Welcome to Self Storage Insights, the show where we bring you insights and tips from successful self storage property owners. If you own or manage a self storage property, this podcast is for you!
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60 recent
May 27, 202625 min
Dual Pricing Vs. Surcharging Explained
In this week’s episode of the Self Storage Insight Podcast, Ben Shirey and James Shepherd break down the difference between surcharging and dual pricing—and why so many self storage operators are confused about processing fee programs. Learn how facilities are reducing payment costs, improving transparency, and increasing profitability without creating friction for tenants.
April 1, 202626 min
How AI Is Transforming Storage Management
In this week’s episode of the Self Storage Insight Podcast, James Shepherd sits down with Derric Hartzell, an experienced operator managing nearly 2,000 units to explore how artificial intelligence is beginning to reshape self storage. From communication tools to operational workflows, the conversation dives into what AI can realistically handle today—and where it still falls short.
The discussion highlights a key shift in how storage should be viewed: not as a passive real estate investment, but as an active, customer-facing business. Daily operations involve constant interaction—calls, payments, reservations, and customer service—and AI is starting to play a role in streamlining many of these touchpoints. For example, automating responses to common tenant needs, integrating phone systems with management software, and using text-based follow-ups can significantly reduce friction while improving the customer experience.
March 5, 202627 min
Self Storage Is More Than Metal Boxes | Operating Like a Real Business
In this week’s episode of the Self Storage Insight Podcast, James Shepherd sits down with leaders from Alaska Mini Storage to discuss why self storage is more than just renting metal boxes—it’s about operating a real business.
They share lessons from modernizing outdated systems, transitioning from handwritten records to digital tools, simplifying payments and autopay, improving lien auctions through online platforms, and building a team culture focused on customer experience and sales. Whether you operate a single facility or manage multiple sites, this conversation offers practical insights on leadership, tenant experience, and operational strategies that can improve occupancy and long-term performance.
February 18, 202638 min
Why "More Than Storage" Wins in Today's Market
In this week’s episode of the Self Storage Insight Podcast, James Shepherd talks with Trouper Arnold of Hilltop Storage Solutions to explore how he transformed a traditional storage facility into a community-driven destination. Tune in to hear how customer experience, creative revenue streams, and a focus on building loyalty can increase retention and unlock new growth opportunities in self storage.
December 17, 202528 min
Build vs. Buy: The Real Cost of New Self Storage Construction
In this week’s episode of the Self Storage Insight Podcast, James Shepherd talks with Austin Scroggs of TruSteel Buildings to break down the build-versus-buy decision in self storage. Tune in to hear when new construction can cost significantly less than buying existing, the tradeoffs operators should consider, and how smart planning can set a project up for long-term success.
November 26, 202525 min
Building a Storage Empire: The 27-Facility Blueprint
James Shepherd sits down with Don Tyree, Founder of Family Heirloom Storage, to uncover how he’s built a 27-property, 4,000-unit portfolio through smart acquisitions and hands-on management. Hear how Don blends real estate investing with operational excellence—and why his family-first philosophy drives long-term tenant loyalty and steady returns.
November 12, 202514 min
6 Stats about Storage You Can't Ignore
In Episode 101 of the Self Storage Insight Podcast, James Shepherd breaks down six data points that could redefine your facility's performance in 2026. Tune in to also catch insights into CCStorage's new 2026 feature build: designed to help operators monitor and maximize these metrics.
November 5, 202520 min
Full Circle: 100 Episodes of Self Storage Insight
James Shepherd & Ben Shirey go full circle: looking back at the podcast’s beginnings, celebrating milestones, and exploring how data, automation, and relationships keep the storage industry moving forward.
October 29, 202525 min
Payments That Pay Back: Card Migrations, Dual Pricing & Automation for Self-Storage
In this episode of the Self Storage Insight Podcast, James Shepherd unpacks the self-storage payment playbook with Full Stack Payments CEO Jonathan Shirey. They cover the full journey: card migrations, dual pricing vs. surcharge (and why dual pricing wins), and driving electronic payments (card/ACH) to lift NOI and valuation.
October 22, 202526 min
Scaling Smart: Lessons from Multifamily to Multi-Location Self Storage
James Shepherd chats with investor Brandon Michael of Greater Good Investments about how he went from buying his first facility to managing six—and developing another.
They cover real lessons on financing, operations, marketing, and the importance of automation in growing a successful self storage business.
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