Biz and Tech Podcasts > Mindset & Money Mastery for Photographers with Karinda K.
Struggling to make real money with your portrait photography business? Tired of feeling like a "starving artist" and ready to build a thriving, profitable brand without burnout?
Welcome to the Your Magic Year Podcast with Karinda K. — where photographers learn how to simplify their business, master in-person sales, and confidently sell wall art that clients love (and actually buy).
Each week, Karinda shares practical strategies, money mindset shifts, and proven sales techniques that helped her grow a multi-six-figure photography business—while working less and living more. You'll discover how to elevate your client experience, price for profit, and attract clients who are eager to invest in your art.
Whether you're a portrait photographer, pet photographer, wedding photographer, or somewhere in between—this show is your go-to resource for building a sustainable, high-impact photography business that reflects your values.
Join Karinda K., an equine photographer with over a decade of experience, as she helps you go from stuck and overwhelmed to confident CEO.
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Send us a textJoin our Free Event Tuesday May 20th at 7:30pm EST. Register here. Discover how one photographer doubled her sales average with tweaks to her process after already being in business for ten years. Corrie Lindroos, a portrait photographer from Canada specializing in horses, families, and headshots, shares her remarkable transformation from struggling with just six sessions per year to confidently booking 40 annual clients while actually working fewer hours.The secret wasn't in complex marketing strategies or raising prices, but in counterintuitive techniques like completely eliminating her price list (with no clients ever asking for it), systematizing her workflow, and making subtle changes to her sales approach. Within days of implementing these changes, Kori's average jumped from $1800-2200 to $3800, and she began selling albums for the first time in a decade.What makes Corrie's journey particularly powerful is her initial skepticism. "I don't think these little tiny changes are really going to make that big of a deal," she remembers thinking before seeing the results firsthand. Now she advocates for following proven systems exactly as taught: "Just do exactly what Karinda says, how she says to do it. Just trust that what she's saying is going to work."Perhaps most surprising is how Corrie maintains authentic connections while dramatically increasing sales. As a self-described "small town girl" who's "a little rough around the edges," she shares how finding her deeper "why" helps her confidently recommend photography services without feeling "sleazy" - even at personal events like her father's memorial, where she realized the profound importance of family portraits after having no adult photos with her dad.Through practical examples like drop-shipping products directly from labs (saving time and money) to implementing systematic marketing approaches, this episode offers tangible strategies any photographer can implement immediately to transform their business while creating more freedom and financial success.Connect with Karinda! Ready to Sell More Wall Art? Join us in Your Magic Year to Sell More Wall Art Website Photography Business Tune-Up with Karinda K. - Free Facebook Group IG @Masteryourmindmoney Thanks for listening!
Send us a textRegister for our Free Training Tuesday, May 20th at 7:30PM EST!What does a 13-year journey of building a thriving photography business actually look like? Not the polished highlight reel we see on social media, but the raw, unfiltered truth—complete with struggles, pivotal moments, and breakthroughs.In this deeply personal episode, I pull back the curtain on my evolution from a college student making $35 prints to running a multi-faceted photography enterprise with three distinct branches. You'll discover how my business now encompasses high-end equine portraits, volume dance studio photography, and nationwide horse show coverage—all managed with surprisingly simple systems and minimal staff.The journey wasn't easy. I vividly recall the early days—meeting clients at Starbucks with printed proofs, calling my mom excitedly after an $800 sale, then ending the year wondering where all the money went. For years I followed conventional photography business advice without understanding the deeper principles behind it. The real transformation came when I started studying business, marketing, and pricing from experts outside the photography industry and—most critically—when I finally addressed the mindset issues keeping me locked at a certain income level.Perhaps most valuable are the lessons learned from my mistakes. I share the four specific factors that keep photographers trapped with low-paying clients (averaging $300-$800 sales) and reveal what actually unlocked the door to consistent $5,000+ client experiences. This isn't theoretical advice—it's battle-tested wisdom from someone who built a business from nothing, once lived in a camper to make ends meet, and now enjoys a thriving photography career.Whether you're just starting out or feeling stuck at a frustrating income plateau, this episode offers both practical guidance and heartfelt encouragement. Success as a photographer is absolutely possible, and your journey doesn't have to be as long or difficult as mine was.Join me on May 20th at 7:30pm for a special training where I'll dive deeper into breaking through those low-paying client barriers. Let's build the photography business you deserve—one that serves both you and your clients extraordinarily well.Connect with Karinda! Ready to Sell More Wall Art? Join us in Your Magic Year to Sell More Wall Art Website Photography Business Tune-Up with Karinda K. - Free Facebook Group IG @Masteryourmindmoney Thanks for listening!
Send us a textJoin our free Masterclass for photographers February 17th-19th, 2025. Save your seat now using the link! https://masteryourmindmoney.com/unicorn-masterclassIs the "cookie cutter coaching syndrome" stifling your photography business? Discover how to break free from generic coaching methods that leave you feeling stuck and inadequate. In this episode, we promise to equip you with the tools to transcend one-size-fits-all strategies and embrace personalized approaches that truly resonate with your unique business needs. We'll share insights from our own journeys and tackle the frustration of following scripts and guides that just don't work as expected.Join us as we unravel the complexities of pricing and overcoming business plateaus, particularly in the creative industry. Learn how to approach your passion with the mindset of a CEO, using trial and error to optimize your business model. We'll explore how valuing your work and adopting customized strategies can elevate your confidence in pricing decisions, turning your photography into a thriving enterprise. Plus, get a sneak peek into the Unicorn Photographer Masterclass for even more ways to boost your success. Don't miss this opportunity to transform your passion into a flourishing business!Connect with Karinda! Ready to Sell More Wall Art? Join us in Your Magic Year to Sell More Wall Art Website Photography Business Tune-Up with Karinda K. - Free Facebook Group IG @Masteryourmindmoney Thanks for listening!
Send us a textJoin our free Masterclass for photographers February 17th-19th, 2025. Save your seat now using the link! https://masteryourmindmoney.com/unicorn-masterclassEver felt like you're spinning your wheels in your photography business? You're not alone. I once faced the daunting challenge of transitioning from a successful career in wedding and newborn photography to a new world of equine photography. Through that journey, I learned that embracing uncertainty and fear can lead to unexpected growth. By committing to ambitious projects, like capturing 365 horses in a year, I discovered how sticking to my strengths and defying conventional advice propelled my business forward, and I'm here to share how you can do the same.Shifting your mindset is the cornerstone of breaking free from comfort zones. Oftentimes, photographers struggle with underestimating their worth, fearful of charging what they're truly worth. It's time to challenge those mental barriers and rewrite those limiting beliefs with positive affirmations. By recognizing your own achievements, you'll find that growth often requires stepping into discomfort. I'll guide you through strategies to reprogram your mindset and push past the fear of making changes, transforming those daunting narratives into success stories.Moving forward doesn't mean waiting for perfection—it's about taking imperfect action and adjusting along the way. We'll discuss how letting go of the fear of failure and embracing the potential for success can unlock unimaginable opportunities. Join our community on social media to share your personal goals and challenges, and don't miss out on the upcoming Unicorn Photographer Masterclass. It's designed to help you create a business that is uniquely yours and truly fulfilling. Remember, your business can be as unique and magical as a unicorn—let's make that vision a reality together.Connect with Karinda! Ready to Sell More Wall Art? Join us in Your Magic Year to Sell More Wall Art Website Photography Business Tune-Up with Karinda K. - Free Facebook Group IG @Masteryourmindmoney Thanks for listening!
Send us a textRegister for our FREE 3 Day LIVE Event February 17th-19th https://masteryourmindmoney.com/unicorn-masterclassFeeling overwhelmed by the influx of ideas from photography conferences like Imaging USA? You're not alone. Join us as we unpack the exhilarating yet daunting task of sifting through new strategies and insights without losing sight of what truly resonates with your personal style and business goals. Whether you're an introvert or extrovert, we'll guide you in deciding which innovative approaches to adopt, ensuring they align with your unique personality and needs. As a confessed "workshopaholic," I share my experiences and missteps to help you navigate the post-conference whirlwind with confidence and clarity.In our talk, we delve into the art of making business decisions that reflect your core values, maximize financial benefits, and enhance client satisfaction. From the practicalities of offering digital files to the philosophy behind client gifts, every choice requires weighing its potential impact. We'll also explore the power of embracing change without waiting for perfection. Hear how a spontaneous pivot from weddings to equine photography led to unexpected success, and learn why trusting your instincts might just be the game-changing move you've been waiting for.Connect with Karinda! Ready to Sell More Wall Art? Join us in Your Magic Year to Sell More Wall Art Website Photography Business Tune-Up with Karinda K. - Free Facebook Group IG @Masteryourmindmoney Thanks for listening!
Send us a textReady to unlock the secrets of Imaging USA and make your conference experience truly transformative? Join me as we explore essential strategies for both first-time attendees and seasoned photographers eager to enhance their skills and networks. You'll learn how to pack smart, navigate the bustling trade show, and choose the best classes to optimize your time and energy.Ever wondered how to elevate your networking game at a massive event like Imaging USA? I’m here to share my personal insights on making genuine connections, tackling social events, and avoiding the dreaded impulse purchases at the expo. Discover practical tips on how to effectively work through each aisle at the trade show and capture the memorable nuggets with photos and notes. Plus, find out how stepping out of your comfort zone at social gatherings can lead to lifelong friendships and professional opportunities.Spot me with my signature purple hair and hot pink pants, and let's chat about the exciting resources at my booth #1117 in the Trade Show, including my book "The Unicorn" and more. Join us in February for a FREE 3 Day Masterclass where we will share what it takes to build a profitable photography business that truly looks and feels like a unicorn. Grab Your Seat Here. Connect with Karinda! Ready to Sell More Wall Art? Join us in Your Magic Year to Sell More Wall Art Website Photography Business Tune-Up with Karinda K. - Free Facebook Group IG @Masteryourmindmoney Thanks for listening!
Send us a textDiscover the secrets to effortlessly scaling your photography business with our latest episode of "Mindset and Money Mastery for Photographers." We'll dive into the key discussion topics in our upcoming Unicorn Photographer Masterclass, focusing on building a half-million-dollar business, personal growth, and handling judgments.Learn the four key ingredients: Elevate YourselfKnow and Understand Your BusinessLead with YOUSet Up Your Business for Financial Success.Learn how to align your business with your passions to avoid burnout, and discover the crucial role of financial literacy and planning.Special guest Evelyn Hall of All Things Lovely Co. and the Lovely Home Podcast shares advice on balancing professional and personal life when she joins us on Friday of the Masterclass.Whether you're a seasoned photographer or just starting, this episode offers actionable tips and key elements to elevate your business.August 5 - 9, 2024: Grab your seat for The Unicorn Photographer 5 Day FREE Masterclass: https://masteryourmindmoney.com/unicorn-masterclassGrab Our Sales Tracker for Photographers:https://masteryourmindmoney.com/sales-journal-for-photographers/Connect with Karinda! Ready to Sell More Wall Art? Join us in Your Magic Year to Sell More Wall Art Website Photography Business Tune-Up with Karinda K. - Free Facebook Group IG @Masteryourmindmoney Thanks for listening!
Send us a textHave you ever wondered how a simple smile can transform your business (and personal) relationships? After attending the Maternity and Newborn Photography Summit in Dallas, I saw how kindness truly opens doors. Season 3 kicks off with a heartwarming episode, filled with summit stories and valuable lessons on building a successful photography business.If you’ve ever felt stuck in your photography journey, this episode is for you. I dig into a few topics that sit heavy on my heart like overcoming fear and finding what works best for your business. Discover practical tweaks to boost profitability, from increasing session fees to offering premium products.Join us as we introduce the Unicorn Photographer Masterclass (August 5th-9th, 2024) and a collaborative sales journal to track your goals. Tune in for motivation, actionable tips, and a heartfelt thank you for your support. Here’s to incredible growth and magic in your photography business!Grab your seat for The Unicorn Photographer 5 Day FREE Masterclass: https://masteryourmindmoney.com/unicorn-masterclassGrab Our Sales Tracker for Photographers: https://masteryourmindmoney.com/sales-journal-for-photographers/Connect with Karinda! Ready to Sell More Wall Art? Join us in Your Magic Year to Sell More Wall Art Website Photography Business Tune-Up with Karinda K. - Free Facebook Group IG @Masteryourmindmoney Thanks for listening!
Send us a textJoin us as we count down some of our top episodes- as we get ready to start a new season. What if being a professional photographer involved more than just clicking a button? Join us as we uncover the true essence of serving clients with excellence and artistry. We promise you'll gain a deeper understanding of how to elevate your role from a mere photographer to a trusted advisor who guides clients through the entire photographic experience. From outfit selections to envisioning how portraits will harmonize with home decor, this episode offers insights on how to transform your service delivery and client perceptions.Imagine being not just a photographer, but also an interior designer and stylist for your clients. We explore the importance of understanding home aesthetics and how it impacts the display of your work. Learn how to guide your clients in choosing attire that enhances the final portraits, ensuring that every element aligns with their vision. This multifaceted approach helps clients look their best, feel confident, and ultimately trust you as an expert who adds value to their lives beyond the camera lens.Creating a lasting legacy through photography is not merely about capturing images but solving clients' problems and providing exceptional care. Reflect on the power of printed portraits and their enduring significance. We discuss how engaging in meaningful conversations within our Photography Business Tune-Up group can help you move beyond taking photos to making a profound impact. Don't miss out on the chance to join our free Facebook group for more valuable discussions and support from fellow photographers. Be sure to share the podcast, leave ratings and reviews, and explore additional resources through our show notes and Instagram page.Connect with Karinda! Ready to Sell More Wall Art? Join us in Your Magic Year to Sell More Wall Art Website Photography Business Tune-Up with Karinda K. - Free Facebook Group IG @Masteryourmindmoney Thanks for listening!
Send us a textJoin us as we count down some of our top episodes- as we get ready to start a new season. Ever wondered how choosing a single word could revolutionize your year? This week on "Mindset and Money Mastery for Photographers," we dive into the game-changing practice of selecting a "word of the year" to transform your weakest skill into a newfound strength. Drawing from my personal experiences, I unravel how external influences led me to dread writing and running. Discover how identifying and mastering these dreaded areas can turn your weaknesses into strengths and even spark unexpected enjoyment.Imagine dedicating an entire year to one word that guides both your personal and professional growth. In this episode, I share how words like writing, marketing, and balance have shaped past years, and reveal the struggle in choosing this year's word until my husband's choice of "intention" inspired me. I provide practical advice on keeping your word top of mind with visual reminders and resources, and I encourage you to share your own word with me on Instagram. We also highlight the importance of maintaining a positive mindset and consistent self-check-ins to fuel your growth journey. Listen in for actionable tips on writing daily gratitudes, celebrating small victories, and even giving yourself a motivational high five in the mirror. Let's embrace these practices together to enhance our well-being and progress throughout the year. Plus, find out how to support the podcast, connect on social media, and join our free Facebook group for photographers looking to tune up their business skills.Connect with Karinda! Ready to Sell More Wall Art? Join us in Your Magic Year to Sell More Wall Art Website Photography Business Tune-Up with Karinda K. - Free Facebook Group IG @Masteryourmindmoney Thanks for listening!
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