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Podcast – The #1 Copywriter Forum & Community – Kevin Roger's CopyChief

Podcast – The #1 Copywriter Forum & Community – Kevin Roger's CopyChief

Hosted by Kevin Rogers

BusinessInterviews guests

Episodes

300

Latest episode

Oct 2025

Language

EN-US

About the show

World's Greatest Copywriting Community

Listen to episodes

60 recent
October 28, 202557 min

EP 333: Why We Buy What We Buy In Stores with “The Retail Doc” Bob Phibbs

In This Episode If you’ve ever walked into a store (or scrolled a sales page) and thought, “Man… where’s the human in all this?” — this episode is for you. Bob Phibbs, better known as The Retail Doctor, has spent decades helping brands rediscover the art of real connection — and in this conversation, he […]

October 7, 202557 min

EP 332: From Freelancer to Founder: How Chris Orzechowski Built a Business That Prints Email Profits

In This Episode If you’ve ever hit that wall in your freelance career — where you’re booked solid, your income looks good on paper, but somehow you feel stuck — this episode is going to hit you square in the chest. Chris Orzechowski is one of the few freelance copywriters who managed to break free […]

August 19, 202557 min

EP 331: Cracking Global Markets with Transcreation Expert, Victoria Franco

In This Episode In this episode, Kevin Rogers sits down with Victoria Franco to unpack transcreation—the blend of marketing strategy, cultural intelligence, direct response copy, and translation that turns English‑first offers into winners in Latin America.  They break down why literal translation fails, how WhatsApp/DM culture flips the funnel, and why emotional resonance, social proof, […]

July 4, 202557 min

EP 330: How Dave Munson Built Saddleback Leather on Faith, Grit, and Story

In This Episode In this episode of Paid to Create, I sat down with Dave Munson, founder of Saddleback Leather and author of the new book They’ll Fight Over It When You’re Dead. Dave’s story is one of relentless curiosity, unwavering faith, and a passion for building things that matter.  We got deep into how […]

July 1, 20251 hr 1 min

EP 329: Why Human Curiosity And Great Questions Will Never Be Replaced by AI

In This Episode In this episode, I handed the mic to Lolita Allgyer—our brilliant messaging and story strategist here at Copy Chief—for a deep dive into what makes story-driven copy land with real emotional punch. This was more than just an interview. Lolita came in with the mindset of a strategist working with a client […]

June 17, 202544 min

EP 328: How Dani Wade Beat Out 50 Copywriters to Land an In-House Position with Jeff Walker (from a third world country, no less)

In This Episode In this powerhouse episode of Copy Chief Radio, Kevin Rogers chats with Daniella Wade—a strategic copywriter and entrepreneur from Trinidad and Tobago—about what it really takes to thrive as a freelance copywriter and what it’s like to land an elite in-house gig with Jeff Walker’s team at Internet Alchemy. Daniella shares her […]

April 24, 20251 hr 12 min

EP 327: Behind The Copy with Chris Haddad – “Manipulate Responsibly”

In This Episode In this special Behind The Copy session, I’m joined by one of the most legendary and unfiltered voices in copywriting—Chris “Mr. Moneyfingers” Haddad. If you’ve ever wondered how someone turns emotional pain and dark humor into multi-million dollar sales letters… Chris holds nothing back. We go deep into the psychology of persuasion, […]

April 1, 202540 min

EP 326: Introvert’s Guide To Rich Relationships with Selena Soo

In This Episode Most freelance copywriters are introverts—which makes the idea of networking feel about as natural as small talk at a corporate retreat (aka painful). But what if you could build powerful, career-changing relationships in a way that feels natural, rewarding, and even fun? That’s exactly what Selena Soo teaches in this episode. She’s […]

February 18, 202538 min

EP 325: New Rules For Digital Marketing 2025 with Peter Hoppenfeld

In This Episode Peter Hoppenfeld and I dive headfirst into the state of marketing in 2025 and what it means for freelance copywriters like us. We’re talking about the major shifts happening right now, including how the FTC is tightening the reins on marketers, why bloated copy is losing its edge, and what it’s going […]

February 4, 202538 min

EP 324: Crushing Imposter Syndrome for Freelance Copywriters with Brian McCarthy

In This Episode In this episode, I sit down with Brian McCarthy, mindset coach and former copywriter, to break down imposter syndrome—one of the biggest roadblocks for freelancers. We discuss why so many copywriters struggle with self-doubt, how social media fuels insecurity, and why traditional advice like “push through it” doesn’t work. Brian shares actionable […]

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