Online Marketing Alchemist

Hosted by Jess Angelini

Business Marketing Religion Spirituality

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Episodes

108

Latest episode

May 2025

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About the show

On the Online Marketing Alchemist podcast, online business owner, marketing alchemist, social media content strategist, former social media agency owner, and somatic & energetic coach, Jess Angelini shares her best strategies for how entrepreneurs can use their social media to bring in clients. Whether you’re growing a coaching business, a spiritual business, or somewhere in between, this podcast will help you learn how to market your magic in a way that has your ideal client raising their hand (& pulling out their credit card) all while using practices & modalities that keep you regulated and aligned. Throw out the bro marketing books & forget all the BS you’ve learned through coaches and mentors who never understood you and your mission and dive into the world of building a business that aligns with you AND is wildly profitable. Connect with Jess here: https://www.instagram.com/jess.angelini/

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60 recent

May 2, 202524 min

107. My biggest failed launches (& what I learned from them)

In this conversation, Jess shares her experiences with launch failures and the lessons learned from them. She emphasizes the importance of both strategy and energetics in business, reflecting on her personal journey and the evolution of her coaching practice. Jess discusses specific failed launches, the insights gained from them, and how they contributed to her growth as an entrepreneur. She encourages listeners to embrace failures as learning opportunities and to be gentle with themselves during challenging times. Timestamps 00:00 Introduction to Launch Failures 02:47 The Importance of Energetics in Business 06:12 Lessons from the Instagram Stories Course 09:02 Niche Changes and Spiritual Awakening 11:47 The Universe's Message: A Failed Launch 14:49 Content Coven Launch: Pricing and Expectations 18:01 Reflections on Launch Failures 20:47 The Bigger Picture: Business Evolution 24:08 Conclusion and New Offerings Let me coach you daily for a year today: https://authenticinfluencemedia.thrivecart.com/tapped-in Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

April 25, 202511 min

106. How to get out of a creative rut with your content

In this episode, Jess discusses strategies to overcome creative blocks in content creation, emphasizing the importance of engaging with clients, finding one's unique voice, and exploring creative strategies. She shares practical tips for reconnecting with clients, utilizing social media platforms, and nurturing creativity outside of business. Timestamps 00:00 Overcoming Creative Blocks 03:13 Engaging with Clients for Inspiration 06:02 Finding Your Unique Voice 08:57 Creative Strategies for Content Creation Let me coach you daily for a year today with Tapped In: https://authenticinfluencemedia.thrivecart.com/tapped-in Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

April 10, 202555 min

105. Make A Scene with Mike Ganino

In this episode of The Online Marketing Alchemist Show, Jess Angelini brings Mike Ganino on! Mike Ganino is the creative force behind some of the world's most compelling speakers and thought leaders. As a speaking coach and creative director, he's helped shape viral TEDx talks, launch bestselling books, and transform leaders at Disney, Netflix, and Adobe into magnetic performers. Through the Mike Drop Method, he helps others unleash their most authentic and commanding presence on stage. His International #1 Bestselling book -- Make A Scene: Storytelling, Stage Presence, and The Art of Being Unforgettable in Every Spotlight is out now. Grab Mike Ganino’s Book, “Make A Scene” HERE: https://a.co/d/dZPEdkM Get Mike’s “Storycrafting” Guide for free: https://mikeganino.com/storycraft Follow Mike Ganino on Instagram: https://www.instagram.com/mikeganino/ Video of Yasmine J. Bryant that we discussed on the show: https://www.instagram.com/reel/DFjmL_Jxm6s/ Let me coach you daily for a year today: https://authenticinfluencemedia.thrivecart.com/tapped-in Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

April 3, 202543 min

104. Q1 Recap & Reflections (2025)

In this episode, Jess reflects on her experiences and challenges during the first quarter of the year, sharing insights on personal growth, family time, and the impact of unexpected events like the LA wildfires. She discusses the importance of devotion, quality moments with family, and the lessons learned from navigating both personal and professional life. Jess also highlights her business developments, milestones, and plans for the upcoming quarter, encouraging listeners to reflect on their own journeys and embrace the process of growth. Join Tapped In today: https://authenticinfluencemedia.thrivecart.com/tapped-in Follow Jess on Instagram: https://www.instagram.com/jess.angelini/ Chapters: 00:00 Quarter One Reflections 02:34 Devotion and Discipline in Business 05:17 Family Time and Personal Growth 08:08 Navigating Challenges and Life Events 10:54 The Impact of External Circumstances 13:55 Finding Balance in Business and Family Life 16:38 Resilience Through Adversity 20:56 Celebrating Milestones and Personal Challenges 24:39 Navigating Family Life and Health Issues 27:42 Reflecting on Business Growth and Events 31:55 Integrating Experiences and Future Plans 37:07 Shifting Business Strategies for Scalability

March 20, 202540 min

103. Upgrading your social media strategy for your next launch

Summary In this conversation, Jess discusses how to upgrade your launch strategy using organic social content. She emphasizes the importance of viewing launches as marketing campaigns, the need for a strong mindset, and the significance of maintaining energy and consistency throughout the launch process. Jess also highlights the necessity of refining messaging to resonate with the audience and adapt to changing market dynamics. The conversation provides actionable insights for coaches and entrepreneurs looking to enhance their launch effectiveness. Timestamps Chapters 00:00 Upgrading Your Launch Strategy 10:06 The Importance of Mindset in Launching 19:52 Energetics and Consistency During Launches 29:53 Crafting Effective Messaging for Your Audience Join CATALYST today: https://www.authenticinfluencemedia.com/catalyst Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

March 5, 202536 min

102. The Energetics of Business

Summary In this conversation, Jess and Erin Porter discuss the upcoming Energetics of Business event, emphasizing the importance of blending strategy with inner work. They explore the unique experience of the event, the significance of building relationships, and the need for actionable insights. Erin shares her vision for the event, focusing on creating a space that allows for both integration and tangible takeaways. They also touch on the importance of nervous system regulation, letting go of past failures, and the necessity of having fun in business. Timestamps 00:00 Introduction to Energetics of Business 03:00 The Unique Experience of EOB 06:00 Building Relationships and Networking 08:52 Actionable Insights and Integration 12:05 Energetics and Business Strategy 14:55 Letting Go of Past Launch Failures 17:58 Nervous System Regulation for Success 20:48 The Importance of Fun in Business 24:00 Final Thoughts and Event Details Get Tapped In Today: https://authenticinfluencemedia.thrivecart.com/tapped-in Join me LIVE in San Diego at The Energetics of Business Event - Use code “JESSA” for 20% off your ticket: https://www.erinnicolecoaching.co/energetics-of-business-live-event Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

February 27, 202532 min

101. 2025 Predictions for the Coaching Industry

Summary In this episode of the Online Marketing Alchemist Show, Jess shares her predictions for the online coaching industry in 2025, emphasizing the importance of values in marketing, the rise of audio content, and the significance of collaborations. She discusses the resurgence of in-person events, the need for bingeable content, and the refinement of messaging and positioning. Jess also highlights the importance of personal connections, balancing data with intuition, and the role of AI in business, concluding with a call for responsible business practices. Timestamps 00:00 Predictions for 2025 in Online Coaching 06:01 The Rise of Audio Content 11:51 The Resurgence of In-Person Events 17:47 Refining Messaging and Positioning 23:53 Balancing Data and Intuition 30:01 Creating a Responsible Business Impact Let me upgrade your mindset in one short pocket coaching audio a day for a year: https://authenticinfluencemedia.thrivecart.com/tapped-in/ Join CATALYST interest list: https://www.authenticinfluencemedia.com/catalyst Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

February 1, 202548 min

100. Celebrating 100 episodes with a juicy Q&A!

In this special 100th episode of the Online Marketing Alchemist Show, Jess reflects on her journey, the evolution of her podcast, and the importance of community. She addresses listener questions about navigating challenging times, marketing strategies, and the balance between intuition and strategy in business. Jess emphasizes the significance of patience, the power of podcasting, and the lessons learned throughout her entrepreneurial journey, encouraging listeners to trust their instincts and focus on long-term growth. Join CATALYST today: https://www.authenticinfluencemedia.com/catalyst Timestamps: 00:00 Celebrating 100 Episodes 05:56 Navigating Heavy Times 11:24 Marketing Strategies for Coaches 17:16 Deciding When to Scrap an Offer 25:02 Catalyst Program Overview 34:04 Intuition vs. Strategy in Business 40:55 Common Misconceptions in Business Takeaways Jess expresses gratitude for the listeners and their support. Podcasting has been a transformative medium for Jess and her business. It's important to share content even if it's not perfect. Setting boundaries on social media can help manage overwhelm. Staying informed about current events is crucial for business owners. Using AI can streamline content creation across platforms. Innovating low-performing offers requires market research and audience feedback. Patience is key in business; success takes time and effort. Trusting your intuition is essential when making business decisions. Many entrepreneurs focus on the wrong aspects of business growth. Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

January 24, 202513 min

99. Navigating the Meta Boycott

In this conversation, Jess discusses the implications of the Meta boycott for businesses reliant on social media platforms like Facebook and Instagram. She emphasizes the importance of empowerment and self-care during uncertain times, while also exploring the potential of new platforms for business growth. Jess encourages listeners to diversify their online presence and adapt their content strategies to thrive in a changing digital landscape. Additionally, she introduces her Catalyst program aimed at helping individuals effectively market their offers and grow their businesses. Join CATALYST today: https://www.authenticinfluencemedia.com/catalyst Checkout Metricool: https://app.metricool.com/ Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/

January 22, 202522 min

98. When Channeling Content Isn’t Enough: Building Strategy Without Losing Heart

In this conversation, Jess discusses the transition from creating heartfelt content to developing a strategic marketing plan. She emphasizes the importance of building effective campaigns, understanding client engagement, and the need for visibility in marketing. Jess encourages entrepreneurs to embody their unique perspectives and highlights the journey of mastering marketing strategies while maintaining authenticity. Timestamps 00:00 From Heartfelt Content to Strategic Marketing 06:07 Understanding Client Engagement 11:47 Embodying Your Unique Perspective Join CATALYST today: https://www.authenticinfluencemedia.com/catalyst Connect with Jess Angelini: Instagram https://www.instagram.com/jess.angelini/ Facebook https://www.facebook.com/jessjacobsensocial LinkedIn https://www.linkedin.com/in/jessicajacobsen/