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Shed Geek Podcast

Shed Geek Podcast

Hosted by Shed Geek Podcast

BusinessInterviews guests

Episodes

461

Latest episode

Jun 2026

Language

EN-US

About the show

The Shed Geek Podcast offers an in depth analysis of the ever growing and robust Shed Industry. Listeners will experience a variety of guests who identify or specialize in particular niche areas of the Shed Industry. You will be engaged as you hear amateur and professional personalities discuss topics such as: Shed hauling, sales, marketing, Rent to Own, shed history, shed faith, and much more. Host Shannon Latham is a self proclaimed "Shed Geek" who attempts to take you through discussions that are as exciting as the industry itself. Listeners of this podcast include those who play a role directly or indirectly with the Shed Industry itself.

Listen to episodes

60 recent
June 12, 20261 hr 3 min

How A Shed Builder Grows A Following With Simple Video

Send us Fan MailA shed builder with a phone camera should not be able to compete with big budgets, yet Jeremy Yoder, better known as Pro Shed Builder, has built an audience of roughly 350,000 across TikTok, YouTube, Facebook, and Instagram by doing something most companies still avoid: showing the real work. We talk about what happens when you stop scripting, stop polishing every detail, and instead capture the process in a way that feels human, useful, and honest. Jeremy breaks down his practical content workflow: how often to post, how he decides which sheds to “bookmark” for filming, and why going live helped him get comfortable on camera fast. We also get into the part nobody wants to admit, editing. Turning a three to four hour shed build into a one minute short can take hours, and Jeremy shares what that time cost really looks like, plus the simple tools he uses like CapCut, a basic tripod, and an affordable lav mic. We also zoom out to the shed industry itself. Jeremy shares what customers are buying right now, from cheap no-frills storage sheds to fully finished backyard offices and studios. Then we dig into what actually builds trust with buyers: transparency about build methods, moisture and ventilation details, the floor system, and warranties that prove you stand behind your work. If you want better leads, stronger brand credibility, and marketing that feels real, this conversation gives you a clear path forward. Subscribe for more shed business marketing and industry insights, share this with a builder who needs to start filming, and leave a review if you want more practical episodes like this.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up on our website: shedgeek.comFollow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed Geek MarketingVelocity 360RTO SmartShed SuiteFirst Choice MetalsChallenger

June 10, 2026Episode 541 hr 6 min

How CGI Makes Sheds Look At Home

Send us Fan MailYour sheds can be built like a premium product and still get judged like a commodity if the photos don’t match. From the first scroll on Google to the first click on your website, buyers are making fast decisions about trust, craftsmanship, and value based on visual cues, not just specs. We dig into the real psychology behind shed marketing images and why “good enough” photos quietly cost leads in a market where shoppers compare 10 builders at once.Ryan Glick from Crafted Generations joins us to break down what photorealistic CGI actually is, how computer generated imagery can look like a real-life photo, and why that realism matters for authenticity. We talk through the common problems in shed industry imagery, the difference between basic cut-and-paste Photoshop work and true photorealism, and how better visuals can elevate a brochure or catalog so dramatically it feels like a different company. Ryan also explains how modern workflows blend 3D modeling, scene creation, and careful craft to produce high-resolution images that hold up on websites, social media, and print.We also zoom out to the bigger story: shifting buyer behavior after COVID, the move from print to online advertising, and how small marketing upgrades compound into real ROI over time. Ryan shares how faith, mission work, and stewardship shape his view of business success, and we close with prayer over families, companies, and the industry.Subscribe for more real conversations with shed builders and industry pros, share this with someone who needs better visuals, and leave a review so more listeners can find the show.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up on our website: shedgeek.comFollow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProSolar BlasterCardinal ManufacturingDigital Shed BuilderVelocity 360

June 5, 2026Episode 531 hr 16 min

A 3D Tiny Home Design Tool Helps Builders Quote Faster

Send us Fan MailA customer walks onto your site dreaming about an ADU or tiny home, then leaves because the process feels unclear, risky, or impossible to price. We want to fix that gap. From Metropolis, Illinois, we’re joined by Till Buch, co-founder of Tiny Easy in Auckland, New Zealand, to talk about what happens when sheds, tiny homes, park models, and modular homes start competing for the same buyer attention and the same backyard.We dig into how a 3D configurator changes the sales conversation. Till breaks down why tiny home shoppers need a guided experience instead of unlimited design freedom: pre-designed models that stay buildable, options that don’t overwhelm, and a step-by-step flow that mirrors a real consultative sales process. We also cover the practical outputs builders need to move a deal forward: realistic renders, walkthroughs, proposal documents, PDF plans, and material takeoffs that make it easier to hand off the concept to drafting, engineering, and local code requirements.Then we zoom out to the tiny home movement itself. Till explains the three big demand drivers he sees across markets: first-time buyers priced out of traditional housing, older homeowners downsizing, and short-term rental operators chasing higher ROI with micro-resort style stays. We close with what’s trending in the US right now, especially park models and ADUs, and how shed businesses can add a second product line without losing focus on the core.If you get value from these industry deep dives, subscribe to the Shed Geek Podcast, share this with a builder friend, and leave a review so more shed and portable building pros can find the show.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up on our website: shedgeek.comFollow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed Geek MarketingCardinal LeasingIFABIdentigrow

June 3, 2026Episode 521 hr 9 min

From Food Distribution To Custom Shed Sales

Send us Fan MailA great shed lot doesn’t win by accident, and neither does a great salesperson. Ron Romeo from Ultimate Structures joins us to share how he went from a 24-7 career in food distribution to building a portable building business that thrives on custom orders, local trust, and relentless follow-through.We unpack what it really takes to sell sheds and metal buildings in today’s market: learning product differences fast, studying competitors for weaknesses, and creating a buying experience that goes beyond a website. Ron tells the true start-up story most people never hear, selling sheds out of the front seat of his truck with only six display buildings, then proving the demand and earning more inventory. If you’ve been debating display strategy, commission structures, or how much inventory you actually need, this conversation brings practical clarity.We also get into the modern mix of digital marketing and on-lot selling. Ron explains why the internet struggles to show options and true color, why customers still need to touch and feel the product, and how a strong sales process turns “just looking” into a designed, customized order. From diversification into pre-engineered metal buildings to building a dependable bench of subcontractors for site prep, concrete, electrical, and garage doors, we lay out how dealers can reduce friction and close projects faster.If you care about shed sales, portable buildings, custom sheds, metal carports, local SEO, and marketing ROI, you’ll take pages of notes. Subscribe to the Shed Geek Podcast, share this with a dealer friend, and leave a review with the biggest idea you’re stealing from Ron.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up on our website: shedgeek.comFollow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed Sales SummitCALPlayMor PlaysetsJ Money LLC

May 29, 2026Episode 511 hr 9 min

How Graceland Is Rebuilding The Shed Business For A Tougher Market PART 2

Send us Fan MailThe shed business can look fine on paper right up until the cash dries up and the lot turns into a museum of aging inventory. We get blunt about what is changing in the portable buildings world, why some companies are quietly heading toward a shakeout, and how a lack of audits, inventory controls, and real reporting creates problems that only show up when the market gets tight. If you run a shed company, manage a dealer network, or work with rent-to-own, this is the business side you cannot afford to ignore. We dig into inventory turns, accrual accounting, and why “profitable” is not the same as “cash flowing.” We talk about the warning signs behind constant 10% and 20% discounts, what it means when inventory sits too long, and how data visibility changes decision making. Then we shift into the dealer model and what it takes to succeed now: market capacity analysis, traffic counts, competitive positioning, and the reality that speed to lead and consistent follow up matter as much as the product. We also spend time on digital marketing in the real world: Facebook Marketplace behavior, longer lead pipelines, and the growing role of AI in how customers search and decide. Along the way, we share how Graceland is investing in dealer support, training, lead management, online selling, and automation tools, plus why consolidation and acquisitions are becoming a bigger part of the industry’s future. If you found this useful, subscribe, share it with a shed owner or dealer you respect, and leave a review so more people who need tighter numbers and better systems can find the show. What part of your operation needs the most attention right now?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up on our website: shedgeek.comFollow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProFirst Choice MetalsShed ChallengerLuxGuard

May 27, 2026Episode 501 hr 6 min

How Graceland Is Rebuilding The Shed Business For A Tougher Market PART 1

Send us Fan MailThe shed business looks simple from the outside, but the inside math is getting brutal. More competitors are fighting for a market that is not growing at the same pace, cities are tightening planning and zoning, and customers expect a cleaner online buying journey with fast quotes, clear financing, and reliable delivery. From our seats, the biggest risk is pretending the industry is still operating like it did five or ten years ago.We’re in Cunningham, Kentucky with Greg French, CEO of Graceland Portable Buildings, and we go deep on the forces reshaping the portable building industry. Greg shares how his technology leadership background taught him what real disruption looks like, then connects those lessons to sheds: inventory built to “keep plants busy,” labor shortages that threaten quality, and why manufacturers and dealers need systems that can scale up or scale down quickly. We also talk manufacturing automation, CNC-driven processes, and why a 3D shed configurator should do more than look pretty, it should connect to how buildings are actually produced.On the dealer side, we unpack what saturation looks like on the ground: unmanned lots, shrinking attention, and higher operating costs that demand better execution. We also hit pricing and volatility, including lumber spikes, diesel pressure, and why percent-based models can create circular problems when costs move fast. This is Part 1 of a two-part series, and it sets the stage for what comes next for dealer networks that want to stay healthy through a shakeout.Come back Friday for Part 2, share this with a dealer who’s feeling the squeeze, and leave a review if you want more real operator conversations like this. What’s the biggest change hitting your shed business right now?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up on our website: shedgeek.comFollow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProDigital Shed BuilderVelocity 360RTO SmartShed Suite

May 22, 2026Episode 491 hr 3 min

An Ode To The Luddites

Send us Fan MailAI is everywhere, but the shed industry doesn’t get points for being first. Cord Koch goes solo for a candid, ground-level take on why slow adoption can be smart, especially when the hype cycle is louder than the results. If you’ve felt pressure to bolt an AI “solution” onto shed sales, customer service, or marketing just because everyone else is doing it, this is your permission to pause and think.We unpack the stats that should make any portable building business owner stop and re-check the math: widespread AI implementation across US organizations, but a much smaller share reporting real bottom-line impact. Cord connects that to what many of us see daily in shed leads and conversions: customers still want clarity, speed, and a real person who can listen, ask the right questions, and make a judgment call. That’s where automated voice agents and generic chatbot flows can backfire, especially for first-time buyers who are still deciding whether to trust you.From there, we get practical about what large language models are actually good for in the shed industry: brainstorming campaign ideas, drafting and editing website copy, organizing messy thoughts into clean structure, summarizing information, and speeding up back-office work. We also get honest about the limits, including “strategy slop,” shallow advice that sounds polished, and the reality that AI is only as accurate as the data it can learn from. If shed standards, craftsmanship details, RTO explanations, and product differentiation aren’t well documented, AI tends to remix the same generic content.If you want to grow with modern tools without losing the human edge that closes deals, hit play, then share this with a shed owner or sales manager who needs it. Subscribe, leave a review, and tell us where you’re using AI successfully and where you refuse to use it. What belongs with a human every time?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up on our website: shedgeek.comFollow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProIFABIdentigrowSolar BlasterCardinal ManufacturingVelocity 360

May 20, 2026Episode 481 hr 5 min

Build A Simple HR Foundation That Protects Your Shop

Send us Fan MailHR is one of those topics everyone avoids until something breaks. We wanted to change that, so we brought on Kerri Roberts of Salt and Light Advisors to talk about human resources for small and mid-sized shed businesses in plain language that actually helps. If you run a shed manufacturing shop, a dealer network, or a delivery and logistics team, this conversation is about protecting what you’ve built while making it easier for good people to succeed. We get into the real reasons owners finally reach out for help: unclear expectations, no documentation, messy performance issues, and that sinking feeling of “what’s our liability here?” Kerri shares practical stories from the field, including how leave laws, ADA conversations, and state-by-state rules can flip the outcome of a tough employee situation. We also talk about the hidden cost of losing people, why “good intentions” aren’t a compliance strategy, and how a simple HR foundation can stabilize both culture and operations. Then we go tactical: what HR means at five to twenty employees, what should go in an employee handbook (and what should not), how to standardize interviews so you hire for skill instead of charisma, and why 1099 vs W-2 classification is a major risk in blue-collar industries. Kerri also breaks down compensation strategy in a way that’s doable right now, including pay bands and tiers that show employees how to grow. If you’re tired of reactive firefighting and want to build repeatable people processes, press play. Subscribe, share this with another owner in the shed industry, and leave a review with the one HR question you want answered next.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up on our website: shedgeek.comFollow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProCALStyker Hunting BlindsJ Money LLCCardinal Leasing

May 15, 2026Episode 471 hr 12 min

What If Your Business Cash Could Grow Twice

Send us Fan MailMost shed pro's don’t have a work ethic problem, they have a money education problem. When margins tighten, inventory sits longer, and the cost of capital climbs, the small leaks get loud. We bring on Luke Miller from The Miliari Group, a former shed industry operator turned financial services educator, to translate personal finance and business finance into practical steps that actually fit how shed businesses run.We talk about why money feels so intimidating in the first place, from cultural stigma to the fear that every “financial talk” turns into a sales pitch. Then we get concrete: how to find the holes in your budget, why tracking spending for 45 to 60 days changes your decision-making, and how an emergency fund and a high yield savings account can protect your household or your business when the economy gets weird.From there, Luke breaks down compound interest with a simple paper-folding demo that makes exponential growth impossible to ignore, plus the rule of 72 as a quick way to estimate doubling time. We also zoom into shed industry realities: opportunity cost when you’re tying up hundreds of thousands in a new sales lot, inventory, RTO contracts, and deliveries, and why smarter cash flow and tax planning can be the difference between stalled growth and steady expansion. We close with Luke’s “risk pyramid” and why self-development is the most underrated investment in the shed industry.If you want your money to stop sitting still and start supporting your next move, listen through to the end. Subscribe, share this with a shed owner or salesperson, and leave a review so more people can build stronger businesses with better financial literacy.For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up on our website: shedgeek.comFollow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProShed ChallengerLuxGuardMaking Sales Simple

May 13, 2026Episode 461 hr 3 min

Trademark Protection For Growing Brands

Send us Fan MailA great brand can be stolen quietly, one search result at a time, until your customers can’t tell who’s real anymore. That’s why we sit down with trademark attorney Justin Clark, who helps business owners protect the names and logos they’ve worked so hard to build, especially as marketing gets more digital and competition gets tighter.We dig into the biggest misconception we see in small business branding: that using a name, registering an LLC, or buying a domain automatically protects you. Justin explains the difference between common law trademark rights and a federal USPTO trademark registration, why nationwide protection matters even if you only sell locally today, and how a trademark search can save you from an expensive rebrand after you’ve already invested in websites, signage, and customer awareness.Then we get practical about intellectual property and online brand protection. We compare trademarks vs copyright vs domain ownership, talk through who actually owns a logo when a designer creates it, and why contracts and assignments matter when you grow, sell, or get acquired. We also cover the real risk of using images, fonts, or designs you “found online,” plus what changes when you expand into multiple states or franchising and need consistent brand standards.If you want to protect your shed business brand, construction brand, or local service brand the right way, hit play, subscribe, share this with a business owner, and leave a review. What part of your brand protection plan is the most unclear right now?For more information or to know more about the Shed Geek Podcast visit us at our website.Would you like to receive our weekly newsletter?  Sign up on our website: shedgeek.comFollow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.To suggest show topics or ask questions you want answered email us at info@shedgeek.com.This episodes Sponsors:Studio Sponsor: Shed ProVelocity 360RTO SmartShed SuiteFirst Choice Metals

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