Interact

Hosted by Josh Haynam

BusinessExplicit

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Episodes

101

Latest episode

Jun 2026

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About the show

A podcast about using quizzes for lead generation and how to build up traffic from content marketing.

Listen to episodes

60 recent

June 16, 202622 min

Holly Marie Haynes: Using Quizzes to Personalize the Customer Journey

In this episode of the Interact Podcast, Josh Haynam sits down with Holly Marie Haynes to discuss how quizzes can help businesses create more personalized customer journeys in an increasingly crowded digital landscape. Holly shares how she uses quizzes to segment her audience, guide potential customers toward the right offers, and gather insights that improve her marketing over time. She explains why buyers are taking longer to make decisions, how personalization builds trust, and why businesses need to move beyond generic messaging to stand out.Josh and Holly also explore how AI, SEO, and content marketing are reshaping the way people discover and evaluate businesses. She shares why she's seeing a shift away from social media dependence and toward building a content ecosystem that includes search, long-form content, email, and quizzes. They discuss how quiz data can reveal valuable audience insights, how to create quiz results that feel personalized without becoming overwhelming, and why trust is becoming one of the most important assets a business can build. This episode offers a practical look at creating a marketing ecosystem that attracts, nurtures, and converts customers over the long term.Learn more: https://www.hollymariehaynes.com/Take the quiz: https://www.hollymariehaynes.com/quiz

June 9, 202615 min

Josh Haynam: How to Create a High-Converting Quiz

In this solo episode of the Interact Podcast, Josh Haynam shares the quiz-building framework that has helped generate more than 100 million leads through quizzes. Drawing from years of experience working with creators, coaches, and businesses, Josh breaks down the key elements of a high-converting quiz, including how to identify the right question to ask, structure personalized outcomes, and create an experience that feels like a one-on-one conversation. He explains why the best quizzes solve a problem that requires a personalized answer and how to design outcomes that resonate with the majority of your audience.Josh also dives into the practical side of quiz strategy, including how to uncover the questions your audience is already asking, write engaging quiz questions, and use quizzes to move engagement from social media and websites onto your email list. He shares why most successful quizzes only need a handful of outcomes, how personalization increases participation, and what separates quizzes that convert from those that get ignored. This episode offers a step-by-step look at how to create a quiz that generates leads, builds trust, and delivers value for your audience.Learn more: https://www.tryinteract.com/

June 2, 202623 min

Scott Keller: 375,000 Email Subscribers with a Birdwatching Quiz

In this episode of the Interact Podcast, Josh Haynam sits down with Scott Keller to break down how a single quiz became a major engine for growth in his business. Scott shares how he created a birdwatching quiz that has generated more than 375,000 email subscribers over six years, dramatically increasing conversions and helping turn a niche passion into a thriving online business. He explains how quizzes improved his email signup rate, what makes a quiz engaging enough for people to complete and share, and why evergreen content continues to deliver results year after year.Josh and Scott also dive into the broader business strategy behind content-driven growth. He shares how he monetizes Bird Watching HQ through affiliate revenue, ads, and email marketing, along with lessons from building a content website that generates passive income over time. They also discuss the long-term value of updating existing content, the cyclical nature of content creation, and how niche businesses can build loyal audiences through useful, highly specific resources. This episode offers a practical look at how quizzes and evergreen content can become lasting assets for audience growth and monetization.Learn more: https://birdwatchinghq.com/Test your wildlife knowledge: https://birdwatchinghq.com/quizzes/

May 26, 202635 min

Caitlin Mahina: How Archetype Quizzes Grew Her Coaching Business

In this episode of the Interact Podcast, Josh Haynam sits down with Caitlin Mahina Green to explore how archetype quizzes became a major growth driver for her coaching business. Caitlin shares how she created feminine and masculine energy quizzes that deeply resonated with her audience and helped people better understand themselves through psychology and self-awareness. She explains why quizzes create such strong emotional connection, how they naturally segment audiences based on interests and identity, and how she uses quiz results to guide people toward the right content and offers.Josh and Caitlin also dive into the psychology behind self-discovery and why archetypes are such a powerful framework for personal growth. She shares insights on audience engagement, email marketing, and the role AI may play in self-development tools moving forward. They also discuss why human insight and emotional connection still matter most, even as technology evolves. This episode offers a practical look at how quizzes can create deeper audience relationships while helping people feel seen, understood, and motivated to grow.Learn more: https://www.thedreamgirlacademy.com/The Feminine Archetypes Quiz: tryinteract.com/share/quiz/6917d44b4ad0926e16982eacTake the Masculine Archetypes Quiz: quiz.tryinteract.com/#/69bd8d9e42544ea43b2649a5

May 19, 202627 min

Sara Currie: Building an Authentic Brand with Video Content

In this episode of the Interact Podcast, Josh Haynam sits down with Sara Currie to unpack what actually makes video content work in today’s crowded digital landscape. With more than 3.3 billion views generated across her work, Sara shares her approach to editing, storytelling, and helping entrepreneurs create videos that feel authentic instead of overly polished or performative. She explains why audiences care more about value and connection than credentials, how creators can improve their video strategy, and why “show, don’t tell” is one of the most important principles in content creation.Josh and Sara also dive into the changing role of AI in media and what it means for creators building personal brands. She shares practical advice for entrepreneurs who want to get started with video without overcomplicating the process, along with lessons from working with major brands and creators like MrBeast. They also discuss the importance of collaboration, understanding what clients actually need, and building content for long-term trust instead of short-term attention. This episode offers a practical look at creating video content that connects, builds credibility, and lasts.Learn more: https://richbear.ca/

May 12, 202624 min

Cindy Bidar: Scaling a Solopreneur Business Without Burnout

In this episode of the Interact Podcast, Josh Haynam sits down with Cindy Bidar to explore how solopreneurs can scale their businesses without getting stuck on the “hamster wheel of doom.” Cindy shares her approach to using data to make smarter business decisions, including how to identify the right marketing channels, improve conversion rates, and focus on the metrics that actually matter. She also breaks down why long-form content is becoming more valuable for visibility and trust, and how creators can adapt as social platforms continue to evolve.Josh and Cindy also dive into the growing tension between AI-generated content and authentic human connection. She explains why storytelling and personal branding matter more than ever, how to create content that feels human in an increasingly automated world, and why perfectionism keeps so many entrepreneurs from publishing consistently. They also discuss sustainable growth strategies for solopreneurs who want to build a business that lasts without burning out. This episode offers a practical look at scaling with clarity, strategy, and content that builds real trust.Learn more: https://cindybidar.com/

May 5, 202629 min

Cierra Robbins: Sales and Marketing for Nutrition Businesses in 2026

In this episode of the Interact Podcast, Josh Haynam sits down with Cierra Robbins to break down how nutrition practitioners can improve their sales and marketing by focusing on what actually drives results. Cierra shares how to use real client conversations to guide your content, why listening to buyers is more valuable than chasing trends, and how creating specific, client-focused messaging can lead to more trust and conversions. She also explains how to shift away from vanity metrics and instead focus on reaching the right audience that is ready to take action.Josh and Cierra also explore the growing role of AI in content creation and where it fits into a modern marketing strategy. She explains why authenticity is becoming more important, not less, and how to use AI as a support tool without losing your voice. They also dive into the mindset side of building a business, including how to avoid comparison, protect your energy, and stay focused on what matters. This episode offers a practical look at how to create content that connects, builds trust, and turns into real business growth.Learn more: https://cierrarobbins.com/#

April 28, 202636 min

Luisa Zhou: Building a Million-Dollar Business with Content

In this episode of the Interact Podcast, Josh Haynam sits down with Luisa Zhou to unpack how she built a million-dollar business starting on the side of her 9-to-5. Luisa shares her journey from electrical engineer to entrepreneur, including how she grew her business to six figures in just a few months before leaving her corporate job. She breaks down her approach to content creation, why consistency and “getting the reps in” matters more than perfection, and how she uses content and email to build long-term relationships that drive sustainable growth.Josh and Luisa also dive into the strategy behind content that compounds over time. She explains how to repurpose content across platforms, adapt to changes in social media over more than a decade in business, and find a format you actually enjoy so you can stay consistent. They also explore the shift from paid ads to organic content, the importance of creating space for deep thinking, and why playing the long game is what separates successful businesses from short-lived ones. This episode offers a practical look at how to build a business that supports both growth and quality of life.Learn more: https://luisazhou.com/

April 21, 202624 min

Sarah Gav/Manychat: How to Use DM Automation

In this episode of the Interact Podcast, Josh Haynam sits down with Sarah Gav to break down how DM automation is changing the way creators grow and monetize online. Sarah shares how tools like Manychat are shifting the focus from “link in bio” to direct, instant conversations, and why that matters for conversion and engagement. She explains how creators can use automation to instantly deliver resources, build stronger connections, and create systems that scale without losing momentum.Josh and Sarah also dive into the bigger shift happening in the creator economy, from brand deals to owning your own products, memberships, and communities. She shares how her background as a professional ballet dancer shaped her discipline and approach to content, and why consistency and passion are critical for long-term success. They also explore how to balance automation with authenticity, and why the future of social media is less about broadcasting and more about building real relationships at scale. This episode offers a practical look at how to turn content into community and create a more sustainable creator business.Learn more: https://www.instagram.com/sarahgav.social/

April 14, 202629 min

Alix Turoff: Building Trust with Nutrition Content

In this episode of the Interact Podcast, Josh Haynam sits down with Alix Turoff to explore how she built a modern nutrition business rooted in both science and content. Alix shares her unconventional path from media and communications into dietetics, and how that background shaped her approach to creating content that actually connects. She breaks down how she repurposes content across platforms, adapts to constant algorithm changes, and uses long-form content and email to build deeper relationships with her audience. She also dives into how she educates her audience on topics like GLP-1 medications, including Ozempic, while maintaining trust, nuance, and credibility.Josh and Alix also dive into the bigger picture of what it takes to build a sustainable online presence in the health space. She explains why short-term engagement metrics matter less than long-term connection, how audience segmentation is shaping the future of content, and why ethical, evergreen content outperforms trends over time. They also discuss the evolving conversation around weight, behavior change, and medication, and how to balance what people want with what they actually need. This episode offers a practical look at building a thoughtful, resilient content strategy that drives both growth and trust.Learn more: https://alixturoffnutrition.com/