Retention w/ Rahi

Hosted by Rahi Jain

Business Marketing

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Oct 2025

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About the show

Welcome to the 'Customer Retention Podcast' with Rahi. This podcast explores trends to grow your ecommerce store by maximizing customer lifetime value and customer retention. Rahi helps ecommerce brands with their retention marketing. Earlier, he ran his own 8-figure e-commerce store and worked with 50+ brands to help them generate $34M from email last year. Learn the secrets of keeping customers happy and coming back for more, with expert insights, strategies, and success stories for sustainable business growth.

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31 recent

October 14, 20256 min

Paid Ads Are a Scam (Until You Fix This)

Want to Scale Profitably Without Increasing Ad Spend?👉 Work with me to increase your repeat purchase rate: https://retainup.co/repeat-purchase-maximizer/📘 Download the FREE Repeat Purchase Guide: https://retainup.co/repeat-purchase-rate-guide/📩 Get my weekly retention & growth strategies: https://retainup.co/newsletter/00:00 - 00:41 Scaling Paid Ads00:41 - 00:51 About Rahi00:52 - 02:05 What’s an Acquisition Trap?02:06 - 03:08 More customers, ≠ more growth 03:09 - 04:20 Compounding Retention04:21 - 05:17 Repeat Purchase Flywheel05:18 - 05:55 Benefits Of Retention05:56 - 06:47 Escape Acquisition Trap

October 11, 202524 min

The EXACT System to Profitably Scale Your CPG Brand to $10M Without Paid Ads

Want to Scale Profitably Without Increasing Ad Spend?👉 Work with me to increase your repeat purchase rate: https://retainup.co/repeat-purchase-m...📘 Download the FREE Repeat Purchase Guide: https://retainup.co/repeat-purchase-r...📩 Get my weekly retention & growth strategies: https://retainup.co/newsletter/00:00 - 01:16 Who is this for?01:17 - 02:04 Who is Rahi Jain?02:05 - 02:39 Repeat Purchase Maximizer™02:40 - 03:12 Flawed Retention Approach03:13 - 04:26 New Retention Approach04:27 - 04:42 Framework 3 Phases04:43 - 05:32 Phase 1: Map05:33 - 06:29 Phase 2: Activate06:30 - 07:53 Phase 3: Sustain07:54 - 09:11 Step 1: Analyze Repeat Patterns09:12 - 09:52 Step 2: Decode Voice Of Customer09:53 - 12:09 Step 3: Map Customer Journey12:10 - 12:46 Step 4: Nurture Buyers12:47 - 13:52 Step 5: Accelerate Reorders13:53 - 15:40 Step 6: Scale Subscriptions15:41 - 17:14 Step 7: Cultivate Loyal Customers17:15 - 18:31 Step 8: Reactive Customers18:32 - 21:26 Step 9: Engage Omni Channels21:27 - 22:22 Case Study 1: Freshcap22:23 - 23:06 Case Study 2: Boka23:07 - 23:39 Case Study 3: Bioderma23:40 - 24:55 Book Retention Strategy Session

October 9, 202518 min

5 Mistakes Killing Your Repeat Purchases

October 8, 20257 min

Stop Losing Subscribers! Send These 7 Messages Instead | Subscription Automations Klaviyo

August 22, 202427 min

Profit Secrets: Master Ecommerce Unit Economics | Strategies and Scenarios Included

Unlock the secrets to building a profitable ecommerce store by mastering the art of unit economics. In this video, we break down what unit economics is and how it can transform your business. Learn how to calculate and optimize your cost/revenue structure, scale your business effectively, and refine your strategy with actionable insights. What You'll Learn: - What is Unit Economics? - How to calculate Unit Economics for your ecommerce business. - Real-life examples from DTC and marketplace brands. - Best practices to improve profitability and reduce costs. - Strategies to enhance TAM, revenue, COGs, and more. Tools & Resources: - Balance sheet breakdown: Simplify your headers and calculate your unit economics easily. - Practical examples with FY 2023 vs. FY 2022 data. - Google Spreadsheet Template for running your own projections. Key Strategies: - Boost follow-on sales and AOV. - Increase Gross Margin through strategic price adjustments and cost reduction. - Optimize marketing spend and operational costs. - Ready to turn your ecommerce business into a profit machine? Watch now and start applying these principles today! #ecommerce #dtc

June 28, 202421 min

5 Shopify Retention Insights | How To Perform Cohort Analysis For D2C Ecommerce Brands? NO PAID TOOL

In this video, I will show you how to do Cohort Analysis for E-commerce brands, using the same process that helped us increase the customer lifetime value of multiple brands by 10-30%. For D2C brands, cohort analysis can lead to: Higher customer retention Increased average order value Lower cost per acquisition Efficient inventory management What You'll Learn: What is cohort analysis? How to perform cohort analysis using Shopify or Google Analytics without any paid tools How to derive 5 actionable insights to implement today By the end of this video, you'll be able to: Predict when your customers will make their next purchase Identify any seasonality in repeat purchases Determine the average duration a customer stays with your brand Introduction: Hi, I am Rahi Jain, and I help e-commerce brands achieve profitable growth at scale. With experience working with over 50 DTC brands, I've helped generate $34M in email revenue, doubled average order values, and increased customer lifetime value by 10-30%. Video Chapters: 0:00 Introduction 0:52 What is Cohort Analysis? 2:40 Finding Cohort Analysis Reports in Shopify and Google Analytics 3:55 Interpreting Cohort Analysis Data (Horizontal Analysis) 9:17 Month On Month Analysis 10:34 Seasonality of Purchases 12:34 Different Metrics 16:06 Marketing Channel Analysis 16:43 Product Profitability Analysis 17:39 Takeaway Value Insights 18:56 Limitations of Cohort Analysis 20:52 Conclusion Don't forget to like, subscribe, and hit the bell icon to stay updated with more tips and strategies to grow your e-commerce brand! #Ecommerce #CohortAnalysis #CustomerLifetimeValue #DTC #Shopify #GoogleAnalytics #EcommerceGrowth #RetentionStrategies Connect with me: LinkedIn: / rahijain Website:https://retainup.co/ For collaboration and business inquiries, contact: rahi@retainup.co

April 3, 202422 min

Test, learn, and optimize: Ecommerce Email AB Testing Mastery

Email AB Tests ≠ Subject Line AB Tests Learn how to master AB testing for email marketing. After running 500+ tests for brands, we have devised a perfect framework to come up with - - New AB Test Ideas - How to form a hypothesis - How to run a test - How to implement learnings for future In this webinar, I will show you the exact framework that will help you understand your customers and maximize results. In this webinar, I will cover: - 100+ Email AB Tests To Get Started - Comprehensive Email AB Testing Framework

April 1, 202429 min

Word Of Mouth Marketing For Ecommerce Brands: Drive 20-50% More Purchases

Leverage Trust, Skyrocket Sales Learn how to leverage word-of-mouth marketing for your DTC brands. What You'll Discover: - How To Encourage Customers To Share - How To Use Word Of Mouth in Marketing For Acquisition Don't miss out on this opportunity to drive a 20-50% increase in sales

March 3, 20249 min

5M Email Subscriber Secrets | 400% More Email Subscribers For Ecommerce In 2024

Unlock the Secrets to Explosive Email List Growth for Ecommerce Brands In today's digital marketplace, the size of your email list is more than just a number—it's a pivotal factor in the valuation of your ecommerce business. Did you know that 90% of investors weigh the worth of ecommerce ventures based on their subscriber lists? A robust email list not only showcases your brand's reach but also its potential for future growth and profitability. 🚀 In This Video: The Pop-Up Dilemma: Uncover why relying solely on pop-ups could be hampering your growth and how to innovate beyond them. Exclusive List-Building Hacks: With experience from boosting over 50 brands and adding 5+ million subscribers, I share 4 groundbreaking strategies that cost nothing but promise substantial list growth. Custom List-Building Framework: Learn how to craft a unique email list strategy that aligns perfectly with your brand's identity and audience's needs. Key Mistakes to Avoid: Stick around till the end for my top 3 tips on what not to do when building your list. Whether you're struggling with finding the right balance in customer engagement or deciding on the most compelling offers to entice sign-ups, this video is your guide to mastering the art of email list building. From optimizing pop-up placements to leveraging social media, discover how to captivate your audience without coming off as pushy or indifferent. 🔑 Learn How To: Finalize irresistible offers for your audience. Decide what information to collect for personalized marketing. Strategically place your sign-up prompts for maximum engagement. Utilize social media and offline opportunities to expand your list. 🎁 Bonus Tips: A look into successful list-building methods that have transformed ecommerce brands. How to respect your subscribers' preferences and keep unsubscribe rates low. Remember, a well-curated email list can significantly enhance the value of your ecommerce business. It's time to start building yours the right way. 👍 Liked the video? Give us a thumbs up and share your thoughts in the comments below. 🔔 Subscribe for More: Don't miss out on our latest videos on email marketing strategies, retention techniques, and expert insights into Clavio. Click the subscribe button and turn on notifications! Thank you for watching, and let's grow your list together!

March 2, 202412 min

Klaviyo AI: Breakthrough or Buzz?

In the ever-evolving world of email marketing, Klaviyo's latest announcement has stirred the pot – introducing a suite of AI features poised to redefine our approach to digital campaigns. But does it live up to the hype? In this comprehensive video, we dive deep into Klaviyo AI, exploring the nuances of its newly launched functionalities, from game-changing innovations to mere rebrandings of existing tools. Starting with a critical look at AI's role in today's email marketing strategies, we set realistic expectations before dissecting Klaviyo AI's capabilities batch by batch. We'll guide you through the intricacies of segment creation, email blocks, subject line assistants, SMS campaigns, and more, offering firsthand insights on each feature's practicality and effectiveness. What You'll Learn: How Klaviyo AI attempts to streamline segment creation and why it matters. The impact of AI on crafting engaging email blocks and personalized subject lines. The truth behind the rebranding of existing features under the AI umbrella. Practical assessments of predictive analytics, dynamic recommendations, and benchmarks. The potential of AI-driven A/B testing and pop-up optimization tests for your marketing strategy. Is Klaviyo AI the future of email marketing or just another tool in the shed? Join us as we unpack the hype, providing you with the knowledge to decide whether Klaviyo's AI features can truly elevate your email marketing game or if the industry's future lies elsewhere. Timestamps: 00:00 - Introduction: The Future of Email Marketing with Klaviyo AI? 00:28 - Setting Expectations for AI in Marketing 00:57 - Exploring Klaviyo AI's Offerings: Segment Creation and Beyond 03:11 - Deep Dive into Email Blocks and Subject Line Assistance 05:28 - Assessing Klaviyo AI's SMS Campaigns and Predictive Analytics 08:06 - Dynamic Recommendations and Benchmarking with Klaviyo AI 10:18 - The Verdict: Game Changer or Hype? Conclusion: 12:14 - Summarizing Klaviyo AI's Impact on Email Marketing Dive into the video to uncover whether Klaviyo AI stands as a pivotal breakthrough or if the search for the ultimate email marketing solution continues. Subscribe for more insightful analyses on the latest in digital marketing technologies.