What's Working in Direct Selling with Rob Sperry

Hosted by DSN

Business Entrepreneurship Education

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Aug 2026

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About the show

What's Working in Direct Selling is a DSN podcast hosted by Rob Sperry, where proven field leaders break down the specific strategies, systems and results driving their success right now. No fluff. No theory. Just what's working today and how you can use it immediately.

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60 recent

August 17, 2026Episode 630 min

How to Be a Super Connector and Scale Your Business

Relationships can become one of your greatest advantages in business when you learn how to build them well. Jordan Kemper joins Rob Sperry to share practical strategies for becoming a super connector, expanding your influence and developing leaders who can grow without depending on you. In This Episode You Will Learn How becoming a better connector can expand your network and create more business opportunities Why connecting people with solutions beyond your own products or opportunity builds long-term value Why making a real decision about your business can change the confidence you bring to prospects and your team

August 3, 2026Episode 525 min

The Real Reason Your Team Isn't Duplicating

Every leader wants a team that duplicates. Craig White shares the coaching principles, onboarding strategies and leadership habits that help organizations grow through confident, independent leaders. In This Episode You Will Learn Why duplication starts with leadership, not recruiting The coaching habits that help new distributors build confidence faster Why leaders should focus on developing independent thinkers instead of creating dependency

July 20, 2026Episode 435 min

Why Good People Stop Believing

Strong organizations are built on more than systems and strategy. Brittany Beck joins Rob Sperry to share why belief is often the missing ingredient behind growth, retention and lasting leadership. In This Episode, You Will Learn Why belief is the foundation of long-term success in direct selling How leaders unknowingly strengthen or weaken belief every day Practical ways to help new distributors build confidence early

July 2, 2026Episode 334 min

Old School Principles, New School Growth

The profession has changed—but the fundamentals that create lasting success haven't. James Zheng joins Rob Sperry to explore how today's leaders can blend proven relationship building principles with modern marketing strategies to build stronger, more sustainable businesses. How to convert loyal customers into confident business builders When it's time to focus on personal branding and cold market prospecting Why authenticity will become even more valuable in the age of AI

June 22, 2026Episode 239 min

How AI Is Changing Motherhood, Business & Freedom

In this episode of What's Working in Direct Selling, Rob Sperry sits down with Julia Thornhill to discuss how AI is transforming business, motherhood and freedom—and why community remains one of the most valuable assets a leader can build. In This Episode, You Will Learn How AI can help leaders reclaim time without sacrificing connection Practical ways busy parents can leverage AI in daily life and business Why technology should support human connection, not replace it

June 8, 2026Episode 135 min

Why Most Direct Selling Teams Are Busy But Not Growing

In the first episode of Whats Working in Direct Selling, Rob Sperry sits down with John Melton to break down why so many teams stay busy without actually growing—and what leaders need to do differently to create momentum. In This Episode, You Will Learn Why many direct selling teams stay active without creating real growth Why in-person events remain critical for retention and culture How to balance online systems with real human connection

April 14, 2026Episode 931 hr 7 min

What's Working in Direct Selling with Rob Sperry

What's working in direct selling today, and how do you apply it? In this special finale episode of the SHIFT Podcast, Blake Mallen is joined by Rob Sperry to introduce the next evolution of the show and unpack the importance of clarity, execution and actionable strategy. Drawing from decades of experience and working with top earners across the channel, Rob shares how leaders can cut through the noise and focus on what truly drives results. This conversation explores the difference between motivation and implementation, why simplicity and specificity matter and how leaders can leverage content to create action within their teams. Rob also outlines the philosophy behind identifying "what's working" and breaking it down into practical, repeatable steps that others can follow. Throughout the episode, both Blake and Rob reflect on the journey of the SHIFT Podcast, the lessons learned from nearly 100 conversations with top leaders and the patterns that consistently show up in long-term success. This episode sets the stage for the next chapter—focused on delivering clear, actionable insights designed to help leaders grow, adapt and move forward with confidence.

February 16, 2026Episode 9248 min

From Stuck to Self-Directed: Puya Ghandian on Belief, Skill Development and Reinvention

In this episode of the SHIFT Podcast, Blake Mallen sits down with Puya Ghandian to explore belief, skill development and what it means to truly lead yourself first. Puya shares lessons from decades in the channel, navigating long valleys and building conviction through clarity and discipline. In this episode, you will learn: • How skill development, not luck, creates consistent results • Why ownership and self-leadership precede team growth • How clarity of vision helps leaders navigate seasons of doubt

January 19, 2026Episode 9149 min

If It Doesn't Duplicate, It Doesn't Work: Building Real Momentum with Kendall Welden

In this episode of the SHIFT Podcast, Blake Mallen sits down with Kendall Welden to unpack what actually builds real momentum in direct selling. Kendall shares why belief, simplicity and duplication are non-negotiable for sustainable growth. In this episode, you will learn: · Why duplication is the true measure of success in direct selling · How to lead through different seasons of life without losing consistency · Why real relationships still outperform social media alone

December 15, 2025Episode 9049 min

From Food Stamps to the Top: Building with Belief and Purpose with Christa Crawford

Join Blake Mallen as he sits down with Christa Crawford, the #1 global income earner at her company, whose organization spans multiple countries. Christa shares her remarkable journey from food stamps and a struggling custom furniture business to building one of the most successful organizations in direct selling—all while staying grounded in purpose, authenticity and unwavering belief. In this episode, you will learn: ● How to transform limiting beliefs into unstoppable momentum ● Why showing up as your authentic self is your greatest competitive advantage ● The mindset shifts that turn obstacles into opportunities for growth ● How to build a purpose-driven business that attracts true believers