Customers & Profits

Hosted by Natasha Starcheski

Business Education

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Episodes

391

Latest episode

Aug 2025

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About the show

Welcome to the Customers & Profits show, hosted by Natasha Starcheski. She's an entrepreneur, marketer, and content creator, who has generated millions in revenue through her copywriting and creative storytelling. On this podcast you will learn about how to build a successful online business that attracts, nurtures, and converts ideal clients that pay more and stay longer. As well as the lessons learned, mistakes made, and personal stories of what happens behind the scenes when building a business and brand. Follow The Company: @customersandprofits Follow Natasha: @natoutofoffice

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60 recent

August 13, 202522 min

Episode #52 | Why Your Content Attracts Freebie Seekers — and How to Fix It

In this episode Nat talks about what needs to shift in order for your content and marketing efforts to stop attracting freebie seekers. Both internally and strategically within the business. Discover: *Why your content keeps attracting freebie seekers *What part of you keeps tolerating and accepting it *How to shift your messaging to bring in ideal clients If you are interested in learning how to create systems and models for your business, apply for consulting and let's see how we can help you: https://tvac-sales.com/customersandprofitsapplication Instagram: https://www.instagram.com/customersandprofits/ Personal Account: https://www.instagram.com/natoutofoffice/

August 2, 202519 min

Episode #51 | How to Figure Out Your Core Values (And Actually Live Them In Business & Life)

In this episode Nat breaks down how to figure out your core values, what that looks like in practice, and how to build a business and life you actually want to be a part of. There's nothing more painful than pouring time and energy into things that don't align with what you want long-term.⁣ ⁣ ⁣ Discover:⁣ *How to get clear on your values⁣ *How those values show up in different areas of your life⁣ *What it means to close the gap between what you say vs. what you live⁣ ⁣ ⁣ If you're an online fitness coach doing $15K/month or more and you're ready to wake up profitable on the 1st of every month with a business that brings in dream clients without burnout...⁣ ⁣ It's time to build a model that scales with precision, potency, and predictability.⁣ ⁣ ⁣ That's exactly what we help our clients do inside Customers & Profits.⁣ ⁣ ⁣ If you want messaging that converts, systems that compound, and an offer suite that delivers margin and momentum... apply here: https://tvac-sales.com/application ⁣ ⁣ Let's see if we're the right fit to help you scale what's already working, without building a business you secretly want to escape from.⁣ ⁣ ⁣ Follow us on Instagram: https://www.instagram.com/customersandprofits/ ⁣ Follow Nat on Instagram: https://www.instagram.com/natoutofoffice/ ⁣ Facebook: https://www.facebook.com/natashastarcheski/

January 7, 202520 min

Episode #50 | Rolling Averages & Using Discernment When Making Decisions

In this episode Nat talks using discernment when seeing things in a snapshot moment. The results you have in your life right now are a rolling average of the work accumulated prior. Discover: * Snapshot in time and using discernment * Social proof misses context * Limiting your emotional volatility If you are interested in learning how to create systems and models for your business, apply for consulting and let's see how we can help you: https://bit.ly/3JlyUQz Instagram: https://www.instagram.com/customersandprofits/ Personal Account: https://www.instagram.com/natoutofoffice/

January 2, 202514 min

Episode #49 | Great Marketing Divides The Audience

In this episode Nat talks about being able to craft as strong message in your marketing is what gets you paid. Strong messaging magnetizes your ideal clients and repels the wrong ones. Discover: * Marketing to emotions and creating a message that divides the audience * Questions you need to answer in your marketing If you are interested in learning how to create systems and models for your business, apply for consulting and let's see how we can help you: https://bit.ly/3JlyUQz Instagram: https://www.instagram.com/customersandprofits/ Personal Account: https://www.instagram.com/natoutofoffice/

December 31, 202417 min

Episode #48 | The Biggest Reason Your Social Media Isn't Growing

In this episode Nat talks about what it takes to create content that grows your account and drives massive visibility. If you have aspirations of using social media to grow your business you have to overcome the discomfort of being seen. Discover: * The biggest reason people don't grow on social media * Creating STICKY content that gets people to hit follow * Reviewing metrics on views vs. follows If you are interested in learning how to create systems and models for your business, apply for consulting and let's see how we can help you: https://bit.ly/3JlyUQz Instagram: https://www.instagram.com/customersandprofits/ Personal Account: https://www.instagram.com/natoutofoffice/

November 5, 20249 min

Episode #47 | Fix Your Attitude Problem

In this episode Nat talks about the perspective and energy in which you build your business. If you operate from a place of pessimism and negativity, your life will reflect it. You will never outgrow your current psychology. Discover: * Your attitude reflects your actions * What do people think of when you come to mind? * Your business is a reflection of your psychology Join our FREE Content & Lead Generation Community here: https://bit.ly/3PxLL64 If you are interested in learning how to create systems and models for your business, apply for consulting and let's see how we can help you: https://bit.ly/3JlyUQz Instagram: https://www.instagram.com/natashastorm_/

October 18, 202411 min

Episode #46 | The Uneducated Majority vs. The Strategic Minority

In this episode Nat talks the difference between business owners that focus on the pursuit of "more" vs. making strategic decisions. Discover: * The pursuit of "more" creates blindspots * Uneducated majority vs. strategic minority * Run your business like it's a business Join our FREE Content & Lead Generation Community here: https://bit.ly/3PxLL64 If you are interested in learning how to create systems and models for your business, apply for consulting and let's see how we can help you: https://bit.ly/3JlyUQz Instagram: https://www.instagram.com/natashastorm_/

October 10, 202416 min

Episode #45 | What Content & Grand Slam Offers Have In Common

In this episode Nat talks about how content creation and creating a grand slam offer aren't much different. The way you package a video determines the level of engagement you receive from your audience. The better the packaging, the easier it is for the consumer to say YES. Discover: * Commonalities between grand slam offers and content * Create through the lens of human psychology * Aim bigger when creating a piece of content * Turn the process into art Join our FREE Content & Lead Generation Community here: https://bit.ly/3PxLL64 If you're interested in learning how to build a front-end system that turns cold leads into "shut up and take my money clients", apply here and let's see how we can help: Instagram: https://www.instagram.com/natashastarcheski/

October 8, 202441 min

Episode #44 | From Wanting To Burn The Business Down To Profitable w/ Christina Slater

In this episode Nat interviews one of the clients in Customers and Profits about their experience in the program. Christina talks about her journey with business and how she went from wanting to get a job to fixing her model. Discover: * Journey from in person to full-time online * Dealing with an ineffective team * Remodeling an offer and pricing * The smallest hinges swing the biggest doors * 70% profit margins Join our FREE Content & Lead Generation Community here: https://bit.ly/3PxLL64 If you're interested in learning how to build a front-end system that turns cold leads into "shut up and take my money clients", apply here and let's see how we can help: Instagram: https://www.instagram.com/natashastarcheski/

October 3, 202411 min

Episode #43 | Being Entitled About Content Creation Kills Consistency

In this episode Nat talks about how creating content and driving marketing initiatives for your business is ongoing requirement to build a successful business. Discover: * You are a marketer first * Kill your entitlement around content and marketing * Become a study and put in the hours to study Join our FREE Content & Lead Generation Community here: https://bit.ly/3PxLL64 If you're interested in learning how to build a front-end system that turns cold leads into "shut up and take my money clients", apply here and let's see how we can help: Instagram: https://www.instagram.com/natashastarcheski/