SHIPSHAPE – Business of Boating Podcast

In this episode of the Business of Boating podcast, we sit down with Brian Fisher, a seasoned yacht broker at Cape Yachts, to explore the intersection of yacht racing and luxury sales. Brian shares insights from his extensive career, spanning everything from captaining yachts across oceans to guiding clients through the yacht-buying process. We dive into the evolving yacht market, customer preferences, and the technical nuances that define a successful yacht purchase. Whether you're a seasoned sailor or a first-time buyer, Brian’s expertise offers valuable lessons on navigating the high seas of yacht ownership.Briland YachtingCape YachtsSupport the show

In this episode of the Business of Boating podcast, we sit down with Franck Bauguil, Vice President of Yacht Ownership and Product Development at Travelopia, to discuss the evolving landscape of yacht ownership and chartering. Franck shares his insights on how Travelopia's brands, including The Moorings, Sunsail, and Leopard Catamarans, are leading the charge in innovation, sustainability, and customer experience. From hybrid electric yachts to the latest trends in the global charter market, this episode dives deep into the future of yachting. Whether you're a prospective yacht owner, charter enthusiast, or industry professional, you’ll gain valuable knowledge on what’s next in marine adventures.The MooringsSunsailLeopard CatamaransMerrill CharetteMIDA.PRO - Marine Industry Digital Agency - MarketingNauticEd - The Standard In BoatingSupport the show

In this episode of the Business of Boating podcast, we sit down with Bruce Jones, co-founder of Triton Submarines, to explore the fascinating world of deep-sea exploration. As a pioneer in submersible design and innovation, Bruce discusses Triton’s evolution from early models to cutting-edge vessels capable of reaching full ocean depths. He shares insights on the unique challenges of engineering for the deep sea, how Triton collaborates with adventurers, scientists, and filmmakers, and the growing demand for luxury submersibles in the superyacht market. This conversation offers a deep dive into both the technical and business aspects of one of the marine industry’s most unique niches, well before the tragic Titan sub incident shifted the global narrative on submersible safety. Whether you’re fascinated by the oceans or curious about how to thrive in a specialized market, this episode is a must-listen.Triton Submarines Merrill CharetteMIDA.PRO - Marine Industry Digital Agency - MarketingNauticEd - The Standard In BoatingSupport the show

In this episode of the Business of Boating podcast, we sit down with Marshall Nicholson, Senior Digital Content Specialist at The Boat House Group, to explore the intricacies of digital marketing within the marine industry. With over six years of experience in content creation, social media management, and strategic campaign development, Marshall shares his insights on leveraging storytelling, SEO, and data analytics to drive engagement and growth for boating brands. Discover the latest trends, effective strategies, and the importance of cross-functional collaboration as Marshall provides a comprehensive look at how digital content is shaping the future of the marine sector.Marshall NicholsonThe Boat House GroupMerrill CharetteMIDA.PRO - Marine Industry Digital Agency - MarketingSupport the show

In this episode of the Business of Boating podcast, we sit down with Erik Ekberg, a passionate sailor and yacht broker at Lyman-Morse. Erik shares his journey from competitive sailing to navigating high-end yacht sales, revealing key insights into what makes Lyman-Morse a standout in the custom and semi-custom yacht market. From client expectations to the growing demand for eco-friendly vessels, Erik discusses the trends and challenges shaping the future of yacht brokerage. Whether you're a seasoned professional or new to the world of yachting, this conversation offers valuable takeaways on the art of closing the perfect deal.Lyman-MorseErik EkbergMerrill CharetteMIDA.PRO - Marine Industry Digital Agency - MarketingSupport the show

In this episode of the Business of Boating podcast, we sit down with Reed Nicol, the Sales Executive at Prestige Marine. Reed shares his extensive experience in the marine industry, insights on scaling operations, and the innovative strategies he plans to implement at Prestige Marine. We explore current trends, challenges, and opportunities in the yachting market, along with Reed’s vision for the future. This episode is packed with valuable insights for anyone interested in the business of luxury yachting.Reed NicolPrestige MarineMerrill CharetteMIDA.PRO - Marine Industry Digital Agency - MarketingNauticEd - The Standard In BoatingSupport the show

In this episode of the Business of Boating podcast, we delve into the world of marine assistance with Kristen Frohnhoefer, President of Sea Tow Services International, Inc. Kristen shares her unique journey from teaching to leading a major marine business, discusses the strategies that have driven Sea Tow's success, and offers insights into the future of the marine industry. Join us as we explore the challenges and triumphs of managing a family-owned business, the importance of safety and technology in boating, and Kristen's vision for fostering diversity and innovation in the marine world.Sea TowMerrill CharetteMIDA.PRO - Marine Industry Digital Agency - MarketingNauticEd - The Standard In BoatingSupport the show

In this episode of the Business of Boating podcast, we sit down with Sharon Green, the acclaimed photographer behind Ultimate Sailing. With over 40 years of experience capturing the dynamic world of competitive sailing, Sharon shares her journey, challenges, and the art of creating her iconic Ultimate Sailing Calendar. Join us as we delve into the intricacies of sailing photography, the evolution of her business, and her insights into the future of the industry. Whether you’re a sailing enthusiast, an aspiring photographer, or a business professional, this episode offers valuable lessons and inspiration from one of the leading figures in the marine world.Sharon GreenMerrill CharetteMIDA.PRO - Marine Industry Digital Agency - MarketingNauticEd - The Standard In BoatingSupport the show

In this episode of the Business of Boating Podcast, we sit down with Bill Lynn, President and Executive Director of the Herreshoff Marine Museum. With a rich background in both the for-profit and non-profit sectors, Bill shares his insights on preserving maritime heritage, strategic leadership, and the unique challenges of running a historical institution. We discuss the museum's innovative educational programs, community engagement strategies, and the importance of sustainability in preserving nautical history. Tune in to learn from Bill's extensive experience and gain valuable perspectives on managing and growing a successful marine organization.Herreshoff Marine MuseumMerrill CharetteMIDA.PRO - Marine Industry Digital Agency - MarketingNauticEd - The Standard In BoatingSupport the show

In this episode of the Business of Boating podcast, we sit down with Bill McDaniel and Edmund Gant III, of Sunbrella, to explore the intricacies of marine textile innovation. They share their extensive experience in the industry and delve into Sunbrella's commitment to durability, performance, and sustainability. We discuss the development of groundbreaking products like the Horizon marine vinyl and performance zippers, and how Sunbrella continues to lead the market with its cutting-edge solutions. Tune in to gain valuable insights into the marine textile industry, emerging trends, and the future of marine upholstery.SunbrellaMerrill CharetteMIDA.PRO - Marine Industry Digital Agency - MarketingNauticEd - The Standard In BoatingSupport the show