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Software Social

Software Social

Hosted by Michele Hansen & Colleen Schnettler

Episodes

139

Latest episode

Jul 2026

Language

EN

About the show

Two indie SaaS founders—one just getting off the ground, and one with an established profitable business—invite you to join their weekly chats.

Listen to episodes

60 recent
July 18, 2026Episode 15059 min

Cooking with Claude

Michelle and Colleen reunite for a wide-ranging season closer: Claude/Fable maxing anxiety, Colleen's very opinionated meal planning app, using Claude in the actual kitchen, Geocodio updates (Laracon US, ice cream truck, two open positions), and Colleen's big news. Plus: Matthias's coding agent Yak, the Yakkity Yak connection, secret RevOps plans, and an honest conversation about deliberate growth vs. quality of life.

May 20, 2026Episode 14956 min

Bubble Rut

Colleen is stuck in a bubble rut.

April 17, 2026Episode 14836 min

Don't listen to this podcast for breaking AI news

Colleen shipped the Geocodio CLI (with a Claude Code agent skill!) and Michele had a nightmare about Figma. That's kind of the vibe this week. We also talk about what it's like building AI tools, when Claude decides to stop working, and which AI tools we reach for day to day. Plus, Michele's organizing a Larabelles event at Laracon US to help more women and non-binary folks feel welcome at tech conferences, and Colleen has some strong opinions about what actually works. Also discussed: Ghosts (BBC version), Ted Lasso, and going to the gym. You know, our normal weird stuff.

March 26, 2026Episode 14759 min

Guardrails, Guts, and AI at the Pool

We get into the messy reality of putting guardrails around AI tooling across a team: shared skills repos, documenting design decisions, and why Claude still needs to be managed like a very smart intern. We swap stories about AI taking over every conversation (yes, even bachelorette parties in Austin), debate whether junior devs should learn without AI first, and Colleen talks about hiring a sales coach who teaches her exactly what she teaches others. Plus: why we're so bullish on in-person events right now, and Michele talks about the why they waited 8 years to hire anyone, and why you can't separate feelings from good decision-making.

March 5, 2026Episode 1461 hr 0 min

We're baaaaaack! And more chaotic than ever

Michele and Colleen are back on the mics! We talked about our recent lives, burnout recovery, AI tooling, and the evolving landscape of content creation and marketing automation. Oh, and Colleen lets the power guy in halfway through.

February 22, 2025Episode 14533 min

Colleen & Michele are back on the mics! (For today, at least)

After two years off-air, Michele and Colleen finally sit down together in front of the mics. Links: SaaS Marketing Gym TinySeed Tales with Colleen are being released every Thursday on Startups for the Rest of Us!

December 5, 2023Episode 14151 min

Side Projects as Insurance Policies

Michele chats with Kevin Griffin about how she sees side projects not only as a way to earn extra money but as insurance policies against losing your job or other unexpected life events. Subscribe to Multithreaded Income !

November 21, 2023Episode 14048 min

ADHD + Entrepreneurship: A Conversation with Jesse J. Anderson, aka ADHD Jesse

Michele chats with Jesse J. Anderson, aka ADHD Jesse, about finding out one has ADHD as an adult, entrepreneurship as people with ADHD, parenting an ADHD child, and more. Get Jesse's book "Extra Focus: The Quick-Start Guide to Adult ADHD" and join his newsletter: https://adhdjesse.com/ + Recommended book on parenting kids with ADHD: ADD Superparenting

January 3, 2023Episode 13334 min

What 2023 Brings for Colleen, Michele, and This Show

Colleen and Michele talk about their hopes and plans for 2023, and make an announcement about this show. Huge thanks to all of our listeners who became Software Socialites and supported our show! We genuinely appreciate your enthusiasm and support. Chris from Chipper CI The Daringly Handsome Kevin Griffin And Mike from Gently Used Domains , who has a nice personality Dave from Recut Max of OnlineOrNot Stefan from Talk to Stefan Brendan Andrade of Bright Bits Team Tuple Alex Hillman from The Tiny MBA Ramy from Hovercode and Rocket Gems Jane and Benedikt from Userlist Kendall Morgan Ruben Gamez of SignWell Corey Haines of SwipeWell Mike Wade of Crowd Sentry Nate Ritter of Room Steals Anna Maste of Subscribe Sense Geoff Roberts from Outseta Justin Jackson, MegaMaker Jack Ellis and Paul Jarvis from Fathom Analytics Matthew from Appointment Reminder Andrew Culver at Bullet Train John Kostor Alex of Corso Systems Richard from Stunning Josh, the annoyingly pragmatic founder Ben from Participant Kit John from Credo and EditorNinja Cam Sloan Michael Koper of Nusii Proposals Chris from Urlbox Caeli of Tosslet Greg Park from TraitLab Adam from Rails Autoscale Lana and Alex from Recapsy Joe Masilotti of railsdevs.com Proud MaMa from Oplnet, LLC Anna from Kradl Moncef from Ruby on Mac Steve of Be Inclusive Simon Bennett of SnapShooter Backups Josh Smith of Keyhero.io Jesper Christiansen of FormBackend Matthew Wojtowicz of WorkCited Chris of Jetboost.io Daryl Shannon of Docamatic Larabelles - a community for Laravel developers under-represented due to their gender Brendon from Feederloop Pascal from sharpen.page Lynn Romich from Konbini Arvid Kahl James Sowers from Castaway.fm Jessica Malnik Damian Moore of Audio Audit Podcast Checker Eldon from NodleStudios Mitchell Davis from RecruitKit

December 27, 2022Episode 13236 min

The Forcing Function Episode: Launch Christian Genco's New SaaS

Michele talked to Christian Genco on December 1 about what he needed to do to launch his new SaaS, TheVideoClipper, with a deadline of having it done before this episode was released. So... did he do it? Follow Christian! https://twitter.com/cgenco Check out TheVideoClipper: https://thevideoclipper.com/ Huge thanks to all of our listeners who’ve become Software Socialites and support our show! Chris from Chipper CI The Daringly Handsome Kevin Griffin And Mike from Gently Used Domains , who has a nice personality Dave from Recut Max of OnlineOrNot Stefan from Talk to Stefan Brendan Andrade of Bright Bits Team Tuple Alex Hillman from The Tiny MBA Ramy from Hovercode and Rocket Gems Jane and Benedikt from Userlist Kendall Morgan Ruben Gamez of SignWell Corey Haines of SwipeWell Mike Wade of Crowd Sentry Nate Ritter of Room Steals Anna Maste of Subscribe Sense Geoff Roberts from Outseta Justin Jackson, MegaMaker Jack Ellis and Paul Jarvis from Fathom Analytics Matthew from Appointment Reminder Andrew Culver at Bullet Train John Kostor Alex of Corso Systems Richard from Stunning Josh, the annoyingly pragmatic founder Ben from Participant Kit John from Credo and EditorNinja Cam Sloan Michael Koper of Nusii Proposals Chris from Urlbox Caeli of Tosslet Greg Park from TraitLab Adam from Rails Autoscale Lana and Alex from Recapsy Joe Masilotti of railsdevs.com Proud MaMa from Oplnet, LLC Anna from Kradl Moncef from Ruby on Mac Steve of Be Inclusive Simon Bennett of SnapShooter Backups Josh Smith of Keyhero.io Jesper Christiansen of FormBackend Matthew Wojtowicz of WorkCited Chris of Jetboost.io Daryl Shannon of Docamatic Larabelles - a community for Laravel developers under-represented due to their gender Brendon from Feederloop Pascal from sharpen.page Lynn Romich from Konbini Arvid Kahl James Sowers from Castaway.fm Jessica Malnik Damian Moore of Audio Audit Podcast Checker Eldon from NodleStudios Mitchell Davis from RecruitKit

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