The $100M Entrepreneur Podcast

Hosted by Brad Sugars

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270

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Jun 2026

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About the show

Hosted by Brad Sugars, founder of ActionCOACH, the world’s #1 business coaching company, The $100M Entrepreneur is where ambitious business leaders come to learn how to scale, grow, and transform their companies. Brad sits down with global entrepreneurs, investors, and business experts, including Gary V, Simon Squibb, Daniel Priestley, and more, to uncover the strategies, systems, and mindset that take businesses from startup to $100 million and beyond. The $100M Entrepreneur is more than a podcast. It is a space to dream boldly, think strategically, and take action, a place for entrepreneurs to gain insight, inspiration, and practical tools to build lasting success.

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June 10, 2026Episode 4046 min

The Business Behind Mr. Olympia: Media, Branding & Millions with Dan Solomon

Most people think great brands are built through products and marketing. Dan Solomon argues they're built by creating movements, communities, and stories people want to be part of.In this episode of The $100M Entrepreneur Podcast, Brad Sugars sits down with Dan Solomon, President of the Mr. Olympia organization, to reveal how a bodybuilding competition evolved into a global fitness brand. From media and licensing to events and sponsorships, Dan breaks down the strategies that transformed Olympia into a year-round platform reaching millions around the world.They also discuss the power of lifestyle branding, why demand matters more than supply, how status drives value, and what entrepreneurs can learn from building a brand that people aspire to be part of.Subscribe and share this with the entrepreneur who's ready to build more than a business—and create a movement.About Dan Solomon:Dan Solomon is the President and Chief Olympia Officer of the Olympia Fitness & Performance Weekend, the world's most prestigious bodybuilding and fitness event. He is an entrepreneur, media executive, author, and fitness industry leader known for helping grow the Olympia brand into a global media and lifestyle platform.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Build a Business That Gives You More Time, Money & Life: Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook

June 3, 202644 min

How Danny Dreyer Turned Customers Into a $100M Community

Most entrepreneurs focus on building products. Danny Dreyer focused on building a tribe and turned that philosophy into a $100M+ apparel brand with one of the most loyal customer communities in the world.In this episode of The $100M Entrepreneur Podcast, Brad Sugars sits down with Danny Dreyer, founder of Dixxon Flannel Co., to unpack the journey from selling shirts out of the back of a car to building a nine-figure brand fueled by authenticity, culture, and customer loyalty. Danny shares how he created demand without massive budgets, scaled from a one-man operation into a $100M+ company, and built a customer base that became a community.They also discuss the challenges of letting go as a founder, creating a business that can thrive without you, and the lessons success taught him about leadership, family, and life beyond business.About Danny Dreyer:Danny Dreyer is the founder and CEO of Dixxon Flannel Co., a lifestyle apparel brand that has grown into a $100M+ business by combining premium products, authentic storytelling, and a deeply engaged customer community. Known for turning customers into passionate brand advocates, Danny has built Dixon into one of the most recognizable names in its category while remaining committed to quality, culture, and long-term brand building.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Build a Business That Gives You More Time, Money & Life: Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook

May 27, 2026Episode 3839 min

The Billion-Dollar Psychology of Selling with Dr. Forbes Riley

Most people think scaling to millions starts with strategy. Dr. Forbes Riley argues it starts with identity — the ability to think bigger, pitch better, and stop carrying limiting beliefs into your future.In this episode of The $100M Entrepreneur Podcast, Brad Sugars sits down with Dr. Forbes Riley to unpack the mindset shifts, pitching frameworks, and life experiences that helped generate billions in product sales across brands like Body by Jake, Jack LaLanne Power Juicer, and HSN. From growing up broke to pioneering one-to-many selling on television, Forbes shares the psychology behind massive success, why most people sell the wrong way, and how mastering “the pitch” can completely change your business and life.They also dive into why traditional sales training often misses the mark, the power of demonstrations, and how Forbes built a million-dollar webinar business with her daughter during COVID.About Dr. Forbes Riley:Dr. Forbes Riley is a television host, entrepreneur, keynote speaker, and pitch expert best known for generating over $2.5 billion in product sales through infomercials, home shopping networks, and live presentations. She has worked with brands and personalities including Jack LaLanne, Body by Jake, and Montel Williams, and is widely recognized as one of the pioneers of modern direct-response pitching and one-to-many selling.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Build a Business That Gives You More Time, Money & Life: Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook

May 20, 2026Episode 3713 min

How to Build a $100M Business Without Burning Out

Building a great business is only part of the journey. The real question is: once the business is built, wealth is working, and freedom is available… now what?In this episode of The $100M Entrepreneur Podcast, Brad dives into what it really means to build a life beyond the entrepreneurial grind. He breaks down the paradox of freedom, why discipline creates it, and how intentional living can actually accelerate business success instead of slowing it down.Brad shares why the most successful entrepreneurs must evolve from operator to coach, step back from day-to-day management, and start designing a life built around purpose, fulfillment, health, and relationships—while building their own $100 million life manifesto.Because true wealth isn’t just building a business that works without you. It’s building a life you actually want to live.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Build a Business That Gives You More Time, Money & Life: Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook

May 13, 2026Episode 3617 min

The Real Secret to Generational Wealth & Legacy

Legacy isn’t about the money you leave behind—it’s about the people you leave ready to lead, build, and succeed beyond you.In this episode of The $100M Entrepreneur Podcast, Brad breaks down what it really takes to build generational freedom and a business that outlives the founder. He explains why true legacy is built through multiplication—not just of wealth, but of people, values, leadership, and systems.Brad shares the three Ps of generational freedom—people, purpose, and process—and how entrepreneurs can create successors instead of replacements. From documenting culture and mentoring future leaders to building governance and succession plans, this episode is a blueprint for building a legacy enterprise that thrives for generations.Because the real measure of success isn’t what you leave behind—it’s who you leave ready.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Build a Business That Gives You More Time, Money & Life: Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook

May 6, 2026Episode 3513 min

The 5 Freedoms Every Entrepreneur Needs

Most entrepreneurs chase success by optimizing for one thing—usually money—but real freedom doesn’t come from wealth alone.In this episode of The $100M Entrepreneur Podcast, Brad breaks down the five freedoms every entrepreneur needs to build a business and life that actually works: time freedom, money freedom, relationship freedom, purpose freedom, and location freedom. He explains why true success isn’t about sacrificing one freedom for another—it’s about building harmony across all five.Brad shares how to score yourself in each area, identify where you’ve overbuilt or neglected, and make practical shifts that create more freedom across the board. Because the goal isn’t just building a bigger business—it’s building one that gives you more control, more choice, and more life.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Build a Business That Gives You More Time, Money & Life: Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook

April 29, 2026Episode 3415 min

What Comes After Selling Your Business?

Most entrepreneurs spend years building toward success—but very few think about what comes after it.In this episode of The $100M Entrepreneur Podcast, Brad breaks down what happens after the exit—and why so many entrepreneurs feel lost once the business no longer needs them. Whether you’re planning a passive exit, financial exit, or simply building a company that can run without you, success without a plan for what’s next can leave you stuck.Brad shares how to define your “next mountain” before you sell by focusing on purpose, passion, and people. He also unpacks the shift from success to significance—and why clarity around what comes next is what makes real freedom possible.Subscribe for more strategies on scaling your business, building wealth, and building a life worth living.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Build a Business That Gives You More Time, Money & Life: Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook

April 22, 2026Episode 3316 min

How to Make Your Business Exit-Ready (Profit, Predictability & Independence)

Most entrepreneurs think freedom comes after they sell their business — but the truth is, it starts long before that.In this episode of The $100M Entrepreneur Podcast, I break down what it really means to be “exit ready” and why the smartest founders mentally exit years before the actual sale. I'll walk you through the exit readiness formula — profit, predictability, and independence — and explains how each one impacts your valuation and your freedom. You’ll learn the difference between operational, strategic, and ownership exits, and how to shift from operator to owner to investor.I also dives into how to build leadership, install systems, and test your absence so your business can run without you.If you want a business that works for you — not because of you — this episode will show you how to start building it.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Build a Business That Gives You More Time, Money & Life: Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook

April 15, 2026Episode 3215 min

Why What Got You to $1M Won’t Get You to $100M

Most entrepreneurs know how to start… but very few know how to scale.In this episode of The $100M Entrepreneur Podcast, Brad breaks down the exact roadmap from your first $1M to $10M, $100M, and beyond. The skills that get you to your first million won’t get you to the next level—and if you don’t evolve, you’ll stay stuck.Learn when to stop being the “rockstar” operator, how to build systems that scale, and why great CEOs shift from giving answers to asking better questions. Brad also reveals the leadership frameworks and team structure required to reach $100M+ and even $1B.If you’re serious about scaling your business, building a high-performance team, and stepping into true leadership, this episode shows you exactly what it takes.Listen for more.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Build a Business That Gives You More Time, Money & Life: Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook

April 8, 2026Episode 3113 min

Earn. Extract. Invest. The Formula for Financial Freedom

Freedom begins when your money works harder than you do.In this episode of The $100M Entrepreneur Podcast, Brad breaks down the real difference between building a business and building wealth. He introduces the “earn, extract, invest” flywheel — and explains why leaving all your profits inside your business is one of the biggest mistakes entrepreneurs make.You’ll learn how to turn business income into a personal wealth engine, the key differences between business owners and true entrepreneurs, and how to start building passive income that funds your lifestyle.If you want to stop trading time for money and start building real, generational wealth, this episode will show you how to make the shift.About Brad SugarsInternationally known as one of the most influential entrepreneurs, Brad Sugars is a bestselling author, keynote speaker, and the #1 business coach in the world. Over the course of his 30-year career as an entrepreneur, Brad has become the CEO of 9+ companies and is the owner of the multimillion-dollar franchise ActionCOACH®. As a husband and father of five, Brad is equally as passionate about his family as he is about business. That’s why, Brad is a strong advocate for building a business that works without you – so you can spend more time doing what really matters to you. Over the years of starting, scaling and selling many businesses, Brad has earned his fair share of scars. Being an entrepreneur is not an easy road. But if you can learn from those who have gone before you, it becomes a lot easier than going at it alone.Please click here to learn more about Brad Sugars: https://bradsugars.com/Build a Business That Gives You More Time, Money & Life: Get The $100M Playbook: https://go.bradsugars.com/100m-playbook-ebook