Welcome to the Dog Grooming Business Help & Support podcast, your go-to resource for everything you need to succeed in the dog grooming industry. Whether you're an aspiring business owner looking to start your own grooming business or a seasoned professional aiming to refine your business skills, mindset and expand your clientele, this podcast is here to offer valuable insights, practical tips, and expert advice. Join us as we delve into a variety of topics essential to running a successful dog grooming business. From diversifying your business and understanding pet behaviour to navigating the intricacies of business management and marketing, we've got you covered. Each episode features industry experts, experienced groomers, and business strategists who share their knowledge and experiences to help you thrive. Tune in and discover how to enhance your services, build a loyal customer base, and achieve your business goals. Subscribe now and take the first step towards growing a profitable and fulfilling dog grooming business. Let's make your passion for pets a pathway to success! A big thank you to our sponsor Lopay (www.lopay.com). If you would like to try out Lopay you can have £2500 of free processing fees using this link https://merchant.lopay.app/ref/PETPASSION2500
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June 12, 20261 hr 5 min
40 Years in Dog Grooming: Confidence, Pricing & Building a Career That Lasts
In this episode, Bill chats with Pam Rowley of Best Friends Pets as she celebrates an incredible 40 years in dog grooming. From starting out in the days of “poodle parlours”, Yellow Pages adverts and hand shears, to becoming an educator, examiner and long-standing business owner, Pam shares a fascinating look at how the grooming industry has changed over the decades.This conversation explores the evolution of grooming equipment, training, customer expectations, marketing, pricing and professionalism. Pam also shares honest reflections on what it takes to build confidence as a groomer, charge your worth, adapt as the industry changes, and keep your passion for dogs at the heart of your business.A brilliant episode for groomers who want perspective, reassurance and a reminder that grooming can be a long-term, rewarding and well-paid career when you believe in your skills and treat yourself as a professional.As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.You can find out more and sign up for Lopay here:https://merchant.lopay.app/ref/PETPASSION2500Listeners of this podcast get £2500 of fee-free transactions.And if you’d like support building a stronger, more profitable grooming business, visit:https://petpassiontoprofit.com/
May 29, 20261 hr 4 min
The Hairy Universe of Hand Stripping: Saving a Dying Grooming Art
In this episode, Bill is joined by Mia Overnas and Carola from GroomerDK UK to talk about their upcoming book, The Hairy Universe of Hand Stripping.Together, they explore why hand stripping is such an important but often misunderstood grooming technique, and why it is at risk of becoming a dying art. Mia and Carola share the inspiration behind the book, the knowledge gaps they see in the grooming industry, and why understanding the science behind coat care can give groomers more confidence with both dogs and their owners.The conversation covers everything from coat anatomy, genetics, common myths, pricing hand stripping properly, working with breeders, managing client expectations, and why groomers need reliable education rather than just opinion-led advice from social media.Whether you are a groomer wanting to build confidence with hand stripping, an owner of a hand-stripped breed, or simply passionate about preserving specialist grooming skills, this episode is packed with insight, encouragement, and plenty of “don’t panic” moments.To order the book on release visit their website or the Great British Bookshop and https://groomerdkusa.com/ (US Purchases)As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.You can find out more and sign up for Lopay here:https://merchant.lopay.app/ref/PETPASSION2500Listeners of this podcast get £2500 of fee-free transactions.And if you’d like support building a stronger, more profitable grooming business, visit:https://petpassiontoprofit.com/
May 22, 202658 min
Creative Grooming, Colourful Poodles & Charging What You’re Worth with Katie Darcey
In this episode, Bill is joined by Katie Darcey from Katie Grooms Dogs for a colourful conversation about life as a dog groomer, building confidence in your pricing, setting boundaries, and finding your own path in the industry.Katie shares her journey from canine hydrotherapy into grooming, her experience in corporate salons, and how she built her own business after relocating to Devon. She talks openly about charging properly, choosing the right clients, protecting your body and your time, and why pricing your work well can give you more freedom in both business and life.The conversation also dives into Katie’s world of creative grooming, including how her poodle Joey became known for his bold, colourful designs, what goes into planning creative grooms, and why safety, product knowledge, coat condition, and the dog’s temperament all matter.Katie also shares tips for left-handed groomers, the importance of great prep work, handling dogs safely, and what groomers can expect from her one-to-one training and creative grooming workshops.A fun, honest and inspiring episode for groomers who want to grow their skills, charge with more confidence, and maybe even add a little colour along the way.Find Katie online here:https://www.facebook.com/p/Katie-Grooms-Dogs-Grooming-Education-by-Katie-100090731677949/https://www.instagram.com/katie.grooms.dogs/As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.You can find out more and sign up for Lopay here:https://merchant.lopay.app/ref/PETPASSION2500Listeners of this podcast get £2500 of fee-free transactions.And if you’d like support building a stronger, more profitable grooming business, visit:https://petpassiontoprofit.com/
May 15, 202657 min
Bill talks Pricing, Profit & The Pet Pro Expo with Vicki from The Pet Accountant
In this episode, Bill is joined by Vicky Clark from The Pet Accountant for a no-nonsense conversation about pricing, profit, numbers, and the realities of running a pet business.They dive into why pet professionals need to stop copying everyone else’s prices, why small £3 or £5 increases often are not enough, and why knowing your numbers is essential if you want to build a sustainable business. Vicki shares her thoughts on pricing properly, working with the right clients, breaking through the VAT threshold, and why Making Tax Digital may be more “Making Tax Difficult” for many business owners.Bill and Vicki also chat about Crufts, trade stands, strange encounters behind the stand, the value of networking, and what pet professionals can expect from this year’s Pet Pro Expo in Birmingham.Expect plenty of laughs, honest opinions, business lessons, and practical reminders that if you want to grow your pet business, you need to understand your numbers, charge properly, and surround yourself with people who push you forward.As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.You can find out more and sign up for Lopay here:https://merchant.lopay.app/ref/PETPASSION2500Listeners of this podcast get £2500 of fee-free transactions.And if you’d like support building a stronger, more profitable grooming business, visit:https://petpassiontoprofit.com/If this episode inspired you to take control of your pricing and finances, make sure you subscribe and share it with another groomer who’s ready to level up.
May 8, 20261 hr 14 min
Perception of Value: The Business Shift Every Groomer Needs
In this episode, Bill sits down with Shayla Knipe and Chris Phillips from Stylish Canine in Australia https://www.stylishcanine.com.au/ for an honest and inspiring conversation about pricing, perception of value, burnout, customer experience, and what it really takes to build a premium grooming business.Shayla shares her incredible 20+ year journey through the animal industry — starting as a veterinary nurse before becoming one of Australia’s most recognised and awarded canine stylists. Her passion for learning led her into canine psychology, nutrition, handling, grooming competitions, and eventually onto the world stage representing Australia in Belgium at the World Grooming Championships as the Australian Groom Team Terrier Specialist.Listeners may also recognise Shayla from Channel 7’s Pooch Perfect with Rebel Wilson, where she showcased the skill, pressure, and artistry required to compete at the highest level of dog grooming.Alongside Chris — whose background in customer service and business helped shape the Stylish Canine brand — the conversation dives deep into the realities of running grooming salons, managing teams, overcoming burnout, and learning how to charge properly for the value you provide.Together they discuss:Why groomers undervalue themselvesThe mindset shift behind premium pricingUnderstanding customer perception of valueCreating luxury experiences without unnecessary expenseBuilding salon culture and customer loyaltyManaging burnout and overbookingLearning from business mistakes and financial challengesMentorship, mindset, and continual growthWhy community matters more than trophiesShayla also opens up about stepping away from the traditional high-volume salon model in 2026 to return to her roots — creating a private studio focused on quiet artistry, education, mentorship, and raising the next generation of leaders within the grooming industry.This episode is packed with practical business insight, real-life experience, and powerful mindset shifts for groomers who want to grow sustainably while creating a business they truly love.For more information and contact links for Shayla & Chris please visit the website https://www.shaylaknipe.com.au/As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.You can find out more and sign up for Lopay here:https://merchant.lopay.app/ref/PETPASSION2500Listeners of this podcast get £2500 of fee-free transactions.And if you’d like support building a stronger, more profitable grooming business, visit:https://petpassiontoprofit.com/If this episode inspired you to take control of your pricing and finances, make sure you subscribe and share it with another groomer who’s ready to level up. 🐾
April 24, 202653 min
From Electricians to Groomers: Pricing, Profit & Working Less
What does it really take to turn grooming into a profitable, flexible business?In this episode, Bill continues the conversation with Amy and Matt from Hazel Grove Hound and Feline, diving deeper into how they built a successful grooming business after leaving their careers as electricians.This time, the focus is on the numbers, decisions and mindset shifts that helped them go from uncertainty to confidence.They share:How they overcame fear around pricing and charging properlyThe importance of understanding your business financesHow raising prices didn’t lose them clients – but improved the businessWhy adding services like cat grooming and teeth cleaning made a differenceHow they’ve managed to work fewer days while earning moreOne of the biggest lessons from this episode is that success in grooming isn’t just about skill – it’s about running your business properly.Amy and Matt show that when you understand your numbers, price correctly and adapt your services, you can build a business that gives you both financial stability and personal freedom.If you’re feeling stuck, underpaid or overworked, this episode will give you a clear example of what’s possible with the right approach.As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.You can find out more and sign up for Lopay here: https://merchant.lopay.app/ref/PETPASSION2500Listeners of this podcast get £2500 of fee-free transactions.And if you’d like support building a stronger, more profitable grooming business, visit: https://petpassiontoprofit.com/If this episode inspired you to take control of your pricing and finances, make sure you subscribe and share it with another groomer who’s ready to level up. 🐾
April 17, 202657 min
Supporting SEN Families: A Conversation Every Groomer Should Hear
As pet groomers, we work with people from all walks of life – and that includes families navigating challenges we may not always see or fully understand.In this episode, Bill is joined by Danielle Gardner to talk about the realities of being a parent to a child with special educational needs (SEN).While this might feel outside the usual “business” conversation, it’s an important one – because understanding your clients better helps you run a more compassionate, professional and inclusive grooming business.Danielle shares her personal journey and opens up about:The emotional and practical challenges of raising a child with SENWhy everyday tasks can be more complex than they appearThe importance of patience, understanding and flexibilityHow support networks can make a huge differenceWhy parents often have to advocate strongly for their childrenFor groomers, this episode is a reminder that behind every booking is a person with their own story.Something as simple as clear communication, kindness or flexibility with appointments can make a real difference to families dealing with additional pressures.It also highlights the importance of looking after your own wellbeing – because you can’t support others effectively if you’re burnt out yourself.This is a powerful conversation that encourages empathy, awareness and a more human approach to running your business.As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.You can find out more and sign up for Lopay here: https://merchant.lopay.app/ref/PETPASSION2500Listeners of this podcast get £2500 of fee-free transactions.And if you’d like support building a stronger, more understanding and more profitable grooming business, visit: https://petpassiontoprofit.com/If this episode gave you a new perspective, make sure you subscribe and share it with another groomer who cares about creating a better client experience. 🐾
April 10, 20261 hr 6 min
TikTok for Groomers: How to Get More Clients Without Dancing
Think TikTok isn’t for you? Think again.In this episode, Bill is joined by Ciara Attwell to break down how pet groomers can actually use TikTok to grow their business – without feeling awkward or overwhelmed.Ciara shares her journey from complete beginner to building a strong online presence, and explains how groomers can do the same using what they already do every day in the salon.They cover:Why TikTok is a powerful tool for attracting new clientsThe importance of posting consistently (even if it’s simple content)Why engagement matters more than follower numbersHow to turn everyday grooming into content ideasUsing trends and current topics to boost visibilityThe key message? You don’t need to go viral or be “perfect” – you just need to show up regularly and be real.For groomers, TikTok can be one of the easiest ways to build trust, showcase your work and stand out locally.If you’ve been unsure where to start with social media, this episode will give you the confidence and clarity to give it a go.As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.You can find out more and sign up for Lopay here: https://merchant.lopay.app/ref/PETPASSION2500Listeners of this podcast get £2500 of fee-free transactions.And if you’d like support building a stronger, more profitable grooming business, visit: https://petpassiontoprofit.com/If this episode gave you the push to start posting, make sure you subscribe and share it with another groomer who’s ready to grow their visibility online. 🐾
April 3, 20261 hr 9 min
Simple Systems, Better Salon: How to Run Your Grooming Business More Efficiently with Marianne Page
Do you feel like your business depends on you for everything?If you’re constantly firefighting, answering questions and dealing with the same issues over and over again, the problem might not be your team… it might be your systems.In this episode, Bill is joined by business coach and author Marianne Page, to talk about her book Simple, Logical, Repeatable and how systems can completely change the way you run your grooming business.They break down:Why most grooming businesses lack clear systemsHow simple routines and checklists can reduce daily stressWhat the MC Freedom System is and how it worksHow to build a team that doesn’t rely on you for every decisionWhy consistency improves both client experience and business growthMarianne shares lessons from her time working with McDonald’s, showing how even small grooming salons can benefit from structured, repeatable processes.Because when your business runs on systems instead of memory, everything becomes easier – from training staff to delivering a consistent service to every client.If you’re feeling overwhelmed or stuck in the day-to-day running of your salon, this episode will help you step back and start building a business that works without you being involved in everything.As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.You can find out more and sign up for Lopay here: https://merchant.lopay.app/ref/PETPASSION2500Listeners of this podcast get £2500 of fee-free transactions.And if you’d like support building a stronger, more profitable grooming business, visit: https://petpassiontoprofit.com/If this episode helped you see where your systems could improve, make sure you subscribe and share it with another groomer who’s ready to make their business simpler and more efficient. 🐾
March 27, 202652 min
From Electricians to Groomers: Building a Better Life Through Dog Grooming
What if switching careers could give you more freedom, better income and a lifestyle you actually enjoy?In this episode, Bill speaks with Amey and Matt, who made the bold move from working as electricians to building a successful dog grooming business.Their story will sound familiar to many groomers, starting fresh, learning on the go and figuring out how to turn a skill into a profitable business.They share:Why did they decide to leave their old careers behindThe reality of starting out in the grooming industryHow they approached pricing to make the business work financiallyWhat they did to attract and retain clientsHow they’ve created a better work-life balance by working smarter, not harderOne of the biggest takeaways from this episode is that grooming doesn’t just have to be a job – it can be a complete lifestyle upgrade when done right.Amey and Matt’s journey shows what’s possible when you’re willing to take a risk, adapt quickly and build your business with intention.If you’ve ever thought about changing direction, growing your current business or creating more freedom in your life, this episode will give you both inspiration and practical insight.As always, I'd like to thank the podcast sponsor, Lopay, the low-cost payment platform that helps you keep more of the money you earn.You can find out more and sign up for Lopay here: https://merchant.lopay.app/ref/PETPASSION2500Listeners of this podcast get £2500 of fee-free transactions.And if you’d like support building a stronger, more profitable grooming business, visit: https://petpassiontoprofit.com/If you enjoyed this episode, make sure you subscribe and share it with someone who’s thinking about starting – or reinventing – their grooming journey. 🐾
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