Your Marketing SUCKS with Kyle Milan

Hosted by Kyle Milan

Business EducationInterviews guests

Website RSS feed

Episodes

185

Latest episode

Mar 2026

Language

EN-US

About the show

The no-BS podcast for B2B marketing pros who are tired of outdated advice and underperforming strategies. Hosted by Kyle Milan, this show cuts through the noise to reveal exactly what’s working right now to grow pipeline, revenue, and brand authority. Brought to you by Milan Media (M2) —a marketing agency that helps companies dominate their space with marketing that actually works.

Listen to episodes

60 recent

March 31, 202623 min

How To Audit Q1 And Save Your 2026 Revenue

March wraps up Q1, which makes this the right time to take a hard look at how the year is actually starting.In this pre-recorded live session, Kyle and Cristian talk through how to audit Q1 the right way so you are not creating revenue problems for 2026. Most teams look at the top line number and either celebrate or panic. That is not enough. You have to dig into the pipeline, deal movement, win rates, stalled opportunities, and whether your current activity actually supports your goals for the year.If you want predictable growth in 2026, it starts with being honest about Q1 right now.Send us Fan Mail __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:Milan Media: https://milanmedia.comMilan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/Industrial Sales University: https://training.industrialsalesu.com/enroll

March 3, 202637 min

The Difference Between a Full Pipeline and a Healthy Pipeline

Full Pipeline vs Healthy Pipeline | What Most Sales Teams MissJoin Kyle Milan and Cristian for a live session where they dive deep into effective sales techniques and essential sales skills. They discuss the sales process and offer valuable sales tips to help you understand how to sell better. This session provides practical sales training for anyone looking to improve their approach.Send us Fan Mail __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:Milan Media: https://milanmedia.comMilan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/Industrial Sales University: https://training.industrialsalesu.com/enroll

February 5, 202623 min

Scaling Sales Quoting Using HubSpot CPQ to Close Deals Faster

Most companies are still quoting with outdated processes—manual, slow, and full of errors. In this episode, I’ll be joined by Cristian from Milan Media to break down how we're using HubSpot CPQ to streamline sales quoting and close deals faster.We’ll cover:- Why your quoting process is probably costing you deals- How to implement and optimize HubSpot CPQ for speed and accuracy- Real examples from industrial and B2B companies- What your sales team needs to be doing inside HubSpot to stay ahead- How CPQ fits into CRM and sales enablement strategyIf you’re in sales, marketing, or ops and you're tired of quote delays and bottlenecks, this is for you.Send us Fan Mail __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:Milan Media: https://milanmedia.comMilan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/Industrial Sales University: https://training.industrialsalesu.com/enroll

January 6, 202642 min

How to Avoid a 2026 Marketing Dumpster Fire

In this episode, we break down 3 moves you need to make so your 2026 marketing strategy isn’t a dumpster fire:1. AEO (Answer Engine Optimization) — why organic traffic is dropping (hello, zero-click + AI Overviews), and how to start showing up in Google’s AI results and tools like ChatGPT, Perplexity, and Claude.2. Cold email infrastructure — why “send rate” ≠ “deliverability,” what’s changed with ESPs using AI, and how to build outbound systems that actually land in the inbox and start conversations.3. Content in 2026 — why “more content” isn’t the answer anymore, how we’re thinking about standing out, and how to use AI the right way (strategy, analysis, brainstorming) without losing your brand voice.If you want a clean action plan: start with Google Search Console, find the pages/queries that dropped, and optimize the low-hanging fruit for AEO first.Send us Fan Mail __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:Milan Media: https://milanmedia.comMilan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/Industrial Sales University: https://training.industrialsalesu.com/enroll

September 25, 202538 min

Creating an Offer Cold Contacts Can't Resist

Cold email doesn’t have to suck. In this video I jam with Christian about how to turn a “meh” product into something people actually want to click on—without blowing up your domain or spamming the planet. We start with the unsexy stuff (multiple domains, warmups, patience… yeah, I know) and then get into the fun part: crafting an offer that hits the biggest pain, shows real value, adds a little healthy urgency, and makes “yes” the easiest button in the room. No fluff, no novel-length copy—just tight, relevant messages that sound like a human wrote them.We swap real examples—from SaaS to industrial to roofing—and I share the simple skeleton I use when I’m writing cold emails that get replies. If you’ve seen your organic traffic dip thanks to AI overviews/zero-click land, we also talk about how to pivot your hook and offer so you still win attention.Send us Fan Mail __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:Milan Media: https://milanmedia.comMilan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/Industrial Sales University: https://training.industrialsalesu.com/enroll

July 29, 202551 min

Stop Making These 5 Marketing Mistakes in 2025

Milan Media is shifting our live show format—we’re going live once a month instead of weekly. But don’t get it twisted… this isn’t less content, it’s more value. We're going all-in on higher-impact topics, real strategy, and no fluff.In this episode, Cristian and I are breaking down the top 5 marketing mistakes B2B companies are still making in 2025. We see this stuff every day—wasted budgets, poor targeting, stale LinkedIn strategies, zero follow-up—and we’re calling it out.If you’re in B2B marketing and trying to align your sales and marketing teams, get better leads, or finally build momentum online, you need to catch this.We’re not here to sugarcoat anything—we’re here to help you stop doing dumb sh*t and start executing what actually works.Send us Fan Mail __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:Milan Media: https://milanmedia.comMilan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/Industrial Sales University: https://training.industrialsalesu.com/enroll

June 24, 202524 min

Email Marketing That Doesn't Suck

Let’s be honest—most B2B email marketing is garbage. It’s boring, it’s generic, and it gets ignored. If your idea of email marketing is blasting your entire list with product PDFs and calling it a day, this episode is for you.This week, I’m diving deep into what it actually takes to build email campaigns that people want to open. If your current email setup is “send and pray,” I’m going to show you how to fix that. You’ll hear exactly how we build campaigns for clients that drive engagement and real ROI. I’ll show you what’s working right now, why segmentation matters more than you think, and how to align your email strategy with your sales team so you’re not just “marketing”—you’re actually making money.If you’re tired of wasting time on email marketing that doesn’t move the needle, you don’t want to miss this one.Send us Fan Mail __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:Milan Media: https://milanmedia.comMilan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/Industrial Sales University: https://training.industrialsalesu.com/enroll

June 10, 202514 min

May 2025 Monthly Marketing News

In this week’s live session, I’m breaking down the biggest marketing headlines that came out of May 2025 and what they actually mean for industrial companies and B2B marketers.First up, Salesforce just dropped $8 billion to acquire Informatica. I’ll walk you through why that matters, how it’s going to supercharge their AI capabilities, and what it means if you’re using—or competing against—Salesforce.Next, I dig into Google’s latest move: they’re rolling out ads directly into AI search overviews. If you’re wondering how to show up in AI summaries, what this means for SEO and paid search, and where the ad money is going next, I break it all down. I’ve been saying it for a while—this shift is going to redefine digital marketing strategy across the board.And lastly, we talk about Mountain’s IPO, which just brought connected TV advertising front and center. They popped off with a $1.6 billion valuation on day one. That’s huge for small and mid-market advertisers looking to get into streaming platforms like Hulu. This isn’t just a play for big brands anymore—this is where smart companies are heading next.I also touch on geofencing, real-world attribution problems in B2B, and how brands like yours can actually start competing in this new landscape without throwing away your budget.This is the stuff that matters right now if you want to win. If you’re not subscribed, hit the button, turn on notifications, and follow along. We go live every Tuesday at noon Central, no scripts, just real marketing and sales strategy.Let’s get into it.Send us Fan Mail __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:Milan Media: https://milanmedia.comMilan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/Industrial Sales University: https://training.industrialsalesu.com/enroll

May 20, 202518 min

What Makes a High-Converting Landing Page

I’ve seen too many companies waste time and money on landing pages that look good but don’t do a damn thing to drive conversions. If your landing page isn’t moving leads down the funnel, then it’s just a digital brochure—and that’s not going to cut it.In this podcast session, I’m going to walk you through exactly what makes a landing page high-converting. I’ll show you the structure, the messaging, and discuss why people take action...or why they bounce.We’ll get into real examples, break down what works and what doesn’t, and I’ll give you the straight truth about how to turn more traffic into real leads. This isn’t theory. This is what we do every day for b2b companies trying to actually grow.If your landing pages are underperforming or you’re not even sure where to start, this is the session you need.Send us Fan Mail __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:Milan Media: https://milanmedia.comMilan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/Industrial Sales University: https://training.industrialsalesu.com/enroll

May 13, 202526 min

Why Your Sales Process is Losing You Deals

Let me be straight with you...your sales process is probably broken, and it's costing you deals every week. In this episode, I’m going to walk through the real reasons why good opportunities fall apart: slow follow-up, no process, zero accountability, and reps doing their own thing without structure. I’ve seen it over and over...companies blaming marketing, chasing bad leads, or making excuses instead of fixing the actual sales engine. This isn’t theory. It’s what I’ve seen firsthand working with dozens of teams. If you're tired of “pipeline” talk with no results, show up and get hit with the truth. I’ll give you the exact changes you need to make now to stop bleeding deals.Send us Fan Mail __________Subscribe For More Video Content :https://www.youtube.com/kylemilan__________Say Hi on Social:LinkedIn : https://www.linkedin.com/in/kylemilan/Instagram: https://www.instagram.com/kylejmilanFacebook: https://www.facebook.com/KyleJMilan/__________Connect For Business:Milan Media: https://milanmedia.comMilan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/Industrial Sales University: https://training.industrialsalesu.com/enroll