Prime Suspects

Hosted by Prime Sports

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Episodes

139

Latest episode

Jun 2026

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About the show

Sports betting and business chat with industry veterans Joe Brennan Jr and Adam Bjorn from PrimeSports.com

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60 recent

June 16, 2026Episode 14026 min

Ep. 137: Prime Suspects - June 16, 2026

Prime Suspects is back with Ep. 137, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn. Hear them discuss: Prime Sports’ successful New Jersey transition, updates on Ohio licensing, and what the company’s new structure means heading into football season Why the Knicks and Hurricanes captured their respective championships, plus what bookmakers learned from both finals Early World Cup betting trends, including the surge in draw betting, Team USA’s impressive start, and how the expanded tournament format is changing team strategy The broader World Cup business story, from global betting handle and international visitors to the opportunities sportsbooks may have missed compared to prediction markets More: Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

June 10, 2026Episode 13942 min

Ep. 136: Prime Suspects - June 9, 2026

Prime Suspects is back with Ep. 136, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn. Hear the guys discuss: How the NBA Finals, Stanley Cup Final, and French Open performed from a bookmaker’s perspective, plus Prime Sports’ biggest positions heading into pivotal games Why Joe and Adam believe the 2026 World Cup could create unique betting opportunities, from Asian handicaps to weather, field conditions, and Team USA’s surprising value Their reactions to new products from Bet365, DraftKings, and SpeedLabs, and whether the industry is innovating or simply repackaging existing betting concepts The growing influence of prediction markets, Sportradar’s partnership with Kalshi, and why operators, regulators, and startups are all being forced to rethink the future of sports betting More: Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

June 3, 2026Episode 13825 min

Ep. 135: Prime Suspects - June 3, 2026

Prime Suspects is back with Ep. 135 featuring Joe Brennan Jr. and Adam Bjorn, guest-hosted by Jack Fitzpatrick. Hear the guys discuss: Updates on Prime Sports’ regulatory approvals, market access changes, and ongoing restructuring process Why the World Cup could deliver record betting volume and what bookmakers are expecting from the tournament The outlook for the U.S. Men’s National Team, plus dark horse contenders including Japan, Mexico, Senegal, Ecuador, and Norway World Cup betting strategies, key futures markets, biggest liabilities on the board, and their tournament predictions More: Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

May 26, 2026Episode 13722 min

Ep. 134: Prime Suspects - May 26, 2026

Prime Suspects is back with Ep. 134, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn. Hear the guys discuss: NBA & NHL playoff exposure, Knicks Finals hype, heavy Spurs action, and how Prime Sports and Betcris are managing futures liability DraftKings closing its Wrigley Field sportsbook, the struggles of retail betting venues, and why mobile convenience continues dominating the industry Prediction markets offering action on controversial events sportsbooks avoided, including PED-sanctioned competitions and influencer fight cards facing integrity concerns Circa Survivor’s record-breaking $20 million guarantee, Survivor strategy debates, and why Circa’s contest model has become a powerful sportsbook branding tool More: Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

May 18, 2026Episode 13622 min

Ep. 133: Prime Suspects - May 18, 2026

Prime Suspects is back for Ep. 133, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn. Hear the guys discuss: A Preakness Stakes recap detailing Napoleon Solo’s 10-to-1 upset victory , how laying the favorites resulted in a strong day for the bookmaker , and early thoughts on the upcoming third leg of the Triple Crown Sporttrade's sudden exit from online sports betting and whether state-by-state licensing models can truly survive when pitted against a federal framework DraftKings co-founder Matt Kalish’s viral Twitter tirade against Kalshi , the structural realities of exchange liquidity , and the blatant irony of established industry giants complaining about market disruptors The real math behind prediction market margins and why Adam completely rejects claims that exchanges gouge users compared to the high hold rates of mainstream sportsbooks An upcoming Senate subcommittee hearing on sports integrity and prediction markets , Minnesota's historic state-level ban , and why federal gridlock will likely leave the industry's future to the courts Deep sportsbook exposure updates for the NBA and NHL conference finals , massive backing for the Thunder over the Spurs , and why the Carolina Hurricanes look like an unstoppable steamroller in the Stanley Cup playoffs More: Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

May 13, 2026Episode 13521 min

Ep. 132: Prime Suspects - May 13, 2026

Prime Suspects is back for Ep. 132, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn. Hear the guys discuss: NBA and NHL conference semifinal betting trends and the "rest versus rust" debate for advancing teams like the Knicks, Thunder, and Hurricanes Suspicious betting patterns at UFC 328 and how social media "whispers" can easily manipulate large markets without actual substance New Jersey’s legislative push for a 10% World Cup surcharge and a "twisted" bill that would punish players for using responsible gaming limits Earnings season fallout for "FanKings" including DraftKings' pivot toward market-making profitability and the sudden firing of FanDuel CEO Amy Howe NFL schedule release reveals such as the Eagles-Cowboys Thanksgiving clash and skepticism about Patrick Mahomes’ availability for Week 1 A "ho-hum" Preakness at Laurel Park and why the absence of Kentucky Derby winner Golden Tempo has Adam looking for longshots in a weak field More: Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

May 5, 2026Episode 13423 min

Ep. 131: Prime Suspects - May 5, 2026

Prime Suspects is back with Ep. 131, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn. Hear the guys discuss: Kentucky Derby recap, including Golden Tempo’s longshot result, key race storylines, and betting takeaways Why prediction markets avoided the Derby and the legal/regulatory implications behind that decision FanDuel’s F1 partnership, prediction market workarounds, and how leagues may be shifting toward federal frameworks Market dynamics ahead: consolidation, liquidity shifts, and current NBA/NHL playoff exposure for sportsbooks Watch the video version here. More: Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

April 28, 2026Episode 13329 min

Ep. 130: Prime Suspects - April 28, 2026

Prime Suspects is back with Ep. 130, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn. Hear the guys discuss: NBA and NHL playoff betting trends, plus a chaotic NFL Draft that exposed the gap between market signals and actual outcomes Caesars acquiring the SuperBook and what it means for Las Vegas sportsbook consolidation The Sportradar controversy, short seller pressure, and the reality of operating across global betting markets Kentucky Derby betting angles and earnings season outlook for operators like DraftKings amid rising competition from prediction markets Watch the video version here. More: Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

April 21, 2026Episode 13235 min

Ep. 129: Prime Suspects - April 21, 2026

Prime Suspects is back with Ep. 129, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn. Hear the guys discuss: NBA & NHL playoff trends, with favorites dominating, increased physicality, and betting angles like unders Ohio’s $5M action vs. Kalshi and the growing impact of prediction markets on the industry Advertising, rising acquisition costs, and why “coopetition” is unlikely in a competitive market NFL Draft betting insights and how AI/data are shrinking bettor edges Watch the video version here. More: Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.

April 15, 2026Episode 13128 min

Ep. 128: Prime Suspects - April 15, 2026

Prime Suspects is back with Ep. 128, hosted by Matt Landes and featuring Joe Brennan Jr. and Adam Bjorn. Hear the guys discuss: Masters takeaways, including trading strategy, live betting volatility, and why Rory’s path created strong book results World Cup as the defining moment for Prime, with all hands on deck across product, CRM, and marketing ahead of kickoff Regulatory headlines from Ohio and beyond, and why proposed restrictions highlight ongoing tension between lawmakers and operators AI and betting tools, separating hype from reality and why speed and execution—not models alone—drive real edge Watch the video version here. More: Register at PrimeSports.com Download the Prime Sports app Follow Prime Sports on Twitter/X Follow Prime Suspects on Twitter/X Follow Joe Brennan on Twitter/X Follow Adam Bjorn on Twitter/X You must be 21 or over to play on Prime Sports. Always bet responsibly and within your limits. If you or someone you know has a gambling problem, call 1 800 GAMBLER.