DIVERSIFIED GAME

Hosted by Kellen Kash Cache Coleman

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919

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Jun 2026

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Diversified Game is where experts, entrepreneurs give their best advice in business. Hosts Kellen "Kash" Coleman.

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June 16, 202641 min

How Shameem Shah Is Helping Businesses Win With Agentic AI | Xpentor

How Shameem Shah Is Helping Businesses Win With Agentic AI | XpentorShameem Shah | Founder & Tech Advisor, Xpentor (Bud Lake, NJ)LinkedIn: Xpentor (search E-X-P-E-N-T-O-R)Website: www.xpentor.comConnect & Inquire: via LinkedIn or the Xpentor website"AI is just refrigeration for us. Now, are you going to create your own Coca-Cola?" — Shameem ShahWhat separates a real, scalable AI build from something you slapped together on a no-code tool? On this episode of Diversified Game, Kellen Coleman sits down with Shameem Shah, founder of Xpentor, a software and technology consulting firm out of New Jersey serving insurance, higher education, NGOs, and government since 2008.Shameem breaks down the shift from generative AI to agentic AI, why most no-code builds fail to scale without the right data model and architectural foundation, and how his team uses AI to crush compliance and speed-to-market in the insurance industry.We get into his internal tool Cognax, real use cases from medical colleges to underwriting, why an MVP at $2,000 to $5,000 beats a blind $100,000 commitment, and his big-picture take on where AI is taking all of us.No surface-level hype. Real architecture, real problems, real solutions.Learn the mindset and moves that lead to real results. Please visit my website to get more information: http://diversifiedgame.com/🔔 Don't forget to subscribe to my channel for more updates.https://www.youtube.com/@DiversifiedGamePodcast/?sub_confirmation=1🔗 Support Me Here!Patreon: https://www.patreon.com/profile?u=15553364🔗 Stay Connected With Me.Facebook: https://web.facebook.com/GAMEDIVERSIFIED/Twitter (X): https://x.com/gamediversifiedLinkedIn: https://www.linkedin.com/company/gamediversifiedWebsite: http://diversifiedgame.com/📩 For business inquiries: KELLEN@COLEMANPRFIRM.COM=============================🎬 CHAPTERS:00:00 Welcome to Diversified Game02:04 What Kellen does — fixing problems, AI consulting03:38 Common ground: serving government without chasing contracts07:00 Meet Shameem Shah — Xpentor, New Jersey, since 200810:04 Who this is for: insurance, higher ed, NGOs, government11:36 Generative AI vs agentic AI explained12:10 Why no-code tools don't scale without a foundation17:00 How AI separates winners from losers in insurance19:50 Compliance, speed-to-market, and 50-state rules22:08 Would a serious programmer use Lovable24:00 Why the data model comes first25:21 What Xpentor does that Claude alone can't29:00 From data entry to narration — the medical college case30:31 Pricing: start with a $2,000 to $5,000 MVP34:33 Where are we going — AI as the new refrigerator38:03 East Bay, Amazon, and the businesses that adapt39:07 Community: small companies surviving together41:19 Reaching Apex Accelerators, SCORE, and SBA44:08 Where to find Shameem and Xpentor=============================🔎 Related Phrases:Shameem Shah, Xpentor, Agentic AI, Generative AI, AI Consulting, Enterprise Architecture, Insurance Technology, Insurtech, Higher Education Technology, AI Compliance, No Code Scalability, Data Models, AI For Business, Cognax, Small Business AI#ShameemShah #Xpentor #AgenticAI #AIConsulting #Insurtech #EnterpriseArchitecture #AIforBusiness #GenerativeAI #TechConsulting #DataModels #AICompliance #SmallBusinessAI #DiversifiedGame #FutureOfAI #ScalableAIDGP&x% 👊🏿

June 13, 202650 min

How Michael Clarke Went From Math Teacher to Building Escrow Tech for Africa | TrustLock Pay

How Michael Clarke Went From Math Teacher to Building Escrow Tech for Africa | Trust Lock PayHow Michael Clarke Went From Math Teacher to Building Escrow Tech for Africa | TrustLock PayMichael Clarke | Founder, Dada Inc. (subsidiary: ASICS) | Creator of TrustLock PayLinkedIn: Michael Clarke (search Dada Inc. / TrustLock Pay)Email: mclarke@dadainc.comConnect & Inquire: mclarke@dadainc.com"Sending money on blind trust and gambling is not the way to go." — Michael ClarkeWhat happens when a Jamaican-born math teacher in Broward County decides to solve one of the biggest problems in African trade? On this episode of Diversified Game, Kellen Coleman sits down with Michael Clarke, physics graduate, decade-plus math educator, and founder of Dada Inc., builder of TrustLock Pay, an AI and blockchain escrow platform built to let strangers do cross-border business without getting scammed.Michael breaks down his journey from the crypto space in 2021 to buying land in Rwanda, why he pivoted from a "cool app" to solving a real trust gap, and how he uses AI, smart contracts, and stablecoins to hold funds like escrow until both sides deliver. We get into why he chose Kenya over Jamaica, teaching kids to build apps, the future of math in the AI era, and his plan to partner with governments to make this the gold standard.No surface-level hype. Real builders, real problems, real solutions.Learn the mindset and moves that lead to real results. Please visit my website to get more information: http://diversifiedgame.com/🔔 Don't forget to subscribe to my channel for more updates.https://www.youtube.com/@DiversifiedGamePodcast/?sub_confirmation=1🔗 Support Me Here!Patreon: https://www.patreon.com/profile?u=15553364🔗 Stay Connected With Me.Facebook: https://web.facebook.com/GAMEDIVERSIFIED/Twitter (X): https://x.com/gamediversifiedLinkedIn: https://www.linkedin.com/company/gamediversifiedWebsite: http://diversifiedgame.com/📩 For business inquiries: KELLEN@COLEMANPRFIRM.COM=============================🎬 CHAPTERS:00:00 Welcome to Diversified Game11:29 Meet Michael Clarke — math teacher, Dada Inc., ASICS13:06 The journey: from numbers to physics to crypto16:00 Discovering decentralized finance in 202118:00 First land in Rwanda and dreaming bigger22:00 Finding the real problem: the cross-border trust gap24:00 Building TrustLock Pay with AI, blockchain, smart contracts26:05 Surfers vs pros — what it really takes to build29:00 Why AI is the missing ingredient in trustless trade33:00 Rwanda land, Ty Nichols, and East Africa tech talent34:39 Why Africa, why East Africa over Jamaica36:54 Teaching kids to build apps and embrace AI39:14 The future of math and physics in the AI era42:07 Why math is life — real-world money lessons45:47 Why the pivot from Rwanda to Kenya49:26 Community give-back, jobs, and residual income50:09 Partnering with governments over venture capital51:17 The trust hurdle and America's weight in tech54:00 Launch timeline — beta in six months56:13 Where to connect with Michael Clarke=============================🔎 Related Phrases:Michael Clarke, Trust Lock Pay, Dada Inc, Escrow Technology, Blockchain Africa, Fintech Africa, Cross Border Payments, Stablecoins, Smart Contracts, AI In Education, Math Teacher Entrepreneur, Kenya Tech, Rwanda Investment, Diaspora Investing, African Trade Technology #MichaelClarke #TrustLockPay #DadaInc #FintechAfrica #Blockchain #Escrow #CrossBorderTrade #AIinEducation #KenyaTech #RwandaInvestment #DiasporaInvesting #BlackTech #Stablecoins #SmartContracts #DiversifiedGameDGP&x% 👊🏿

June 11, 202645 min

How Marcia Davis Built a Multi-Restaurant Empire From St. Louis to Atlanta | Portrait on a Plate

How Marcia Davis Built a Multi-Restaurant Empire From St. Louis to Atlanta | Portrait on a PlateMarcia Davis | Owner, Multiple Restaurants & Event Centers (Atlanta, GA)Instagram: @MarciaJuryDavis | @BadassMarketingChickRestaurant: Esco Marietta (IG: Esco Marietta)Connect & Book: Marcia@PortraitOnAPlate.com"You can't really stay in the business to have it grow. You have to train people, put them in place." — Marcia DavisWhat does it take to run multiple restaurants, event centers, and once 37 Airbnbs without burning it all down? On this episode of Diversified Game, Kellen Coleman sits down with Marcia Davis, restaurateur and entrepreneur who moved from St. Louis to Atlanta with her husband Chef Mark Davis and built a self-taught empire from a 2011 catering company.Marcia breaks down the difference between owning a ton of businesses and owning five successful ones, why she moves slow and strategic, how she mastered payroll, hiring, and systems through trial and error, and why she sold off her Airbnb arbitrage at the right time. We get into raising kids with an ownership mindset, putting them out at 18 to learn real life, community give-backs, and why she still answers her own DMs for free.No celebrity hookup. No overnight hype. Just systems, discipline, and generational thinking.Learn the mindset and moves that lead to real results. Please visit my website to get more information: http://diversifiedgame.com/🔔 Don't forget to subscribe to my channel for more updates.https://www.youtube.com/@DiversifiedGamePodcast/?sub_confirmation=1🔗 Support Me Here!Patreon: https://www.patreon.com/profile?u=15553364🔗 Stay Connected With Me.Facebook: https://web.facebook.com/GAMEDIVERSIFIED/Twitter (X): https://x.com/gamediversifiedLinkedIn: https://www.linkedin.com/company/gamediversifiedWebsite: http://diversifiedgame.com/📩 For business inquiries: KELLEN@COLEMANPRFIRM.COM=============================🎬 CHAPTERS:00:00 Welcome to Diversified Game01:08 Meet Marcia Davis — owner, multiple restaurants & event centers01:39 Where it started — the 2011 catering company02:19 From catering to BBQ, Airbnbs, and Esco Marietta03:31 Shout out to Chef Mark Davis03:51 How two people run it all — building a team08:21 Knowing your numbers and learning from failed businesses10:13 Self-taught: courses, YouTube, and trial by error15:54 Does school still matter in the AI era19:50 The real skill set — slow, strategic, fully planned28:25 Airbnb arbitrage: 37 units and the system behind them32:11 Where the courage came from — leaving St. Louis36:51 Community give-backs and One Chance partnership37:38 Reality TV offers and saying no to the same old38:53 Raising kids with an ownership mindset42:38 Putting them out at 18 to learn real life46:54 Building her own platform over chasing YouTube money48:45 Where to find Marcia Davis=============================🔎 Related Phrases:Marcia Davis, Portrait On A Plate, Esco Marietta, Black Restaurant Owners, Atlanta Entrepreneurs, Airbnb Arbitrage, Restaurant Business Tips, Building A Team, Self Made Entrepreneur, Black Wealth, Generational Wealth, Women In Business, St Louis To Atlanta, Restaurant Empire, Systems Over Hustle#MarciaDavis #PortraitOnAPlate #EscoMarietta #DiversifiedGame #BlackEntrepreneurs #BlackBusiness #AtlantaEats #RestaurantLife #WomenInBusiness #GenerationalWealth #BlackWealth #Entrepreneurship #SystemsOverHustle #AirbnbArbitrage #BlackOwnedDGP&x% 👊🏿

June 10, 202650 min

How Rondell Lasha Went From Depression and Weight Gain to 500 Burpees an Hour | Mr. Burpee

How Rondell Lasha Went From Depression and Weight Gain to 500 Burpees an Hour | Mr. BurpeeRondell Lasha "Mr. Burpee" | Founder, Burpee BrosInstagram: @MrBurpeeEliteBrand: Burpee Bros (IG & Facebook)Connect & Train: DM via Burpee Bros Instagram"As long as you're in the process, you will progress." — Rondell Lasha "Mr. Burpee"What happens when a construction operator who battled depression, weight gain, and self-doubt turns one of the most hated exercises on earth into a worldwide movement?On this episode of Diversified Game, Kellen Coleman sits down with Rondell Lasha, known to thousands as Mr. Burpee, founder of the Burpee Bros.From the gyms of Columbus, Ohio to marathons in Philly and Atlanta, Rondell built a brand on resilience, leadership, and pouring back into the community. He breaks down going from 150 pounds to chiseled, why eating healthy on five dollars beats hospital bills, and how discipline outperforms every cheat code.We get into the nonprofit give-back, government contracting potential for youth and detention programs, and his goal to get the entire world, including Africa, dropping down for ten a day. No supplements. No shortcuts. Just you versus you.Learn the mindset and moves that lead to real results. Please visit my website to get more information: http://diversifiedgame.com/🔔 Don't forget to subscribe to my channel for more updates.https://www.youtube.com/@DiversifiedGamePodcast/?sub_confirmation=1🔗 Support Me Here!Patreon: https://www.patreon.com/profile?u=15553364🔗 Stay Connected With Me.Facebook: https://web.facebook.com/GAMEDIVERSIFIED/Twitter (X): https://x.com/gamediversifiedLinkedIn: https://www.linkedin.com/company/gamediversifiedWebsite: http://diversifiedgame.com/📩 For business inquiries: KELLEN@COLEMANPRFIRM.COM=============================CHAPTERS:00:00 Welcome to Diversified Game05:00 Meet Mr. Burpee — name, brand, the colors06:51 The origin of Burpee Bros08:17 Marathons, runs, and city-to-city movement10:43 What counts as a burpee — variations for every body11:47 The nonprofit model and pouring into others13:43 Fitness versus food — health is wealth15:16 Eating healthy on a tight budget18:21 The real give-back: getting the world healthy20:19 Government contracting, schools, and detention programs22:47 The record — 500 burpees in an hour24:47 The Burpee Bro anthem and music vision26:53 The comic book and "Burpees to Live" magazine29:21 The challenge — how many to earn your confidence31:13 Motivation for "I'm too big, too old, too out of shape"36:54 From skinny to heavy to healthy — the full cycle40:01 Virtual training and how to connect42:08 No cheat codes, no magic pill43:38 You versus you — the only competition48:00 Free gyms, monetization, and making it legal49:24 Final game — where to find Mr. Burpee=============================🔎 Related Phrases:Burpee Bros, Mr Burpee, Fitness Motivation, Calisthenics Transformation, Healthy Eating On A Budget, Black Health And Wellness, Discipline Over Motivation, Weight Loss Journey, You Versus You, No Excuses Fitness, Community Nonprofit, Men's Health, Mindset Shift, Columbus Ohio Fitness, Health Is Wealth#BurpeeBros #MrBurpee #DiversifiedGame #FitnessMotivation #HealthIsWealth #Calisthenics #BlackHealth #YouVersusYou #DisciplineOverMotivation #NoExcuses #FitnessJourney #CommunityFirst #HealthyLiving #ColumbusOhio #TransformationStoryDGP&x% 👊🏿

June 8, 202640 min

Laid Off at 50, 500 Clients in Year One | Guillermo Huete on Building Webo Pressure Cleaning

Laid Off at 50, 500 Clients in Year One | Guillermo Huete on Building Webo Pressure CleaningAt 50 years old, Guillermo "Willie" Huete gave a company ten years and got handed what he calls a ham sandwich and a roadmap. Instead of crawling back to corporate, he built a trailer, bought the right equipment, and started Webo Pressure Cleaning. One year later he had served close to 500 clients with no loans and no handouts. In this episode, host Kellen Coleman, M.A. sits down with Willie to break down how he started over, why home service is the work AI cannot touch, how he turns one-time jobs into recurring revenue, and the government contracting lane most small operators never even look at.Learn the mindset and moves that lead to real results. Please visit my website to get more information: http://diversifiedgame.com/CONNECT WITH WEBO PRESSURE CLEANINGWebsite: WeboPressureCleaning.comCall or text: 561-928-2577Serving Palm Beach County, Miami, and all of South Florida.CHAPTERS0:00 Why this episode matters4:45 Meet Guillermo "Willie" Huete and Webo Pressure Cleaning6:09 23 years in automotive to laid off at 508:11 Learning the business through YouTube University10:17 How many clients it takes to sustain13:05 The power of a supportive wife14:34 Close to 500 clients in year one19:18 Turning one-time jobs into recurring revenue20:48 Panama roots and collecting residencies26:15 The courage to make the leap28:00 The scariest financial moment and the lead flow fix31:39 Books that shaped the mindset32:00 The government contracting opportunity most miss34:36 Where the name Webo came from39:18 Where to find Webo Pressure CleaningSPONSORThis episode is powered by MillionaireX AI. Build smarter, automate faster, and put AI to work for your business and your family at https://www.millionairex.ai🔔 𝐃𝐨𝐧'𝐭 𝐟𝐨𝐫𝐠𝐞𝐭 𝐭𝐨 𝐬𝐮𝐛𝐬𝐜𝐫𝐢𝐛𝐞 𝐭𝐨 𝐦𝐲 𝐜𝐡𝐚𝐧𝐧𝐞𝐥 𝐟𝐨𝐫 𝐦𝐨𝐫𝐞 𝐮𝐩𝐝𝐚𝐭𝐞𝐬.https://www.youtube.com/@DiversifiedGamePodcast/?sub_confirmation=1🔗 Support Me Here!Patreon: https://www.patreon.com/profile?u=15553364🔗 Stay Connected With Me.Facebook: https://web.facebook.com/GAMEDIVERSIFIED/Twitter (X): https://x.com/gamediversifiedLinkedIn: https://www.linkedin.com/company/gamediversifiedWebsite: http://diversifiedgame.com/📩 For business inquiries: KELLEN@COLEMANPRFIRM.COM=============================🎬 Suggested videos for you:▶️ https://www.youtube.com/watch?v=rBJSpSxBBuA▶️ https://www.youtube.com/watch?v=cmxmzwnhZ3w▶️ https://www.youtube.com/watch?v=zQrzgwornbI▶️ https://www.youtube.com/watch?v=K3PsTkobKKE▶️ https://www.youtube.com/watch?v=PnqZniYw-0k🔎 Related Phrases:Laid Off At 50 And Started A Business, How To Start A Pressure Washing Business, Home Service Business Ideas, Recurring Revenue Model, Starting Over After A Layoff, Entrepreneurship Motivation, Real Talk About Wealth, Best Side Hustles For 2026, Mindset Shift For Money, Government Contracting For Small Business, Rich Vs Poor Habits, Business Growth Truth, The Business AI Cant Replace, South Florida Small BusinessDGP&x% 👊🏿

June 4, 202640 min

Choya Wise: How to Build a 6-Figure Counseling Practice From Scratch

Choya Wise: How to Build a 6-Figure Counseling Practice From ScratchThey told me there is no money in mental health. Choya Wise spent 24 years proving them wrong. In this episode of Diversified Game, licensed therapist and practice owner Choya Wise breaks down the real business of social work, why an LCSW can earn what a doctor earns, and how to build a practice that pays whether you bill insurance or private pay.We get into the numbers most people are scared to say out loud. What sessions actually bill at, what insurance really reimburses, why so many clients pay cash, and how the math scales when you stop trading every hour for a dollar. Choya also gives the game on getting coached instead of going it alone, the mentors and books that moved him, and why doing it yourself is a fool's errand that just costs you years.Then we get human. We talk about why AI will never replace a real therapist, the difference between praying it away and getting trained help, forgiveness work most people skip, and how to actually meet a client where they are. If you are a student, a new grad, or a Black man wondering if this field is for you, this one is for you.🔗 Connect With Choya WiseWebsite: https://aspirecounselingal.com/choya-wise/YouTube: https://www.youtube.com/@choyawise/featured=============================We bring you real game on business, ownership, wealth, and self determination from people who have actually been in the rooms they describe. Subscribe, like, comment wherever you are watching or listening, and most importantly, share this game with somebody who needs it.🔔 Don't forget to subscribe to my channel for more updates. https://www.youtube.com/@DiversifiedGamePodcast/?sub_confirmation=1🔗 Support Me Here!Patreon: https://www.patreon.com/profile?u=15553364🔗 Stay Connected With Me.Facebook: https://web.facebook.com/GAMEDIVERSIFIED/Twitter (X): https://x.com/gamediversifiedLinkedIn: https://www.linkedin.com/company/gamediversifiedWebsite: http://diversifiedgame.com/📩 For business inquiries: KELLEN@COLEMANPRFIRM.COM=============================🎬 Suggested videos for you:▶️ https://www.youtube.com/watch?v=rBJSpSxBBuA▶️ https://www.youtube.com/watch?v=cmxmzwnhZ3w▶️ https://www.youtube.com/watch?v=zQrzgwornbI▶️ https://www.youtube.com/watch?v=K3PsTkobKKE▶️ https://www.youtube.com/watch?v=PnqZniYw-0k=================================🔎 Related Phrases:How To Build A Six Figure Counseling Practice, The Business Of Social Work, LCSW Salary Truth, How Much Therapists Really Make, Private Pay vs Insurance Therapy, Mental Health Career For Black Men, Why AI Cannot Replace Therapists, Future Of Mental Health, Starting A Private Practice, Social Work Money Myth, Licensed Therapist Business Model, How To Become An LCSW, Faith And Therapy, Choya Wise Diversified GameDGP&x% 👊🏿

June 1, 202648 min

Janean C. Armstrong on 30 Years Behind the Financial Curtain: The Game They Never Taught You

Janean C. Armstrong on 30 Years Behind the Financial Curtain: The Game They Never Taught YouLearn the mindset and moves that lead to real results. Please visit my website to get more information: http://diversifiedgame.com/Janean C. Armstrong spent thirty years inside the financial industry as a senior banking executive, often the only person of color in the boardroom, learning the game most people are never taught. On this episode of Diversified Game, Kellen Coleman sits down with the award winning author of Sis, Get Your Purse in Order to break the shame and silence around money and hand women a real blueprint for confidence, protection, and generational wealth.Janean keeps it all the way real. She talks about marrying at 42 with no prenup and how she protected the home she had owned for ten years, then finding the love of her life at 50 and building a marriage on a loving but honest conversation about credit reports, 401ks, and legacy before they ever said I do. She shares how she walked into Grambling State University as a first generation college student with $50 and no clue about tuition, how a financial aid counselor changed her life, and how she ran up ten credit cards and a 400 credit score before she ever learned what a FICO score was.We get into life insurance as a love letter to the people you leave behind, why tithing can be time and not just money, how to build three to six months of emergency savings, the move from a high yield savings account to a CD to a Roth IRA, leaving free money on the table when you skip your 401k match, and the FDIC and payable on death structures that protect your money in the bank. This is the real game on real estate, business ownership, investing, and retiring with dignity.Go to the description, grab the book on Amazon, leave a review after you read it, and share this with somebody who needs it. You can move from chaos to confidence to financial freedom, and it starts with getting your purse in order.We bring you real game on business, ownership, wealth, and self determination from people who have actually been in the rooms they describe. Subscribe, like, comment wherever you are watching or listening, and most importantly, share this game with somebody who needs it.🎤 CONNECT WITH JANEAN C. ARMSTRONG🌐 Website and booking: https://www.getyourpurseinorder.com/📚 Get the book: Sis, Get Your Purse in Order by Janean C. Armstrong (available on Amazon)🔔 Don't forget to subscribe to my channel for more updates. https://www.youtube.com/@DiversifiedGamePodcast/?sub_confirmation=1🔗 Support Me Here!Patreon: https://www.patreon.com/profile?u=15553364🔗 Stay Connected With Me.Facebook: https://web.facebook.com/GAMEDIVERSIFIED/Twitter (X): https://x.com/gamediversifiedLinkedIn: https://www.linkedin.com/company/gamediversifiedWebsite: http://diversifiedgame.com/📩 For business inquiries: KELLEN@COLEMANPRFIRM.COM=============================🎬 Suggested videos for you:▶️ https://www.youtube.com/watch?v=rBJSpSxBBuA▶️ https://www.youtube.com/watch?v=cmxmzwnhZ3w▶️ https://www.youtube.com/watch?v=zQrzgwornbI▶️ https://www.youtube.com/watch?v=K3PsTkobKKE▶️ https://www.youtube.com/watch?v=PnqZniYw-0k=================================🔎 Related Phrases:Financial Literacy For Women, Get Your Purse In Order, Generational Wealth Building, Life Insurance Explained, How To Retire With Dignity, Credit Score Truth, Roth IRA For Beginners, Emergency Fund Strategy, Black Wealth Building, Money Mindset Shift, Prenup And Marriage Finances, FDIC Insurance Explained, HBCU Success Stories, Real Talk About MoneyDGP&x% 👊🏿

May 27, 202650 min

Desiree Riley on Bitcoin, Living Abroad, and Building Blue Zone Wellness Campuses for the Community

Desiree Riley on Bitcoin, Living Abroad, and Building Blue Zone Wellness Campuses for the CommunityLearn the mindset and moves that lead to real results. Please visit my website to get more information: http://diversifiedgame.com/Desiree Riley is an author, a mother of five, and the social entrepreneur behind The Master Mind Cooperative, a Philadelphia nonprofit building real pathways to wellness, workforce skills, and economic independence in the community. On this episode of Diversified Game, Kellen Coleman sits down with Desi to talk about building a life and a legacy with intention, raising a family across Belize, Mexico, and the United States, and turning lived experience into a blueprint other people can follow.Desi shares how she became an early Bitcoin adopter, why she keeps her expenses low on purpose, how she sustains a growing nonprofit on federal and state grants, and her vision for Blue Zone wellness campuses that keep elders healthy and put the next generation to work. She is a contributing author in Breaking Chains, Building Futures, published by John Wiley and Sons, and everything she builds points back to one idea, freedom you can actually pass down.This is not a burn your life down podcast and there are no quick fixes here. This is the real game on ownership, mobility, financial discipline, and pouring yourself into the planet while you still can.We bring you real game on business, ownership, wealth, and self determination from people who have actually been in the rooms they describe. Subscribe, like, comment wherever you are watching or listening, and most importantly, share this game with somebody who needs it.🔔 Don't forget to subscribe to my channel for more updates. https://www.youtube.com/@DiversifiedGamePodcast/?sub_confirmation=1🔗 Support Me Here!Patreon: https://www.patreon.com/profile?u=15553364🔗 Stay Connected With Me.Facebook: https://web.facebook.com/GAMEDIVERSIFIED/Twitter (X): https://x.com/gamediversifiedLinkedIn: https://www.linkedin.com/company/gamediversifiedWebsite: http://diversifiedgame.com/📩 For business inquiries: KELLEN@COLEMANPRFIRM.COM=============================🎬 Suggested videos for you:▶️ https://www.youtube.com/watch?v=rBJSpSxBBuA▶️ https://www.youtube.com/watch?v=cmxmzwnhZ3w▶️ https://www.youtube.com/watch?v=zQrzgwornbI▶️ https://www.youtube.com/watch?v=K3PsTkobKKE▶️ https://www.youtube.com/watch?v=PnqZniYw-0k=================================🔎 Related Phrases:This Is Why You're Not A Millionaire Yet, Hard Truths You Need To Hear, Entrepreneurship Motivation, Success Habits Daily, Real Talk About Wealth, Best Side Hustles For 2026, Millionaire Success Lessons, How To Become Wealthy, Mindset Shift For Money, Daily Millionaire Routine, What Stops You From Success, Rich Vs Poor Habits, Millionaire Morning Routine, Business Growth TruthDGP&x% 👊🏿

May 26, 202647 min

Why Jeff Purnell Picked a Boring Business on Purpose, and Why It Pays | Diversified Game Podcast

Learn the mindset and moves that lead to real results. Please visit my website to get more information: http://diversifiedgame.com/Jeff Purnell picked a boring business on purpose, and it is quietly becoming one of the smartest moves in Palm Beach County. On this episode of Diversified Game, Kellen Coleman sits down with the principal owner of Purnell Group Contractors, a commercial and post construction cleaning company he built from scratch in under a year, to break down how he found a recession resistant lane, why he refuses to compete on price, and how he and his wife Dominique run it as a husband and wife team.Jeff takes us from the University of Delaware to an HVAC apprenticeship in DC, into tech recruitment, into real estate, and finally into the cleaning industry that most people sleep on. We get into pricing jobs without going broke, vetting clients because all money is not good money, getting SBE certified with your DUNS and CAGE in hand, the ICE audit ready plans that big contracts now require, and where the next contract actually comes from.This is not a burn your life down podcast and there are no quick fixes here. This is real game on ownership, attention to detail, network, and following all the way through.CONNECT WITH JEFF PURNELLWebsite: https://purnell-group.comEmail: jeff@purnell-group.comLinkedIn: Jeff Purnell, Purnell Group ContractorsMENTIONED IN THIS EPISODEE2C cohort, Bruce Lewis, and the team that opened the doorThe Go-GiverSBA, Apex Accelerators (formerly PTAC), and SCORE for free small business helpCHAPTERS0:00 Meet Jeff Purnell and Purnell Group Contractors2:09 Welcome to the show3:22 Delaware to HVAC to recruitment to real estate5:50 How E2C and Bruce Lewis opened the door8:19 Why he picked a boring business on purposeABOUT THE SHOWDiversified Game Podcast is hosted by Kellen Coleman. We bring you real game on business, ownership, wealth, and self determination from people who have actually been in the rooms they describe. Subscribe, like, comment wherever you are watching or listening, and most importantly, share this game with somebody who needs it.🔔 Don't forget to subscribe to my channel for more updates. https://www.youtube.com/@DiversifiedGamePodcast/?sub_confirmation=1🔗 Support Me Here!Patreon: https://www.patreon.com/profile?u=15553364🔗 Stay Connected With Me.Facebook: https://web.facebook.com/GAMEDIVERSIFIED/Twitter (X): https://x.com/gamediversifiedLinkedIn: https://www.linkedin.com/company/gamediversifiedWebsite: http://diversifiedgame.com/📩 For business inquiries: KELLEN@COLEMANPRFIRM.COM=============================🎬 Suggested videos for you:▶️ https://www.youtube.com/watch?v=rBJSpSxBBuA▶️ https://www.youtube.com/watch?v=cmxmzwnhZ3w▶️ https://www.youtube.com/watch?v=zQrzgwornbI▶️ https://www.youtube.com/watch?v=K3PsTkobKKE▶️ https://www.youtube.com/watch?v=PnqZniYw-0k=================================🔎 Related Phrases:Success Habits Daily, Real Talk About Wealth, Best Side Hustles For 2025, Millionaire Success Lessons, How To Become Wealthy, Mindset Shift For Money, Daily Millionaire Routine, What Stops You From Success, Rich Vs Poor Habits, Millionaire Morning Routine, Business Growth TruthDGP&x% 👊🏿

May 21, 202645 min

The Silent Killers Bankrupting Your Business | Heather Parsons, Ex-Deloitte

The Silent Killers Bankrupting Your Business | Heather Parsons, Ex-DeloitteShe went from a rural farm to building bombs in the Air Force to sitting one seat below partner at one of the biggest accounting firms in the world. On this episode of Diversified Game, Heather Parsons, founder and CEO of Summit CFO, breaks down what it actually takes to build a profitable, durable business and why most owners wait until it is too late to get help.Heather is a first generation college grad, a real estate investor, an Air Force veteran, and now a fractional CFO who helps entrepreneurs stop leaking money and start scaling on purpose. We get into the conversations most people are too scared to have about money, mindset, family, and what happens to your business when you are gone.What you will learn in this episode:Who fractional CFO services are really for and when to bring one inWhy waiting until your books are perfect is the wrong moveThe pricing reality, from entry level support to full fractional CFO seatsHow blue collar pride keeps owners stuck doing everything themselvesWhy 82% of businesses die in the first five years and what kills themThe silent operational killers draining your profit while you sleepA players versus C players and why your best people leaveThe truth about AI, offshore talent, and the future of workHow to detach emotionally from bad vendors, bad hires, and bad habits.The succession and exit planning conversation most families avoidWhy your kids want the benefits of your business but not the workThis one turned into church more than once. If you are an entrepreneur, a veteran figuring out civilian life, or someone building something you want to last, this is the game.Connect with Heather Parsons and Summit CFOWebsite: https://thesummitcfo.com/Podcast, C-Suite Secrets: https://csuitesecrets.com/Cash flow book releasing early October, pre-order and updates at https://thesummitcfo.com/Need a consultant in your corner for media, strategy, or business positioning? That is what I do.Coleman Public Relations and Consulting FirmWebsite: https://colemanprfirm.comBook a call: https://cprfirm.as.meEmail: kc@cprfirm.comPhone: 925-367-5478If this conversation moved you, do three things. Like it. Subscribe to the channel. Share it with one person who needs it. That is how we change lives one episode at a time.Chapters (align to your final cut)0:00 Intro1:30 Who fractional CFO services are for4:00 The number one mistake, waiting too long6:00 Blue collar pride and letting others help8:00 Real pricing ranges10:00 From the farm and Air Force to Deloitte13:00 Helping clients detach emotionally17:00 AI, offshore talent, and the future of work21:00 What changes from one million to ten million24:00 Silent operational killers28:00 Paying your kids and succession planning33:00 The cash flow book and C-Suite Secrets40:00 Women in business and closing thoughts#DiversifiedGamePodcast #HeatherParsons #FractionalCFO #SummitCFO #SmallBusiness #Entrepreneurship #CashFlow #BusinessStrategy #ExitPlanning #SuccessionPlanning #VeteranEntrepreneur #WomenInBusiness #FinancialFreedom #BusinessGrowth #KellenColemanDGP&100% 👊🏿