Retail For The Rest Of Us: A Podcast For Indie Retailers Who Want To Make Sales, Build Community and Grow Their Shops

Hosted by Feel Good Retail

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Latest episode

Jun 2024

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About the show

Join indie retail hypewoman and founder of Feel Good Retail, Janine Mulone, to discuss the highs, lows, and how-tos of running an independent retail business. In each episode Janine and her guests share exclusive insights to inspire small brands to express their creativity, make money without giving up their vision, and build community. Say goodbye to forcing advice meant for much bigger businesses to fit your unique shop, goals and budget. Whether you're a brick and mortar shop owner, an eCommerce operator, an Etsy queen or some magical combination, this show is for you.

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60 recent

June 10, 2024Episode 353 min

Prioritizing Your Passions + Going All-In with Amy Larson of Overseasoned

Meet Amy Larson, the founder + designer at Overseasoned — who you might know for their merch + signature slogans like Smash the Garlic and the Patriarchy and I Scream for Reproductive Rights. 🧄🍦Our chat covers:How Amy combined her love of food + feminism to start the companyThe importance of following your curiosityHow to know it’s time to go from side-hustle to all-inThe value of showing up + embracing failureHow to hire support + delegateThe E-Myth RevisitedThe process of opening a brick + mortar storeSurrendering to the chaos of small businessRadical Optimism Find Amy on Instagram @overseasoned_amy + shop Overseasoned online or at their flagship store Matriarch in Newport, RI. 🪐 Join The Here & Now🕸 feelgoodretail.com📱 @feelgoodretail✉️ hiii@feelgoodretail.com ✨ Thanks for listening to the Retail for the Rest of Us archive! There's tons of great advice in this episode, but you may hear about resources that no longer exist or find broken links in our show notes. Please head to feelgoodretail.com/podcast for our up-to-date offerings!  

May 13, 2024Episode 222 min

Behind the Strategy: 4 Steps for Solving Any Business Problem

Do the words “business strategy” make you feel overwhelmed, undereducated, or like “nobody puts this baby in a corner”?Me too. But also … I really love strategy at the same time. 🥸So in today’s episode, I’m sharing how I approach retail problems in our signature feel-good ways. Tune in to hear:Why every business needs a unique strategyA few recent strategies I’ve helped retailers implementHow to diagnose the real problem in your businessMy four-step process for creating your own strategyReady for support building your unique retail strategy? 🪐 Join The Here & Now 🧭 🕸 feelgoodretail.com📱 @feelgoodretail✉️ hiii@feelgoodretail.com

April 15, 202413 min

Indie Retail Rituals: 3 Things to Add to Your Calendar Right Now

Welcome back, retail besties! We’re kicking off season six by sharing three retail rituals you’ll want to add to your calendar ASAP.Tune in to hear:Why rituals are better than tasksThe three dates we want you to get on your GCalHow to prioritize data, strategy, AND self-care Want exact agendas & extra motivation to complete the rituals? 🪐 Join The Here & Now 🧭 🕸 feelgoodretail.com📱 @feelgoodretail✉️ hiii@feelgoodretail.com

November 13, 2023Episode 1323 min

Your Community Needs Your Shop

Support for sustaining your indie retail business and a seasonal reminder that the work you do is anything but small.🪐 Join The Here & Now 🧭Get our free 2023 low-key holiday planner here🕸 feelgoodretail.com📱 @feelgoodretail✉️ hiii@feelgoodretail.com

October 30, 2023Episode 1225 min

Making Space For Feelings In Business

An incomplete guide to running your shop as an emotional being. Get our free 2023 low-key holiday planner here🕸 feelgoodretail.com📱 @feelgoodretail✉️ hiii@feelgoodretail.com

October 13, 202327 min

How To Save Yourself Tons Of Time This Season

In this episode, we travel to the past - quite literally - to find answers for the future. By taking the time (an hour, tops) to review previous seasons, you'll be amazed at how few decisions you have to make going into this year. The goal is to improve, not re-invent besties!Get our free 2023 low-key holiday planner hereDownload the Holiday Review Template here🕸 feelgoodretail.com📱 @feelgoodretail✉️ hiii@feelgoodretail.com

October 3, 2023Episode 1129 min

8 Simple Strategies For A Stress Free Holiday

Smooth sailing for your season with these simple tactics. Plan your finish line celebrationSet an intentionFormalize a goalUse the past as your planner Spill the beansWrite a permission slipCreate a place for "not now" ideas + observationsSet an end of day ritualGet our low-key holiday plannerJoin our Holiday Planning Power Hour on October 16th🕸 feelgoodretail.com📱 @feelgoodretail✉️ hiii@feelgoodretail.com

September 18, 2023Episode 1024 min

What Does Sustainable Growth Mean To You?

Because you can't do everything all at once, despite the urge.In this episode, we cover:Balancing our priorities and mono-taskingWhat "sustainable growth" means in your own wordsRedefining business planning Finding inspiration in natural cycles ✨ Get our free 2023 Holiday Planner here ✨🕸 feelgoodretail.com📱 @feelgoodretail✉️ hiii@feelgoodretail.com

September 4, 2023Episode 955 min

Building Revenue Streams + Resilience with Phoebe Sherman of Girl Gang Craft

Meet Phoebe Sherman, the founder, designer, podcast host + funny video maker over at Girl Gang Craft - a community for creatives. GGC is a multifaceted community with a podcast, apparel line, classes + courses, a membership and craft fairs in Oakland, CA, Salem, MA and Providence, RI. Our chat covers:Tips for your first market or pop-upWhat it looks like to run an omnichannel businessHow to explore diverse revenue streams in your product based businessManaging your time and task list in an empowered wayWEBSITE | INSTAGRAM🕸 feelgoodretail.com📱 @feelgoodretail✉️ hiii@feelgoodretail.com

August 14, 2023Episode 850 min

Retail Goes Off The Grid - Refreshing Your Relationship with Social Media

Can Retail Leave Social Media? Today, I tackle that question with my friend, collaborator and brilliant business baddie Amelia Hruby in a conversation originally hosted on her podcast, Off The Grid.Tune in to hear Amelia and I discuss how social media has rapidly shifted for retailers and why chasing the algorithm might be the worst sales strategy in your playbook. We also get into—Whether or not social media currently provides meaningful trafficWhere social media for retail can actually shine (and where it definitely doesn’t)My favorite non-social media marketing methodsKnowing your numbers💎 Use the code RETAIL for 10% off your ticket to The Refresh!🕸 feelgoodretail.com📱 @feelgoodretail✉️ hiii@feelgoodretail.com