Maven Marketing with Brandon Welch

Hosted by Frank & Maven

Business Marketing

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Episodes

204

Latest episode

May 2026

Language

EN-US

About the show

Each year, business owners spend one trillion dollars on advertising with very little to show for it. In fact, eight out of ten say they are not confident they are getting their money’s worth. Without throwing money at advertising, how do you grow your business? Maven Marketing with Brandon Welch is a workshop-style podcast answering real growth questions from today’s business leaders. Each episode will introduce you to the Maven Method, our straight-forward, proven approach for growing a business without wasting money on ineffective ads. Trade the marketing lies for solid growth strategies so you can reach your big dream! Join Brandon Welch and co-host, Caleb Agee, each week for Maven Monday and Frankly Friday!

Listen to episodes

60 recent

May 13, 202610 min

Why Your TV Ads Are Getting Ignored

Send us Fan MailMost TV ads fail before the customer ever hears the message.Not because the business is bad. Not because TV “doesn’t work.” But because modern audiences are distracted, multitasking, scrolling, cooking dinner, or barely paying attention at all.In this episode, Brandon breaks down two simple tests that can completely change the effectiveness of your broadcast advertising and help your commercials cut through the noise in a world where attention is harder to earn than ever.If you’re spending money on TV, video, or tomorrow marketing campaigns, this conversation will challenge the way you think about what people actually remember… and what they never notice in the first place.#TVAdvertising #BroadcastAdvertising #SmallBusinessMarketing #MarketingStrategy #AdCreative #SmallBusinessGrowth #BusinessGrowth #MavenMonday #MavenMarketingPodcast #FrankAndMaven #MarketingAdvice #MarketingPodcast #Entrepreneurship #SmallBusiness #LocalAdvertisingOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/Facebook: https://www.facebook.com/frankandmavenTikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyJoin the Maven Marketing Mastermind to get actionable advice from the team at mavenmethodtraining.comDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

May 4, 202614 min

How they booked $9M of business in 24 hours

Send us Fan MailBig results rarely happen in a single moment. They’re earned long before anyone notices.In this episode, Brandon and Caleb unpack a story that sounds almost unbelievable at first: a local business generating massive demand in just one day. But instead of pointing to a shortcut or a lucky break, they walk through what was happening behind the scenes long before that moment ever arrived.This conversation is a reminder that growth doesn’t follow your timeline; it follows patterns, seasons, and consistency. And if you’ve ever questioned whether the steady, often unexciting work is worth it… this one will challenge how you think about timing, patience, and what actually drives big outcomes.If you’re in a season where results feel slow, and you’re tempted to pull back... this episode might reframe everything.#MarketingStrategy #SmallBusinessGrowth #BrandBuilding #ConsistencyWins #BusinessGrowth #LeadGeneration #MarketingThatWorks #EntrepreneurMindset #PlayTheLongGame #CustomerTrustOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/Facebook: https://www.facebook.com/frankandmavenTikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyJoin the Maven Marketing Mastermind to get actionable advice from the team at mavenmethodtraining.comDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

April 29, 202616 min

How to Know For Sure Your Ads Are Working

Send us Fan MailMost business owners are looking for the wrong signals.They watch for obvious wins… wait for clear feedback… and assume silence means nothing is happening.But what if that’s exactly backwards?In this episode, Brandon and Caleb challenge one of the biggest misconceptions in advertising, and share a perspective that might make you rethink what “working” actually looks like.If you’ve ever felt unsure, impatient, or tempted to change things too early… this one will hit close to home.Because the signals are there.You just might not be seeing them the right way.#MarketingStrategy #AdvertisingTips #AdCreative #DigitalMarketing #BrandBuilding #MarketingAdvice #SmallBusinessMarketing #AdFatigue #MarketingPodcast #BusinessGrowthOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/Facebook: https://www.facebook.com/frankandmavenTikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyJoin the Maven Marketing Mastermind to get actionable advice from the team at mavenmethodtraining.comDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

April 14, 202622 min

How to Get More Clients You LOVE

Send us Fan MailIf you’ve ever looked at your calendar and thought, “I don’t want to deal with that client today…” this conversation is for you.Not all growth feels the same.Some customers energize your team, strengthen your culture, and make the work better. Others… just aren’t quite the right fit.In this episode, Brandon and Caleb explore a simple but powerful idea: who you work with shapes everything.If your business is growing but things feel heavier than they should…If you’ve ever wondered how to create more consistency, clarity, and alignment…This Maven Monday will challenge how you think about saying yes—and why the businesses that grow best aren’t the ones that take everything… but the ones that choose carefully.#BusinessGrowth #Entrepreneurship #ClientExperience #MarketingStrategy #SmallBusiness #Leadership #BusinessTips #CompanyCulture #EntrepreneurLife #MarketingPodcastOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/Facebook: https://www.facebook.com/frankandmavenTikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyJoin the Maven Marketing Mastermind to get actionable advice from the team at mavenmethodtraining.comDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

April 6, 202627 min

How Often Should You Change Your Ads?

Send us Fan MailIf your ads feel stale… It’s easy to assume people are just ignoring you.So you switch it up. New creative. New message. New campaign.But what if the problem isn’t your ad… it’s when you’re changing it?In this Maven Monday episode, Brandon and Caleb break down one of the most misunderstood questions in marketing: how often should you actually change your ads? And more importantly, what happens when you change them too soon… or not soon enough.Because the truth is, most business owners don’t have an ad problem; they have a timing and repetition problem.If you’ve ever wondered:“Are people tired of my ads?”“Am I running this too long?”“Or did I pull it too early?”This episode will help you think about advertising the right way, so you stop guessing and start getting more out of every dollar you spend.#MarketingStrategy #AdvertisingTips #AdCreative #DigitalMarketing #BrandBuilding #MarketingAdvice #SmallBusinessMarketing #AdFatigue #MarketingPodcast #BusinessGrowthOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/Facebook: https://www.facebook.com/frankandmavenTikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyJoin the Maven Marketing Mastermind to get actionable advice from the team at mavenmethodtraining.comDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

March 30, 202610 min

A Dad’s Performance Review

Send us Fan MailWhat if you asked your kids how you’re doing… and actually listened?In this special Maven Monday episode, Brandon sits down with his most honest critic (and most important audience) for a conversation that has nothing to do with marketing and everything to do with what actually matters.Because behind every growing business, every late night, and every big goal… there are people at home experiencing the version of you that’s left over.This episode is a reminder that success isn’t just measured in revenue or growth. It’s measured in how you show up when the workday is over.It’s a little different. A little more personal. And maybe exactly what you didn’t know you needed to hear this week.Because the most important feedback you’ll ever get… probably isn’t coming from your customers.#Leadership #Fatherhood #WorkLifeBalance #EntrepreneurLife #SmallBusiness #FamilyFirst #PersonalGrowth #BusinessOwner #LifeLessons #MavenMarketingPodcastOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/Facebook: https://www.facebook.com/frankandmavenTikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchCo-Host: Anna WelchExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyJoin the Maven Marketing Mastermind to get actionable advice from the team at mavenmethodtraining.comDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

March 16, 202619 min

Why You’re Getting Bad Applicants

Send us Fan MailYou post the job. The applications come in. But the people raising their hands just don’t feel like the right fit.If you’ve ever wondered why the talent you’re attracting doesn’t match the company you’re trying to build, this episode will challenge the way you think about recruiting.In this Maven Monday conversation, Caleb looks at hiring through a different lens—one that most businesses overlook. The way your company shows up in the marketplace doesn’t just influence customers. It quietly shapes the kind of people who want to work for you, too.Because by the time someone finds your job posting, they’ve already formed an opinion about your company… whether you meant to send that signal or not.If you’re growing your team, frustrated with the quality of applicants, or trying to build a workplace that attracts great people naturally, this episode will help you see the hiring process in a completely different way.Sometimes the problem isn’t the job listing.It’s everything that happens before it.#Hiring #Recruiting #TeamBuilding #Leadership #SmallBusiness #CompanyCulture #EmployerBrand #BusinessGrowth #Entrepreneurship #TalentAcquisition #HiringTips #BuildYourTeam #WorkplaceCulture #BusinessLeadership #MavenMarketingPodcastOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/Facebook: https://www.facebook.com/frankandmavenTikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Caleb AgeeExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyJoin the Maven Marketing Mastermind to get actionable advice from the team at mavenmethodtraining.comDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

March 10, 202615 min

Distractions In Disguise: Every Yes Is A No

Send us Fan MailThey rarely show up looking like distractions. They don’t wave a red flag or present themselves as a problem. Instead, they show up looking sharp (like a new opportunity, a new platform, a new strategy, or a new partnership).And the truth is… most of them aren’t bad ideas.They’re just not the thing that actually moves your business forward.In this Maven Monday episode, Caleb Agee explores a powerful concept from the book Essentialism by Greg McKeown and what it means for leaders and business owners who feel constantly busy but still pulled away from the work that matters most.Inside this episode, you'll learn:How to spot distractions in disguiseUnderstand the hidden cost of saying yesHow to take back control of where your time and energy wentIf you’ve ever felt like your calendar is full but your progress feels slow… this episode is for you.Because sometimes the most powerful move you can make in business isn’t doing more. It’s learning when to say no.#Entrepreneurship #BusinessCoaching #Essentialism #Leadership #Productivity #BusinessGrowth #SmallBusiness #SayingNo #MavenMarketingPodcastPurchase your copy of Essentialism by Greg McKeown here: https://www.amazon.com/Essentialism-Planner-90-Day-Guide-Accomplishing/dp/0593578414[…]id=1773153846&s=books&sprefix=essen%2Cstripbooks%2C149&sr=1-2Our Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/Facebook: https://www.facebook.com/frankandmavenTikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyJoin the Maven Marketing Mastermind to get actionable advice from the team at mavenmethodtraining.comDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

March 2, 202627 min

Are you embarrassingly bad at AI?

Send us Fan MailAI is here. It’s embedded in your workflow. But it might be sabotaging your voice.In today’s fast-paced digital landscape, authenticity isn’t optional — it’s everything. Whether you're a business owner navigating rapid growth or a leader communicating in moments that matter, the words you use directly impact your credibility, influence, and trust.On this episode of the Maven Marketing Podcast, Brandon Welch and award-winning filmmaker and AI strategist Carter break down the subtle (and not-so-subtle) giveaways that instantly expose AI-written content — from stock phrases and corporate tone drift to perfectly balanced sentences and the infamous em dash.And yes… we used AI to help write this description.You can probably tell.That’s kind of the point.Because here’s the truth:AI’s job is to blend in. Your job is to stand out.If your messaging feels overly polished, overly safe, or strangely symmetrical, you may be losing the very thing that makes people lean in — your humanity.Want help cleaning it up?Email mavenmonday@frankandmaven.com and we will send you a copy of Carter's AI-cleanup prompt designed to eliminate the most common robotic giveaways from your writing.Check out Carter's latest film, and request it at a theater near you! https://www.youtube.com/watch?v=ZxT7ymrUwz8#MavenMonday #MavenMarketingPodcast #AuthenticLeadership #HumanFirst #MarketingStrategy #BrandVoice #ContentMarketing #AIinMarketing #LeadershipCommunication #StandOut #DigitalMarketing #EntrepreneurLife #CreativeStrategy #Copywriting #FrankAndMavenOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/Facebook: https://www.facebook.com/frankandmavenTikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyJoin the Maven Marketing Mastermind to get actionable advice from the team at mavenmethodtraining.comDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a

February 23, 202625 min

3 Reasons Your Salespeople Aren’t Following Up

Send us Fan MailIf you’ve ever looked at your revenue and wondered how much slipped through the cracks after that first call, this episode is for you.In this Maven Monday conversation, Brandon tackles one of the most expensive blind spots in small business: inconsistent follow-up. Because most salespeople don’t struggle with skill, they struggle with identity, confidence, and clarity.Why does follow-up feel awkward?Why do good people hesitate to reach back out?And why do so many businesses leave serious money on the table after doing all the hard work to generate the lead?This episode challenges the way you think about sales, leadership, and responsibility. It’s not about being pushy. It’s not about scripts. It’s about building a culture where following up isn’t uncomfortable; it’s natural.If you lead a sales team, manage revenue, or simply want to stop wasting opportunities you’ve already paid for, this one will make you rethink what’s really happening after the first touchpoint.#Sales #FollowUp #SalesLeadership #SmallBusiness #BusinessGrowth #LeadGeneration #SalesTraining #RevenueGrowthOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/Facebook: https://www.facebook.com/frankandmavenTikTok: https://www.tiktok.com/@frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyJoin the Maven Marketing Mastermind to get actionable advice from the team at mavenmethodtraining.comDo you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a