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The B2B Sales Podcast

The B2B Sales Podcast

Hosted by Thibaut Souyris

BusinessEntrepreneurshipInterviews guests

Episodes

200

Latest episode

Jul 2024

Language

EN

About the show

The B2B Sales Podcast addresses topics at the core of B2B sales, such as sales development, sales training, and sales coaching. This podcast will help salespeople such as Sales Development Rep (SDR), Account Executive (AE), or anyone in sales management discover new tactics and implement them within their sales organizations. While the topics covered could benefit anyone, the B2B sales podcast's focus is on Tech sales and EMEA sales Skip and Thibaut interview weekly thought leaders, experts, and veterans in B2B sales in the show, which is brought to you by SalesLabs, the B2B sales training for tech sales teams

Listen to episodes

60 recent
July 30, 20241 min

This is the last episode of The B2B Sales Podcast

This episode it the last one of The B2B Sales Podcast. If you want to keep getting value, you'll find everything you got from the podcast and more in the following channels: LinkedIn My newsletter Instagram Twitter Thanks for being a listener, hope to see you on LinkedIn!

July 23, 20243 min

If you’re a remote salesperson, you need to hear this, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut. In today's episode, I discuss how experienced remote salespeople can transition from traditional employment to becoming highly paid sales professionals with the freedom to choose when, where, and how they work. If you're tired of your remote sales job and looking for a way to diversify your income and gain more flexibility, this episode is for you. Main Topics Covered Challenges of remote sales jobs The concept of a portfolio career Benefits of short-term contracts Steps to transition to a portfolio career How to market your sales experience without launching a new business Links Sign up for the waitlist: Sales Labs Portfolio Career Waitlist

July 16, 20242 min

3 simple questions to ask to close a deal, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut. In this episode, I'll share a story from a recent wine tasting event in the South of France and discuss why winemakers often struggle with sales. I'll also reveal three simple questions you can ask to close a deal, inspired by Skip Miller. These questions will help you qualify prospects and save time during your sales process. Main Topics Covered Story from a wine tasting event Why winemakers struggle with sales Three questions to qualify a deal: What's causing you to have a conversation with me today? What are the outcomes you expect from this conversation? When can you make a decision? Links Sign up for the Tactical Selling newsletter: Sales Labs Tactical

July 9, 20241 min

5 sales tools I can’t live without, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share the essential tools I use every day for prospecting. From all-in-one platforms to my own custom tools, these resources will help you streamline your prospecting process and improve your results. Main Topics Covered AmpleMarket: An all-in-one prospecting platform Kaspr.io: Tool for finding complicated email addresses and phone numbers LinkedIn native videos: Effective for standing out in prospecting Prospecting template swipe file: Collection of high-performing messages Sales process calculator: Tool for tracking daily prospecting targets Links Sign up for the Tactical Selling newsletter: Sales Labs Tactical

July 2, 20244 min

My 2024 guide to video prospecting, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share my 2024 guide to video prospecting. Video prospecting can help you stand out and start more conversations with prospects. Learn how to effectively use this underutilized tool in your sales strategy. Main Topics Covered Importance of video prospecting in 2024 Step 1: Use LinkedIn native videos for prospecting How to record and send videos on LinkedIn mobile app Step 2: Write a simple, effective script Example script: Trigger, problem, call to action Step 3: Recording and sending your video Practical steps to record and send video messages Step 4: Repeat and integrate into daily prospecting Consistency is key to booking more meetings Links Sign up for the Tactical Selling newsletter: Sales Labs Tactical

June 25, 20244 min

A simple prospecting shift to book more meetings, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share simple prospecting shifts to book more meetings. Learn how to move from booking meetings with total strangers to engaging with people you already know. This shift will drastically improve your prospecting results by starting more conversations and booking more meetings. Main Topics Covered Shift focus from strangers to known contacts Challenges of prospecting with total strangers Building a pipeline with people you already know Steps to follow: Create prospect lists from existing contacts Get accurate data Build a sequence skeleton for each tier Write relevant messages Set time blocks and execute Links Sign up for the Tactical Selling newsletter: Sales Labs Tactical Check out the Prospecting Engine course: The Prospecting Engine

June 11, 20243 min

What I learned from the last sales job I ever had, with Thibaut Souyris

In today's episode, Thibaut shares 3 key lessons from the last job he ever had.

June 4, 20243 min

3 intent triggers I can’t live without, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share three triggers I use daily to start conversations with prospects based on their LinkedIn activity. Using these triggers effectively can help you start more conversations and book more meetings. Main Topics Covered Trigger 1: LinkedIn post likes or comments Trigger 2: Champion left the company Trigger 3: New job Links Sign up for the Tactical Selling newsletter

May 28, 20243 min

Your recipe for a perfect Reciprocity Resource, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share the exact system I follow to create a reciprocity resource. This approach will tease your prospects' curiosity and help you start more conversations, leading to more meetings. Learn how to use this method effectively in your prospecting efforts. Main Topics Covered Common challenges in prospecting and the importance of starting conversations Step 1: Find a publicly available marketing resource related to your prospect's problem Step 2: Convert the resource into a useful checklist Step 3: Tease the resource to engage your prospects Example template to use in your outreach Links Sign up for the Tactical Selling newsletter: Sales Labs Tactical

May 21, 20244 min

How to optimize your LinkedIn profile for prospecting, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share a three-step system to optimize your LinkedIn profile for sales. Many people have profiles optimized for job hunting, not for attracting prospects and starting conversations. Learn how to make your LinkedIn profile work for you in sales. Main Topics Covered Importance of an optimized LinkedIn profile Step 1: Update your LinkedIn banner Step 2: Write a clear LinkedIn headline Step 3: Optimize your featured section Pro tip: Leave the description empty when adding links in the featured section Links Sign up for the Tactical Selling newsletter Create a lead magnet with Distribute

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