Inspired by Ms Amber Red

Hosted by Amber Guthery

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Episodes

123

Latest episode

Jun 2026

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EN-US

About the show

🎙️ Welcome to "Inspired by Ms Amber Red" Step into a world where the artistry of permanent makeup intertwines with the secrets of life, the intrigue of conspiracies, the mastery of mindset, and the finesse of business. In the heart of Las Vegas, we are the women behind the industry-leading permanent makeup studio Ms Amber Red. We invite you to join us as we discuss topics completely unedited & unfiltered. 💡Business Brilliance: Listen to the stories of many. How we got here, who we are, and where we’re headed. We’re striving to provide connection and build a community of like minded creative individuals while telling inspirational journeys along the way. 🧠 The Mind's Odyssey: Embark on a voyage of self-discovery and empowerment with us. We explore the nuances of mindset, resilience, personal growth, and mental health sharing our own personal stories. 🌆 The Essence of Vegas: Las Vegas, often shrouded in a veil of glamour, has a hidden essence we're eager to uncover. From the vibrant culture to the untold stories of the city, we provide a glimpse into the real Las Vegas. As your hosts, we are passionate about art and creating a powerful safe space for all things creative, celebrating achievements, and fostering an atmosphere of fun and authenticity. Join us on "Inspired by Ms Amber Red" for raw conversations, expert insights, and a touch of Vegas allure. 🎧 Subscribe now to engage in a podcast that transcends expectations, elevating your understanding of beauty, business, and the human experience. 🌟💄✨ #msamberred #inspiredbymsamberred #WomenInLeadership #LasVegasEntrepreneurs

Listen to episodes

60 recent

June 3, 2026Episode 12323 min

PMU Secrets Clients NEED to Know | Inspired by Ms Amber Red

Send us Fan MailWhat if the permanent makeup industry told clients the full truth about what happens years later? 👀In this raw, unfiltered episode of the Inspired Podcast, Ms Amber Red pulls back the curtain on the permanent makeup secrets most artists won’t talk about publicly—but every client SHOULD know before getting brows, eyeliner, or lip blush done.👉 Why yearly touch-ups may actually cause more harm than good over time👉 How repeated yearly permanent makeup procedures increases the risk of scar tissue in the skin👉 Why your friends PMU lasts years and yet yours fades in less than a year (it's all in the needles and techniques)👉 Why almost all healed brows eventually soften into a powdery look as pigment ages in the skin - yes even if you got microblading or nano hairstrokes👉 The reality of healed eyeliner tattoo results (hint: it won’t stay jet black like liquid liner forever)👉 What clients should realistically expect from aging pigment, fading, color shifts, and long-term maintenanceThis episode is packed with insider PMU education, honest artist perspective, and the kind of transparency the cosmetic tattoo industry desperately needs more of. Whether you’re considering permanent makeup, already have cosmetic tattoos, or you’re an artist wanting to better educate your clients—this conversation is a must-listen.Real talk about how permanent makeup actually ages over the years.Have questions or topics you want us to cover next? Leave us a review or send us a message—we want to hear from you.Support the show🎙️ Follow & connect with us:IG: msamberred - https://www.instagram.com/msamberred/TikTok: msamberred - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1FB: msamberred permanent makeup - https://www.facebook.com/MsamberredWebsite: http://www.inspiredbymsamberred.comSupport our podcast here! - https://www.buzzsprout.com/2235069/supportDisclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

May 20, 2026Episode 12221 min

She Touched Up Her Brows Every 3 Months… For a Year (Big Mistake) | Inspired by Ms Amber Red

Send us Fan MailLet’s talk about the brows that should’ve never happened.In this episode we’re following a real 10+ year brow journey that started with microblading… and turned into blurred strokes, heavy pigment buildup, color shifting, and years of correction and removal.We talk about:why oily skin + microblading = disasterhow repeated touch-ups can overload the skin with pigmentthe truth about removal (laser vs. lift)and why patience is the only way to get good resultsIf you’re thinking about getting your brows done—or you’re an artist still learning—this episode could save you years of frustration and thousands of dollars.Support the show🎙️ Follow & connect with us:IG: msamberred - https://www.instagram.com/msamberred/TikTok: msamberred - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1FB: msamberred permanent makeup - https://www.facebook.com/MsamberredWebsite: http://www.inspiredbymsamberred.comSupport our podcast here! - https://www.buzzsprout.com/2235069/supportDisclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

May 6, 2026Episode 12121 min

The Website Scam No One Talks About in the PMU Industry | Inspired by Ms Amber Red

Send us Fan MailThis episode starts chaotic… but ends with gold.Ms Amber Red, Sasha, and Tracy are exposing what happens when you don’t have control over your own website, domain, and client data—and how easy it is to end up stuck, frustrated, and completely dependent on the wrong people.From paying thousands for a site you can’t even edit… to realizing your client data might not even be yours… yeah, it gets real.And then—we flip it.The last part of this episode is packed with rapid-fire website + SEO tips that every PMU artist should know (but most don’t).If you have a website… or plan to… this might be the episode that saves you.Support the show🎙️ Follow & connect with us:IG: msamberred - https://www.instagram.com/msamberred/TikTok: msamberred - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1FB: msamberred permanent makeup - https://www.facebook.com/MsamberredWebsite: http://www.inspiredbymsamberred.comSupport our podcast here! - https://www.buzzsprout.com/2235069/supportDisclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

April 22, 2026Episode 12020 min

$15K for Marketing… Here’s What Happened | Inspired by Ms Amber Red

Send us Fan MailYou know those moments where you realize… yeah, I almost got played? This episode is exactly that.We’re back with Tracy with Be Envied Beauty co for part two, and now we’re getting into the stuff that actually drains artists—marketing scams, overpriced agencies, losing control of your own website, and why depending on the wrong people can quietly wreck your business before it even starts.If you’ve ever thought, “I should just hire someone to do all this for me”… you might want to listen to this first.Because we’re breaking down what’s actually worth it… and what’s straight-up BS.We also get into something even bigger:why learning the basics yourself might be the difference between building a real business… or getting taken advantage of.If you’re in the beauty business (or trying to be), this episode might save you thousands of dollars and a lot of regret.Follow Tracy on IG! - https://www.instagram.com/beenviedbeautyco/Support the show🎙️ Follow & connect with us:IG: msamberred - https://www.instagram.com/msamberred/TikTok: msamberred - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1FB: msamberred permanent makeup - https://www.facebook.com/MsamberredWebsite: http://www.inspiredbymsamberred.comSupport our podcast here! - https://www.buzzsprout.com/2235069/supportDisclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

April 8, 2026Episode 11932 min

Spent $45,000 on PMU Training… & Still Can't Tattoo Faces | Inspired by Ms Amber Red

Send us Fan MailJoin us in this 4-part series where we chat with Tracy from Be Envied Beauty Co. about her journey and so much more!She flew in from Minnesota for training… but what came out of this conversation? Way deeper.In this episode, Tracy gets brutally honest about spending $40K+ on PMU education, still not feeling confident, and almost quitting before even launching. We’re talking shady trainings, broken apprenticeship systems, fake promises, and the real reason so many artists are struggling behind the scenes.If you’ve ever thought about getting into permanent makeup—or you’re already in it and silently questioning everything—this is the episode people don’t want you to hear but need to!Follow Tracy on IG! - https://www.instagram.com/beenviedbeautyco/Support the show🎙️ Follow & connect with us:IG: msamberred - https://www.instagram.com/msamberred/TikTok: msamberred - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1FB: msamberred permanent makeup - https://www.facebook.com/MsamberredWebsite: http://www.inspiredbymsamberred.comSupport our podcast here! - https://www.buzzsprout.com/2235069/supportDisclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

March 25, 2026Episode 11820 min

Before PMU & Business: Our High School Era | Inspired by Ms Amber Red

Send us Fan MailAmber, Jessica, and Sasha rewind all the way back to high school—who we were, what we cared about, and how wildly different life looks now. From grades and boys to partying, growing up fast, and learning lessons we didn’t even realize at the time, this episode is packed with laughs and real reflection.It’s nostalgic, chaotic, and surprisingly deep. If you want to know us beyond the business, this episode is it. 🔥Support the show🎙️ Follow & connect with us:IG: msamberred - https://www.instagram.com/msamberred/TikTok: msamberred - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1FB: msamberred permanent makeup - https://www.facebook.com/MsamberredWebsite: http://www.inspiredbymsamberred.comSupport our podcast here! - https://www.buzzsprout.com/2235069/supportDisclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

March 11, 2026Episode 11714 min

PMU Conferences: Integrity Matters More Than Exposure | Inspired by Ms Amber Red

Send us Fan MailAmber and Sasha talk about the PMU conference world, how Amber chooses events that actually align with the studio values, and why misinformation is a hard no. If Amber’s name is on it, she has to believe in it—period.Amber’s done conferences before… but this one? This one feels different. More intentional. More aligned. More meaningful.🥁Big news: Ms Amber Red has been invited to the UK PMU Conference to demo her iconic bold wing eyeliner—a full-circle moment taking her from Vegas to London UK. And it doesn’t stop there. Sasha’s joining her to bring you all along for the journey, and after the conference? Venice, Italy babayyy!This episode is about values, evolution, and recognizing when an opportunity isn’t just exciting—it’s right.Support the show🎙️ Follow & connect with us:IG: msamberred - https://www.instagram.com/msamberred/TikTok: msamberred - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1FB: msamberred permanent makeup - https://www.facebook.com/MsamberredWebsite: http://www.inspiredbymsamberred.comSupport our podcast here! - https://www.buzzsprout.com/2235069/supportDisclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

February 25, 2026Episode 11640 min

The PMU Industry You Started In? Yeah. It Doesn’t Exist Anymore | Miranda Bofenkamp

Send us Fan MailIn this episode, Amber is joined by another OG artist: Miranda Bofenkamp. Tune in to hear us break down how permanent makeup has actually evolved over the last 10 years—from pigments and techniques to the way clients find, stalk, and choose their artist. Believe it or not clients purchasing behavior has changed and if you don't adapt, you’re probably feeling more and more left behind.We talk trailblazers who paved the way, lessons we learned the hard way, and why adapting isn’t optional anymore if you want to stay booked and relevant.If you’re doing PMU like it’s 2015… this episode might sting (in a good way). 🎧🔥website: www.salonsciences.institutename of school: UNISS (Union National Institute of Salon Sciences)Support the show🎙️ Follow & connect with us:IG: msamberred - https://www.instagram.com/msamberred/TikTok: msamberred - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1FB: msamberred permanent makeup - https://www.facebook.com/MsamberredWebsite: http://www.inspiredbymsamberred.comSupport our podcast here! - https://www.buzzsprout.com/2235069/supportDisclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

February 11, 2026Episode 11517 min

What Does It Mean To Be Successful | Inspired by Ms Amber Red

Send us Fan MailWhat does success actually mean—and who made the rules?In this episode, Amber, Jessica, and Sasha get honest about how their definition of success has completely shifted over the years. From hustle-mode fantasies to real-life priorities, we’re unpacking what used to matter vs what actually does now. Spoiler: it’s not just money, titles, or checking boxes.And fair warning… you will not guess Amber’s retirement dreams. Like—at all.If you’ve ever felt successful on paper but misaligned in real life, this one’s for you. 🎧🔥Support the show🎙️ Follow & connect with us:IG: msamberred - https://www.instagram.com/msamberred/TikTok: msamberred - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1FB: msamberred permanent makeup - https://www.facebook.com/MsamberredWebsite: http://www.inspiredbymsamberred.comSupport our podcast here! - https://www.buzzsprout.com/2235069/supportDisclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.

January 28, 2026Episode 11426 min

From Vegas to San Diego: Rebuilding a PMU Business in a Tough Market | Ashley Hogan Ink

Send us Fan MailWhat does it actually take for a PMU artist to leave a booming city, rebuild from scratch, and build a loyal clientele across state lines? 👀In this episode of Inspired by Ms Amber Red, we sit down with Ashley Hogan Ink — a second-generation permanent makeup artist who’s been in the industry nearly her whole life — to talk about:How she built a massive Vegas clientele, moved to San Diego, and still travels back every few months to serve her loyal clientsWhy true client retention has nothing to do with price… and everything to do with human connectionThe shift from microblading to machine work and why she completely stopped taking new hairstroke clientsThe emotional weight of paramedical tattooing (areolas, scars)What new PMU artists get wrong about client expectations, boundaries, and long-term planningIf you’ve ever wondered how to keep clients for years, how to navigate two markets at once, or how to evolve your services without losing your community, this conversation is going to hit home.🔔 For PMU artists, beauty entrepreneurs, microbladers, cosmetic tattooists, and anyone obsessed with brows, eyeliner, and building a business that actually lasts — tap subscribe, like the episode, and drop a comment telling us your biggest takeaway.Support the show🎙️ Follow & connect with us:IG: msamberred - https://www.instagram.com/msamberred/TikTok: msamberred - https://www.tiktok.com/@msamberred?_t=8We7Q2Gtd0&_r=1FB: msamberred permanent makeup - https://www.facebook.com/MsamberredWebsite: http://www.inspiredbymsamberred.comSupport our podcast here! - https://www.buzzsprout.com/2235069/supportDisclaimer: The views, thoughts, and opinions expressed are the speaker’s own and do not represent the views, thoughts, and opinions of Ms Amber Red & Inspired by Ms Amber Red. The material and information presented here is for entertainment purposes only. “Inspired by Ms Amber Red" name and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, service or view.