Beyond the Purchase: The New Rules of Customer Loyalty
In this episode, guest host Catherine Espada is joined by Gina Potenza, Senior Partner Program & Strategy Manger at Klayvio, and Nadine Hawel, Senior Email & Mobile Marketing Specialist from Americaeagle.com. They discuss the post-purchase journey, using AI to create more relevant customer interactions, choosing the right channels for each customer, and how brands can bring email, SMS, social, and customer service together to create a truly connected experience. Register for The State of Omnichannel Marketing in 2026 Webinar! (August 19th at 10 am CT) Webinar Registration link: https://tinyurl.com/2tfcdbnv This podcast is brought to you by Americaneagle.com Studios. Follow this podcast wherever you listen to them! Connect with: Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube Catherine Espada: LinkedIn Gina Potenza: LinkedIn Nadine Hawel: LinkedIn Resources: Klaviyo Consulting & Email Marketing | Klayvio - Website





