Mind Your Business - A Podcast Series produced by the Boone Area Chamber of Commerce

Hosted by David Jackson

Business Marketing

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Aug 2026

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About the show

A weekly podcast produced by the Boone Area Chamber of Commerce in partnership with Appalachian Commercial Real Estate.

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30 recent

August 20, 202644 min

The Student Economy, a Great July, and a Howard Street Update

Students are back at they are EVERYWHERE! The economic impact of the ringing of the school bell certainly drives business, but it also includes a boost to the local workforce, as students settle into their new routines and begin to look for money to spend. On this week's Mind Your Business , we hear from some voices that see the direct benefit of the student economy, from meals served to jobs filled. Aram and Megan Kevorkian own SouthEnd Brewing Company on King Street, and will discuss the differences in their high-traffic patterns and hiring needs, and how students influence both of those trends. As App State students returned to class, they found a pothole-less Howard Street as they walked to campus. Lane Moody , Director of the Downtown Boone Development Association has the latest on the ongoing revitalization project. We'll discuss what comes next in terms of deliverables and how the town is studying the new pedestrian impacts of this connection between Downtown Boone and the campus community. Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce . This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate . Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone. Support the show

August 13, 202644 min

Introducing the Spirit of Boone Community Award Honorees for 2026

The Boone Area Chamber of Commerce hosts Spirit of Boone , its 77th annual membership gathering, September 24th in the Grandview Ballroom at Kidd Brewer Stadium. The full slate of honorees was announced on WATA's Mark in the Morning show on August 11th, marking the beginning of the storytelling about the accomplishments of this year's class. On this week's Mind Your Business , we unveil this year's list of honorees, and talk about what made them a choice for this year's spotlight. We also reconnect with Ashley Galleher , the 2025 Kathy Crutchfield Citizen of the Year award recipient, and we'll hear how ZRC Skate has been impacted over the last year by more through community awareness of this unique business. Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce . This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate . Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone. Support the show

August 6, 202634 min

A preview of Encore with Watauga Leadership Institute's Dr. Jim Street

Registration opened this week for the 3rd installment of the Encore program, the latest offering from the Watauga Leadership Institute . On this week's Mind Your Business , we visit with Dr. Jim Street , Curriculum Coordinator for the Watauga Leadership Institute and Founder of Ridgeline Leadership . He'll preview this year's Encore program, and we'll talk about the value of team and individual skill development, and how that applies to work, life, and helps define ones sense of community. Encore is a cohort-style course offers attendees the opportunity to expand their leadership knowledge, mindset, and skills. Each two-hour session will examine a specialty topic that builds off the core elements of the Watauga Leadership Institute curriculum, while encouraging the self-renewal of your guiding leadership principles. We'll also provide updates on two important and highly visible traffic projects currently underway in the Town of Boone. Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce . This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate . Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone. Support the show

July 30, 202643 min

Exploring the Benefits and Structure of Employee Ownership

It doesn't take long to think about someone in your life that has stayed in the working world for longer than they may have liked. The retirement dream and target has changed a lot over the years, and that exit from the daily grind becomes more complicated when retiring from a business you own, and that entity has a less than certain future. How do you step away while still providing employment opportunities for your team? How do you get the full value for decades of hard work? On this week's Mind Your Business , we unlock Employee Ownership, not only as an exit strategy for business owners, but also as an employee incentive for small businesses that dream of seeing their company and its culture survive for generations. Illa Burbank, Executive Director of the North Carolina Employee Ownership Center (NCEOC) is our guest this week, and she'll help provide a definition to employee ownership as we explore the different tools within this strategy. We'll also talk about how entrepreneurs can use this ownership system at the start of their business journey, giving them more options for their eventual exit. The NCEOC is hosting the North Carolina Business Continuity & Employee Ownership conference in Raleigh on Wednesday, September 16th , where business owners can learn more about these strategies, and how employee ownership can be positioned as a unique employee retention incentive. Following up on last week's episode , we'll give you the details about a major grant announcement that will have an impact on Western North Carolina's long-term economic recovery from Hurricane Helene. Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce . This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate . Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone. Support the show

July 24, 202640 min

Unveiling WNC's post-Helene Strategy for Long Term Economic Recovery

It's been almost 21-months since Hurricane Helene's impact was felt across Western North Carolina. While the region has largely recovered from some of the notable physical aspects of the story, the economic recovery will be going on for quite some time. Last week, Governor Stein's Advisory Committee for Western North Carolina recovery met in Boone , where the draft version of the region's Long-Term Economic Recovery plan was discussed. While the full version has not yet been released, valuable feedback came from this discussion that will inform the full report, set to be released later this fall. On this week's Mind Your Business , we visit with Sharon Decker , Governor Stein's Senior Advisor for WNCs Long-Term Recovery. She and the GROW NC team have been hard at work, collecting data and experiences from across the region, with the goal of leaving Western North Carolina in a stronger position than what existed pre-Helene. We'll discuss how this plan will be communicated and how existing assets can prepare the region for economic growth in popular sectors. To advance this work, it's been made abundantly clear from lawmakers at the State and Federal level that additional funding will be required. Earlier this week, Senator Ted Budd testified before US Senate colleagues , and we'll hear exactly what he shared as he works to keep the voice of Western North Carolina alive in Congress. Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce . This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate . Catch the show each Thursday afternoon (except this week) at 5PM on WATA (1450AM & 96.5FM) in Boone. Support the show

July 16, 202639 min

How the Federal Reserve Measures the High Country Economy

The Federal Reserve System is the central bank of the United States. Its mandate is to promote the effective operation of the U.S. economy. Sometimes such high-flying agencies or policy influencing organizations can feel detached from the day-to-day experiences that make up the High Country economy. However, the Federal Reserve uses a network of economists and data analysts to ensure the voice of Main Street is being heard and helping inform Federal policy and direction. On this week's Mind Your Business , we visit with Bethany Greene , Regional Economist for the Charllotte Branch of the Federal Reserve Bank of Richmond . Bethany monitors regional economic trends through data analysis and engagements with the business community in North and South Carolina. We'll discuss the role of the Fed, and how they extract data from locations across the region in a manner that ultimately shows up in policy shaping discussions. We'll also talk about the recent transition of Fed Chair Kevin Warsh, what Western North Carolina can expect, economically speaking, as we move further away from the physical impacts of Hurricane Helene, and what's on the horizon in terms of economy shaping influences. Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce . This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate . Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone. Support the show

July 2, 202648 min

July Tourism from an Attraction's Perspective & a Mid-Summer Howard Street Project Update

July is prime time for tourism season across the High Country. As the calendar flips, vacationers flock to the area, especially those melting in the record heat off the mountain. On this week's Mind Your Business , we will discuss the intentionality that goes into creating the visitor experience, and what July means to both the anchor attractions as well as other businesses that benefit from increased traffic. Grandfather Mountain Stewardship Foundation Executive Director Jesse Pope returns to program to talk July tourism from the perspective of one of our region's most recognizable and frequently visited attractions. We'll learn how he and his staff help set visitors up with great experiences as they depart the gates and head toward other locations. We'll also get the latest on Blue Ridge Parkway road work , and how to access Grandfather Mountain and some of the area's more popular trails and features throughout the month of July. Speaking of road work, we'll also bring Downtown Boone Development Association Director Lane Moody back to the show, as she gives us the latest updates on the Howard Street Revitalization Project. Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce . This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate . Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone. Support the show

June 25, 202644 min

Drops in the Bucket: Summer Event Impacts & Town of Boone Water Restrictions

As we move through the month of June, the Mountaineer 10-miler, High Country Jazz Festival, and Boonerang are among the summer events that are officially in the books. On this week's Mind Your Business, we dive into the early numbers regarding the economic impact of the Mountaineer 10-miler and Boonerang. Charlie Mercer , CEO of Capstone Event Group rejoins the show to discuss the post-race survey results from over 850 participants in the Mountaineer 10-miler, which includes a breakdown on runner demographics, lodging impacts, shopping and dining activity, and likelihood of repeat trips to the High Country. We then turn attention to the inital visitor data from the 5th annual Boonerang Music & Arts Festival, which further supports the impact event weeknds have on the entire High Country. To wrap up the show, we'll visit with Victoria O'Connell, Water Conservation Program Coordinator with the Town of Boone, as she explains the recently announced Stage 2 Water Restrictions enacted by Boone Town Council , and what this means for residents and businesses. Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce . This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate . Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone. Support the show

June 18, 202643 min

Built In Boone: Booneshine Brewing Company

There are businesses in the High Country that truly connect their product to the place. This week on Mind Your Business, we continue our Built in Boone series, and step inside Booneshine Brewing Company , and talk with President and Co-Founder Tim Herdklotz . As we take a walking tour through the tasting room and production facility, we'll talk with Tim about Booneshine's origin story, their capacity for growth, and the intentionality that allowed them to develop a business that helps "make Boone shine." We'll also go over some logistics for this weekend's Boonerang Music & Art Festival and we'll play a new game called "What are they building over there?" Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce . This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate . Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone. Support the show

June 11, 202634 min

New Role, Same Leader: A Conversation with the New Executive Director of Hunger & Health Coalition, Lindsey Sullivan

Earlier this month, the Hunger & Health Coalition welcomed Lindsey Sullivan as the organization's new Executive Director. Lindsey is no stranger to the non-profit scene in Watauga County, having served as Health Strategist at AppHealthCare , where, among other projects, she was a lead voice in the creation of STABLE Workplaces. On this week's Mind Your Business , we catch up with Lindsey at the ribbon-cutting for the newly renovated home of Hunger and Health Coalition, a space that connects their footprint to the Community Care Clinic, following a merger of the two organizations in 2025 . After the event, we sat down to discuss leading through transition, the value of listening in the early days of a new role, and how prior knowledge of a business can accelerate opportunity for growth. We'll also provide some fresh news on the FY27 budget plans for Watauga County and the Town of Boone . Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce . This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate . Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone. Support the show