Gym Business - Business for Unicorns Podcast by Michael Keeler

October 2, 2026Episode 57919 min

Episode 579: What to do When Subletting to a Physical Therapist in your Space

Learn more about BFU Leads Engine HERE . Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

September 28, 2026Episode 57822 min

Episode 578: Jesse's Gym Grew While He Was in Greece (Without Burning Out His Team)

Learn more about BFU Leads Engine HERE . Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

September 25, 2026Episode 57749 min

Episode 577: What Successful Gym Owners Are Doing Differently in 2026 (w/ Michael Keeler)

Learn more about BFU Leads Engine HERE . Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

September 21, 202634 min

Episode 576: 45 Memberships in 10 Days of Pre-Sales with John Farkas

Learn more about BFU Leads Engine HERE . Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

September 18, 2026Episode 57531 min

Episode 575: The Perfect Storm: Running a Gym When Everything Goes Sideways with Andrea Lawson

Learn more about BFU Leads Engine HERE . Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

September 14, 2026Episode 57428 min

Episode 574: Your Logo Isn't Your Brand (And Other Hard Truths for Gym Owners) with Mateo Lopez of Kilo

Running a gym shouldn't feel chaotic. Kilo gives gym owners the systems and support to stay on top of leads, keep members engaged, and get back hours every week. It's built to simplify the parts of the business that usually weigh you down. Want a clearer way to run your gym? See why so many BFU gyms use Kilo → https://usekilo.com/book-your-sales-call/ Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

September 11, 2026Episode 57329 min

Episode 573: Best of 2026: From Trainer to CEO w/ Dylan Mayorquin

To grab the updated Marketing Book, click HERE . Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

September 7, 2026Episode 57233 min

Episode 572: Best of 2026: Struggle to Stay Focused? Try This. w/ Mark Fisher

Numberwise is an accounting firm that specializes in the fitness industry. They understand the unique challenges of memberships, payroll, seasonal cash flow, and growth decisions. If you don't know your numbers, how do you know if your business is getting stronger? You can start measuring your financial fitness and build with confidence at BecomeNumberwise.com . Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

September 4, 2026Episode 57130 min

Episode 571: Best of 2026: From Working IN Your Gym to Leading It w/ Ross Oberlin

Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

August 31, 2026Episode 57027 min

Episode 570: Best of 2026: Is Content Marketing a Waste of Time for Gym Owners?

Ready to see what's possible? Visit GymSupps.com to learn more and schedule a free discovery call to see if a custom supplement program is right for your business. Ready to Grow Your Gym? If you're a gym owner with 30+ clients looking to add $5k-$10k/month in the next 90 days, book your FREE Brainstorm Call HERE . About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in their lives. To learn more, check out businessforunicorns.com. Get More BFU In Your Life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE

Gym Business - Business for Unicorns Podcast

About the show

Listen to episodes

Episode 579: What to do When Subletting to a Physical Therapist in your Space

Episode 578: Jesse's Gym Grew While He Was in Greece (Without Burning Out His Team)

Episode 577: What Successful Gym Owners Are Doing Differently in 2026 (w/ Michael Keeler)

Episode 576: 45 Memberships in 10 Days of Pre-Sales with John Farkas

Episode 575: The Perfect Storm: Running a Gym When Everything Goes Sideways with Andrea Lawson

Episode 574: Your Logo Isn't Your Brand (And Other Hard Truths for Gym Owners) with Mateo Lopez of Kilo

Episode 573: Best of 2026: From Trainer to CEO w/ Dylan Mayorquin

Episode 572: Best of 2026: Struggle to Stay Focused? Try This. w/ Mark Fisher

Episode 571: Best of 2026: From Working IN Your Gym to Leading It w/ Ross Oberlin

Episode 570: Best of 2026: Is Content Marketing a Waste of Time for Gym Owners?

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