
Behavioral Finance 2.0: Meeting Clients Where They Are
Do clients perceive you more as a mechanic or guide ? In this episode of Managing your Practice , host Stephen de Man is joined by Brian Portnoy, founder of Shaping Wealth. Portnoy believes modern financial advisors fill both roles, but that the latter is less understood. He makes the case that becoming a wiser guide is vital as technical knowledge becomes more commoditized. To Portnoy, the empathy required to be a wiser guide must start with genuine self-reflection and self-care. Tune in to learn more about "Behavioral Finance 2.0" and how it can enable referral-worthy moments of genuine connection.
















