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PodCatalyst: The Official Podcast of IABC

PodCatalyst is the official podcast of the International Association of Business Communicators. Here, communicators from across the world tell their stories. Like, subscribe and follow PodCatalyst on your favorite podcast app. Produced by IABC Headquarters and hosted by IABC Executive Director Peter Finn

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Last Episode Date: 25 July 2024

Total Episodes: 108

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25 July 2024
Overheard at World Conference

Earlier this summer, IABC hosted communicators from all over at its annual World Conference, held this year in Chicago. In this special edition of PodCatalyst, we catch up with attendees between sessions to get their aha moments. From insights around how they’re are think...

30 min
2 July 2024
In Under 10: Deciphering Misinformation With Candace Denison

In the latest episode of PodCatalyst, we sit down with Candace Denison, communications and engagement manager at Rocky View County, to discuss misinformation and the role of the communicator. As we navigate the Wild West era of AI, allowing misinformation to spread easier t...

9 min
13 June 2024
Leaning in to Neurodiversity and Flexibility With Becca Chambers

In the latest episode of PodCatalyst, we sit down with Becca Chambers, chief communications officer at ControlUp. Her journey to the C-suite began with a role in sports PR and from there took a few twists and turns, including grad school and landing on her love of all things...

37 min
29 May 2024
In Under 10: What Does Taylor Swift Have to Do With Your Comms Strategy?

In the latest installment of In Under 10, we talk to Emily Caister about what communicators can learn from Taylor Swift’s marketing mastery. Whether you consider yourself a Swiftie or not, there’s something for everyone to learn.  Tune in as we discuss the pop star’s...

9 min
8 May 2024
Listening Leads to Understanding, a Prize Worth Fighting For: A Conversation With Julian Treasure

“Everybody wants to be heard, but not many people are interested in listening,” Julian Treasure, expert in sound and listening, says in the latest episode of PodCatalyst. So when was the last time you listened to the world around you? Is a lack of listening harming you...

28 min
25 April 2024
In Under 10: TikTok, Policy and Losing Community

Editor’s Note: This episode was recorded one week prior to recent legislative decisions by U.S. President Joe Biden, signing into law that TikTok will be banned unless sold within a year. Catalyst will continue to follow this story as it develops. What happens when an ap...

8 min
11 April 2024
In Under 10: Understanding Digital Accessibility With Matisse Hamel-Nelis

In today’s digital age, making sure your online presence meets basic accessibility standards isn’t just the right thing to do — it’s good for business, too. In the latest installment of In Under 10, Matisse Hamel-Nelis walks us through the basics of understanding d...

8 min
25 March 2024
‘Leadership Is an Act of Extended Storytelling’: A Conversation With Oscar Munoz, Former United Airlines CEO and Chairman

What happens when your frontline employees are tired of apologizing on behalf of the company? When public perception isn’t in your favor? This was the reality Oscar Munoz faced when he took the role of CEO and chairman of United Airlines in 2015. So he went back to basics...

17 min
8 March 2024
PR Education: What Does the Next Generation Need to Succeed?

Founded in 1973, the Commission on Public Relations Education (CPRE) provides recommendations on public relations education for universities and professional associations around the world. CPRE’s latest signature report, “Navigating Change: Recommendations for Advancing ...

24 min
28 February 2024
In Under 10: Guiding Principles for the Ethical Use of AI

In Under 10: Guiding Principles for the Ethical Use of AI As a complement to the association’s Code of Ethics, IABC recently released Guiding Principles for the Ethical Use of AI by Communication Professionals. In this first edition of “In Under 10,” Kristin Frankiew...

5 min
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