Lets Run Facebook Ads: The Podcast

Hosted by Nick Boddington

Business Education

Website RSS feed

Episodes

248

Latest episode

Aug 2026

Language

EN-GB

About the show

Facebook has become one of the most powerful marketing platforms on the planet. It’s the third most visited website globally. The average Facebook user clicks on 11 adverts per month. There has never been a better time to place adverts in front of your target audiences. Nick shares his knowledge on how to create ads and funnels that will grow your business and share the marketing tactics he still uses to grow all of their clients accounts. Ready to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your clients' we can help! Visit - https://theadsclinic.com/ And then join our Free Ads Clinic Skool. Click here: https://www.skool.com/theadsclinic

Listen to episodes

60 recent

August 17, 2026Episode 2129 min

Testing My Leads to Prove This System WORKS

Get my FREE 2026 Facebook Ads Masterclass here 👉 https://www.skool.com/theadsclinic/about In this episode, Nick shares the results of a real-world Facebook Ads experiment comparing landing pages and Meta lead forms. He breaks down how adding qualifying questions and conditional logic dramatically reduced the number of unqualified leads while increasing the quality of booked calls. Nick explains why paying more for a lead can actually be more profitable, how to identify whether your leads are worth pursuing, and why advertisers should focus on lead quality rather than simply chasing a low cost per lead. BUT THERE'S MORE... Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube !

August 10, 2026Episode 2119 min

How to Optimise Meta Ads for Qualified Leads, Not Just Leads

Get my FREE 2026 Facebook Ads Masterclass here 👉 https://www.skool.com/theadsclinic/about In this episode, Nick explains how to improve the quality of your Meta lead generation by moving beyond simply optimising for lead volume. He walks through Meta’s new qualified leads optimisation, showing how to use Lead Center to track prospects through your sales funnel, configure Events Manager and feed conversion data back into Meta so the algorithm finds higher-quality leads. The episode also covers best practices for setting up optimisation stages, why CRM and Conversions API integration matter and how these changes can help advertisers generate leads that are far more likely to convert into customers. BUT THERE'S MORE... Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube !

August 3, 2026Episode 2107 min

Is Dynamic Creative Back? Try THIS in Meta Ads Manager

Get my FREE 2026 Facebook Ads Masterclass here 👉 https://www.skool.com/theadsclinic/about YouTube video on this topic: https://youtu.be/Sdk3osR0WBk In this episode, Nick explores what could be one of the most useful Meta Ads updates for smaller advertisers. Looking back at the evolution from Dynamic Creative to Flexible Creative, he explains why these features were so valuable for testing multiple headlines, primary texts and creatives on limited budgets and why their disappearance frustrated so many advertisers. Nick then reveals a new way to achieve similar results using Meta's latest ad creation workflow, showing how you can finally see which images and videos are driving performance through ad breakdowns. If you're running Facebook ads on a smaller budget and want a smarter way to test creatives without creating dozens of separate ads, this episode walks you through a simple strategy that could make your campaigns far more efficient. BUT THERE'S MORE... Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube !

July 27, 2026Episode 2098 min

Improve Your Meta Ads Lead Quality With This Hidden Feature

Check out the YouTube video for this episode: https://youtu.be/dN0CgVuCYlI Get my FREE 2026 Facebook Ads Masterclass here 👉 https://www.skool.com/theadsclinic/about In this episode, Nick shares a simple but often-overlooked Meta Ads feature that can dramatically improve the quality of your leads. He explains how feeding lead quality signals back to Meta helps the platform optimise for qualified and converted leads instead of just generating more form submissions. Whether you're using Instant Forms, GoHighLevel or another CRM, Nick breaks down why this feedback loop matters, how to set it up and why it's becoming one of the most effective ways to improve Facebook ad performance and generate better results from your campaigns. BUT THERE'S MORE... Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube !

July 20, 2026Episode 20810 min

Why Your Facebook Ad Copy Matters Now More Than Ever

Get my FREE 2026 Facebook Ads Masterclass here 👉 https://www.skool.com/theadsclinic/about In this episode, Nick explores why Facebook ad copy may be more important than ever in the age of AI-driven Meta advertising. He breaks down a growing theory that Meta is using the words, messaging, hooks and context within your ads to better understand who should see them, even without traditional keyword targeting. Using real-world examples from advertisers like Alex Hormozi, Nick discusses how small changes in copy can attract completely different audiences, influence the signals sent back to Meta and ultimately impact campaign performance. If you're running Facebook or Instagram ads, this episode will change the way you think about ad copy, audience matching, and creative strategy in 2026. BUT THERE'S MORE... Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube !

July 13, 2026Episode 20710 min

Health Category Killing Your Meta Ads? Try This Fix

Get my FREE 2026 Facebook Ads Masterclass here 👉 https://www.skool.com/theadsclinic/about Check out my YouTube video on this topic: https://youtu.be/lW9GyPbbnrk In this episode, Nick Boddington tackles one of the biggest challenges facing Meta advertisers in the health sector: the Health Category restrictions that can block conversion data from being reported back to Ads Manager. Nick breaks down what the Health Category is, why Meta introduced these limitations and how they can severely impact campaign optimisation, lead generation and performance tracking. He also shares a practical solution that has helped multiple accounts restore conversion reporting using Hyros, explaining how advertisers can work around the issue and improve campaign performance. If you're running Facebook or Instagram ads for health, wellness, functional medicine, chiropractic or related businesses, this episode offers valuable insights into overcoming one of Meta's most frustrating advertising challenges. BUT THERE'S MORE... Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube !

July 6, 2026Episode 20614 min

What to Check When Meta Ads Aren’t Converting

Get my FREE 2026 Facebook Ads Masterclass here 👉 https://www.skool.com/theadsclinic/about In this episode, Nick Boddington breaks down the key areas to investigate when your Facebook ads aren't delivering the results you expected. From low click-through rates and weak ad creatives to landing page issues, conversion bottlenecks, tracking problems, and offer positioning, Nick walks through a practical troubleshooting framework to help advertisers identify where performance is falling apart. Whether you're struggling to generate clicks, leads, or sales, this episode provides a step-by-step approach to diagnosing campaign issues and making informed improvements that can turn underperforming ads into profitable ones. BUT THERE'S MORE... Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube !

June 29, 2026Episode 20511 min

The NEW Way to Scale Your Facebook Ads

Get my FREE 2026 Facebook Ads Masterclass here 👉 https://www.skool.com/theadsclinic/about In this episode, Nick explores a new approach to scaling Facebook ads for businesses that are spending £100/$100 or more per day on Meta. He explains why the traditional campaign structure that works for smaller advertisers can become limiting as budgets increase and breaks down how to use campaign budget optimisation (CBO), creative diversification, and account structure to give Meta’s algorithm more opportunities to find and scale winning ads. Along the way, he discusses common frustrations advertisers face when budget is concentrated on only a handful of ads, why this happens and how a more advanced setup can improve performance, efficiency, and scalability. Whether you're looking to move beyond the basics or take a profitable Facebook ad account to the next level, this episode provides practical insights into how modern Meta advertising campaigns should be structured for growth. BUT THERE'S MORE... Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube !

June 22, 2026Episode 20410 min

I Studied Alex Hormozi's Ads. Here's What I Found.

Get my FREE 2026 Facebook Ads Masterclass here 👉 https://www.skool.com/theadsclinic/about In this episode, Nick breaks down what Facebook advertisers can learn from the marketing approach of entrepreneur and content powerhouse Alex Hormozi. Using real-world examples from a client discussion and an analysis of Hormozi’s Meta ad campaigns, Nick explores how Facebook’s algorithm has evolved to deliver highly personalised messaging to different audience segments while using largely the same creative assets. He explains why understanding your ideal customer profile, crafting stronger hooks and focusing on messaging can often be more important than endlessly producing new creatives. The episode highlights the power of Meta’s advertising engine, how businesses can leverage creative variations at scale and why small changes to ad messaging can have a major impact on performance and growth. BUT THERE'S MORE... Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube !

June 15, 2026Episode 20311 min

The Meta Feature Everyone Has Been Asking For

Get my FREE 2026 Facebook Ads Masterclass here 👉 https://www.skool.com/theadsclinic/about In this episode, Nick explores a new Meta Ads Manager feature designed to solve one of the most common frustrations advertisers face: when Meta spends the majority of a campaign budget on a single ad while ignoring the rest. He explains why this happens, why it’s especially common in lower-budget accounts and how the new “Push Delivery to This Ad” feature allows advertisers to allocate a percentage of their budget to specific creatives for testing purposes. Nick breaks down how the feature works, when it should and shouldn’t be used, how to structure creative tests effectively and what advertisers can learn from the results to make better optimisation decisions. BUT THERE'S MORE... Follow me on Instagram to keep up to date with all the latest hacks: @nickboddington You can now watch the episode on Youtube !