, Kim & Chris break down one of the biggest traps online business owners fall into — chasing virality instead of focusing on building buyers.They unpack why the influencer playbook no longer works for entrepreneurs, and how a “social media recession” is creating a brand-new opportunity for coaches, course creators, and service providers who know how to play the game differently.👉 Ready to turn your content into customers?Join the next TBL+ Coaching Cohort → Text 'COACH' to 1-866-498-2080OR DM Us On Instagram: @kimannjimenez@chrismichaelharrisDiscover: 💡 Why “just staying consistent” is keeping you stuck (and what to do instead) 🔥 The rise of the superfan and how algorithms now reward clarity and depth 💰 How small, focused audiences are generating massive profits 🚫 The hidden cost of virality — and why followers don’t equal freedom 🎯 A real roadmap for turning your content into consistent customersPlus, hear real client wins — from $6K in a week to $60K in a month — all from small, intentional audiences who buy.Follow us on Instagram: @kimannjimenez @chrismichaelharris#BusinessLoungePodcast #OnlineBusiness #ContentMarketing #Superfans #Entrepreneurship #DigitalMarketing #SocialMediaStrategySupport the show➡️ Are you a Coach, Expert, or Service Provider wanting to get more Customers from your Content? 🤝 Come work with us! Text "COACH" to (866) 498-2080 or DM us on Instagram for a free strategy chat! https://www.instagram.com/kimannjimenez/ https://instagram.com/heycmh
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