SBC Leaders Podcast is a series of interviews with CEOs and decision makers at some of the betting and gaming industry's biggest, best and most innovative companies.
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35 recent
August 18, 2026Episode 3635 min
SBC’s Growth Secret: Building a Sustainable Business | SBC Leaders
In this episode, Rasmus Sojmark, Founder and CEO of SBC, shares his journey from military service to leading a central player in the iGaming ecosystem. Discover insights on industry evolution, SBC's strategic positioning, and advice for newcomers. Key Topics Rasmus Sojmark's background and early career The evolution of the gaming industry and SBC's role Community building and industry events Challenges faced in scaling SBC Future directions and industry advice Host: Sue Schneider Guest: Rasmus Sojmark Producer: Anaya McDonald Editor: Anaya McDonald Secure your tickets now! https://sbcevents.com/
July 6, 2026Episode 3535 min
The Evolution of Online Gaming: Insights from Bryan Bailey| SBC Leaders
Discover the fascinating journey of Bryan Bailey, Casinomeister fouder and pioneer in the iGaming industry, as he shares insights on navigating the early days of online gaming, player advocacy, and the evolution of casino marketing. Host: Sue Schneider Guest: Bryan Bailey Producer: Anaya McDonald Editor: Anaya McDonald
June 4, 2026Episode 3434 min
From Flutter to FanDuel: Nigel Eccles' Industry Journey | SBC Leaders
Nigel Eccles shares his extensive journey in the online gambling industry, from early days at Flutter to founding FanDuel and pioneering innovations in fantasy sports, prediction markets, and AI-driven casino products. Discover insights on industry regulation, innovation loopholes, and future trends in AI and live dealer technology. Key Topics Industry evolution from 2000s to today Innovation through legal loopholes Impact of UIGEA and PASPA on industry Transition from fantasy sports to sports betting AI and live dealer technology in casinos Host: Sue Schneider Guest: Nigel Eccles Producer: Anaya McDonald Editor: Anaya McDonald
May 11, 2026Episode 3331 min
Martin Sack: The Gaming Evolution | SBC Leaders
Industry veteran Martin Sack shares his journey from banking and IT to the gaming industry, discusses South Africa's micro gaming scene, regulatory challenges, and the future of the industry amid technological advancements and AI. A must-listen for aspiring and current gaming professionals. Host: Sue Schneider Guest: Martin Sack Producer: Anaya McDonald Editor: Anaya McDonald
February 13, 2026Episode 3226 min
From Designing the First Online Casinos to iGaming’s Future | Moshe Adir | SBC Leaders
What was it like building online casinos before regulation, mobile adoption, and instant payments? In this episode of the SBC Leaders Podcast, host Sue Schneider sits down with Moshe Adir, Co-Founder of Vegas Kings, to explore over three decades inside one of the world’s fastest-evolving industries. From designing websites in the early 90s to helping shape the foundations of online gaming, Moshe shares a rare firsthand perspective on the technological shifts, regulatory challenges, and innovation cycles that transformed iGaming into a global powerhouse. He reflects on the stigma that once surrounded the industry, the era before player protection, and why differentiation is now critical for operators entering an increasingly competitive market. Moshe also discusses emerging technologies such as AI, AR, and VR, and why he remains bullish about the future of the sector after more than 30 years in the space. 🔎 In this episode: How early online casinos were built before regulation The technological shifts that drove global iGaming growth Why player protection changed the industry The importance of niche positioning for operators Where innovation is heading next Host: Sue Schneider Guest: Moshe Adir, Co-Founder, Vegas Kings Producer: Anaya McDonald Editor: Anaya McDonald Subscribe for more conversations with the leaders shaping the future of betting and gaming. #iGaming #GamblingIndustry #BusinessLeadership #Entrepreneurship #OnlineCasinos #SBCLeaders #GamingIndustry
December 15, 2025Episode 3132 min
Navigating the iGaming Revolution with Pontus Lindwall
In the latest episode of the SBC Leaders Podcast host Sue Schneider sits down with Pontus Lindwall, CEO of Betsson Malta, to explore his fascinating journey from a technology enthusiast in Stockholm to a pivotal figure in the iGaming industry. Pontus shares insights into the early days of internet gaming, the challenges of navigating unregulated markets, and the evolution of his company, Net Entertainment.Join us as we delve into the dynamic world of gaming, innovation, and regulation, and discover how Pontus's vision helped shape the industry we know today. Host: Sue Schneider Guest: Pontus Lindwall Producer: James Ross Editor: Nikola Sadowska
July 1, 2025Episode 3032 min
Gerard Daffy on Australia's Betting Evolution & Future Trends
In this SBC Leaders Podcast episode, Sue Schneider chats with Gerard Daffy, a veteran of Australia's sports betting and racing scene. Gerard shares his journey from training greyhounds at age 12 to pioneering innovations at Centrebet, Australia's first licensed sports bookmaker in the Northern Territory. He discusses Centrebet’s shift to online betting in 1996, its global expansion, and trailblazing features like multilingual sites, 24/7 live betting, and inclusion of female traders. The conversation also covers key industry changes, from relaxed advertising laws to in-game betting growth and restrictions on bonuses. Now with TAB, Gerard offers expert commentary on betting trends and industry shifts.
February 20, 2025Episode 2833 min
SBC Leaders: The impact and legacy of the WPT with Steven Lipscomb and Adam Pliska
In this episode of the SBC Leaders Podcast, Sue Schneider, Co-Founder of Defy The Odds Startup Launchpad, was joined by the Founder of the World Poker Tour, Steven Lipscomb and its President and CEO, Adam Pliska, to discuss their backgrounds, the inception of the WPT and the innovative approaches that transformed poker into a mainstream sport. The conversation also highlights the challenges faced in the early days of the WPT, the importance of long-term vision in entrepreneurship and the significant milestones achieved by the WPT throughout its history. Concluding the episode, the trio reflect on their personal highlight and the enduring legacy of the WPT in the poker community.
January 9, 2025Episode 2731 min
Taking a 'crazy' chance on regulated online gaming - Golden Matrix Group’s Brian Goodman
Brian Goodman, CEO of Golden Matrix Group, is the latest guest on the SBC Leaders podcast as he joins Sue Schneider, Co-Founder of Defy the Odds Startup Launchpad, to detail his journey as a pioneer of online gaming. The duo discuss the “crazy” chance Goodman took on regulated online gaming, the significant technological advancements in the industry and the challenge of balancing player acquisition cost against the lifetime value of that customer. They also talk the importance of player data and the role of AI in processing this data, the complexities of regulation in different jurisdictions and the unique challenges of developing a sportsbook product.
August 16, 2024Episode 2623 min
Building up an operator from scratch in Canada - PointsBet Canada’s Scott Vanderwel
Scott Vanderwel, CEO of Pointsbet Canada, joined Sue Schneider, SBC’s VP of Growth & Strategy North America on the SBC Leaders Podcast to discuss his role in developing Pointsbet’s operations in Canada. The duo also talk about his journey from telecommunications to gaming, the origin story of the company in Australia, Fanatics' acquisition of Pointsbet’s US assets and the importance of “uniquely Canadian” sports partnerships for the operator.
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