King Moves: AI, Entrepreneur Success Lessons, Business Growth Tips, Personal Development & Insights for Ambitious Leaders

Hosted by Ethan King, Justin King

Business Education Health Fitness

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Episodes

106

Latest episode

Nov 2025

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About the show

In chess, one small move could change everything—and the same is true in business and life. In King Moves, co-hosts Ethan King (Atlanta, USA) and Justin King (Cape Town, South Africa)—not related, but equally obsessed with success—unpack the mindset shifts and strategic actions that lead to real, lasting breakthroughs. Ethan King is a serial entrepreneur, TEDx speaker, and bestselling author of ”Wealth Beyond Money,” known for scaling multi-million-dollar brands and helping high achievers unlock financial and personal freedom. His latest book ”ChatGPT To Double Your Business In 90 Days” has sold thousands of copies, and is the how-to manual for your business to go from average to awesome with AI and automation. Justin King is a business growth strategist, speaker, and entrepreneur who has helped companies across multiple industries expand their impact and revenue. Together, they bring cross-continental insights to help you win in AI, leadership, business growth, and personal development—without the fluff. Why Listen to King Moves (formerly the Kingspiration podcast): 🚀 Artificial Intelligence & Innovation – How to use AI and cutting-edge tech to scale your business and leadership without losing authenticity 💡 Entrepreneurial Insights – Hard-earned lessons from real entrepreneurs who’ve built and scaled businesses 📈 Business Growth Tactics – Proven strategies for leadership, team building, and revenue acceleration 🔥 Mindset Shifts – The small moves that create unstoppable momentum and lasting success New Episodes Weekly: Hit subscribe and join a global community of ambitious founders and business leaders who are making bold moves and winning—one step at a time. 🎧 Listen now and take your next small move toward massive success!

Listen to episodes

60 recent

September 10, 202415 min

What Would You Do with Unlimited Money? | Ep. 044

What would you do if you discovered a glitch allowing you to withdraw unlimited money? In this episode, Ethan and Justin dive into the viral Chase Bank glitch that sent social media into a frenzy. People exploited a loophole, withdrawing thousands beyond their bank accounts—only to face severe consequences once the bank caught up. The hosts discuss the ethics behind such actions, the entitlement mindset, and how entrepreneurs can harness the “hustler's mindset” in legal, ethical ways. Through global insights, they uncover how economic conditions shape behavior and how the right mindset can elevate both business and personal growth. What you will learn in this episode: How to recognize ethical boundaries in business opportunities. How to balance ambition with responsibility. How to develop a "hustler's mindset" without crossing legal lines. How to identify the dangers of entitlement in personal and professional life. Questions answered: Why do people take advantage of loopholes and scams? What are the long-term repercussions of unethical financial decisions? How does economic hardship drive people to make extreme choices? What is the difference between hustling smart and hustling wrong? Call to Action: Tune in to this episode of Kingspiration to learn how to cultivate a winning mindset without losing your ethical compass. Don’t forget to subscribe and leave a review—your feedback helps us bring more powerful insights every week!

August 19, 202517 min

The Death of Partying and How It Impacts Your Business | Ep. 093

What if the real problem isn't that people aren't going out... it's that they've stopped showing up for life? Across the board, Americans are spending 50% less time at social events than they did two decades ago. For young adults aged 15 to 24, the drop is even steeper at 70%. But this isn’t just a change in weekend habits. It’s a warning sign. People are choosing isolation over interaction, and it’s bleeding into every area of society—including your business. In this episode, Ethan and Justin expose how cultural shifts are reshaping the way we connect. Screens replaced shared experiences. Safety fears replaced spontaneity. And health trends dismantled the old party culture. If your business relies on people showing up, engaging, or believing in something bigger than themselves, you need to hear this conversation. What You Will Learn in This Episode: How to pivot your business when society checks out How to use AI to reveal what unites your best customers How to create real-life communities that people crave How to outmaneuver cultural shifts before they silence your brand How to replace entertainment with purpose and still win Questions Answered: Why are young people withdrawing from social life? What role did screens and streaming really play in this shift? What’s replacing traditional social gatherings? How can businesses adapt to a culture allergic to in-person interaction? What does this signal for brands that rely on loyalty and engagement? Listen now. Make your move. Build momentum. Subscribe and leave a review on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. And if this episode hit a nerve, share it with someone who needs to hear it.

October 21, 202528 min

Why You Resist Change, Even When It Helps You | Ep. 102

What if your team isn’t resisting change, but resisting being changed? In this episode, Ethan and Justin explore why people push back on innovation, even when it clearly improves their work. From AI workshops to leadership missteps, they share firsthand stories and powerful frameworks that challenge how you think about transformation. They introduce a surprising change management matrix that reveals the difference between directing and shaping outcomes, and why the method matters more than the message. If you're frustrated by resistance in your business, this episode offers a new lens and a better path forward. What you will learn in this episode: How to introduce AI or automation without triggering fear in your team How to spark a mindset shift using small wins How to use the six images of change to guide transformation How to avoid the number one leadership mistake during change How to support your team through the emotional change curve Questions answered: Why do people really resist change, even when it's good for them? What’s the difference between controlling and shaping outcomes? How can leaders encourage teams to embrace new tools like AI? What can you do when a change plan starts going off the rails? How can you lead without draining your team's willpower? Listen to the full episode on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. If you found value in this conversation, share it with someone navigating change and leave a review to help others discover King Moves.

July 1, 202511 min

What If Your Past Trauma Isn’t Even Real? | Ep. 086

What if the biggest obstacle in your life isn’t the trauma itself—but the story you keep telling yourself about it? In this no-holds-barred conversation, Ethan and Justin dismantle the sacred cow of “trauma equals destiny.” Borrowing insights from Adlerian psychology—and their own gut-punch life moments—they argue that pain is optional, meaning is everything, and you might be staging your own tragedy just to stay comfortable. What you will learn in this episode How to spot the hidden agenda sabotaging your goals How to reframe any painful memory into fuel for action How to use gut instinct as a real-time compass for decision-making How to flip “failure” into an unfair advantage—fast Questions answered Are you secretly scripting the villains in your life? Can a single mental reframe rewrite your future? Why do two people walk away from the same disaster with opposite realities? Ready to shred the excuses and rewrite your story? Listen now—then subscribe and drop a review on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.

July 29, 202513 min

How to Be #1 in the World at Anything | Ep. 090

What are you willing to give up to become the greatest in the world at what you do? In this episode of King Moves , Ethan and Justin dive deep into a powerful Japanese concept called Kodawari—an obsessive, meticulous commitment to mastering your craft. Whether it’s sushi, bow hunting, or business, this mindset separates the good from the legendary. But is it worth it? Drawing from elite examples like Jiro Ono and Cameron Haynes, this conversation confronts the raw truth behind greatness. Ethan and Justin explore how to channel obsessive focus into productive sprints without losing your health, relationships, or purpose. You’ll walk away inspired—and maybe a little uncomfortable—with what it actually takes to reach the top. What you will learn in this episode: How to apply the Japanese concept of Kodawari to your craft How to run “perfection sprints” without burning out How to become world-class by narrowing your focus How to break through excuses and take consistent action How to master your message through deliberate repetition and refinement Questions answered: What is Kodawari , and how does it apply outside of Japan? Can you become great at something without sacrificing everything? Why do most people fail to reach their potential? How do elite performers actually train for greatness? What’s the difference between obsession and discipline? Make your next move your best move. Listen now on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. If this episode lit a fire in you, share it with someone who's ready to level up—and don’t forget to subscribe and leave a review.

July 15, 202514 min

Are You Blind to the Signals Life Is Sending You? | Ep. 088

What if all those “coincidences” aren’t coincidences at all? Ethan and Justin dive into one of the most unsettling—and empowering—questions you can ask yourself: Are you paying attention to the signs in your life, or are you dismissing them as random noise? After a spine-tingling story from Ethan’s recent cruise vacation, our hosts wrestle with synchronicity, neuroscience, and the possibility that the universe (or your subconscious) might be nudging you toward your next breakthrough. Justin brings a healthy skepticism, while Ethan shares tools to recognize these breadcrumbs and act with confidence. This isn’t fluffy mysticism; it’s about noticing patterns, trusting your gut, and making aligned decisions in business and life. What you will learn in this episode: How to recognize synchronicities and use them as decision-making clues How to avoid overanalyzing and still act decisively How your brain’s Reticular Activating System filters your reality How to know when it’s intuition versus coincidence How to explore “hidden patterns” without falling for false meaning Questions answered: Are coincidences random, or is there a deeper meaning? How can you train your brain to notice helpful patterns? What role does self-awareness play in spotting synchronicities? Should you act on these “signs” or simply observe them? How do science and spirituality explain these phenomena differently? 🎧 Listen now and discover why one small shift in awareness might change how you see your entire life. Subscribe and leave a review on Apple Podcasts, Spotify, YouTube, or wherever you listen to podcasts.

July 8, 20255 min

When Turning Your Passion into Profit Goes Wrong | Ep. 085

The saying goes, "Do what you love and you'll never work a day in your life." But what if turning your passion into a business actually destroys it? In this episode, American entrepreneur Ethan King and South African entrepreneur Justin King unpack the hidden traps of going pro. Is passion enough? Can talent really translate into income? And what happens when your favorite thing suddenly has to pay the bills? From speaking on big stages to launching a design business to running a national sports brand, Ethan and Justin share stories that will make you rethink the leap from hobby to hustle. Listen in before you turn your passion into your paycheck. What you will learn in this episode: How to test if your passion has true market demand How to shift from hobbyist to professional without killing the joy How to avoid vague ambition and build real momentum How to launch quickly and gather the feedback that matters Questions answered: Should you really turn your passion into a business? When is the right time to go from side hustle to full-time? How do you know if people will actually pay for your work? What risks come with monetizing your favorite activity? Can you still love it when it becomes your job? Listen now, subscribe, and leave a review. King Moves is available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. Share this episode with someone who's thinking about making the leap.

April 29, 202515 min

Skipping These Vitamins Could Be Costing You Everything | Ep. 077

Make sure you take care of you first. In this energizing conversation, Ethan and Justin King break down the concept of "daily vitamins" — not just supplements, but the essential personal habits that keep you mentally, emotionally, and physically strong. Inspired by a Jesse Itzler newsletter, they share their own non-negotiables for feeling alive and crushing the day. But here's the twist: it's not about rigid routines or checking endless boxes. It's about finding your few vital practices — and giving yourself permission to be imperfect. Are you unknowingly setting yourself up for resentment and burnout? It's time to reclaim your energy. What you will learn in this episode: How to create a sustainable self-care routine without the guilt How to pick your "essential vitamins" for peak performance How to balance ambition with self-compassion How to spot when you’re running on empty — before you crash How to reframe daily habits so they feel energizing, not exhausting Questions answered: Why does missing one small habit throw off your whole day? What are the real "vitamins" your body and mind need daily? How can you stop resenting the things you love? Is there a better way to think about routines and discipline? Ready to stop surviving and start thriving? Listen now. Subscribe and leave a review! Catch King Moves on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.

March 4, 202514 min

The No B.S. Ten Commandments of Marketing, Part 1 | Ep. 069

Are you wasting marketing dollars? More than likely, yes. Many small businesses fall into the trap of brand awareness marketing, throwing dollars at campaigns without knowing if they work. But what if there’s a better way? In this episode, Ethan and Justin break down Dan Kennedy’s hard-hitting approach to Direct Response Marketing—where every ad, email, or post must deliver measurable results. They dissect the first five of Kennedy’s ten rules, revealing why small businesses can’t afford to waste money on traditional brand awareness tactics. What You Will Learn in This Episode How to structure your marketing so every dollar spent has an ROI How to create an irresistible offer that compels people to act How to apply urgency without resorting to shady sales tactics How to simplify your customer journey so they take action immediately How to track and measure every marketing effort for maximum impact Questions Answered Should small businesses focus on brand awareness or direct response marketing? Why does Dan Kennedy insist that every marketing effort must have a call to action? How can you create urgency in marketing without feeling manipulative? What are the biggest mistakes businesses make when structuring their marketing campaigns? How do you balance selling and building trust with your audience? 🎧 Listen now on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. If you find value in today’s episode, share it with someone who needs to hear it, and don’t forget to subscribe and leave a review!