Episodes
25
Latest episode
Jun 2026
Language
EN
OPE People celebrates the makers, innovators, and doers of the outdoor power equipment industry. Join host Brian Ethridge, editor-in-chief of OPE+ magazine, in personal discussions with movers and shakers in the landscaping and power equipment world and see what makes this unique industry truly special.
From family transitions to third-party acquisitions, succession planning has become one of the biggest conversations shaping the dealership landscape. OPE People sits down with Pat Albero of Performance Brokerage Services to discuss dealership valuations, buy-sell activity and what owners should be doing today to prepare for the future.
Successful sales is more about the strategy behind the handshake than the equipment for sale. OPE People sits down with NAEDA to explore how dealerships can strengthen their approach to sales training.
For this one, I kinda snuck up on Husqvarna and turned a story interview into a podcast – the conversation was that interesting, to me anyway. We talked about change and stability, about chainsaws and robots and batteries, and more.
Will this new AI tool save you? Will Yosemite Sam boost your business efficiency? Or is AI going to eat all of us? We talk AI agents with experts in software and equipment dealerships. Join us for a near-future discussion on the potential of AI for OPE dealers.
From mower blade manufacturing to global parts distribution, Rotary Corp. is making a lot happen from a small town in south Georgia. We talk with Chris Roessler to learn more about what makes Rotary go ‘round.
Power-equipment nerds discuss the OPE+ award-winning products, trends and evolution of equipment, and what they’re looking forward to seeing at Equip Expo. If you like the history and future of power equipment, listen now!
I love hardware stores, especially the independent ones in small towns, with the squeaky wood floors, the old key cutter working in the back, and a stray cat inside. But is there a 60-in zero-turn mower? Or just an up-front display of toilet repair kits? OPE People talks with Ace execs about power equipment, service and pro buyers.
It’s not about Why you should put robotic and autonomous mowers to work. It’s about How. OPE People talks with leaders in the sale and implementation of autonomous mowers. And the story is this: bigger and better business for those who bring autonomous to life on lawns and fields. Listen now for the details.
OPE dealers and landscape contractors are talking about autonomy today, and so are we. OPE People sat down with Exmark product manager Lenny Mangnall to talk about the company’s newest product for pro users. The autonomous Exmark Turf Tracer is out in the market and we were curious to know more about it.
I need to talk with Tom Shay every so often to check myself and my priorities. And he’s a reminder of why the OPE People podcast exists. Tom is a power-equipment sales expert and he’s an interesting human. Tom and I talk sales, customers, employees, and people in general. Join us (until you get a chance to spend time with Tom Shay yourself!).
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