Real Identity by Acxiom

Change agent and industry veteran Ankur Jain joins the podcast to discuss all things cloud – from composable architecture, clean rooms and modern data sharing approaches to optimizing for AI. He shares smart ways for brands to take a second look at the cloud and leverage its full potential. Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.

Putting people at the center of experiences is what the collaborative future is all about. This podcast explores what is driving this new wave of brand collaboration and what it means for marketers to re-think their approach to seamless customer experiences and how to assemble the solutions and technology to make them happen.Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.

The importance of a holistic data strategy, optimizing the marketing tech stack, and being a true behaviorist are all topics we dive into with retail veteran Jesse Blount of National Vision in this podcast episode. He shares his experiences in pulling together all the moving parts of tech investments, personalization and identity capabilities to successfully deliver seamless experiences while always maintaining a lens of increasing efficiency. Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.

Listen in as Sonny Dalal shares insights from his two decades of experience in the life sciences/healthcare industry. He discusses the delicate balancing act of a highly regulated industry to fiercely protect patient privacy while also using data and technology to innovate reduce costs, and better serve consumers and healthcare providers.Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.

Heather Philpot joins the Real Talk About Real Marketing podcast to dive into how the political fundraising landscape has changed in the last decade. Data, modeling, and digital platforms have brought a sea change when it comes to voter engagement, identifying likely donors and understanding emotional drivers for constituents. From AI and pending legislation to deep fakes and lessons learned from Little House on the Prairie, there’s no stone left unturned in this episode! Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.

Acxiom’s Jess Simpson joins the Real Talk about Real Marketing podcast for a fascinating conversation around digital transformation and what it takes to build an enterprise-level intelligence-based strategy. Discover what smart actions are necessary to establish continuity between adtech and martech.Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.

Change Agent Kumar Subramanyam of HP joins the podcast to break the role of data science in driving business outcomes, why activation doesn't matter if you can't measure it, and how to keep an eye toward future customer value. It's a conversation you won't want to miss!Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.

The adtech/martech landscape is focused on interoperability, composability and collaboration. David Wells of Snowflake joins the podcast to talk all things data clean room including “Franken-graphs,” hyper-scalers and the importance of a data and identity foundation.Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.

Ted Dixon of Acxiom joins the podcast to discuss all things adtech and partnerships. From working an event like Cannes to the details of packaging data or gaining efficiency with AI, Ted delves into how to know you’re getting it right in adtech.Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.

Tune in to this episode of the podcast as hosts Kyle Hollaway and Dustin Raney break down Google’s latest announcement that they will, in fact, not deprecate cookies after all. They will address all your burning questions: What will it mean for the advertising ecosystem? How should brands go forward? What are others in the industry saying? Should we all freak out? Thanks for listening! Follow us on Twitter and Instagram or find us on Facebook.