Next Level Facebook Ads Podcast

Hosted by FBAdsPodcast.com

BusinessExplicit

Website RSS feed

Episodes

100

Latest episode

Oct 2026

Language

About the show

Welcome To The NEXT LEVEL Facebook Ads Podcast with Phil Graham. We help you MASTER Facebook ads and give you an EDGE over your competition. If you want to be PART OF A MOVEMENT that is taking digital marketers to new heights, this is for YOU. Let's GO!

Listen to episodes

60 recent

November 3, 20268 min

EP 495: Are You Testing Too Many Things at Once in Your Facebook Ads?

Are you testing Facebook ads, or just changing everything at once? In this episode, learn how to make your tests more useful, focus on the biggest variables, and stop creating results you cannot actually learn from. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

October 27, 20269 min

EP 494: What Should You Do When a Facebook Ad Works, But You Don't Know Why?

Looking to scale? What do you do when a Facebook ad is crushing it but you are not sure why? In this episode, learn how to study a winner, test your assumptions, and avoid making the wrong change to an ad that is already working. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

October 22, 20263 min

EP Bonus: Meta's Earnings Today & What It Means For Advertisers

Every quarter, when Meta announces their earnings and daily active people numbers, I do a quick bonus episode to talk about what this means for advertisers. Today's episode comes with a warning for advertisers as well. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

October 20, 20266 min

EP 493: Why Is Meta Giving Almost All Your Budget to One Facebook Ad?

Why does Meta give one Facebook ad almost all the budget while the others barely spend? In this episode, learn the difference between optimization and true creative testing and why low spend does not always mean an ad is a loser. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

October 13, 20266 min

EP 492: Stop Comparing Your Facebook Ad Results to Other Businesses

What's a "good" CTR, CPM, or cost per lead? The answer depends far more on your business than on industry benchmarks. In this episode, learn why comparing your Facebook ad results to everyone else can sometimes lead to bad decisions. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

October 6, 20267 min

EP 491: Are Your Facebook Ads Asking for Too Much Commitment Too Soon?

Your Facebook ad may be reaching the right person but sometimes asking them to make too big of a decision too quickly. In this episode, learn how to spot commitment friction, rethink your CTA, and make the next step feel more natural with the goal of not always attracting low quality leads. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

September 29, 20265 min

EP 490: Paying Too Much Attention to Your Facebook Ads?

Checking Facebook Ads Manager all day can sometimes make normal performance swings feel like emergencies. In this episode, learn how to separate smart monitoring from unnecessary meddling, and why sometimes the best optimization is leaving the account alone. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

September 22, 202610 min

EP 489: Are Your Facebook Ads Too Safe to Get Attention?

Your Facebook and Instagram ads can be polished, professional, and still completely forgettable. In this episode, learn how playing it too safe might make your ads blend in, and how to stand out without resorting to clickbait, gimmicks, or over-the-top creative. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

September 15, 202612 min

EP 488: What Happens After Someone Sees Your Facebook Ad but Doesn't Click?

What happens when someone sees your Facebook or Instagram ad but never clicks it? More than you might think. In this episode, learn how ads can influence searches, direct visits, familiarity, and future buying decisions, and what you should do about it. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com

September 8, 202612 min

EP 487: Are Your Facebook Ads Costing You Sales and Hurting Your Reputation?

Your Facebook and Instagram ads are saying more about your business than you may realize. Phil breaks down how discounts, pricing, AI-generated content, urgency, production quality, and repetition can shape the way people see your brand, whether negatively or positively, and he shares five questions to help you evaluate the impression your ads are actually creating. This podcast is not affiliated with, endorsed by, or sponsored by Meta, Facebook, or Instagram. All trademarks belong to their respective owners. Opinions are based on Phil's experience working with advertisers. Website: https://philgrahamdigital.com