Episodes
15
Latest episode
Oct 2024
Language
EN-GB
Smashing your goals with holiday rental software is an educational yet fun look at how software can help holiday rental owners and managers. A bi-weekly podcast on how to smash your goals, with actionable tips on using software to make a difference in your business.
Why you should listen to this podcast for holiday rentalsSmashing your goals with holiday rental software is an educational yet fun look at how software can help holiday rental owners and managers. You'll have bi-weekly updates on how to smash your goals, with actionable tips on using software to make a difference in your business.www.booksterhq.com
Maximise the impact of your photos with holiday rental software.In this episode, we cover how holiday rental software can help you maximise the impact of the photos of your property and nearby area. In the Podcast Pointer, we look at the tool designed to help you store and share your property registration number and expiry date, and how this tool will save you time. For more information on how Bookster holiday rental software can help your business, check out https://www.booksterhq.com/ The important bits ● [00:00] - Intro ● [03:47] - Photo sharing ● [06:26] - Photo quality assessment ● [06:26] Photo naming, descriptions and tags ● [06:26] Photo compression ● [06:26] Licence registration number tool ● [06:26] Ending Key takeaways ● Holiday Rental Software will share your photos with your connected website and channels. This will happen when you first upload your photos, but also when you update photos. ● Holiday Rental Software checks the quality of your photos, and compares it to the quality demanded by the channels like Airbnb. ● Holiday Rental Software gives the ability to give each of your photos a name, a description and a tag, such as Living Room. Each of these bits of data is shared instantly with the channels, and they use the data to display your holiday rental to more potential guests. ● Holiday Rental Software can compress your photos before sharing on your connected website, to ensure that your photos look great, without compromising on page speed. ● A Licence registration number tool provides a place where you can add your Licence or registration number and the date of expiry. It shares this in the channels and your own website. It can indicate the time of Licence expiration, and share the updated information with the channels and on your website. Next Episode In the next episode we'll cover how holiday rental software can help with attracting guests through channels like Airbnb.Bookster websiteQuestions to ask in a holiday rental software demoBookster facebookStore licence numbers and safety certificates
Get more bookings through your channel with holiday rental softwareIn this episode, we cover how holiday rental software can help you attract guest bookings through your connection with channels like Airbnb. In the Podcast Pointer, we look at the Yield Management tool designed to help you attract last minute bookings. For more information on how Bookster holiday rental software can help your business, check out https://www.booksterhq.com/ The important bits ● [00:00] Intro ● [01:14] Channel names ● [02:23] Getting started with channel ● [03:52] How software communicates with channels ● [06:20] Support with setting up and maintaining your channels ● [07:38] Regular updates on your channels ● [10:01] Yield Management tool ● [10:59] Ending Key takeaways ● There are a lot of different names for the place online where a guest can make a booking for your property, eg Airbnb. At Bookster we call them channels, but you may also hear Online Travel Agents, or OTAs, web based marketplaces, platforms, portals or websites. ● Holiday Rental Software will help you be seen by more guests by maximising the impact of your listings on channels. ● Many holiday rental owners start with Airbnb because it has been designed to be easy to manage, and user friendly for property owners and guests. ● When you work with multiple channels and your own website it helps to connect them together. A holiday rental software can provide these tools so your channels communicate with each other about new bookings, even when you're sleeping. ● Your holiday rental software can provide you with human and online support to maximise your booking results and guest satisfaction. ● Your holiday rental software can help you make regular updates to your listings, which will help you be seen by more potential guests. ● Yield Management helps you encourage last minute bookings when you still have availability, by making these dates more financially attractive to late booking guests. Next Episode In the next episode we'll cover how holiday rental software can help with attracting repeat guests.Bookster websiteBookster FacebookYield ManagementQuestions to ask in a holiday rental software demo
Attract repeat guests with holiday rental software.In this episode, we cover how holiday rental software can help you attract repeat guest bookings by using the Promotional Code. In the Podcast Pointer, we look at the Uplift tool designed to help you earn the revenue you want plus a % more to pay the channel fees. For more information on how Bookster holiday rental software can help your business, check out https://www.booksterhq.com/ The important bits ● [00:00] Intro ● [01:13] Intro to incentives ● [08:52] Podcast Pointer - Uplift ● [10:59] Ending Key takeaways ● Sometimes the way to attract repeat guests is to provide them with a sweetener, to show how much you appreciate their custom. ● By attracting a repeat guest to book on your website, you’re saving up to 15% on channel fees on channels like Airbnb and Booking.com. ● Your PMS can help you with this, through a tool that creates special codes for your guests to encourage them to return. ● Create a financial discount for the stay, either a fixed cost or a % ● Offer a free additional extra, eg a free breakfast on the first day, or a free farm visit ● Offer a discounted additional extra, eg a discounted Airport collection, or discounted breakfast at a local cafe. ● The Uplift tool helps you to earn the revenue you want eg £100, but increases rates by a % on certain channels, covering the channel fee without affecting your desired revenue. Next Episode In the next episode we'll cover how holiday rental software can help with attracting direct bookings.Software demo questionsCommon questions about ChannelsPromos and discountsOffer extra servicesBookster facebookBookster website
Attract direct bookings with holiday rental software.In this episode, we cover how holiday rental software can help you attract repeat direct bookings through a slick bookings process. In the Podcast Pointer, we look at the Quotes tool designed to help you attract bookings in a professional style. For more information on how Bookster holiday rental software can help your business, check out https://www.booksterhq.com/ The important bits ● [00:00] Intro ● [01:02] Attracting Direct Bookings ● [09:00] Podcast Pointer - Quote bookings Key takeaways ● Attracting direct bookings is hard. ● One way to improve direct bookings is to look at your bookings process. These are the steps your guests take from the moment they click the Book Now button, to the moment the booking is confirmed. ● Your booking process needs to be slick, professional, and fast, so you don't lose potential guests who get bored or distracted along the way. ● Research other companies and your own to see what the buying process, or booking process looks like. Go on that journey as if you are a guest booking with you, and discover how easy it is, especially on a mobile device. ● Talk with your property management software to look at their booking process, and ask why they have created it the way they have. ● Quote bookings are a professional way to attract bookings, by sending enquirers with information about your property the dates they want to book, the price, and a link to make a payment. It will block the dates in your calendar for a specified time of your choice, so no one else can book those dates. Next Episode In the next episode we'll cover how holiday rental software can help with communicating with guests to keep your guests happy, whilst reducing your workload.Bookster FacebookSoftware Demo QuestionsQuote bookings
Communicate with booked guests with holiday rental software.11l6TbMPtiWcCBZJXgvA In this episode, we cover how holiday rental software can help you communicate with your guests. In the Podcast Pointer, we look at the Add-On tool that helps you sell additional goods and services to your guests. For more information on how Bookster holiday rental software can help your business, check out https://www.booksterhq.com/ The important bits ● [00:00] - Intro ● [01:03] - Communication ● [08:07] - Podcast Pointer Key takeaways ● Holiday Rental Software will help you to communicate in four different ways: 1. Advertising to attract guests. Huge topic. 2. Communication with people who are interested in your holiday home but have some questions. 3. Communication with booked guests, and this can be before or after arrival at your holiday home. 4. Communication with those past guests to attract repeat bookings. ● You need to send functional communications, like requesting and confirming payment and damage deposit. And relationship building and experience building communications, like sharing information about the local area, and offering support for during the guest stay. ● Holiday rental software can help, from fixed uneditable emails, to fully editable and flexible emails. ● The emails that you choose should reflect how you want to run your business, and take into account the advantages and disadvantages of each option. ● Track what guests ask and when they ask it. When you see a trend, then get in there first. Actively send that information to your guests in your emails, and add it to your social media posts and website too. ● Offering add-ons can help you stand apart from your competitors to attract new bookings, earn higher revenue, and provide a better experience for your guests. Next Episode In the next episode we’ll be looking at how to earn higher revenue. Questions to ask in a demoBookster FacebookBookster Add On and Extra Services tool
Earn higher revenue with holiday rental software.In this episode, we cover how holiday rental software can help you earn higher revenue using Market Data and Dynamic Pricing. In the Podcast Pointer, we look at Instant Websites, a slick and fast website option to help you attract direct bookings. For more information on how Bookster holiday rental software can help your business, check out https://www.booksterhq.com/ The important bits ● [00:00] - Intro ● [01:16] - Earning higher revenue ● [08:07] - Podcast Pointer Key takeaways ● Holiday Rental Software will help you to earn higher revenue: 1. Using Market Data. 2. Using Dynamic Pricing. Next Episode In the next episode we’ll be looking at how to build your brand. Dynamic PricingMarket Summary DataBookster FacebookQuestions to ask in a demo
Build your brand with holiday rental software.In this episode, we cover how holiday rental software can help you build your brand using your logo, photos and property listings. In the Podcast Pointer, we look at calendar booking widgets to help you attract direct bookings. For more information on how Bookster holiday rental software can help your business, check out https://www.booksterhq.com/ The important bits ● [00:00] - Intro ● [01:02] - Build your brand ● [09:40] - Podcast Pointer Key takeaways ● Holiday Rental Software will help you to build your brand: 1. Add your logo to all email automations about your bookings. 2. Add your logo to your guest area 3. Add your logo, brand colours, gifs, images, videos into your email marketing to potential guests. 4. Instantly upload your branded photos to the channels you work with, like Airbnb. 5. Instantly upload your property listing descriptions to the channels, once you have written it in a style that matches your brand ethos. Next Episode In the next episode we’ll be returning to look at how to attract direct bookings. Bookster FacebookQuestions to ask in a demoCalendar booking widgetMarketing Channels
Attract direct bookings using trust signals with holiday rental software.In this episode, discover how holiday rental software can help you attract direct bookings using trust signals, and we focus on two in particular, guest reviews and membership logos. In the Podcast Pointer, take a look at the Guest Area to help you manage your guests' needs. For more information on how Bookster holiday rental software can help your business, check out https://www.booksterhq.com/ The important bits ● [00:00] - Intro ● [01:02] - Attract direct bookings using trust signals ● [10:25] - Podcast Pointer - Guest Area Key takeaways ● Holiday Rental Software will help you to attract direct bookings using trust signals: 1. Trust signals include Professional photos, Quick page speed, Guest reviews, Articles about your business, Logos of memberships, Payment processor logos, a Modern looking website, Photos of your team, the History of your company, Your ethos and beliefs, your Contact information, the company Cancellation rules, Clear descriptions of your properties, Accreditations and awards, and Social media links. 2. Ask your guests to leave you a review. 3. Add your reviews to your website. 4. Respond to your reviews as if your future guests are reading them. Maintain professionalism and apply great customer service - to both the good and the bad reviews. 5. Join your local association for holiday rentals. They will provide you with support and guidance. 6. Use their logo on your website to demonstrate your professionalism. ● The Bookster Guest Area provides your guests with one location for all their post booking information, as well as a place to make their final payment and securely pay for their damage deposit. Next Episode In the next episode we’ll be returning to look at how to manage your guests' needs. Bookster FacebookQuestions to ask in a demoBookster Guest AreaBookster websites
Manage guests' needs using online booking calendars and cleaner tools with holiday rental software.In this episode, we cover how holiday rental software can help you manage your guests' needs using online booking calendars and cleaners tools. In the Podcast Pointer, we look at the Feefo partnership to help you attract direct bookings. For more information on how Bookster holiday rental software can help your business, check out https://www.booksterhq.com/ The important bits ● [00:00] - Intro ● [01:53] - Support your guests' needs to understand your holiday home availability using availability calendars. ● [05:05] - Support your guests' needs to arrive at a clean holiday home using cleaner tools. ● [9:01] - Podcast Pointer - Feefo Partnership for guest reviews. Key takeaways ● Holiday Rental Software will help you to manage your guests' needs: They need information about your holiday home, and when it is available. They need confidence that when they arrive your holiday home will be there,clean and ready for them. They need to know that if they need help during the stay, that someone will help them. Your business is built around guests needs, and the more you can meet your guests needs, the happier they will be, and that becomes a virtuous circle, as they leave you good reviews, and you get more bookings. 1. Holiday rental software can design and provide calendar tools for your website that show when your property is available. Each software will do this differently to some degree, but they will have the same overarching goal. 2. A lot of holiday rental software build tools to help you coordinate the cleaning of your properties with your cleaners. The complexity to which the software can achieve your guests' needs varies, but most software will have some tools in place to achieve this. ● The Bookster partnership with Feefo helps you to attract direct bookings, as Feefo, an independent company, can obtain and display your guest reviews. These can also be displayed on your Custom Website. Next Episode In the next episode we’ll be returning to look at how to manage your business needs. Bookster FacebookQuestions to ask in a demoBookster websitesFeefo partnership
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