Entrepreneur’s Enigma

Lance Cayko is a multi-talented serial entrepreneur, architect, builder, lecturer, and podcaster He has a diverse background in architecture, construction, real estate development and is the co-founder and partner of F9 Productions Inc., a wildly successful design + build firm based in Longmont Colorado, specializing in single family residential, multi-family residential and small commercial projects. Before earning a degree in Building Construction Technology from the North Dakota State College of Science, Lance worked in nearly every trade of construction. He then continued his education and earned a Bachelor of Science in Environmental Design and a Master of Architecture from North Dakota State University, culminating with him graduating at the top of his class and earning the coveted McKenzie Thesis Award for the most outstanding thesis project. After college, Lance worked in various architecture firms and roles in the construction industry before co-founding F9 Productions in 2009 with his business partner Alex Gore. Since then, the company has grown to become one of the premier design + build firms in the region, with a reputation for quality craftsmanship, innovative design, and exceptional customer service. In addition to his work at F9, raises his daughter Kaiya and Lance teaches at the University of Colorado Boulder and his Alma Mater North Dakota State University. He is also a professional fisherman and a philanthropist as the founder and President of Longmont Community Gardens, a non-profit that promotes urban sustainable gardening, education, and community involvement. Lance is also the co-host of Inside the Firm, a popular architectural business podcast that provides insights and advice on architecture, entrepreneurship, and small business ownership. Key Moments [04:42] "Best Gopher: Teenage Roofer's Tale" [08:43] Architectural Career Epiphany [10:59] Cultivating Creativity with Kids [14:29] Self-Employment Commitment [18:01] "Obsessed with Fitness Goals" Find Lance Online https://www.linkedin.com/in/lance-cayko-1227031a/ https://f9productions.com https://insidethefirmpodcast.com If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee or support me on TrueFans.fm → https://gmwd.us/truefans. Follow Seth Online: Seth | Digital Marketer (@s3th.me) Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://indieweb.social/@phillycodehound Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Todd Mitchell, owner of Cybersecurity4biz LLC (a Disabled Veteran-Owned Small Business), is a retired US Navy veteran and cybersecurity expert with over 30 years of experience. He holds a Master’s in Cyber Security Policy, an MBA, several IT Degrees, and certifications in ethical hacking. Todd has contributed to the NIST SP 800 series and helped shape cybersecurity controls for the Department of Defense, government agencies, and industries such as healthcare and finance. As a member of the NIST Small Business Cybersecurity Community of Interest, he shares insights to support the unique cybersecurity needs of small businesses. Todd specializes in helping solopreneurs and micro-businesses in the healthcare, financial, and government contracting industries achieve compliance with regulations like HIPAA, GLBA Safeguard Rule, PCI-DSS, and CMMC 2.0. He also empowers families to protect themselves from identity theft, cyberstalkers, cyberbullies, and online predators through prevention-focused strategies that foster a cyber-safe culture. The inspiration for Cybersecurity4biz came when Todd was in charge of designing software for the US Marine Corps Command and Control and implementing cybersecurity for the Defense Department. A friend’s small business suffered data loss (a DJ got hacked and lost all his music), and Todd was asked to find someone to help him. After searching everywhere Todd realized solopreneurs and small businesses had no access to affordable cybersecurity resources. Despite calling dozens of companies, Todd found no one willing to work with businesses with fewer than 250 computers. Understanding that most small businesses can’t afford or don’t need enterprise-level solutions, Todd decided to fill the gap. After much encouragement from his friend, he left the corporate world to launch Cybersecurity4biz, offering practical, affordable solutions tailored to the needs of solopreneurs and micro-businesses. His mission? The “little guy” helping the “little guy.” Running his own business from home, Todd practices what he preaches, securing his home network and safeguarding client data, even amid the chaos of family IoT devices. Key Moments [04:53] Consolidating Government Software Systems [07:03] DJ Faces Crisis After Ransomware Attack [12:08] Cybersecurity Concerns and Awareness [13:10] Rethinking Modern Parenting Trends [17:45] "Phone for Communication Only" Find Todd Online Website: https://www.cybersecurity4biz.com/ Alignable Profile: https://www.alignable.com/alamogordo-nm/cybersecurity4biz-llc If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee or support me on TrueFans.fm → https://gmwd.us/truefans. Follow Seth Online: Seth | Digital Marketer (@s3th.me) Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://indieweb.social/@phillycodehound Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Dr. Greg Hutchings is the president and co-founder of Lectrolyst, a startup that uses renewable electricity to convert waste carbon dioxide into various chemicals, offering a cost-effective, flexible solution that reduces emissions and produces green chemicals and feedstocks for bio-processing. Prior to co-founding Lectrolyst, Greg was focused on designing and engineering catalysts for better energy conversion, energy storage, and sustainability (including hydrogen production, carbon oxide transformation, lithium-oxygen batteries, lithium-ion batteries, and biomass upgrading). Greg obtained his B.S. in Chemical Engineering from the University of Florida (2010), his Ph.D. in Chemical Engineering from the University of Delaware (2015), and completed postdoctoral training at Yale University (2018). He also completed a Postdoctoral Innovation Fellowship through Horn Entrepreneurship at the University of Delaware after returning to co-found Lectrolyst. Key Moments [03:51] Turning CO2 into Useful Products [07:40] Unexpected Entrepreneurial Journey [11:50] "Unexpected Path in Electrochemistry" [14:42] Innovative Electro Agriculture Exploration [18:18] Carbon Emissions: Is It Too Late? [21:03] Entrepreneurial Balance & Reset Find Dr. Greg Online https://lectrolyst.com If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee or support me on TrueFans.fm → https://gmwd.us/truefans. Follow Seth Online: Seth | Digital Marketer (@s3th.me) Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://indieweb.social/@phillycodehound Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Anthony launches, scales, and sells businesses—and now he's on a mission to help other founders do the same. As the host of his own podcast, How To Founder, he and his cohost deliver twice-weekly deep dives and practical advice on the challenges founders face. With seven companies launched and six successful exits—including two to public companies—Anthony offers seasoned entrepreneurial insights across Tech, AI, Consumer Goods, Services, and Manufacturing. Key Moments [06:07] "Entrepreneurial Tips Podcast" [09:09] Starting Podcast: Embrace Imperfections [12:57] Entrepreneurship Insights and Reflections [13:56] AI's Unprecedented Business Impact [17:08] "Thriving Under Pressure" [23:11] "Unfiltered Video Editing Insight" Find Anthony Online https://www.howtofounder.com/ https://www.linkedin.com/in/anthonyfranco/ If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee or support me on TrueFans.fm → https://gmwd.us/truefans. Follow Seth Online: Seth | Digital Marketer (@s3th.me) Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://indieweb.social/@phillycodehound Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Brad Storm's passion behind the mic has transformed into Brad Storm VO, where he creates exceptional audio and video content. With over a decade of experience in the field of voiceovers and video production, he crafts professional content for clients worldwide. Since 2013, his company has excelled in grasping the essence of each project and delivering content that stands head and shoulders above the rest. The satisfaction of helping clients meet their deadlines with top-quality audio and video fills him with joy. Brad's journey began in the world of radio, where he developed, produced, and served as the on-air talent for the show "Between the Ropes," broadcast on 90.5 FM WUOG in Athens, Georgia. "Between the Ropes" showcased a diverse array of professional wrestling talent from the Southeast. During this period, he ventured into the squared circle as a ring announcer, introducing various athletes into the world of combat. He continued his journey with internships at World Championship Wrestling, where he played a role in the promotions department and supported numerous video shoots for pay-per-view events. His experience expanded further with an internship at 790 AM "The Zone," where he assisted in communications, live remotes, and managing phone lines. His educational background includes a degree in Journalism and a minor in English from the University of Georgia. He was an active member of the DiGamma Kappa broadcasting society during his time at the university. Post-graduation, he joined the ranks of the firefighter brotherhood. During his tenure as a firefighter, he melded his communication skills with his firefighting knowledge to educate on fire safety, train new recruits, and assess fire scenes for effective offensive and defensive strategies. In 2011, he sought to deepen his understanding of radio and broadcasting by attending the Connecticut School of Broadcasting. It was during this time that he discovered his passion for voiceovers and honed the art of operating a successful podcast with MMA Mayhem Radio. His extensive experience in live interviews is evident through his work with MMAMayhemRadio.com and Rampage Pro Wrestling. In 2013, he was recognized as the Critics' and Fans' Choice for MMA Journalist of the Year by GeorgiaFighters.com, all while working with MMA Mayhem Radio. Key Moments [04:54] Witnessing WCW Legends Live [07:35] "Radio Comfort to Wrestling Intern" [10:29] Pursuing Broadcasting Career Transition [13:41] "Bout at Thanksgiving Bash" [17:33] "Building Trust for Referrals" [20:20] "Exciting Entrepreneurial Learning Journey" [23:12] Join Free Casting Call Group Find Brad Online https://linktr.ee/BradStorm If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee or support me on TrueFans.fm → https://gmwd.us/truefans. Follow Seth Online: Seth | Digital Marketer (@s3th.me) Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://indieweb.social/@phillycodehound Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Doug Katz is a disabled veteran, a knife maker, and the CEO of NULU. He is on a mission to change the way people cut and think about cutting while helping individuals overcome challenges that inhibit their ability to perform kitchen tasks. Doug achieves this with the NULU. The NULU is an adaptive knife that Doug and his team are bringing to the disabled community to assist in gaining and maintaining independence for food preparation, as well as improving diet, nutrition, health, and well-being. The best part is that it also works incredibly well for able-bodied individuals or those aging into disability due to senior maladies such as arthritis. Their patent-pending design changes the nature of cutting by better placing the control and cutting areas for more efficient and ergonomic use. Through its multi-blade, multi-grip, customized-use design, the NULU provides users with the ability to grip and cut in the way that best suits their individual needs and limitations. It is truly a transformational approach that they want to get into the hands of anyone who can benefit. Doug is also active in the lending industry with a boutique practice where he provides residential loans for both owner-occupancy and investment. Through OnTime Mortgage, he offers all types of loans for buyers and homeowners, with a focus on veterans. Additionally, through his company, Redleg Funding, he provides business-use residential loans for investors, such as hard money, renovation, and DSCR loans. Key Moments [05:06] "The Unsung Role of Artillery" [08:34] Crafting Knives with Purpose [10:32] "Knife Design and Mechanics" [13:29] Raising Funds for Knife Business [18:39] "Life's Urgency: Live Deliberately" Find Doug Online https://linktr.ee/dougkatz If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee or support me on TrueFans.fm → https://gmwd.us/truefans. Follow Seth Online: Seth | Digital Marketer (@s3th.me) Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://indieweb.social/@phillycodehound Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Melanie Borden is a digital marketing and LinkedIn power house. She uses the strategy and tools she built for herself to help other Founders, C-suites, and executives align their real-life expertise and LinkedIn presence to create opportunities and relationships at scale. Melanie has worked with over 150+ brands, including C-suite executives, companies, and non-profits, to expand their reach, amplify their messaging, and increase their marketing effectiveness. Along the way, she has been featured in or quoted in LA Weekly, Entrepreneur, Good Morning America, Adello, Daily Mail, CXO Outlook, The Epoch Times, Working Mother Media, Hip New Jersey, New York City Biz List, Fast Company, and most recently, the Wall Street Journal. She is also a member of The Forbes Agency Council. Melanie works best when combining her team of LinkedIn community managers, creative writers, and designers with an in-house team of marketers, providing a consistent presence and fast impact on this platform. In the past few years, she has helped executives use LinkedIn to: – Sell-out professional conferences – Create new sales opportunities – Quadruple annual revenue – SKYROCKET their reach and visibility – Land board seats – Launch new books (Plus, she has helped a few optimize their profiles as they plan for their next move.) When one is ready to go from lurking to leveraging on LinkedIn, Melanie is available to talk. Additionally, if anyone wants to build in public on LinkedIn, they can consider joining the Human to Brand Community and Course. They can build their personal brand, learn how to maximize LinkedIn, and join monthly LIVE coaching sessions with Melanie. Every new member gets a 1:1 with her. Key Moments [03:44] Surviving 2020 Layoffs [06:42] "Pandemic Journey: From Overwork to Opportunity" [11:06] "Choosing Remote Work for Family" [15:32] Driven by Experience and Resilience [16:52] "Five-Year Focus Rule" Find Melanie Online humantobrand.com If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee or support me on TrueFans.fm → https://gmwd.us/truefans. Follow Seth Online: Seth | Digital Marketer (@s3th.me) Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://indieweb.social/@phillycodehound Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Pat Thompson spends most of his time helping early-stage companies create their communication strategies. He started his career doing PR/Marketing for emerging technology companies in San Francisco and went on the be the editor of the North American Region for a tech publication called CoinGeek.com before diving head-first into the world of early-stage start-up investing and support at two start-up incubators. Afterward, he launched the Bootstrap First incubator, helping idea-stage founders and pre-revenue businesses in the Philadelphia area go from initial concept to early adopter launch in 100 days. Pat still helps a few early-stage founders on their journey to early adopter launching and growth but is currently spending most of his time doing communications about consumer-facing artificial intelligence for a media agency in London as he prepares to take his next step in his career (entering law school in fall 2025 so that he can better-help businesses navigate their legal obstacles). If Pat isn't spending his time learning about new technologies and business frameworks, then he is probably roasting coffee, collecting watches, snowboarding somewhere on the east coast, or watching college basketball. Key Moments [05:14] "First Job at Verma Media" [09:38] Startup Sympathies: Lessons Learned [10:16] Bootstrap Incubator for Early Startups [13:46] Empathy-Driven Problem Solving Find Patrick Online https://www.linkedin.com/in/bootstrappat/ If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee or support me on TrueFans.fm → https://gmwd.us/truefans. Follow Seth Online: Seth | Digital Marketer (@s3th.me) Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://indieweb.social/@phillycodehound Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Patrick O’Donnell, is a retired City of Milwaukee police sergeant with 25 years of street experience, where he supervised various special units and investigated major felonies. He’s the author of ten books, including his upcoming thriller, The Good Collar. He hosts the popular Cops and Writers Podcast and runs a 7,500-member Facebook group for crime writers. He has also hosted true crime television documentaries and has consulted with crime writers for their books and screenplays. O’Donnell lives in Wisconsin where he enjoys working out, riding his Harley, and spending time with family. Key Moments [05:53] Beat Cops Know Their Neighborhood [06:44] Crime Identification Simplified [12:28] CSI Tech Myths Debunked [13:33] Garage Security with Video Cameras [17:50] Reluctant Urban Pursuit [22:19] Self-Publishing: The Glorified PDF Journey [23:25] Unexpected Literary Journey [28:44] Entrepreneurial Mobility Boosts Productivity Find Patrick Online Website: https://copsandwriters.com Facebook: https://www.facebook.com/patrick.odonnell.526438 Instagram: https://www.instagram.com/odauthor TikTok: https://www.tiktok.com/@piddyod Amazon Author Page: https://www.amazon.com/stores/Patrick-ODonnell/author/B01N1RBP40 YouTube: https://www.youtube.com/@patrickodonnell7928 If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee or support me on TrueFans.fm → https://gmwd.us/truefans. Follow Seth Online: Seth | Digital Marketer (@s3th.me) Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://indieweb.social/@phillycodehound Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Mordy is the founder of Unify, a brand development consultancy. He's also the Head of SEO Brand at Wix and a communications advisor for Semrush. Renowned for his history of repositioning brands successfully, Mordy is also the author of numerous SEO studies, a frequent conference speaker, and sits behind the mic of the SERP's Up podcast. Key Moments [05:26] MLB App Spoiler Mishap [07:32] SEO vs Brand: Longtime Focus [12:34] "Morty: Unfiltered Brand Champion" [16:01] Success Amidst Bureaucratic Constraints [18:26] Embracing Independence: A Mental Shift [21:03] "Trust Your Intuitive Frameworks" Find Mordy Online https://www.unifybrandmarketing.com/ https://www.linkedin.com/in/mordyoberstein/ https://www.wix.com/seo/learn/podcast If you’re enjoying Entrepreneur’s Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you’re getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee or support me on TrueFans.fm → https://gmwd.us/truefans. Follow Seth Online: Seth | Digital Marketer (@s3th.me) Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://indieweb.social/@phillycodehound Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices