
S7 Ep.36: Football - Bart Huby & Jacques Foex: How to run a successful football club?
Most football clubs lose money, yet American investors continue to pour capital into the game. What are they seeing that others are missing? And can data and analytics help turn football clubs from passion projects into viable investment opportunities? In this episode, we’re joined by LCP’s football analytics experts Bart Huby and Jacques Foex to explore how football is becoming increasingly data-driven. We discuss what the analytics tools aim to do, and how can analytics be combined successfully with a recruitment and commercial strategy to help successfully run a football club.








