Leveraging AI

Hosted by Isar Meitis

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Episodes

300

Latest episode

Jun 2026

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EN-US

About the show

Dive into the world of artificial intelligence with 'Leveraging AI,' a podcast tailored for forward-thinking business professionals. Each episode brings insightful discussions on how AI can ethically transform business practices, offering practical solutions to day-to-day business challenges. Join our host Isar Meitis (4 time CEO), and expert guests as they turn AI's complexities into actionable insights, and explore its ethical implications in the business world. Whether you are an AI novice or a seasoned professional, 'Leveraging AI' equips you with the knowledge and tools to harness AI's power responsibly and effectively. Tune in weekly for inspiring conversations and real-world applications. Subscribe now and unlock the potential of AI in your business.

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60 recent

June 16, 2026Episode 30137 min

301 | The AI That Builds Itself — And the Government Hand That Pulls the Plug, the largest IPO in History, and AI companies legally liable for hallucination outcomes, and more AI news for the week of June 12, 2026

What happens when AI starts building the next generation of AI—and even its creators admit they don't know what comes next?This week, we explore a convergence of breakthroughs, billion-dollar bets, government oversight, and legal accountability that could reshape business faster than most leaders are prepared for. Anthropic's latest research suggests we're approaching an era where AI systems increasingly improve themselves, while governments are simultaneously looking for ways to slow, regulate, or gain visibility into the process. For business leaders, this isn't a future problem. It's a present-day strategic challenge. The organizations that understand how these forces connect—from AI capability acceleration to trillion-dollar capital markets and industry-wide disruption—will be far better positioned to navigate what's coming next.In this session, you'll discover: Why Anthropic believes recursive self-improvement may arrive sooner than most institutions are prepared for. How AI is now generating the majority of code used to improve future AI systems. What the latest AI performance gains mean for software development, research, and innovation. Why OpenAI and Anthropic are pursuing trillion-dollar-scale IPOs. How AI-driven consolidation could transform industries such as accounting. The emerging government response to increasingly powerful frontier AI models. Why policymakers are exploring new forms of oversight, ownership, and control of AI infrastructure. The growing debate around legal liability when AI-generated mistakes create real-world consequences. What business leaders should be watching over the next 12–24 months.About Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

June 13, 2026Episode 30047 min

300 |💥 AI done right - behind the scenes of the most advanced AI company I work with, with Ari Supran, CEO of Sonance

What does AI transformation actually look like when it's done right?After 300 episodes exploring AI's potential, it's time to go behind the scenes with one of the most advanced AI adoption stories we've seen. Not a Silicon Valley software company. Not an AI startup. A manufacturing business with 360 employees that has embedded AI into the way it works, builds, sells, and innovates.In this special 300th episode, Isar Meitis sits down with Ari Supran, CEO of Sonance, to unpack the real-world journey of transforming an established business with AI. From leadership buy-in and employee training to custom-built applications, internal AI infrastructure, and company-wide adoption, this conversation offers a practical blueprint for business leaders looking to move beyond experimentation and into execution.If you're wondering how to turn AI from an interesting tool into a competitive advantage, this episode provides a rare look at what's working, what's not, and what comes next. In this session, you'll discover: Why leadership involvement—not delegation—is the foundation of successful AI transformation How Sonance grew AI adoption to more than 100 active employees across the organization The "orchestrator" role that's creating a new category of business value How non-technical domain experts are building powerful internal applications Why custom AI-powered tools can outperform expensive off-the-shelf software The infrastructure required to scale AI safely across an enterprise How AI agents and connectors are accelerating productivity throughout the company The role of knowledge graphs, context, and clean data in the next phase of AI adoption Lessons learned from three years of experimentation, implementation, and continuous learning What business leaders should do today to prepare for the next wave of AI transformationAbout Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

June 9, 2026Episode 29928 min

299 | The magical world of AI skills - stop chatting with AI and let it work for you with Isar Meitis

What if AI could produce two weeks of business analysis in five minutes?Most leaders are still using AI as a chatbot—asking questions, generating content, and brainstorming ideas. But the real opportunity lies elsewhere: teaching AI how to execute repeatable business processes on demand.In this episode, Isar Meitis reveals why AI skills may be the most important advancement in practical AI today. You'll learn how to transform AI from a conversation partner into a digital coworker that can generate reports, build presentations, create dashboards, manage workflows, and execute complex business tasks with minimal input.Whether you're leading a team, scaling operations, or looking for ways to eliminate repetitive knowledge work, this episode provides a roadmap for creating AI systems that deliver real business outcomes.In this session, you'll discover: What AI skills are and why they matter more than prompting The difference between AI skills, agents, and orchestrators How AI can turn raw business data into executive-ready reports Why specialized skills outperform one-size-fits-all AI workflows How Claude and ChatGPT automatically select the right skills Real-world examples of skills used for branding, proposals, reporting, presentations, newsletters, and more How to make your AI capabilities portable across platforms Why AI skills can become the foundation of a scalable digital workforce How orchestrators connect multiple skills into powerful business systems The future of AI isn't better prompting, it's building reusable skills that allow AI to perform work consistently, accurately, and at scale. Once you understand how skills work, you can create AI-powered systems that function like employees rather than chatbots.About Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

June 6, 2026Episode 29855 min

298 | $500M token charge?! 🤯 The AI race is changing, Claude Opus 4.8, a robotic house cleaning service and more AI news for the week of June 5, 2026

Secure your spot for the MULTI-AGENT ORCHESTRATION AI COURSE: https://multiplai.ai/multi-agent-orchestration-course/Are AI jobs disappearing faster than they're being created—or are we asking the wrong question?For months, AI leaders warned of massive job losses. Now, some of the same voices are changing their tune. But while Sam Altman and Dario Amodei are sounding more optimistic, tech layoffs continue to climb, AI anxiety is spreading across the workforce, and business leaders are facing a difficult question: what's actually happening beneath the headlines? In this week's AI News episode, Isar Matis breaks down the conflicting signals shaping the future of work and explains why the next few years may be far more turbulent than many expect. He also explores a major shift in the AI race: why model intelligence is no longer the primary battleground, and why speed, cost, accessibility, and business value are becoming the metrics that matter most. If you're a business leader trying to understand where AI is headed—and what it means for your workforce, strategy, and competitive advantage—this episode provides a practical framework for separating hype from reality.In this session, you'll discover: Why Sam Altman says he may have been wrong about the pace of AI-driven job disruption. The Jevons Paradox and how increased AI productivity could create new demand. The reality behind recent tech layoffs and whether AI is truly responsible. Why employee anxiety around AI may matter more than the statistics themselves. The growing gap between jobs being eliminated and new AI-related roles being created. Why reskilling workers may be harder than most organizations expect. How the AI race is shifting from model quality to business value. Why open-source models are rapidly closing the gap with frontier AI systems. The hidden cost explosion companies are experiencing with AI tokens and agents. What Microsoft's latest Build announcements reveal about the future of enterprise AI. Why robots cleaning homes may be an early sign of AI's impact on blue-collar work. About Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

June 2, 2026Episode 29740 min

297 | From Prompt to Powerful: The Secret Formula Behind High-Impact AI Videos with Eve Whitaker

What if the problem with your AI videos isn't the AI... it's the story?Most business leaders are racing to adopt AI-powered content creation. Yet despite having access to incredible tools, many are still producing videos that fail to engage, inspire, or convert.In this episode, former TV Executive Producer Eve Whitaker reveals why great video content starts long before you open an AI video generator. Drawing on more than 15 years in television production and her deep expertise in AI workflows, Eve shares the framework she uses to transform ideas into compelling videos that connect emotionally and drive action.If you're investing time, budget, or attention into AI-generated content, this conversation will help you avoid the biggest mistake most creators make: focusing on the technology before understanding the audience.In this session, you'll discover: Why AI has created unprecedented opportunities for businesses of every size The three production phases behind every successful video Why pre-production is still the most important part of the process The "Problem Identification" framework Eve uses to uncover audience pain points How AI can accelerate production without replacing strategic thinking The biggest misconception business owners have about AI video creation Practical ways to use Custom GPTs to improve content planning and messaging Whether you're creating thought leadership content, marketing campaigns, training materials, or social media videos, this episode offers a practical roadmap for producing AI-powered content that people actually care about.Resources: AdSpark GPT:https://chatgpt.com/g/g-69f9268483308191a43ecc799c962e9e-adspark-engineProblem Identification Assistant GPT:https://chatgpt.com/g/g-69f28041ab248191b027e7ab5fcd3afc-problem-identification-assistantAbout Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

May 26, 2026Episode 29651 min

296 | How AI Gets You Better Leads - Instead of More Bad Leads with Andy Crestodina

Secure your spot for the MULTI-AGENT ORCHESTRATION AI COURSE: https://multiplai.ai/multi-agent-orchestration-course/What if your biggest growth problem isn’t a lack of leads—but too many of the wrong ones?Most business leaders assume more traffic, more campaigns, and more leads equal more growth. But what if the real opportunity is creating fewer, smarter, higher-converting interactions?In this conversation, Andy Crestodina breaks down how AI is transforming B2B lead generation—not by creating more marketing noise, but by helping companies deeply understand buyers, optimize conversions, and align messaging with customer psychology. The result? Better leads. Better conversion rates. Less wasted effort. Andy shares practical frameworks and AI-powered tactics for optimizing landing pages, creating stronger calls-to-action, building smarter personas, and turning websites into conversion engines. If your business is generating attention but not enough qualified opportunities, this session gives you a roadmap.In this session, you'll discover:• Why more leads can actually create more overhead instead of more growth • How AI helps identify and attract the right audience—not just a bigger one • Why conversion optimization starts at the end of the buyer journey • The hidden psychology behind high-performing CTAs • How AI-generated personas can sharpen messaging and improve marketing relevance • Practical AI workflows for auditing landing pages and improving conversion rates • Why doubling conversion rates can transform growth faster than increasing traffic Andy Crestodina is the Co-Founder and Chief Marketing Officer of Orbit Media and one of the most respected voices in B2B content strategy, SEO, conversion optimization, and digital marketing. With 25+ years of experience helping businesses grow through data-driven marketing, Andy combines deep expertise with practical AI applications to improve lead generation and conversion outcomes. Connect with Andy on LinkedIn: https://www.linkedin.com/in/andycrestodina/About Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

May 23, 2026Episode 29544 min

295 | “A Profound Moment for Humanity" (Demis Hassabis, CEO Google Deep Mind). Connecting the dots of this weeks news to understand why. May 22, 2026

This week wasn’t just another wave of AI announcements.It may have been the week the industry quietly crossed into a different phase entirely.In this episode, Isar connects the dots behind one of the biggest weeks in AI so far—from Anthropic’s explosive growth, to Google I/O, OpenAI’s legal win, NVIDIA’s record earnings, and Andrej Karpathy joining Anthropic to work on recursive self-improvement.Individually, each story matters.Together, they point to something bigger: accelerating AI capability, accelerating infrastructure buildout, and growing signals from the people closest to the frontier that we may be entering a very different era.The quote that framed the episode came from Demis Hassabis: “We were standing at the foothills of the singularity. It will be a profound moment for humanity.”This episode breaks down what that actually means—and why the implications go far beyond new models and product launches.In this session, you’ll discover: - Why Anthropic’s projected $44B annualized revenue shocked the industry - How Anthropic became more profitable per user than OpenAI, Google, and Microsoft - Why Andrej Karpathy joining Anthropic may be one of the year’s biggest AI stories - What recursive self-improvement (RSI) means—and why labs are racing toward it - How OpenAI’s legal win against Elon Musk clears the runway for a potential IPO - Why Google’s AI strategy suddenly looks both confusing and incredibly ambitious - What Google’s shift from “search” to autonomous AI agents means for websites and SEO - Why AI solving an 80-year-old math problem matters more than most people realize - How NVIDIA, SpaceX, and compute infrastructure are becoming central to the AI race - Why electricity—not chips—may become the biggest bottleneck in AI expansion - What Demis Hassabis means when he says we’re at the “foothills of the singularity”About Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

May 19, 2026Episode 29425 min

294 | 3 Surprisingly Simple Ways To Connect Claude Cowork To External Applications, To Automate Everything In Your Business with Isar Meitis

Can Claude really run major parts of your business… if it can’t even be triggered from the outside world?Turns out: yes—but only if you know the workarounds. In this episode, we tackle one of Claude’s biggest limitations and break down practical ways to connect it with the rest of your business ecosystem. If you're building AI-powered workflows and feel like you've hit a wall, this episode may save you weeks of experimentation.The takeaway: don't wait for perfect tools. The smartest operators build systems around constraints. You'll learn three practical approaches to make Claude work with external platforms—and how to choose the right one for your use case.In this session, you'll discover:Why Claude's inability to accept external triggers creates operational bottlenecksHow a LinkedIn content machine generated a 250% increase in engagementHow ClickUp, N8N, Claude, and Gemini can work together in one systemThe pros and cons of using API-driven workflows instead of Claude CoworkHow Scheduled Tasks can act as a substitute for real triggersWhy Claude Code Routines may be the closest thing to a complete solution todayHow GitHub repositories unlock cloud-based AI workflows and reusable skillsWhich option makes sense depending on your business needs and technical complexityAbout Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

May 16, 2026Episode 29352 min

293 | The gloves are off in the AI implementation race and it will reshape the job market, Elon Musk had a “spy” inside OpenAI’s board, Claude for small businesses is now available, and more important Ai new for the week of May 15, 2026

Secure your spot for the MULTI-AGENT ORCHESTRATION AI COURSE: https://multiplai.ai/multi-agent-orchestration-course/What if the biggest tech layoffs in history aren't really about AI… but the AI wave that justifies them is just getting started?Tech giants are posting record revenues while cutting tens of thousands of jobs. CapEx is hitting historic highs. And behind closed doors, the courtroom drama between Elon Musk, Sam Altman, and Microsoft is revealing things that sound straight out of a Hollywood script.In this weekend news episode, Isar Meitis breaks down the most important AI stories of the week — from the dissonance between booming tech revenues and mass layoffs, to the explosive testimonies in the Musk vs. OpenAI trial, to the cybersecurity exploits that just broke Apple's most advanced hardware in 5 days.You'll get a clear-eyed look at what's actually driving the layoffs, who's winning the enterprise AI race, and why the next wave of disruption is closer than most leaders realize.If you want to understand where the AI economy is heading — and what it means for your business, your job, and your industry — this episode connects the dots in ways most headlines won't.In this session, you'll discover:Why tech companies are laying off thousands while breaking revenue recordsThe truth behind "AI-driven" layoffs (and what Gartner's new data reveals)How OpenAI, Anthropic, and Google are racing to dominate enterprise AI deploymentThe shocking revelations from the Musk vs. OpenAI trial — including hidden personal ties and alleged lies at the topHow AI just cracked Apple's most advanced security in only 5 daysMicrosoft's research showing AI agents corrupting documents on long tasksGoogle's new Gemini Intelligence layer for Android and Chrome — and what it means for the future of appsAnthropic's first major push into the small business marketHow AI-generated political content is reshaping elections (LA mayor race case study)Why xAI's Grok 9 and "Grok Build" could disrupt the Claude Code vs. Codex raceThe Figure AI robots that just sorted 28,000 packages in 24 hours with zero mistakesAbout Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you've enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!About Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!

May 12, 2026Episode 29242 min

292 | Claude AI for LinkedIn Growth: Build Claude Skills That Save Time and Drive Revenue with Pietro Montaldo

Secure your spot for the MULTI-AGENT ORCHESTRATION AI COURSE: https://multiplai.ai/multi-agent-orchestration-course/What if your LinkedIn could generate more business… while you work less?Most business leaders know LinkedIn matters. Very few have a scalable system for creating content, tracking performance, and turning engagement into real revenue.In this episode, Isar Meitis sits down with AI educator and automation expert Pietro Montaldo to break down exactly how to use Claude CoWork and Claude Skills to automate high-performing LinkedIn workflows — without losing your voice or authenticity.You’ll learn how to build AI-powered systems that generate hooks, create content assets, analyze performance, and continuously improve your LinkedIn strategy over time.If you’ve been wondering how executives and creators are scaling their content output without hiring massive teams… this episode shows you the playbook.In this session, you’ll discover: The difference between Claude Chat and Claude CoWork How Claude Skills act like AI-powered SOPs for your business A practical system for creating LinkedIn hooks that increase engagement How to automate recurring LinkedIn content workflows How to build recurring analytics dashboards for LinkedIn performance How AI can improve content quality while reducing manual work The exact workflow Pietro uses to turn workshops into high-performing LinkedIn posts How scheduled AI tasks can run reports and workflows automaticallyAbout Leveraging AIThe Ultimate AI Course for Business People: https://multiplai.ai/ai-course/YouTube Full Episodes: https://www.youtube.com/@Multiplai_AI/Connect with Isar Meitis: https://www.linkedin.com/in/isarmeitis/ Join our Live Sessions, AI Hangouts and newsletter: https://services.multiplai.ai/eventsIf you’ve enjoyed or benefited from some of the insights of this episode, leave us a five-star review on your favorite podcast platform, and let us know what you learned, found helpful, or liked most about this show!