August 29, 202435 min
Episode 14 | How to Apply AI to your Business
This week, Sales Factory CEO, Ged King, and resident Head of AI, Juan Hernandez, return to the show together to discuss with Mike how best to apply AI to your business.
Episodes
17
Latest episode
Aug 2024
Language
EN
About the show
Sales Factory presents Retail Oriented, the podcast with the answers to your toughest questions about getting your products onto the physical and digital shelves. VP of Retail Sales Mike Fowler sits down with sales and marketing experts to discover how to win your PLR, comp the comp, and sell in and sell through.
Listen to episodes
February 19, 202434 min
Episode 13 | The Next Industrial Revolution
This week, Mike is joined by long-time friend, colleague, and VP of Business Development at Sales Factory, Jenni Becker, to discuss her journey as a manufacturer turned marketer.
December 22, 202328 min
Episode 12 | Listener Q&A
On this episode, Mike reads and answers your most requested retail questions!
November 29, 202324 min
Episode 11 | A Robot Named This Episode
On this week's episode, Mike chats with Sales Factory colleague and head of AI, Juan Hernandez, about artificial intelligence and how it's affecting retail landscape today and how it'll continue to shape it in the future.
November 8, 202334 min
Episode 10 | Generation DIY
On this week's episode, Mike sits down with fellow Sales Factory peeps, Anjali Shah and Janae McQueen, to reflect on their journeys as new homebuyers and their DIY experiences.
September 28, 202316 min
Episode 9 - Part 2 | The Science of Consumer Experience
This week, Mike picks up where he left off on his conversation with CEO of Startle, Adam Castleton, on the science behind consumer experience at retail.
September 14, 202317 min
Episode 9 - Part 1 | The Science of Consumer Experience
On this episode of Retail Oriented, Mike chats with CEO of Startle, Adam Castleton, about the science behind curating a memorable consumer experience on the retail floor.
August 21, 202324 min
Episode 8 | Know Your Retailer's Brand
On this episode of Retail Oriented, Mike talks with Varne't Hoskins, Strategist at BBDO and former Sales Factory employee, about what it means to know your retailer's brand and how critical it is to do so.
July 20, 202334 min
Episode 7 | DIYer Education at Retail
On this episode of Retail Oriented, Mike chats with podcaster and founder of "The Money Pit Home Improvement Podcast" Tom Kraeutler about DIYer education at retail.
May 22, 202336 min
Episode 6 - Part 2 | Amazon: What Does the Future Hold?
On this episode of Retail Oriented, Mike continues his conversation with Emily Bratton, Sales Factory's VP of Digital & Ecommerce, regarding what the future might hold for Amazon and whether or not, and in what ways, it could fail.
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