Find partners
Biz & Tech Podcasts — Collaboration Platform
Menu
Submit Podcast
Gym Business - Business for Unicorns Podcast

Gym Business - Business for Unicorns Podcast

Hosted by Michael Keeler

BusinessHealthFitnessInterviews guests
WebsiteRSS feed

Episodes

586

Latest episode

Oct 2026

Language

EN

About the show

The Business for Unicorns Podcast is for brick-and-mortar gym owners who want actionable strategies to grow their business, take amazing care of their clients, and build a life and fitness business they truly love. New episodes every Monday & Friday.

Listen to episodes

60 recent
October 30, 2026Episode 58729 min

Episode 587: From One Gym to Three: How Jacob Billingsley Scaled BASE Sports Performance

To apply for Gym Member Machine's 12 month scholarship, go HERE . Whenever you're ready, here are two ways BFU Can help you build a gym and a life you love: The Unicorn Society: Our flagship mentorship for gym owners with 30 clients or more looking to scale Book a demo call HERE . Leads Engine: Get paid Meta ads, organic lead generation, sales follow-upp, and coaching. Book a demo call (and try it for free) HERE . Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE About Business for Unicorns: Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com.

October 26, 2026Episode 58624 min

Episode 586: How Big Should Your Gym Business Be?

Whenever you're ready, here are two ways BFU Can help you build a gym and a life you love: The Unicorn Society: Our flagship mentorship for gym owners with 30 clients or more looking to scale Book a demo call HERE . Leads Engine: Get paid Meta ads, organic lead generation, sales follow-upp, and coaching. Book a demo call (and try it for free) HERE . Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE About Business for Unicorns: Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com.

October 23, 2026Episode 58522 min

Episode 585: Michael and Mark's Top Hiring Tips

Whenever you're ready, here are two ways BFU Can help you build a gym and a life you love: The Unicorn Society: Our flagship mentorship for gym owners with 30 clients or more looking to scale Book a demo call HERE . Leads Engine: Get paid Meta ads, organic lead generation, sales follow-upp, and coaching. Book a demo call (and try it for free) HERE . Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE About Business for Unicorns: Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com.

October 19, 2026Episode 58422 min

Episode 584: Market to the Person You Once Were

Whenever you're ready, here are two ways BFU Can help you build a gym and a life you love: The Unicorn Society: Our flagship mentorship for gym owners with 30 clients or more looking to scale Book a demo call HERE . Leads Engine: Get paid Meta ads, organic lead generation, sales follow-upp, and coaching. Book a demo call (and try it for free) HERE . Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE About Business for Unicorns: Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com.

October 16, 2026Episode 58324 min

Episode 583: The Retention System That Grew Revenue 40% with Mickey Brueckner

Daxko Exercise is where you write the programming, bill the memberships, and send members to an app with your gym's name on it. One login. Book a demo HERE . Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE About Business for Unicorns: Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com.

October 12, 2026Episode 58230 min

Episode 582: Do Less, But Better: How Max Waldron Built a Gym for People Who Hate Gyms

Whenever you're ready, here are two ways BFU Can help you build a gym and a life you love: The Unicorn Society: Our flagship mentorship for gym owners with 30 clients or more looking to scale Book a demo call HERE . Leads Engine: Get paid Meta ads, organic lead generation, sales follow-upp, and coaching. Book a demo call (and try it for free) HERE . Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE About Business for Unicorns: Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com.

October 9, 2026Episode 58125 min

Episode 581: Andrew Sugerman, CEO of Centr, on Disney, HYROX, and Partnerships that Actually Work

Learn more about the Centr × HYROX ecosystem: For gym owners and operators interested in Centr x HYROX commercial opportunities: learn more HERE . Try the Centr App (includes the only HYROX-certified digital training programs) Whenever you're ready, here are two ways BFU Can help you build a gym and a life you love: The Unicorn Society: Our flagship mentorship for gym owners with 30 clients or more looking to scale Book a demo call HERE . Leads Engine: Get paid Meta ads, organic lead generation, sales follow-upp, and coaching. Book a demo call (and try it for free) HERE . Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE About Business for Unicorns: Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com.

October 5, 2026Episode 58024 min

Episode 580: How Ben Pickard Hired a Coach with Zero Experience

Learn more about BFU Leads Engine HERE . Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

October 2, 2026Episode 57919 min

Episode 579: What to do When Subletting to a Physical Therapist in your Space

Learn more about BFU Leads Engine HERE . Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

September 28, 2026Episode 57822 min

Episode 578: Jesse's Gym Grew While He Was in Greece (Without Burning Out His Team)

Learn more about BFU Leads Engine HERE . Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

Is this your show?

Claim this listing to keep it up to date, reach guests who want to pitch you, and manage bookings with Guestify.

Claim this listing

More Business podcasts

Statera Asset Management

Statera Asset Management

Statera Asset Management

BusinessInvesting
Stocks And Jocks

Stocks And Jocks

Tom Haugh

BusinessInvesting
London Real

London Real

Brian Rose

BusinessInvestingInterviews guests
Work in Progress | Leadership Development for Better Teams, Cultures & Workplaces

Work in Progress | Leadership Development for Better Teams, Cultures & Workplaces

Nikki Lewallen Gregory

BusinessManagementInterviews guests
Better Building With Buck

Better Building With Buck

Jordan

BusinessCareers
In High Alignment with Kerry Walsh

In High Alignment with Kerry Walsh

Kerry Walsh

BusinessEntrepreneurshipInterviews guests