Life Coach Business Building School with Debbie Shadid

Hosted by Debbie Shadid, Business Growth Coach for Life Coaches

Business Marketing Education

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Episodes

350

Latest episode

Oct 2026

Language

EN-US

About the show

Welcome to the Life Coach Business Building Podcast. Join Business Growth & Life Coach Debbie Shadid as she teaches you simple (organic) strategies to gain more paid clients in your life coaching business. Debbie's coaching style is unique. She focuses on the specific actions you need to take to market your life health, career, and weight loss coaching business to your ideal client. Debbie teaches life coaches how to design, price, and sell their coaching offers. She helps you craft an impactful marketing message. Building your coaching business is easier than you think when you know what to do. So, if you're ready to be a well-respected life coach with paid clients, this podcast is for you! Debbie will inspire you to take simple, consistent action to grow your coaching business.

Listen to episodes

60 recent

October 23, 202621 min

EP 396 - What to Expect for Coaches in 2027 (AI Can’t Replace You)

If you’re a coach wondering what AI means for the future of coaching, how AI is changing the coaching industry, whether AI is making coaching obsolete, or what to expect in coaching in 2027, this video is for you. If you want to know how to stay relevant as a coach in the age of AI, you’re in the right place. AI can answer almost any question your future client asks it, but it can’t be you. In this video, I’ll show you exactly why I believe coaching is about to see more growth than it has in years, and where your real value sits now that information is free. We will discuss why people are paying for results now, not information, and the four things AI can never do for your future clients. We will cover why your client’s quiet weeks usually mean something very different than you think, why knowing what to do and actually doing it are two completely different things, how to find the one piece of value that only you can offer, and the three questions that reveal your premium as a coach. You don’t have to compete with AI, and you don’t have to become a tech expert to stay relevant. What the online world is actually starving for right now is what you already have, life experience, judgment, and the ability to look someone in the eye and know what they really need. That is the premium nobody can automate. If you want to talk through your business idea, even a messy one, book a call with me here: https://debbieshadid.com/schedule Connect with me, Debbie Shadid: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

October 21, 202612 min

EP 395 - The 4 Most Profitable Coaching Niches for 2027

If you’re trying to choose a coaching niche for 2027, figure out the most profitable coaching niches right now, or you’re wondering why “follow your passion” niche advice isn’t getting you clients, this video is for you. People don’t invest in vague coaching ideas. They pay to get out of a painful, urgent problem. In this video, I’ll show you the four coaching niches where clients are actively searching and willing to pay right now, plus two popular niches to steer clear of if you want a profitable business. We will discuss why fluffy niches like midlife reinvention or finding your purpose almost never convert into paying clients, and why midlife career reinvention coaching for women pushed out of corporate roles is such a high-demand niche right now. We will cover why integrative health, menopause, and longevity coaching is seeing a massive cultural shift in demand, how to position yourself as an AI and tech confidence coach for adults over fifty, why midlife dating and marriage preservation coaching carries real urgency, and the two popular niches that almost always struggle to make money. You don’t have to guess at your niche or settle for something vague just because it sounds nice. When you choose a niche tied to a real, urgent, painful problem, you make it so much easier for the right people to find you and say yes. If you want help picking and validating your profitable coaching niche, grab the Profitable Niche Blueprint linked below. Shop Debbie’s Resources for Coaches: The Profitable Coaching Niche Blueprint - Define Your Coaching Niche in a Few Hours So You Can Start Attracting the Right Clients: https://debbie-shadid-shop.fourthwall.com/en-cad/products/niche-blueprint 🌟 Ready to grow your coaching business? Book a call with me here: https://debbieshadid.com/schedule Connect with me, Debbie Shadid: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

October 16, 202627 min

EP 394 - The Real Truth About Coaching Hours: How Much Do You Actually Need?

Are you a coach who feels like you're always working but never know where the time went? Do you want to build a coaching business that fits around your real life instead of taking over every hour of your day? In this video, we'll share how to design a simple, realistic schedule for your coaching business, including how many hours you actually need to work as a new coach, how to build a weekly schedule for your coaching business, and how to create a dream week that works for a woman over 50 starting a coaching or online business. Whether you're a certified life coach, a business coach, or just starting your coaching career, learning how to manage your time is crucial to building a profitable, sustainable coaching business. We'll cover coaching business time management, how to build a 9 to 3 coaching business, marketing for coaches that compounds over time, and exactly how many hours you need for coaching, marketing, and connecting with clients each week. By the end of this video, you'll have a clear plan for your coaching business schedule and a simple path to more consistent clients without working night and day. If you're ready to build a coaching business around the life you actually want, this video is for you. More free resources for coaches: FREE Take 5 Mindset Method: https://debbieshadid.com/take5 FREE Turn Leads into Clients Email Nurture Sequence: http://coaching.debbieshadid.com/nurture FREE Growth Checklist for Action Taking Coaches: https://coaching.debbieshadid.com/growth Connect with me, Debbie Shadid: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment! Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for. Spots are limited and enrollment closes soon. Let’s connect → DebbieShadid.com/schedule Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

October 14, 202613 min

EP 393 - How Corporate Women 50+ Can Safely Transition into Coaching

If you're a corporate woman wondering how to transition from corporate to coaching, how to start a coaching business after 50, or how to leave your corporate job for coaching without the financial risk, this video is for you. If you've spent decades building a corporate career and you're ready to explore coaching as your next chapter, you're in the right place. Corporate experience is a huge asset, but the rules outside the corporate world are completely different. In this video, I'll show you how to use what you already know to build a coaching business without the risk, the tech overwhelm, or quitting your job too soon. We will discuss why your corporate credentials and certifications alone won't bring you clients, and how to give your coaching business a runway instead of quitting your job abruptly. We will cover the biggest trap that derails corporate women when they start researching online, why you don't need expensive software, funnels, or a client management system when you're just starting, how to get specific on who you help so the right people recognize themselves in your marketing, and the three things you need absolute clarity on before you do anything else. If you want a step-by-step roadmap to set up your business foundation without the tech overwhelm, and personalized feedback on your niche, book a call with me here: https://debbieshadid.com/schedule If you want to structure your business for maximum profit and time freedom, watch this video next: https://youtu.be/4lCdZx9ntVE Shop Debbie's Resources for Coaches: The Profitable Coaching Niche Blueprint - Define Your Coaching Niche in a Few Hours So You Can Start Attracting the Right Clients: https://debbie-shadid-shop.fourthwall.com/en-cad/products/niche-blueprint Connect with me, Debbie Shadid: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

October 12, 202617 min

EP 392 - How To Price Your First Coaching Offer

If you're a coach over 50 wondering how to price your coaching offer, what to charge as a new life coach, or how to set your coaching rates without feeling like a fraud, this video is for you. If you've been told you need high ticket pricing to be taken seriously as a coach, and that advice feels completely wrong for where you are right now, you're in the right place. High ticket pricing isn't the problem, but forcing it on yourself before you're ready is. In this video, I'll show you why starting at a grounded, confident price point will actually get you your first clients faster and set you up for sustainable growth. We will discuss why high ticket pricing creates imposter syndrome for brand new coaches, and what actually happens in your confidence and your business when you pick a starter price you feel good about. We will cover the four shifts that come from pricing to sell instead of pricing to impress, how the stairstep method lets you raise your prices naturally as you get results, what premium coaching really means after 50, and how to build a simple starter package without funnels, fancy software, or a membership site. You don't need a high-ticket price to feel like a real coach. You need a price you can say out loud with confidence, clients you can over-deliver for, and a process that proves you can get results. That's how you build a business you're proud of, not one you feel like you have to defend. If you're ready to map out exactly how to find your first clients and set up a simple weekly schedule that works, book a call with me here: https://debbieshadid.com/schedule Watch the step-by-step plan to building your coaching business here: https://youtu.be/apjdChjD5VI Watch more on this here: https://youtu.be/rPdboe06aBQ Connect with me, Debbie Shadid: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

October 7, 202625 min

EP 391 - Best Online Business Models for Women Over 50

If you're a woman over 50 looking at building an online business and you have no idea which model is actually worth your time, Etsy, a digital course, affiliate marketing, or coaching, this video breaks down all four and ranks them by profit margin and real time freedom. We will discuss the real profit margins behind physical products, digital courses, and affiliate marketing, and why coaching and consulting ranks highest for women over 50. If you are looking to start an online business or want to know which model actually fits your life, this video is for you. We will cover topics such as choosing between one-to-one coaching, group coaching, or consulting, and how to build income around your schedule using nothing but your own life experience. You don't need to create thousands of pieces of content or build a massive audience to make real money online. You need a business model that values your decades of lived experience over volume and hustle. Once you see the real math behind each model, it becomes so much clearer why coaching lets you build a profitable business around the time you actually have, instead of chasing an audience you don't. Grab the Profitable Niche Blueprint here: https://debbie-shadid-shop.fourthwall.com/products/niche-blueprint Want help deciding which coaching format fits your life? Book a call with me here: debbieshadid.com/schedule Connect with me, Debbie Shadid: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment! Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for. Spots are limited and enrollment closes soon. Let’s connect → DebbieShadid.com/schedule Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

October 5, 202627 min

EP 390 - The Complete Step By Step Roadmap To Starting A Coaching Business Over 50

Are you a woman over 50 wondering how to start a coaching business, how to find your coaching niche, or how to get your first coaching client without a website or complicated funnel? This is the complete, no fluff roadmap for starting a coaching business after 50, built for women who have decades of real experience and want to turn it into income. Your age isn't a disadvantage in this business. It's the advantage, and this video shows you exactly how to turn decades of real experience into a coaching business that works. We will discuss how to find your coaching niche using your own professional and life experience, how to build a simple "I help" statement that makes people say "she's talking to me," and how to create a signature offer without overcomplicating your business. If you are looking to become a coach or want to know how to start a coaching business after 50, this video is for you. Watch the First Client Framework here: https://youtu.be/ojOyuYJ6AEU 🌟 Ready to grow your coaching business? Book a call with me here: https://debbieshadid.com/schedule Shop Debbie's Resources for Coaches: The Profitable Coaching Niche Blueprint - Define Your Coaching Niche in a Few Hours So You Can Start Attracting the Right Clients: https://debbie-shadid-shop.fourthwall.com/products/niche-blueprint Connect with me, Debbie Shadid: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment! Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for. Spots are limited and enrollment closes soon. Let’s connect → DebbieShadid.com/schedule Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

October 2, 202621 min

Ep 389 - What To Say To Get Goaching Clients: Discovery Calls Made Easy

Are you a coach struggling to get coaching clients and grow your coaching business? Do you want to learn how to make discovery calls easy and effective in order to get more clients and establish a successful coaching career? In this video, we will share with you what to say to get coaching clients and provide you with valuable tips on marketing for coaches, including how to use social media for coaches to promote your services and attract potential clients. Whether you are a certified life coach or just starting out, learning how to get coaching clients fast is crucial to the success of your business. We will cover topics such as how to become a life coach, how to start a coaching business, and how to get more clients, including business coach strategies and discovery call questions that work. By the end of this video, you will have a clear understanding of how to get coaching clients online and offline, and how to grow your coaching business into a thriving and profitable venture. If you are ready to take your coaching business to the next level and get coaching clients consistently, then this video is for you. If you want help getting your first or next paying client, let's talk. Book a call with me here: debbieshadid.com/schedule Shop Debbie's Resources for Coaches: The Profitable Coaching Niche Blueprint - Define Your Coaching Niche in a Few Hours So You Can Start Attracting the Right Clients: https://debbie-shadid-shop.fourthwall.com/products/niche-blueprint Connect with me, Debbie Shadid: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ 0:00 Mastering the Comfortable Conversation 1:08 Choosing the Right Name for Your Call 3:31 Preparing Your Mindset Before the Call 5:50 Four Essential Questions to Ask Every Client 12:52 Handling Time and Money Objections 17:03 Closing the Call With Ease Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

September 30, 202624 min

EP 388 - Zero Audience? Here is How to Get Your First Coaching Clients

Are you struggling to get your first coaching clients and feel like you have zero audience? Starting an online coaching business can be challenging, especially when it comes to finding and attracting clients. As a business coach, it's essential to have a solid coaching business strategy in place to grow your coaching business and get more clients. In this video, we'll share valuable coaching business tips on how to get coaching clients fast, how to start a coaching business, and how to become a successful life coach. We'll also discuss how to get coaching clients online, how to attract coaching clients, and how to grow your coaching business. Whether you're a new coach or an experienced one, this video will provide you with actionable advice on how to get clients and take your coaching business to the next level. If you're looking for ways to get coaching clients, start a coaching business, or grow your existing coaching business, this video is for you. By the end of this video, you'll have a clear understanding of how to get more clients, how to get coaching clients online, and how to create a successful online coaching business. If you want help getting clear on your coaching niche and getting your first or next paying client, let's talk. Book a call with me here: debbieshadid.com/schedule Shop Debbie's Resources for Coaches: The Profitable Coaching Niche Blueprint - Define Your Coaching Niche in a Few Hours So You Can Start Attracting the Right Clients: https://debbie-shadid-shop.fourthwall.com/products/niche-blueprint Connect with me, Debbie Shadid: Website: https://www.debbieshadid.com Instagram: https://www.instagram.com/debbieshadid/ 0:00 Getting Your First Coaching Clients from Scratch 1:11 Why Conversations Beat Fancy Tech Every Time 2:27 Proven Strategies Our Clients Used Last Week 4:23 Why the Fortune Is Truly in the Follow-Up 11:52 Mastering the Thursday Marketing Routine 14:01 Pricing Strategies to Get Your Business Moving Tired of spinning in indecision about what to post, how to sell your coaching, or explain what you do? This is your moment! Join me for a live edition of Fast Track + VIP coaching experiences where you'll get real-time feedback on your niche, offers, and marketing, plus the clarity and support you've been looking for. Spots are limited and enrollment closes soon. Let’s connect → DebbieShadid.com/schedule Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

September 25, 202611 min

EP 387 - Email Marketing Changes in 2026 Every Coach Needs to Know

Are you a life coach struggling to turn your email list into coaching clients? In this video, we will show you how to grow your coaching business by converting your email list into paying clients. As a coach, marketing for coaches is crucial to get more clients and expand your business. We will discuss coaching techniques and strategies on how to become a successful coach, including how to start a life coaching business and how to get coaching clients. If you are looking to become a coach or want to know how to be a life coach, this video is for you. We will cover topics such as life coach training, business coaching, and how to get more clients. Whether you are just starting out or looking to expand your existing coaching business, this video will provide you with valuable insights and tips on how to turn your email list into coaching clients and take your business to the next level. By implementing these strategies, you can increase your chances of success as a coach and build a thriving coaching business. 🌟 Ready to grow your coaching business? Book a call with me here: https://debbieshadid.com/schedule Chapters: 0:00 The Truth About Your Email Marketing Worries 0:28 The Long Game: Clients Who Wait Years to Buy 1:58 Why Your Emails Aren't Reaching the Inbox 4:50 The Danger of Uploading Old Contact Lists 7:19 Writing Emails That People Actually Read Let’s connect! Website: https://www.debbieshadid.com Instagram @debbieshadid Subscribe on YouTube #DebbieShadid #LifeCoachBusinessBuildingSchool

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