MoChihChu Schofield Chiropractic Training Podcast

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100

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Aug 2026

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Dr. Fred and Dr. FJ Schofield join forces for this Chiropractic Podcast! Keep Charging!!

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September 1, 2026Episode 2022 min

Stop Chasing the Finish Line: The Daily Discipline That Builds Your Practice

Everybody wants the result. More new patients. A bigger practice. Greater confidence. More freedom. More success. But are you willing to consistently do the small things that actually get you there? In this episode of the Schofield Chiropractic Training Podcast , SCT Coach Dr. Fred Schofield challenges chiropractors to stop obsessing over where they're trying to get and start mastering where they are right now. Because growth doesn't have to happen overnight. Can you improve yesterday by 1%? Can you beat last Wednesday by one? Can you hand out four cards when you said you would? Can you practice the disciplines you already know, even when the motivation isn't there? Dr. Fred explores the connection between breathing, thinking, feeling, and acting , and why your internal state matters when you walk into your practice each day. He shares how gratitude, expectation, tracking your averages, and disciplined action can help you stay present while steadily moving toward the practice and life you want. And there's another side to the conversation: What are you sacrificing to get there? Your kids won't stay young. Your body needs recovery. Motivation will rise and fall. And the chiropractor who never gives themselves permission to step away may eventually discover that professional success came at the expense of the life they were supposedly building it for. This episode is about developing the discipline to grow, without becoming so consumed by the destination that you miss your life along the way. In This Episode, You'll Learn: Why 1% incremental improvement can transform the way you approach practice growth How Dr. Fred uses six-week averages to create realistic expectations and measurable goals Why motivation comes and goes, and discipline has to carry you when it does How breathing, thinking, feeling, and acting work together in Dr. Fred's approach to daily training Why gratitude and expectation matter before you ever walk into the office How simple actions, like consistently handing out referral cards, force you to confront your own resistance Why knowing your numbers helps you stay present instead of constantly chasing an undefined future The importance of recovery, time away from practice, and protecting the relationships that matter How to define a "win" based on progress, even when you haven't reached the ultimate goal yet "You can be so committed, but unless you take action, unless you're disciplined, motivation will come and go." - Dr. Fred Schofield Weekly Action Challenge: Win by 1% Choose one number in your practice that matters to you—new patients, referrals, reactivations, collections, visits, or another measurable statistic. Look at your six-week average. Then forget about doubling it. Improve it by one. Pair that goal with one specific action you can control this week. Hand out the cards. Make the calls. Have the conversation. Track the number. And before you start each morning, take a moment to breathe, be thankful, visualize what you're working toward, and then act. You don't need to reach the finish line this week. You just need to move forward.

August 26, 2026Episode 2112 min

Stop Negotiating. Start Leading: The Chiropractic Practice You're Building Has to Sustain YOU

What if growing your practice isn't about learning another marketing strategy—but about taking action, standing behind the value of chiropractic, and refusing to negotiate away what you know your patients need? In this episode of the Schofield Chiropractic Training Podcast , SCT Coaches Dr. Fred Schofield and Dr. FJ Schofield dig into lessons learned through 45 years of practice—and why the decisions you make today can determine not only the strength of your practice, but your ability to still love chiropractic decades from now. Dr. Fred shares the story of helping a doctor increase his practice by 30% in a single week by making one fundamental change: he stopped negotiating his recommendations. Instead of minimizing care to make it easier for patients to say yes, he began confidently communicating what he believed they actually needed. But building a successful practice is only half of the conversation. Dr. Fred also challenges chiropractors to consider the physiological cost of constantly pushing, producing, and running on stress. If your practice grows while your health, energy, relationships, and passion for chiropractic deteriorate, what exactly have you built? From patient communication and care recommendations to burnout, recovery, adaptability, and longevity in practice, this episode is a reminder that chiropractic is too valuable to cheapen—and your life is too valuable to sacrifice for your practice. In This Episode, You'll Learn: Why action—not intention—is what turns goals into reality How confidently communicating your recommendations can change patient acceptance Why chiropractors need to stop negotiating against the value of their own care How to shift the conversation from chasing symptoms to analyzing dysfunction Why age, severity, history, and the individual patient matter when recommending care The importance of having more than one tool in your chiropractic toolbox Why understanding stress, recovery, and physiological "waving" matters for career longevity How constantly running on adrenaline can eventually catch up with even highly successful doctors Why building a practice that allows you to stay healthy, energized, and excited about chiropractic matters just as much as growth "Action is the active ingredient that turns dreams into reality." - Dr. Fred Schofield Your Challenge Identify ONE thing you already know you need to change—and act on it immediately. Maybe you've been negotiating your recommendations. Maybe you're undervaluing your care. Maybe you've been running your practice at a pace you know isn't sustainable. Or maybe there's something you've learned but simply haven't implemented. Don't add it to another list. Do it now. Because knowing doesn't change your practice. Action does.

August 18, 2026Episode 1824 min

EPS #100: No Time to Sell - I'm Too Busy Delivering

What happens before the adjustment can be just as important as what happens on the table. In their 100th epsisode, Dr. Fred and Dr. FJ break down the consultation, not as a sales presentation, but as the foundation for trust, clinical certainty, patient understanding, and better long-term outcomes. They explore how great doctors uncover what's really happening beneath a patient's immediate complaint: previous experiences and objections, limitations in everyday life, the true chronicity of the problem, and the difference between symptoms and dysfunction. Dr. FJ walks through the questions he uses to connect those dots before the Report of Findings, while Dr. Fred emphasizes the importance of gratitude, certainty, knowing your numbers, understanding severity, and giving healing the time and energy it requires. They also tackle an important balance in practice: know your outcomes without becoming consumed by them. Build a great process. Deliver a great consultation. Communicate clearly. Give the best care you can. Build rapport and get results. Because when you become exceptional at delivering what patients actually need, you don't have to spend your energy trying to sell them. What You'll Get From This Episode A clearer framework for conducting a purposeful consultation Questions that help uncover objections, limitations, and chronicity How to connect a patient's symptoms to what they're actually experiencing functionally Why the consultation can make or break the Report of Findings How severity should influence recommendations rather than relying on a one-size-fits-all plan Why clinical certainty and continued training matter How to track practice numbers without becoming emotionally controlled by them A reminder that sustainable referrals ultimately come from rapport, trust, results, and exceptional delivery The takeaway: Stop trying to perfect the sale. Perfect the process. Build trust, find the truth of the patient's problem, communicate it with certainty, and then deliver. Keep Charging! MoChihChu! Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!

August 11, 2026Episode 1714 min

Discipline Over Motivation: Building a Practice That Lasts

Motivation is exciting... but discipline is what creates a lifetime of impact! In this week's episode, Dr. Fred explores why the most successful chiropractors don't rely on fleeting bursts of inspiration, they build daily disciplines that carry them through every season of practice. As energy rises and falls, emotions fluctuate, and challenges inevitably appear, it's the habits you commit to, not the feelings you chase, that determine your long-term success. Dr. Fred also revisits his M.O.T.I.E.S. framework, connecting spinal misalignment, altered frequency, inflammation, and the body's ability to adapt. He challenges doctors to think beyond symptom care and recommit to objective analysis, consistent practice, and a philosophy centered on restoring function rather than chasing pain. Whether you're riding the highs of practice growth or navigating a season that feels slower than you'd like, this episode is a reminder that greatness isn't built in moments of motivation, it's built in the daily decisions no one else sees. "You have to create the mental equivalent every single day!" - Dr. Fred Weekly ACT-I-ON Challenge This week, focus on discipline instead of emotion . Choose one daily ritual that reinforces the doctor you're becoming, whether it's reading your affirmations, pulling your Four Card Monday cards, practicing gratitude, or spending five uninterrupted minutes visualizing your ideal practice. Don't wait until you feel motivated. Build the habits that keep you moving forward on the days you don't. That's where lasting growth begins. Keep Charging! MoChihChu! Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!

August 4, 2026Episode 1615 min

Discipline Wins: Why Feelings Should Never Dictate Your Success

What separates the chiropractors who build extraordinary practices from those who constantly struggle? According to Dr. Fred and Dr. FJ, it isn't talent. It isn't luck. And it certainly isn't motivation. It's discipline. In this episode, they explore why lasting success comes from consistently doing the things that matter most, even on the days you don't feel like it. Through stories from chiropractic pioneers like B.J. Palmer and Clarence Gonstead, they discuss the importance of mastering your craft, staying committed to daily fundamentals, and understanding the deeper philosophy behind chiropractic. The conversation also revisits the concept of subluxation through the M.O.T.I.E.S. framework, explaining how misalignment, nervous system interference, inflammation, endocrine function, and symptoms are connected. More importantly, they emphasize that symptoms are often the last thing to appear, and the worst thing to focus on. Whether you're building a practice, leading a team, or simply trying to become a better version of yourself, this episode is a reminder that excellence is never accidental. It's built one disciplined decision at a time. In this episode you'll hear about: Why discipline always outperforms motivation The M.O.T.I.E.S. model for understanding subluxation How symptoms are often the last stage of dysfunction Lessons from chiropractic legends like B.J. Palmer and Clarence Gonstead Why mastering the fundamentals creates long-term success The importance of addressing small problems before they become major ones How consistent training builds stronger teams and better practices Why energy is one of your greatest assets as a leader The difference between knowing what to do and actually doing it Because your future isn't determined by how you feel today, it's determined by what you repeatedly choose to do. "How I feel has no bearing on what I'm going to do today. I have to prepare and go through the process." – Dr. FJ Weekly Action Challenge This week, identify one habit you've been allowing your emotions to control. Maybe you've been skipping workouts. Putting off team meetings. Avoiding a difficult conversation. Or delaying something you've known needed to happen for weeks. Instead of asking yourself, "Do I feel like doing this?" ask: "Is this what the disciplined version of me would do?" Some ideas: Keep one commitment to yourself every day this week. Address one small issue before it becomes a big one. Complete one task you've been avoiding, regardless of your mood. Create one non-negotiable daily habit that supports your long-term goals. Ask yourself each morning: "What needs to be done today?" Then do it. Motivation comes and goes. Discipline is what creates extraordinary practices, and extraordinary lives. Keep Charging! MoChihChu! Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!

July 28, 2026Episode 1516 min

The Physiology of Winning: Why Great Health Starts from Within

What if the greatest shift you could make in your practice wasn't learning a new technique... but changing the way you think about health itself? In this episode, Dr. Fred explores the foundational philosophy that has guided his decades in chiropractic: health isn't something that's given to us, it's something the body is designed to express when interference is removed. From innate intelligence and nervous system function to the importance of vision, mission, and purpose, he challenges chiropractors to move beyond symptom-focused care and return to the true principles of the profession. Throughout the conversation, he emphasizes that chiropractic isn't about treating disease, it's about restoring the body's internal resistance and optimizing function. You'll also hear practical insights on communicating chiropractic more effectively, creating better patient experiences, building a philosophy-driven practice, and why today's world needs chiropractors more than ever. In this episode you'll hear about: Why every chiropractor needs a clear vision, mission, and purpose The difference between restoring function and treating disease How the nervous system influences every aspect of health Why optimizing function leads to better patient outcomes The concept of allostasis and adapting to today's constant stressors Why health is multidimensional and requires more than one solution Practical ways to communicate chiropractic philosophy to patients Why serving patients, not chasing numbers, is what builds a thriving practice The importance of creating habits that support long-term health and success Because when you stop chasing symptoms and start maximizing function, you help people unlock the health they were designed to have. "Health is a natural condition of the body. Our job is to locate the interference and restore function." – Dr. Fred Weekly Action Challenge This week, take a closer look at how you're communicating the value of chiropractic. Are you talking primarily about pain... or about function? Are your patients leaving with a deeper understanding of why they're under care? Choose one opportunity this week to shift the conversation beyond symptoms and toward helping someone understand the incredible potential of the human body. Some ideas: Explain how chiropractic supports function, not just pain relief. Review your office's vision, mission, and purpose with your team. Evaluate one patient interaction and ask, "Did I educate or simply adjust?" Identify one daily habit that improves your own physiology—whether it's movement, nutrition, rest, or stress management. Ask yourself each morning: "Am I helping people express better health, or simply chasing symptoms?" The strongest practices are built on strong philosophy. Keep Charging! MoChihChu! Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!

July 21, 2026Episode 1411 min

Comfort Is Costing You: Why Growth Begins the Moment You Stop Avoiding Hard Decisions

Every successful practice, and every successful life, is built on a series of difficult decisions. In this episode, Dr. Fred and Dr. FJ explore one of the greatest obstacles to growth: avoiding the conversations, choices, and actions we already know need to happen. From leadership and hiring to relationships, business ownership, and personal development, they discuss why choosing what's right is rarely the easiest path, but it's almost always the one that leads to lasting success. The conversation dives into the courage it takes to confront fear, why so many chiropractors seek acceptance instead of standing confidently in their principles, and how consistent daily discipline compounds into extraordinary results over time. They also share practical insights on building a successful practice, making tough leadership decisions, learning from history's greatest chiropractors, and why long-term growth always starts with mastering yourself. In this episode you'll hear about: Why growth begins with difficult conversations The difference between doing what's comfortable and doing what's right Why confronting problems early saves years of frustration How fear of fitting in holds chiropractors back The importance of discipline over motivation Why successful practices are built on daily habits, not occasional effort Lessons from chiropractic pioneers and successful business leaders How emotional decision-making sabotages long-term success Why personal growth always comes before practice growth Because every major breakthrough begins the moment you stop avoiding what you already know needs to be done. "Do what's right, not what's easy." – Dr. Donald Francis Weekly Action Challenge This week, identify one thing you've been avoiding. Maybe it's a conversation with a team member. Maybe it's letting go of an employee who no longer fits your vision. Maybe it's raising your fees, improving your systems, or finally committing to healthier daily habits. Whatever it is, stop waiting for it to become easier. Take one action this week that your future self will thank you for. Some ideas: Have the conversation you've been putting off. Make one leadership decision you've been delaying. Start one daily habit you've been saying you'll begin "next week." Remove one distraction that's keeping you from your goals. Ask yourself each morning: "Am I choosing what's easy, or what's right?" Growth rarely comes from comfort. It comes from having the courage to confront what needs to change. Keep Charging! MoChihChu! Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!

July 14, 2026Episode 1315 min

Be Assertive, Not Aggressive: The overlooked key to growth, adaptability, and long-term success

Why do some chiropractors continue to grow, adapt, and thrive while others eventually burn out? In this episode, Dr. Fred explore a principle that impacts every area of practice and life: adaptability. Drawing from chiropractic philosophy, physiology, sports performance, and decades of coaching experience, they discuss the difference between simply enduring stress and learning how to adapt to it. The conversation dives into concepts like homeostasis, allostasis, physiological equilibrium, and why long-term success requires more than working harder. It requires learning how to respond effectively to life's challenges. They also explore the critical difference between being assertive and being aggressive, and why so many doctors unknowingly sabotage their energy, health, and practice growth by living in a constant state of stress and reaction. You'll also hear powerful insights on: The difference between homeostasis and allostasis Why adaptability is one of the most important skills in practice growth How stress can strengthen you when managed properly The connection between physiology, energy, and performance Why many chiropractors push too hard and burn out The importance of coaching, mentorship, and guidance How visualization helps create future success Why authority and confidence come from adaptability, not force The power of staying in the gap between stimulus and response Because success isn't about being aggressive. It's about being adaptable. And the doctors who learn to adapt are the ones who create lasting growth without sacrificing their health, families, or joy along the way. "Be assertive, not aggressive." – Dr. Fred Weekly Action Challenge This week, pay attention to how you respond when stress shows up. When a patient cancels. When a team member makes a mistake. When a report doesn't go as planned. When life throws something unexpected your way. Before reacting, pause. Create a small gap between the stimulus and your response. Ask yourself: "What's the most constructive response I can choose right now?" Then practice responding with intention rather than emotion. Some ideas: Take three deep breaths before responding to a stressful situation Write down one challenge and three possible solutions Schedule one recovery activity you've been postponing Spend 10 minutes visualizing your ideal future practice Identify one area where you're being aggressive instead of assertive The goal isn't to eliminate stress. The goal is to become better at adapting to it. Because growth doesn't come from avoiding challenges. It comes from learning how to respond to them. Keep Charging!! MoChihChu! Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!

July 7, 2026Episode 1214 min

Now Here or Nowhere: The hidden skill that impacts your practice, your family, and your future

What if one of the biggest obstacles to your success isn't your marketing, your team, or your finances... What if it's your inability to stay present? In this episode, Dr. Fred and Dr. FJ Schofield explore one of the most powerful yet overlooked skills in chiropractic, business, and life: present-time focus. From practice growth and patient care to health, relationships, and personal fulfillment, they discuss why so many doctors spend their lives trapped in the past or worrying about the future instead of fully engaging with the opportunities right in front of them. Drawing from sports psychology, coaching, physiology, and decades of practice experience, they break down how presence impacts performance and why the doctors who thrive are often the ones who can focus on what matters most in the moment. You'll also hear powerful insights on: Why "Now Here" and "Nowhere" may be closer than you think The connection between stress, physiology, and focus How breathing can instantly shift your state of mind Why chiropractors often lose joy by constantly living in the future The importance of coaching, association, and accountability How visualization helps create a compelling future without losing the present Why health and energy remain your greatest long-term assets How to stop replaying old mistakes and start moving forward Because the quality of your future is built by what you do in the present moment. And the doctors who stay present are often the ones who create the greatest impact. "Be now here... or be nowhere." – Dr. Fred Weekly Action Challenge This week, begin noticing how often your mind leaves the present moment. When you're with a patient, be with the patient. When you're with your family, be with your family. When you're exercising, exercise. When you're resting, rest. Choose one simple practice to help you become more present: Take 5 slow, deep breaths before entering the office each morning Put your phone away during dinner Spend 5 minutes journaling your thoughts onto paper Take a short walk without listening to anything Pause between patients and reset your focus The goal isn't to eliminate distractions. The goal is to become aware of them. Because growth happens in the present. Not in yesterday. Not in tomorrow. Right now. Keep Charging!! MoChihChu! Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!

June 30, 2026Episode 1113 min

The Strength of Your Effort: Why your results will never exceed your daily disciplines.

What separates doctors who create lasting success from those who constantly start and stop? In this episode, Dr. Fred and Dr. FJ Schofield continue their conversation on the principles that drive long-term growth, both in chiropractic and in life. While motivation gets a lot of attention, this discussion explores why motivation alone is never enough. The doctors break down the difference between being inspired and being disciplined, and why the practices that thrive year after year are built on consistent daily actions rather than temporary bursts of enthusiasm. Drawing lessons from elite athletes, business leaders, and decades of coaching chiropractors, they discuss how distractions, adversity, fatigue, and lack of vision can quietly derail progress. More importantly, they explain how discipline creates the foundation for toughness, resilience, and sustained success. You'll also hear powerful insights on: Why motivation is unreliable without discipline How daily habits determine the future of your practice The connection between vision, effort, and long-term results What chiropractors can learn from elite athletes and performers Why distractions often sabotage growth and momentum How fatigue impacts decision-making, confidence, and consistency The danger of expecting big results from small actions Why success comes from focusing on effort instead of outcomes Because the strongest practices aren't built by doctors who feel motivated every day... They're built by doctors who consistently do what needs to be done, whether they feel like it or not. "The strength of my effort equals the size of my results." – Dr. Fred Weekly Action Challenge Take an honest look at one area of your practice where your actions don't currently match your goals. Then choose one discipline that would move you closer to the future you want and commit to it every day for the next 7 days. Some ideas: Arrive at the office 15 minutes earlier to prepare intentionally Review your stats daily instead of weekly Make your follow-up calls before leaving each day Spend 10 minutes improving your communication skills Complete one growth-focused task you've been avoiding Don't focus on the outcome this week. Focus on the effort. Because results don't come from what you intend to do. They come from what you consistently do. Keep Charging!! MoChihChu! Ask a Question for a Future Episode! Apply to work with our coaches! Join Susan's monthly CA webinars Join us at our next seminars! Join the Rhino Digital Training!