Love What You Create

Hosted by Cassie Mendoza-Jones

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Aug 2026

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Hi, I’m Cassie Mendoza-Jones—3 x Hay House author, kinesiologist, business alignment coach, and NLP practitioner—and here, we build businesses, lives, and bodies of work that feel aligned, spacious, and full of magic. This is where belief work meets energy work meets real life… and a little bit of sass. Where we move out of overthinking and into self-trust. Where you get to let things be good… and then? Even better than you expected. Because we live in “or something better” energy around here. You’re here to create from your natural state. To breathe, receive, and call in what's next for you. I’m so glad you’re here. Learn more about my books, membership, coaching, and free resources at cassiemendozajones.com

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August 29, 20261 hr 49 min

198. When Business Blocks Aren't Actually Business Problems (Coaching & Clearing Call Replay)

[ WATCH ON YOUTUBE HERE ] What if the thing keeping you stuck in your business… isn’t actually as much of a problem as it seems to be? In this business coaching, clearing + EFT tapping call, I coach women through lots of different business challenges—from finding clients and returning to business after a heavy season, to visibility fears, procrastination, too many ideas, inconsistent results and the fear that maybe it’s just not working. And as we dig into each one, we find what’s really sitting underneath. Because overwhelm isn’t always about having too much to do. Procrastination isn’t always about needing more discipline. A visibility block doesn’t necessarily mean you need to spend six months “working on your visibility.” And a quiet month in business definitely doesn’t mean your business has suddenly stopped working. Inside this workshop, I coach through: ✨ How to make yourself practically, energetically and logistically ready to receive more clients ✨ Why your first or next clients may already be much closer to you than you think ✨ Why “your perception of someone else’s perception of you” is not useful information, and how we reject ourselves before anyone else gets the chance ✨ The sneaky way visibility fear can show up as distraction, noise, perfectionism and suddenly finding 47 other things to think about ✨ Why overwhelm can actually be resistance to an emotion you don’t want to feel ✨ The difference between what’s urgent in your business and what’s actually important ✨ My FAVE energetic exercise to do when you have too many ideas and can’t work out which one to follow ✨ How to reconnect with the version of you who felt more creative, optimistic, intuitive and trusting, without believing you need to become “Old You” again ✨ A powerful writing practice for connecting with your future self, without turning manifestation into another form of control ✨ What to do with the thought, “But what if it doesn’t work?” ✨ Why resilience and resourcefulness may matter more in business than permanently feeling confident, motivated or high-vibe ✨ How to keep creating and taking action even when you feel disappointed And at around 1:45:21, we move into a beautiful EFT tapping practice to clear overwhelm, noise, criticism, fear and disappointment, reconnect with your own inner direction, and make space for the next right step to land. 🙌🏻 TIMESTAMPS 00:00 — Welcome + grounding ~19:00 — Getting back into your business after a heavy season ~35:00 — Visibility fears, criticism + other people’s “noise” ~48:00 — What’s really underneath overwhelm + procrastination ~59:00 — Too many ideas + choosing the easiest way forward ~1:10:00 — Reconnecting with the version of you who trusted herself 1:17:50 — The 100-Day Letter + future-self work ~1:32:00 — “What if it doesn’t work?” + building business resilience 1:45:21 — EFT tapping: overwhelm, fear, criticism + inner direction 1:55:12 — Breathe + Receive integration 🙌🏻 GO DEEPER If you loved the combination of practical coaching + the deeper subconscious, energetic and emotional work in this session, this is exactly how I work inside Breathe & Receive. Join the membership here. We don’t just ask, "What should I do next?" We look at what you’re believing, what you’re feeling, what your nervous system is doing with it — and how we can clear what’s getting noisy so you can hear your own direction again. And if you want deeper, more targeted support around your business, this is also the work we do inside BRAVE, my business mastermind, alongside deeper business alignment coaching, identity-shifting belief work, and simple, spacious strategy. Join the mastermind here . MORE 🙌🏻 Get the $22 Launching Into Alignment Workshop 🫶🏻 Join my membership, Breathe & Receive ❤️‍🔥 Expand your biz in the BRAVE MAstermind 🌿 Exhale with a 1:1 Reframe Session 💫 Browse All Coaching, Courses & Workshops 📖 Read My Books 🔮 Clear your energy on my YouTube Channel

August 27, 202615 min

197. Ball of Light Meditation

I created this meditation for my membership and mastermind clients, and I'm sharing it here with you too. (One of my mastermind clients listens to this with her pony! I can't deal with the cuteness!) This is a gentle guided meditation to help you reconnect with your energy, repair leaks in your field, release heaviness, and become a magnet for ease, miracles, and aligned opportunities. In this meditation, you’ll work with a beautiful golden ball of light—a reflection of your energy—to identify places that feel depleted, stuck, overextended, or disconnected, and restore them with warmth, wholeness, and healing. This is a meditation to call your energy back to yourself. To clear fear, pressure, and that feeling of just holding too much. And to reconnect with the version of you who is open, radiant, grounded, and who feels deeply supported by life. Perfect for: ✨ nervous system regulation ✨ energetic clearing ✨ manifestation and magnetism ✨ releasing heaviness and overwhelm ✨ reconnecting with yourself ✨ creating more ease and flow Listen whenever you feel scattered, drained, emotionally heavy, disconnected from yourself, or ready to open to new possibilities. MORE 🙌🏻 Get the $22 Launching Into Alignment Workshop 🫶🏻 Join my membership, Breathe & Receive ❤️‍🔥 Expand your biz in the BRAVE MAstermind 🌿 Exhale with a 1:1 Reframe Session 💫 Browse All Coaching, Courses & Workshops 📖 Read My Books 🔮 Clear your energy on my YouTube Channel

August 23, 202621 min

196. Mastermind Call: Part 2 - When You Don't Have to Make Up Your Marketing

What if your best marketing ideas aren't somewhere in the future waiting for you to come up with them… but already sitting inside the work you've done? This episode is an excerpt from one of my recent mastermind coaching calls, where a conversation about messaging turned into a much bigger conversation about marketing, lived experience, specificity, and trust, and how to make marketing feel even easier by using ideas you've already helped others embody. We talk about looking backwards instead of forwards for your content: into your client sessions, your own lived experiences, the conversations you're already having, the things you're noticing, and even the things you're struggling to explain. Inside this episode, I take you through: Why your past client work can be an endless source of meaningful content Why the thing you're struggling to explain might actually be the marketing Creating content around how someone feels, even when their exact problem could be showing up in 100 different ways Marketing as helping people before they've paid you Why storytelling and specificity don't have to mean squeezing your work into an impossibly tiny niche The difference between clearing an emotion and learning to accept what can't currently be changed Why "I can help lots of people with lots of things" doesn't have to be a marketing problem Finding the deeper thread beneath your work: self-trust, acceptance, surrender, belief, enoughness And perhaps most importantly: letting the work become the work. You don't have to keep reaching outside yourself for the perfect content strategy, when there is so much already here. MORE 🙌🏻 Get the $22 Launching Into Alignment Workshop 🫶🏻 Join my membership, Breathe & Receive ❤️‍🔥 Expand your biz in the BRAVE MAstermind 🌿 Exhale with a 1:1 Reframe Session 💫 Browse All Coaching, Courses & Workshops 📖 Read My Books 🔮 Clear your energy on my YouTube Channel

August 17, 202612 min

195. The One Belief You Need for Powerful Identity Work

Doing identity work to shift and expand your self-concept doesn’t change who you are, it changes how you see yourself, which changes how you show up for yourself. If you keep circling the same goals and next steps in your biz, thinking any version of "I can't do this" or "but how?", I've recorded a podcast episode that'll give you the one powerful belief that changed me and my biz, shifting the trajectory to create so much more ease, abundance and... clients. This one belief can be adapted to any goal you're working on (in business or life), and honestly changed my business (and life) back in 2022, when I had a 4mo baby boy and not-yet-3yo little girl. It stopped me stressing on the couch while feeding my baby. It meant I could work 6hrs a week in my biz across just two mornings a week, with a few nights and naps in thrown in. It gave me a level of financial security for the following six months (and onwards) that I hadn't expected when working so few hours a week. It sounds like I'm exaggerating, I know. But I'm not. And I tell you the whole story in the episode. MORE 🙌🏻 Get the $22 Launching Into Alignment Workshop 🫶🏻 Join my membership, Breathe & Receive ❤️‍🔥 Expand your biz in the BRAVE MAstermind 🌿 Exhale with a 1:1 Reframe Session 💫 Browse All Coaching, Courses & Workshops 📖 Read My Books 🔮 Clear your energy on my YouTube Channel

August 13, 202625 min

194. How to Sell When Selling Feels Annoying

Sometimes selling feels so annoying, and I get it. But you're not avoiding it because it feels annoying. It feels annoying because you're avoiding the discomfort of showing up, trusting yourself and your offer, and believing that your clients want to hear from you. Tune into this episode and let me change your mind on how to make selling feel so much easier. MORE 🙌🏻 Get the $22 Launching Into Alignment Workshop 🫶🏻 Join my membership, Breathe & Receive ❤️‍🔥 Expand your biz in the BRAVE MAstermind 🌿 Exhale with a 1:1 Reframe Session 💫 Browse All Coaching, Courses & Workshops 📖 Read My Books 🔮 Clear your energy on my YouTube Channel

August 6, 202616 min

193. A Different Way to Plan Your Week (And Get Stuff Done)

If you've ever looked at your to-do list and wondered why some days you can get through everything… and other days you can't seem to start anything, you'll love this ep. I'm sharing some coaching I gave to a client inside my mastermind, about planning your week in a way that honours your natural energy, instead of forcing yourself into rigid schedules that don't actually work for you. Inside this episode, I take you through: The difference between resistance and genuine fatigue (and why they need completely different responses) Why planning your week is often more supportive than planning every hour How to create consistency without perfection Simple tools that help you build momentum when you feel stuck Why trusting your own rhythm might actually help you get more done If you've been feeling behind, overwhelmed, or frustrated with yourself lately, I hope this episode reminds you that you don't need a different personality to grow a beautiful business—you just need a way of working that supports you, instead of stresses you. MORE 🙌🏻 Get the $22 Launching Into Alignment Workshop 🫶🏻 Join my membership, Breathe & Receive ❤️‍🔥 Expand your biz in the BRAVE MAstermind 🌿 Exhale with a 1:1 Reframe Session 💫 Browse All Coaching, Courses & Workshops 📖 Read My Books 🔮 Clear your energy on my YouTube Channel

August 3, 202626 min

192. Mastermind Call: Part 1 - Proximity Marketing over Visibility Marketing

In this coaching call snippet from the BRAVE Mastermind, we explore one of the biggest mindset shifts you can make in your marketing, which is to look at proximity-based marketing, and not just visibility-based marketing. If you've been feeling like you're doing all the right things online but still not seeing the results you want, this episode will reframe how you think about growing your business. We also begin with a beautiful guided visualisation to connect with the energy of your business, deepen your intuition, and remind yourself that your business is something you can build a relationship with—not something you have to constantly force or control. Inside this episode we talk about: Why there are a million different paths to success—and how to stop searching for the "right" one. Separating your identity from your business so its wins (or challenges) don't become your self-worth. The difference between visibility and proximity , and why one can create more clients than the other, depending on the stage of biz you're in. Practical ways to build referral relationships with local businesses and practitioners. Why relationship marketing is one of the most underused business strategies. How complimentary sessions can become one of the fastest ways to build trust and momentum. The power of pitching yourself—even before you feel ready. Why your nervous system often wants you to stay "busy" instead of doing the things that actually grow your business. Understanding the difference between expanded fear and contracted fear , and how to know which one you're experiencing. The thing is, people don't always buy because they've seen you the most... t hey buy because they trust you. And trust is often built through relationships, conversations, referrals and human connection, not just another reel. Sometimes the next level of your business isn't asking for more visibility (even though we LOVE visibility). You just need to get closer to the people you're here to help. MORE 🙌🏻 Get the $22 Launching Into Alignment Workshop 🫶🏻 Join my membership, Breathe & Receive ❤️‍🔥 Expand your biz in the BRAVE MAstermind 🌿 Exhale with a 1:1 Reframe Session 💫 Browse All Coaching, Courses & Workshops 📖 Read My Books 🔮 Clear your energy on my YouTube Channel

June 25, 202633 min

191. Why I'm a Business Coach's Worst Nightmare (From a Business Coach)

In this episode, I’m sharing some of the business practices I have that would probably make another business coach spiral. Why? Because they go against so much of the advice we’re taught about what makes a business successful. We’re talking about why I don’t believe you need the world’s most hyper-specific ideal client avatar to create incredible results, why I think your content gets to speak to expansion and desire (not just pain points), and why I don’t believe you need to force yourself into a perfectly “high vibe” state in order to make sales. I also share why I often work on the branding, visuals and feeling of an offer before I even touch the writing of the sales page, and why building a business around what actually works for you matters so much more than endlessly trying to replicate someone else’s strategy (or energy). This episode is a reminder that there isn’t only one way to build a successful business. You are allowed to create a business that feels spacious, intuitive, sustainable, creative and deeply aligned for you . Inside this episode: Why your ideal client doesn’t need to fit into a tiny box The importance of speaking to possibility, identity and expansion Why “high vibe only” business advice can be harmful My thoughts on energy, honesty and selling Why I prioritise branding, feeling and creative direction early Building your business around your nervous system and real life Why what works for someone else may not work for you Creating a business model that actually supports you first I hope this episode gives you permission to trust yourself a little more deeply in the way you build your business. And then? Come and join my mastermind so we can do this work together. DM me on Instagram for all the info x MORE 🙌🏻 Get the $22 Launching Into Alignment Workshop 🫶🏻 Join my membership, Breathe & Receive ❤️‍🔥 Expand your biz in the BRAVE MAstermind 🌿 Exhale with a 1:1 Reframe Session 💫 Browse All Coaching, Courses & Workshops 📖 Read My Books 🔮 Clear your energy on my YouTube Channel

June 22, 202632 min

190. Reconnecting with Positivity in Your Business

An episode for the moments when business feels heavy, hard, or disconnected from joy. I'll take you through ways to reconnect with positivity in your work, without bypassing the reality of entrepreneurship (because there'll be hard moments, to be sure). I talk about perfectionism, burnout, process vs outcome goals, trusting yourself through the hard seasons, and returning to the energy of loving what you create. On a deeper level, it looks like: Reconnecting with positivity when business feels hard, heavy, flat, or draining Releasing the shame around entrepreneurship feeling challenging sometimes The difference between process-based goals vs outcome-based goals Bringing the energy of “one day” back into today Moving through perfectionism, pressure, comparison, and performance energy The difference between hard work and working harder Burnout, nervous system support, and restoring your energy gently Why alignment and belief work often need to happen before strategy Following your joy again and reconnecting with loving what you create Here's the Momentum Workbook I mention. And when you're ready to chat about the mastermind, come DM me on Insta . (Talk soon!) MORE 🙌🏻 Get the $22 Launching Into Alignment Workshop 🫶🏻 Join my membership, Breathe & Receive ❤️‍🔥 Expand your biz in the BRAVE MAstermind 🌿 Exhale with a 1:1 Reframe Session 💫 Browse All Coaching, Courses & Workshops 📖 Read My Books 🔮 Clear your energy on my YouTube Channel

June 18, 20261 hr 26 min

189. A $45k Launch from Fear AND Belief, chatting with Pamella Pritchard

I'm cross-publishing my conversation with Pamella Pritchard, from her Corporate to Coach podcast, and we can't wait to share this with you. Listen on the podcast, or watch on Youtube here. P.S. My mastermind is enrolling now, for July-Dec. DM me on Instagram for the info x ... From Pamella: If you've ever felt like you need to have everything figured out before you can grow your business, this conversation is your reminder that fear and belief can exist together and that expansion is available long before certainty arrives. This week, I'm joined by bestselling author, kinesiologist, business alignment coach and founder of Love What You Create Podcast, Cassie Mendoza-Jones. Cassie has been my coach, mentor and trusted guide through some of the most important seasons of my business journey, including helping me create and launch my very first group coaching program. In this conversation, we explore what it really looks like to grow a business from self-trust rather than pressure, how to create from expansion rather than contraction, and why you don't need to feel confident, high vibe or completely certain in order to move forward. We also dive into the realities of navigating major life transitions while running a business, including motherhood, divorce, visibility, privacy, launching offers and building sustainable success when life isn't going according to plan. Towards the end of the episode, Cassie guides us through a powerful EFT tapping exercise designed to help you reconnect with possibility, trust your decisions and move forward with greater calm and clarity. In This Episode We Discuss: ✨ How Cassie transitioned from makeup artist to kinesiologist, author and business mentor ✨ What kinesiology actually is and how it can support entrepreneurs ✨ Why creating from expansion often works better than creating from pain ✨ The mindset behind launching and selling group programs successfully ✨ Building a $45K launch while raising young children ✨ Why fear doesn't mean you're on the wrong path ✨ How to hold fear and self-belief at the same time ✨ The difference between acting from fear and acting despite fear ✨ Scaling your business without working more hours ✨ How to navigate major personal challenges while remaining visible in business ✨ Privacy, boundaries and sharing personal experiences online ✨ The signs you're ready to share a personal story publicly ✨ How to process emotions before turning them into content ✨ EFT tapping, self-trust and possibility energy ✨ Creating a business that supports your life rather than consumes it Memorable Quotes: 🫶🏼 "You can be grateful and ask for more." 🫶🏼 "I don't need to be high vibe to take aligned action." 🫶🏼 "The presence of fear doesn't mean I'm on the wrong path." 🫶🏼 "You can feel fear and still act from belief." 🫶🏼 "Possibility exists whether you're ready for it or not. The work is becoming available to receive it." 👉🏼 Work with Cassie Website Book Your Coaching Instagram 👉🏼 Work with Pamella Website Free Resources Bundle Instagram MORE 🙌🏻 Get the $22 Launching Into Alignment Workshop 🫶🏻 Join my membership, Breathe & Receive ❤️‍🔥 Expand your biz in the BRAVE MAstermind 🌿 Exhale with a 1:1 Reframe Session 💫 Browse All Coaching, Courses & Workshops 📖 Read My Books 🔮 Clear your energy on my YouTube Channel