Simplified Sparky Marketing

Hosted by Alan Collins

Business Marketing

Website RSS feed

Episodes

174

Latest episode

Oct 2026

Language

EN-AU

About the show

ELECTRICIANS! Take your electrical business marketing from confusion to clarity with bite-sized, actionable tips made just for sparkies. Everything in this podcast comes from real lessons learned in my own electrical busines - no fluff, no BS, just the fundamentals that actually work. Take these strategies, apply them today, and start winning better clients, better jobs, and bigger profits.

Listen to episodes

60 recent

October 29, 202610 min

Electrical Fault Finding + Email Marketing... | 175

Why the client’s story is never the fault, what walking away from a held breaker really costs you, and how I break a fault find into stages so the price never gets awkward and a three-sentence email I’d never normally give away. 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE 🟢 ServiceM8 Offer - HERE

October 22, 202633 min

Zero to electrical business owner in Adelaide! Liam Newman | Lucid Electrical

In this special podcast, I'm joined by Liam Newman from Lucid Electrical. In 9 months, Liam has gone from confusion to clarity, with his well-oiled professional electrical business in Adelaide, South Australia. FREE HOURLY RATE CALCULATOR How too use it: https://www.loom.com/share/7fc63233f65e456b804437db33c22a6c TOOL: https://simplifiedsparky.com/hrc 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE 🟢 ServiceM8 Offer - HERE

October 16, 20267 min

Why the f#$k would I pay for a switchboard? It works! | 173

A quick fix that gets the power back on can cost you the switchboard upgrade. This week I’m talking about why clients walk away from a signed quote the moment something works again, with two real stories from a Sydney electrician and one of my own that cost me a block of townhouses. If you run an electrical business and you’ve ever lost the proper job after being too nice on the day, this one’s for you. 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE 🟢 ServiceM8 Offer - HERE

October 10, 20266 min

Your electrical clients carry pain. Find it. Get more work | 172

Electricians tend to fixate on electrical jargon and the features of a product, but deep down, what really gets quote conversions is understanding your client's pain points. 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE 🟢 ServiceM8 Offer - HERE

October 9, 20267 min

Running an electrical business is like playing a game of poker | 171

In this episode, I speak about my experience with Vinny, how he questioned my pricing for his electrical work, and what he decided to do when I gave it to him. 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE 🟢 ServiceM8 Offer - HERE

October 2, 20265 min

Urine Soaked Electricians' Websites | 170

Sometimes we need to take a step back as electricians, stop talking about ourselves, and focus on the end user who's going to be paying you money. 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE 🟢 ServiceM8 Offer - HERE

September 27, 202610 min

Why do specialist electricians get paid more! | 169

Electricians think by specialising they're going to lose out on work, but they actually gain more work. Here's my breakdown. 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE 🟢 ServiceM8 Offer - HERE

September 24, 202620 min

Has Servicem8 delivered? ServicesM8 15 updates | 168

I run through the Service May 15 updates, the ones that are going to make your electrical business more money and more efficient. Get ServiceM8 Offer - HERE ServiceM8 15 - Full Live Launch Video 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE 🟢 ServiceM8 Offer - HERE

September 19, 20269 min

Electricians: Start as a Company or Sole Trader | 167

When electricians start their company, they often make this mistake. They end up paying for things twice. Don't fall into the trap. 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE 🟢 ServiceM8 Offer - HERE

September 17, 202612 min

Rejected Electrical Quotes? | 166

Sometimes it is the price on your electrical quotation where you get rejection, but more often than not, it's the moving parts around your quotation that lacks authority and causes confusion. Free hourly raise calculator and training: HERE 📈 Be 1 of 41 spots inside Simpified Sparky to work directly with me 👉🏼 HERE 🚀 The Sparky Series: How to build your Flywheel™ in 9 minutes 👉🏼 HERE 📽️ More on Instagram 👉🏼 HERE 🎥 More on YouTube 👉🏼 HERE 🟢 ServiceM8 Offer - HERE