Persuasion by the Pint

Hosted by Jonathan Taylor and Sean McCool

Business MarketingInterviews guestsExplicit

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Episodes

Latest episode

Oct 2026

Language

EN-US

About the show

Discussing the Art of Persuasion...and Craft Beer

Listen to episodes

10 recent

October 31, 20261 hr 21 min

453: How to Make People Stop, Connect, and Remember Your Brand—with Adam Hollander

On this episode, Adam Hollander joins the show. He is the director of Brand Ambassadors, the nationwide event staffing company behind BrandAmbassadors.com. With more than 25 years of experience in experiential marketing, Adam has lived and worked all over the United States, partnering with thousands of brands and agencies to bring their campaigns to life. […] The post 453: How to Make People Stop, Connect, and Remember Your Brand—with Adam Hollander first appeared on Persuasion by the Pint .

October 25, 20261 hr 3 min

452: How to Build a Sales Team That Closes More Deals—with Luke Jorgenson

This week, we welcome Luke Jorgenson, founder of Lux Sales, to talk about developing sales skills and building a culture that helps people succeed. Drawing on his background as a teacher, coach, and sales leader, Luke brings an educator’s perspective to sales training. Our conversation explores how better coaching and stronger leadership can help salespeople […] The post 452: How to Build a Sales Team That Closes More Deals—with Luke Jorgenson first appeared on Persuasion by the Pint .

October 18, 20261 hr 9 min

451: A Chicken Purse, a Comedian, and the Science of Getting Customers to Act- A Flight of Persuasion

On this episode, we’ll be covering a flight of persuasion topics: The post 451: A Chicken Purse, a Comedian, and the Science of Getting Customers to Act- A Flight of Persuasion first appeared on Persuasion by the Pint .

October 10, 20261 hr 6 min

450: When AI Does the Searching, Will It Recommend Your Business? Interview with Matt Goren

On this episode, Matt Goren joins us to discuss AI search. Matt is the founder of RunOctopus, an AI search visibility platform to help companies get found and cited, and we’ll explore what that shift means for earning attention, building credibility, and becoming a business AI recommends. Matt is a marketing and growth specialist who […] The post 450: When AI Does the Searching, Will It Recommend Your Business? Interview with Matt Goren first appeared on Persuasion by the Pint .

September 26, 20261 hr 23 min

449: How to Influence Anyone, Anywhere, Anytime: Interview with Mark Kapczynski

On this episode, Mark Kapczynski joins the show. He is the co-founder of Kontrol Media and author of Everyone Sells: How to Influence Anyone, Anywhere, Anytime. In his new book, Mark draws on neuroscience, psychology, and decades of business experience to explain why selling is really about human behavior and communication, not being pushy or […] The post 449: How to Influence Anyone, Anywhere, Anytime: Interview with Mark Kapczynski first appeared on Persuasion by the Pint .

September 19, 20261 hr 25 min

448: How to Use the Right Words In Front of the Right Audience

On this episode, Annie Figenshu joins the podcast. Annie helps leadership development firms explain what they do in simple, compelling language so the right companies understand their value and say yes sooner. She’s the owner of Downstage Media, a StoryBrand Certified Guide, and the co-creator and co-host of The StoryBrand Guide Podcast. She’s also the author […] The post 448: How to Use the Right Words In Front of the Right Audience first appeared on Persuasion by the Pint .

September 5, 20261 hr 12 min

447: Cold Reading Exposed: How Fake Psychics Hack the Human Mind

On this episode, Chris Hadnagy joins us to discuss how psychic and fortune-telling scams really work. Chris is the CEO of Social-Engineer, LLC, and the author of five books on social engineering and human communication. His most recent book is Human Hacking: Win Friends, Influence People, and Leave Them Better Off for Having Met You. He’s […] The post 447: Cold Reading Exposed: How Fake Psychics Hack the Human Mind first appeared on Persuasion by the Pint .

August 29, 20261 hr 37 min

446: Inside the Mind of a Buyer: Clive Cable Breaks Down the Copy That Persuades

On this episode, Clive Cable joins the show. Clive is a veteran direct-response copywriter, persuasion expert, and someone who has spent decades studying what makes people say yes. His career in persuasion didn’t begin behind a keyboard. He started in commission-only, door-to-door sales, where he learned firsthand how people make decisions, what creates desire, and […] The post 446: Inside the Mind of a Buyer: Clive Cable Breaks Down the Copy That Persuades first appeared on Persuasion by the Pint .

August 22, 20261 hr 13 min

445: Interview with a Blackmail Fixer: Frank Ahearn on Outsmarting Online Extortion

On this episode, Frank Ahearn joins the podcast to discuss how to handle online blackmail. For more than three decades, he’s helped clients facing blackmail, privacy threats, reputation attacks, stalking, and situations where exposure could destroy careers, relationships, or families. He’s also the New York Times bestselling author of How to Disappear and has written numerous books […] The post 445: Interview with a Blackmail Fixer: Frank Ahearn on Outsmarting Online Extortion first appeared on Persuasion by the Pint .

August 15, 202652 min

444: What Great Negotiators Know That You Don’t – Interview with Kristii Krugel

On this episode, Kristii Krugel joins the show. She is an experienced international negotiator, specializing in high-stakes facilitation and conflict management. Her adage when coaching others is: “You can be right, or you can get what you came for. Which one do you want more?” Negotiating begins long before you sit down with your counterpart, […] The post 444: What Great Negotiators Know That You Don’t – Interview with Kristii Krugel first appeared on Persuasion by the Pint .