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The B2B Sales Podcast

The B2B Sales Podcast

Hosted by Thibaut Souyris

BusinessEntrepreneurshipInterviews guests

Episodes

200

Latest episode

Jul 2024

Language

EN

About the show

The B2B Sales Podcast addresses topics at the core of B2B sales, such as sales development, sales training, and sales coaching. This podcast will help salespeople such as Sales Development Rep (SDR), Account Executive (AE), or anyone in sales management discover new tactics and implement them within their sales organizations. While the topics covered could benefit anyone, the B2B sales podcast's focus is on Tech sales and EMEA sales Skip and Thibaut interview weekly thought leaders, experts, and veterans in B2B sales in the show, which is brought to you by SalesLabs, the B2B sales training for tech sales teams

Listen to episodes

60 recent
July 30, 20241 min

This is the last episode of The B2B Sales Podcast

This episode it the last one of The B2B Sales Podcast.If you want to keep getting value, you'll find everything you got from the podcast and more in the following channels:LinkedInMy newsletterInstagramTwitterThanks for being a listener, hope to see you on LinkedIn!

July 23, 20243 min

If you’re a remote salesperson, you need to hear this, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut. In today's episode, I discuss how experienced remote salespeople can transition from traditional employment to becoming highly paid sales professionals with the freedom to choose when, where, and how they work. If you're tired of your remote sales job and looking for a way to diversify your income and gain more flexibility, this episode is for you.Main Topics CoveredChallenges of remote sales jobsThe concept of a portfolio careerBenefits of short-term contractsSteps to transition to a portfolio careerHow to market your sales experience without launching a new businessLinksSign up for the waitlist: Sales Labs Portfolio Career Waitlist

July 16, 20242 min

3 simple questions to ask to close a deal, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut. In this episode, I'll share a story from a recent wine tasting event in the South of France and discuss why winemakers often struggle with sales. I'll also reveal three simple questions you can ask to close a deal, inspired by Skip Miller. These questions will help you qualify prospects and save time during your sales process.Main Topics CoveredStory from a wine tasting eventWhy winemakers struggle with salesThree questions to qualify a deal:What's causing you to have a conversation with me today?What are the outcomes you expect from this conversation?When can you make a decision?LinksSign up for the Tactical Selling newsletter: Sales Labs Tactical

July 9, 20241 min

5 sales tools I can’t live without, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share the essential tools I use every day for prospecting. From all-in-one platforms to my own custom tools, these resources will help you streamline your prospecting process and improve your results.Main Topics CoveredAmpleMarket: An all-in-one prospecting platformKaspr.io: Tool for finding complicated email addresses and phone numbersLinkedIn native videos: Effective for standing out in prospectingProspecting template swipe file: Collection of high-performing messagesSales process calculator: Tool for tracking daily prospecting targetsLinksSign up for the Tactical Selling newsletter: Sales Labs Tactical

July 2, 20244 min

My 2024 guide to video prospecting, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share my 2024 guide to video prospecting. Video prospecting can help you stand out and start more conversations with prospects. Learn how to effectively use this underutilized tool in your sales strategy.Main Topics CoveredImportance of video prospecting in 2024Step 1: Use LinkedIn native videos for prospectingHow to record and send videos on LinkedIn mobile appStep 2: Write a simple, effective scriptExample script: Trigger, problem, call to actionStep 3: Recording and sending your videoPractical steps to record and send video messagesStep 4: Repeat and integrate into daily prospectingConsistency is key to booking more meetingsLinksSign up for the Tactical Selling newsletter: Sales Labs Tactical

June 25, 20244 min

A simple prospecting shift to book more meetings, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share simple prospecting shifts to book more meetings. Learn how to move from booking meetings with total strangers to engaging with people you already know. This shift will drastically improve your prospecting results by starting more conversations and booking more meetings.Main Topics CoveredShift focus from strangers to known contactsChallenges of prospecting with total strangersBuilding a pipeline with people you already knowSteps to follow:Create prospect lists from existing contactsGet accurate dataBuild a sequence skeleton for each tierWrite relevant messagesSet time blocks and executeLinksSign up for the Tactical Selling newsletter: Sales Labs TacticalCheck out the Prospecting Engine course: The Prospecting Engine

June 11, 20243 min

What I learned from the last sales job I ever had, with Thibaut Souyris

In today's episode, Thibaut shares 3 key lessons from the last job he ever had.

June 4, 20243 min

3 intent triggers I can’t live without, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share three triggers I use daily to start conversations with prospects based on their LinkedIn activity. Using these triggers effectively can help you start more conversations and book more meetings.Main Topics CoveredTrigger 1: LinkedIn post likes or commentsTrigger 2: Champion left the companyTrigger 3: New jobLinksSign up for the Tactical Selling newsletter

May 28, 20243 min

Your recipe for a perfect Reciprocity Resource, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in today's episode, I'll share the exact system I follow to create a reciprocity resource. This approach will tease your prospects' curiosity and help you start more conversations, leading to more meetings. Learn how to use this method effectively in your prospecting efforts.Main Topics CoveredCommon challenges in prospecting and the importance of starting conversationsStep 1: Find a publicly available marketing resource related to your prospect's problemStep 2: Convert the resource into a useful checklistStep 3: Tease the resource to engage your prospectsExample template to use in your outreachLinksSign up for the Tactical Selling newsletter: Sales Labs Tactical

May 21, 20244 min

How to optimize your LinkedIn profile for prospecting, with Thibaut Souyris

Welcome to the B2B Sales Podcast! I'm your host Thibaut, and in this episode, I'll share a three-step system to optimize your LinkedIn profile for sales. Many people have profiles optimized for job hunting, not for attracting prospects and starting conversations. Learn how to make your LinkedIn profile work for you in sales.Main Topics CoveredImportance of an optimized LinkedIn profileStep 1: Update your LinkedIn bannerStep 2: Write a clear LinkedIn headlineStep 3: Optimize your featured sectionPro tip: Leave the description empty when adding links in the featured sectionLinksSign up for the Tactical Selling newsletterCreate a lead magnet with Distribute

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